Interview with Liza Enebeis of DemoFest
photo credit: Aad Hoogendoorn
This is my third post about DemoFest because I think it was an important art event that relates to the topic of this blog, gif art. Liza Enebeis, Creative Director of Studio Dumbar, the Dutch design firm that put DemoFest together, was kind enough to answer some questions from me about the 24 hour event. Thanks to Josephine van Kranendonk, who was also instrumental in putting together DemoFest, for coordinating with Liza.
(Updating this with an article about DemoFest just published in It’s NIce That)
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When did you get the original idea for DemoFest?
With DEMO we are paying special attention to an up to now an underexposed but increasingly important part of graphic design: motion. Design in Motion is both an artistically meaningful manifestation and a reflection on graphic design practice in a society that has become increasingly image and technology oriented. We wanted to offer motion design a stage where a diversity of designers can show their work, gain appreciation and influence each other. This already happens on a relatively small scale on Instagram, but now we wanted to give a motion a platform to a bigger audience - in a public space
Exterion Media, the biggest outdoor media owners in the Netherlands, and our partner, and Studio Dumbar found each other in this shared motivation: By taking the responsibility of what we communicate in a public space, and using this space to feature autonomous motion design. By showing motion with an artistic content on the screens where normally commercials are showcased, the viewers are stimulated to think about moving images that are transmitted through various media and in various forms all day long.
Was there resistance to the idea?
No - it was fully embraced.
How did you arrive at 24 hours? Instead of say, 8?
We went for 24 hours so that we could have the maximum reach in visibility, and to make sure that the work was shown more than once through out the day.
DemoFest has a very definite aesthetic. Did you know ahead of time how you wanted the show to look or did you base it on the type of submissions you received?
We definitely had a feeling for direction, but since we had an open submission we wanted to be open to other possibilities and not be strict with preconditions. We looked at concept, technical innovation, and above all looked at if the piece challenge the paramaters of the medium. The curators Koos Breen, Xavier Monney and myself (Liza Enebeis) have different backgrounds and expertise so the discussion became quite lively at times.
Do you feel that there is a new aesthetic in motion art that was represented in DemoFest?
I think a lot of the work that you see at DEMO doesn’t come from animation designers, most of the participants have a graphic design background that are skilled in motion - therefore the approach of a lot the work picks up from other traditions.
What has been the response to the show? I know that ‘Its Nice That’ was involved, but did any other press write about it?
We had an extremely positive response, local press covered the event. And international press is already chasing us for articles.
How did the people who gave permission of the takeover of the monitors feel?
They were very excited! The day itself was exceptional with groups of bystanders glued to the station screens - mesmerised by all the work that was shown.
Are you planning on having another DemoFest?
DEMO Festival confirmed that there is a need for such a manifestation in a public space and we need to continue DEMO Festival in one way or another.
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Rotterdam Architecture Month 2022
Rotterdam Architecture Month MVRDV Building, Dutch Architectural Design 2022, NL Visitors Destination Images
Rotterdam Architecture Month 2022 News
1 June 2022
Design: MVRDV
Location: Rotterdam, The Netherlands
Het Nieuwe Instituut, MVRDV and Rotterdam Architecture Month open The Podium together
Crowd-puller designed by architects MVRDV
photo : Aad Hoogendoorn
The Podium by MVRDV – Rotterdam Architecture Month
Rotterdam, 1st of June 2022 – In recent weeks, Rotterdam saw a bright pink city stage on top of the roof of Het Nieuwe Instituut become a reality. The Podium was designed by MVRDV and is an initiative of Het Nieuwe Instituut. On Wednesday, 1 June, it will be opened in festive style by Ahmed Aboutaleb, the mayor of Rotterdam.
