#creativeagenciesinpune

[mgkaizen]

CORPORATE VIDEO – HOW MUCH IT COSTS?

Corporate videos convey a lot of information about the company and its ethics, goals, work culture, and assets in a short time. This form of communication is becoming popular among companies to attract potential customers along with investors. Branding companies have been helping companies in making a corporate video which tells about the company profile in the most creative and storytelling way. Companies have realized the importance of having a corporate video and its benefits. However, the question arises. How much does it cost? How much money can be spent to achieve the goals expected from a corporate video? The answers to these questions vary as there are many factors involved in the production of a corporate video. The time duration of the film, the complexity of shooting and editing, and production values are the factors that determine the overall cost of a video.

Production values involve impacting the overall quality of the corporate video. There are three processes involved- pre-production, the shoot( production) and post-production. Factors involved in the pre-production process are time and expertise involved in concept development, scriptwriting, and planning the shoot including locations, actors, and voice-overs. The shoot involves the type of cameras and lenses used, number of days spent, skills & expertise of crew, and additional equipment such as sliders and other props. Post-production process involves the complexity of editing, duration of video, skills & expertise of post-production crew, color grading, music editing and generating motion graphics. The final production cost depends upon each of these factors.

The next factor impacting the cost of corporate videos is the type of video you want for your organization. If you want a high-end and cinematic video, the cost goes high. If you prefer cheap and captivating, the cost incurred is lower as compared to the former type of video. The type of video depends on the brand values and target audience. If you are selling a high-end product, cheap and poor production video will hamper the brand. The target audience is expecting a high-quality video experience that would convey the information about the company and build credibility. Moreover, the corporate video is a significant medium to attract potential customers and build trust that this company is the right choice for them. For this, high production values become a necessity. However, low production values can be preferred if products are very basic and information needs to be conveyed. There is no need to spend the money on high-end videos.

The next question arises is, if the demand is for a high-end video that aligns with the brand identity but the budget is low. The answer is the discussion with branding agencies which are providing their services. Convey what are your requirements and ask for the best possible solutions in the budget you are allocated by the company. These companies will help you in trimming the costs and providing the high-quality video. No captivating locations, big celebrities, or high-quality cameras & lens. Determine your message and ask the video production company to convey the message in the simplest form.

Undoubtedly, corporate videos are essential to convey the message of the company and connect with a wide audience in less time. Budget is an important aspect of it. Being one of the leading corporate video production companies in Pune and gaining wide experience in creating corporate videos, Kaizen Design Studio helps companies in creating videos through creative and storytelling manner and raise brand awareness.

[pkaizen]

SUPER WAYS TO USE APP STORE OPTIMIZATION FOR BETTER DISCOVERABILITY

ASO or App Store Optimization is a way of making sure that your app meets the app store ranking process and rise to the top of a search result page. But how can your app get optimized for better discoverability in an app store? To give you an idea about ASO better, we are writing this small guide with which, you can understand ASO in a short period of reading.

To help you boost your app store ranking together with your app marketing strategy, we have noted some of the basic points with whom you will get how ASO actually works. There are around 1.3 million Android apps in the Google Play Store and 1.2 million apps in Apple’s App Store used by almost 2 billion Smartphone users around the globe. And mind it, the number is growing day by day.

These numbers are enormous and staggering especially if you are a developer or an owner of the business with a need for an app. We at Kaizen have developed various techniques to get your app noticed.

What are the Ranking Factors?

The app stores  algorithms are still a mystery for even the most skilled app store optimizer. Not a whole mystery though, even though most of the factors are either unknown or immeasurable. However, there are many factors that may be determined with a good quantity of accuracy to work out how they work. Some the more constant metrics that have an effect on ranking are:

Total number of downloads

Download frequency (downloads/hour)

User engagement

Keyword relevance

Number & value of reviews

Update frequency

Retention

Why going organic is important for your app?

The term organic comes from nature, you have heard it a million times that organic is best for you once talking about food. it’s no different when talking in terms of app traffic. when users notice things on their own wish, they end up believing that the result, product or service that they found is based on their own decision, a part of their own search process. this is often a hugely important psychological issue that creates ASO the key factor in app marketing.

The irony is that this belief in finding what you have got been searching for, through your own search terms, are the results of a search conditioned by variables and rules of search algorithms. All of these searches will provide us with those specific results. The formula dictates this, not the user.

We all understand that the user desires to find what they consider to be the simplest result, however, even algorithms behave in erratic ways in which and the plan of providing the user with the simplest result is not only romantic however 100 percent hypothetical.

To get the user-centric ASO and SEO services in Pune which will drive more downloads to your app, contact us today!

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, best digital marketing company in pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/

[ujjwalakaizen]

What is SMO? How to grow in social media?

SMO (Social Media Optimization) is an important factor in your internet search rankings. This strategy is often overlooked by many companies, even though it can help increase your position within the search rankings. As a digital marketing strategy, social media optimization can be used to increase awareness of new products and services, connect with customers, and ameliorate potential damaging news.

Integrate Social into your Website

Website social media integration is the process of extending your marketing by redirecting your social media followers to your website and making your social platforms accessible to your target audience and customers via your website.

Links on social media are often considered higher-quality links because social sites have a high web authority. Even if your Facebook page is brand new, it’s likely to rank well in the SERP’s because of Facebook’s overall high authority. These are some criteria one must take care of while doing SMO. If you looking for any company to do your SMO, feel free to contact at Kaizen Design Studio as we have the best team of social media optimization and well known as social media marketing agency in pune.