Visitors can climb the imposing exterior staircase and look out over the city at a height of 29 metres until 17 August 2022. The Podium is the Festival Heart of Rotterdam Architecture Month for the entire month of June. Admission to the Festival Heart is free.
photo : Aad Hoogendoorn
Rotterdam Architecture Month
On 1 June, the Festival Heart of Rotterdam Architecture Month opens at The Podium with an opening lecture by architect Ninke Happel from Happel Cornelisse Verhoeven Architecten. On the pink Podium, on the roof of Het Nieuwe Instituut, architectural events can be enjoyed throughout the month of June. Downstairs in Het Nieuwe Instituut, the main exhibition (T)Huis (House/Home), designed by Namelok, can be visited.
Together with over 80 partners, architecture festivals, lectures, tours, exhibitions, films and much more are being organized throughout Rotterdam the entire month of June. The theme in 2022 is Vista Rotterdam! with two special crowd-pullers that provide a unique view of Rotterdam: the Festival Heart with pink Podium at Het Nieuwe Instituut and the orange Rotterdam Rooftop Walk at the Rotterdam Rooftop Days.
RA Month main exhibition (T)Huis:
photo : Aad Hoogendoorn
Programme
Some of the special collaborations on the programme this year are: mini-symposia such as The World Around by Het Nieuwe Instituut; the Municipality of Rotterdam’s Nature-inclusive Building and Architect in Action; the Day and Night of Architecture organized by OMI; the very first edition of Heilige Huisjes Rotterdam where Rotterdam churches, mosques, temples and synagogues open their doors to the public; the play ‘Once upon a roof’ in collaboration with the Rotterdam Rooftop Days; RA Month goes IJsselmonde, with workshops, an exhibition and a pop-up meeting pavilion, and the Open Bureau Day organized by AIR, the Architecture Institute Rotterdam, where visitors can take a look inside an architectural firm.
photo : Aad Hoogendoorn
More information and tickets
More information about the more than 100 architecture events to enjoy during RA Month can be found at rotterdamarchitectuurmaand.nl. Visitors to an architecture programme in the Festival Heart have automatic access to The Podium. So there is no need to reserve a time slot for The Podium.
In the month of June, during RA Month, admission is free. In July and August, an entrance fee of € 3 applies. To visit The Podium, reserving a time slot is necessary via bekijkhetpodium.nl/tickets.
In the summer
After RA Month, The Podium will remain available to visit from 1 July to 17 August. In July and August, there is diverse programming from partners including Motel Mozaïque, NN North Sea Jazz Festival, Operator, Roffa Mon Amour and the Rotterdam Philharmonic Orchestra. View the entire programme at bekijkhetpodium.nl/agenda.
About Rotterdam Architecture Month
A whole month of architecture with festivals, lectures, tours, exhibitions, films and much more: Rotterdam Architecture Month (RA Month) celebrates the innovative power and quality of architecture every June. The theme of RA Month 2022 is Vista Rotterdam! RA Month highlights the significance of design and design power in a changing city, and encourages encounters and knowledge exchange between visitors, educational institutions and the design sector.
Over 80 collaborating partners are providing content for the programme. RA Month is an initiative of AIR, Rotterdam Festivals and Rotterdam Partners.
About Namelok
Namelok is a research-based, reflective design practice in Rotterdam. Founders Wiegert Ambagts and Kaj van Boheemen work with the team of multidisciplinary designers on projects and research studies in the full breadth of the architectural discipline. They see it as one of the main challenges of contemporary architects to relate to the world (once again) in which and for which they design.
About The Podium
The Podium is an initiative of Het Nieuwe Instituut, in collaboration with Rotterdam Architecture Month, among others. The MVRDV-designed installation on the roof of the institute provides an exhilarating view and is a location for concerts, debates, performances and other events being organized together with partners from Rotterdam and beyond.
The Podium coincides with the exhibition MVRDVHNI: The Living Archive of a Studio, which can currently be seen at the institute. Het Podium is made possible by COD, Dura Vermeer, Dutch Steigers Fonds 21, Gemeente Rotterdam, Jewellabs, Job Dura Fonds, Mol Lifting, Motel Mozaïque, MVRDV, Prins Bernhard Cultuurfonds, Rotterdam Architectuur Maand, Rotterdam Festivals, Rotterdam Partners, Senz, Stichting Verzameling van Wijngaarden-Boot, Stichting Volkskracht, Vriendenloterij en VSBfonds.
Previously on e-architect:
28 February 2022
Design: MVRDV, Architects
Location: Rotterdam, The Netherlands
Festival heart Rotterdam Architecture Month settles on the roof of Het Nieuwe Instituut
Another high-level crowd-puller designed by architectural firm MVRDV
image © MVRDV
Rotterdam Architecture Month News
Rotterdam is gaining a unique, temporary vantage point this summer. Rotterdam Architecture Month (RA Month) and Het Nieuwe Instituut are joining forces to build an urban podium on the roof of Het Nieuwe Instituut. Architecture events will be held at The Podium throughout the month of June. The Podium can be visited free of charge via a lift and a giant staircase along the institute’s façade.
The neon-pink installation with its imposing exterior staircase, designed by architects MVRDV, offers visitors a unique opportunity to experience architecture, the city, Museum Park and the Instituut from a whole new perspective. The Podium on Het Nieuwe Instituut can be seen as a logical successor to other impressive scaffolding installations designed by MVRDV. In 2017, for instance, the firm placed a gigantic staircase on Rotterdam’s Stationsplein as part of the city’s 75th anniversary of post-war reconstruction, and the Rotterdam Rooftop Days recently announced that it will build a Rotterdam Rooftop Walk above the centre of Rotterdam this year, also designed by MVRDV.
picture © MVRDV
Vista Rotterdam
The theme for the upcoming edition of RA Month is appropriately enough ‘Vista Rotterdam’. What are the vistas? Together with visitors, professionals and students, RA Month zooms in on a pleasant living environment and focuses on the essential role of the design and designer in the spatial transitions that society is facing.
Festival Heart Rotterdam Architecture Month
Het Nieuwe Instituut will be renamed the Festival Heart of RA Month 2022 for the entire month of June. On 1 June 2022, it will be opened in festive style at The Podium with an opening lecture by a well-known architect. It kicks off a month of festivals, lectures, talks, films, tours and exhibitions about architecture. The main exhibition of RA Month has found a fitting home in Gallery 1 at Het Nieuwe Instituut. With the theme ‘(T)huis’ (House/Home), the main exhibition ties in with the theme of the Day of Architecture.
photo © MVRDV
The Podium
The Podium at Het Nieuwe Instituut is realized with support from the Municipality of Rotterdam, MVRDV, Rotterdam Architecture Month, Rotterdam Partners, Rotterdam Festivals, Foundation Job Dura Fund, Foundation Collection van Wijngaarden-Boot, Foundation Volkskracht, the VriendenLoterij, Dutch Steigers and Dura Vermeer. The Podium will remain open after RA Month for other cultural activities until 17 August. After RA Month, other cultural partners are invited to contribute items for the programme at The Podium.
About RA Month
RA Month takes place in June each year and chooses an appropriate new location for the Festival Heart each edition. It is the place where the power of architecture and design presents and renews itself in relation to urgent social issues. RA Month highlights the significance of design and design power in a changing city and encourages encounters and knowledge exchange between visitors, educational institutions and the design sector. Over 80 partners have already joined RA Month. Rotterdam Architecture Month is an initiative of AIR, Architecture Institute Rotterdam, Rotterdam Festivals and Rotterdam Partners.
About Het Nieuwe Instituut
Het Nieuwe Instituut is the national institute for architecture, design and digital culture. Located in the city of architecture Rotterdam, in Museumpark, Het Nieuwe Instituut has a variety of exhibition spaces, a museum shop, a museum café, a study room and library, an auditorium, educational spaces and a garden. It maintains one of the largest architectural collections in the world.
Images © MVRDV
Related links:
The Stairs – 180 Steps
Design: MVRDV, Architects
photo © Ossip van Duivenbode
180 Steps in Rotterdam – Central Station Stairs
Rotterdam Stationsplein giant staircase
MVRDV Architects
Rotterdam Architecture Month 2022 images / information received 280222 from AIR, Architectuur Instituut Rotterdam
Location: Rotterdam, The Netherlands, western Europe
New Dutch Building Designs
Contemporary Netherlands Architecture – Dutch architectural selection below:
Recent architectural designs in Rotterdam
Depot Boijmans Van Beuningen
photo © Ossip van Duivenbode
Museum Boijmans Van Beuningen
180 Steps
photograph © Ossip
180 Steps in Rotterdam
The Sax Tower, Wilheminapier
image courtesy of MVRDV and WAX Architectural Visualisations
The Sax Building in Rotterdam
Weenapoint Complex
images : MVRDV and Mozses
Weenapoint complex
MVRDV House Rotterdam
photograph © Ossip van Duivenbode
MVRDV House Rotterdam
Another Building by MVRDV in Rotterdam
Spijkenisse Public Library
Book Mountain
Rotterdam Architecture – Selection
Coolsingel Project
OMA
Coolsingel Rotterdam
Montevideo – tower
Mecanoo architecten
Montevideo Tower
MVRDV Building Designs
Buildings by MVRDV – Selection
Almere Vision 2030, The Netherlands
Almere Vision 2030
Almere Olympiakwartier Masterplan, The Netherlands
Almere Olympiakwartier Masterplan
Mecanoo architecten
Mecanoo architecten Netherlands
Comments / photos for the Rotterdam Architecture Month 2022, NL, page welcome
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MONDAY MEMO #03
Good morning!
Welcome to the third edition of Monday Memo. A diary of fun things: new openings I’m excited about, exhibitions I like to go to, products I love, initiatives that caught my eye, news I want to share and much more. All related to hotspots, design and travel of course. Every two weeks 10 things, so let’s go!
New store in Rotterdam
Susan Bijl just opened her new store in Kralingen, Rotterdam. Perfect to buy yourself a new Summer bag.
Wild Animals
Until August 5 Rop van Mierlo will show his work at Graanmarkt13.
New in Antwerp
Chef Sergio Herman opened Le Pristine, a new restaurant in Antwerp. Fine casual dining with a touch of Zeeland and the flair of Italy. Interior is done by Space Copenhagen, known for spots such as 108 in Copenhagen and 11 Howard in New York.
(Image by Peter Paul de Meijer)
Off to the country side
Gather your friends and go camping at Camp Hox, the seriously cool glamping site in Oxfordshire by The Hoxton Hotels, known for their hotels in cities like Amsterdam, London and Paris.
(Image via site Camp Hox)
The Netherlands Guide
Finally also available in print: The Netherlands Guide. Find all my favorite addresses in it. From a coffee bar in The Hague to a hidden restaurant in Maastricht. And from a getaway in the nature of Friesland to a hotel in a former water tower. Get your copy in the webshop.
Temporary pop-up museum in Amsterdam
Do you have a thing for up-and-coming contemporary artists? Go to Unfair in Amsterdam, a temporary (until August 23rd) pop up museum in Westergas.
You can see them flying
On my list is a visit to Stedelijk Museum in Schiedam where they show the work of Zoro Freigl, a Dutch artist fascinated by all things moving. For this exhibition he experimented with the movements of birds, so he made an installation and when you look up you will see a flock of birds flying over your head. Interesting! Until October 4th.
(Image by Aad Hoogendoorn)
Beach attitude
Temperatures are rising to 30+ degrees this week so we have to get our beach outfit ready. Take this sunset towel by Love Stories with you and while you’re shopping on their site, add a new bikini to the shopping list too.
It’s freezing in Tel Aviv
To address global warming the Tel Aviv Crafts & Design Biennale displays a highly-polished, stain-steel e-gloo in front of MUSA, the Eretz Israel Museum. Designed by MAGENTA-workshop and on view until February 2021.
(Image by Dor Kedmi)
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MONDAY MEMO #03 published first on https://takebreaktravel.tumblr.com/
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