Consistency is Key to SMO

To be consistent with the language used in social media postings, you first need to consider who you are referring to when you send those messages. Of starters, if you’re speaking to billionaires, you are not going to use the same language as if you were talking to those in the generation of decades before. Your profile must be visually appealing. Humans are visual creatures and are naturally attracted to aesthetically attractive stimuli. Make sure that theme fits your profile.

Align SEO keywords and Social Media

If you want to maximize exposure of your social media profiles, keywords play a very strong role. In fact, if you’re not optimizing your profiles correctly, you’re leaving money on the table for your competitors. If you can effectively use your keyword or phrase in your profile or page name, it will help it rank better in keyword searches on Google and within the social network search itself. To get rid such small and effective tips contact us, and we will be more than happy to work for your business SMO and digital marketing in pune.

Be Social on Social Media

It’s called SOCIAL media for reason, duh! Social signals are an important factor in SEO because search engines look at social signals and factor in how often you’re posting, how many people interact with you, and if there are social sharing elements available to website visitors. Brands often forget that the purpose of these platforms is to build relationships. It’s not a set and forget type of medium. Get out there and participate in conversations, follow your customer base, and share helpful content from both your website and other relevant sites.

Use Branded Cover Images.

I can’t stress the importance of always putting your best foot forward and staying on brand. The cover image is typically the first thing a user sees when he or she visits your page and you want to give them a good impression. Use recommended size guides for each platform to ensure that your cover image is formatted and displayed correctly, and always use professional images that are relevant and memorable. We will help you with your company brand marketing in pune.

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno statuses amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions. Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves. Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, Digital marketing agency in Pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id: info@kaizendesignstudio.com

Website: www.kaizendesignstudio.com

[mgkaizen]

HOW TO SHOOT CINEMATIC REAL ESTATE VIDEOS

They say there’s no better investment than real estate. Sure, they’re talking about investing inland, but it’s also true for commercial videography. If there’s one industry that remains constant, it’s the real estate video industry. Motion Graphics help the video to enhance it and load it with attractive graphics. Corporate Video Marketing helps in reaching real estate developers to a large audience. Kaizen Design Studio carries out the best Corporate video production in Pune. If you want your real estate business to flourish, then, Kaizen is the answer to your business promotions!

Real estate is a visual medium, so photos and videos are crucial to sales. This includes everything from home sales, luxury office space, or extravagant vacation rentals. Pictures are crucial to websites that showcase homes for sale, hotels, and even other many types of places. But often, real estate agents find themselves needing to showcase bigger properties in bigger ways. This is where real estate video has seen huge growth. 

Industrial Video Marketing in Pune has considerably changed over the last few years. So, the techniques and methods should be improved for a perfect video. If you want to jump into real estate video work, here’s a general outline as well as some tips and tricks to create an effective video. Check out these techniques to shoot a perfect real estate video!

·         Aim to keep the final video under three minutes. Don’t waste your buyer’s time, as many are just flying through listings until they find something that catches their attention. A real estate video that has a length of over 10 minutes is a waste of time and investment.

·         You only need about 2–3 shots for each bedroom and each bathroom in the house. But for the important rooms like the kitchen, the living room, or the master suite, make sure to get enough shots and camera angles to paint a full picture for the viewer.

·         If a room doesn’t have enough light, use a lighting kit to fill the room. There are plenty of cheap alternatives to adding the right amount of light. Just make sure the lighting is complementary to the room. A bedroom should have a warm inviting feel, not be harshly lit.

·         Before you click record, take a walk. Literally, walk around the house and keep your eye out for anything that calls attention to itself. Your goal is to hide distractions that might not look great on camera. Kaizen Design Studio, a real estate videomaker in Pune will shoot the best real estate video that will definitely increase your chance of attracting more buyers!

After the shoot, it’s time to edit the video. Keep these points in mind while you edit your video. 

·         Don’t be repetitive. Use a good mix of slides, and don’t over show a room. This will help to keep the video snappy. Viewers can always rewatch certain parts that interest them, and you can track their interest in your video’s stats. 

·         Background music will make your video feel more polished and can add the much-needed attraction quotient to the video. A good motion graphics designer can create the best real estate video that can be used to attract prospective buyers. 

A real estate video production company like Kaizen Design Studio has the best motion graphic design team which will surely make the video a grand success in terms of reach and audience engagement!

[pkaizen]

ALL ABOUT APP STORE OPTIMIZATION FOR BETTER DISCOVERABILITY

ASO or App Store Optimization is a way of making sure that your app meets the app store ranking process and rise to the top of a search result page. But how can your app get optimized for better discoverability in an app store? To give you an idea about ASO better, we are writing this small guide with which, you can understand ASO in a short period of reading.

ASO comes under SEO marketing tactics only and thus if you are looking for ASO services in Pune, you need to hire an expert and experienced SEO company in Pune. We are Kaizen Design Studio, a full-time branding company providing SEO services in Pune.

First things first, what is App Store Optimization

Just like online marketers use search engine optimization, or SEO, to induce their web pages ranking highly in Google’s search results, app developers should use App Store optimization, or ASO, techniques to urge their app to the highest of app store search results. It’s may be viewed as App Store SEO.

Unfortunately, the true algorithms for ranking in each Apple’s App Store and therefore the Google Play store for Android apps, rather like the true algorithm for SEO, don’t seem to be really known and may change often. However, we do know that sure things have an effect on your App Store rankings more than others.

By taking advantage of this these App Store optimization tips and implementation from us, your app may rank higher, be seen by more users, and receive more downloads.

Why do you need it?

Unless you are a widely known app (Think WhatsApp, Spotify etc) the chance of somebody that will merely discover your app is sort of none. Unless after all you’ve got a powerful ASO strategy and implement it correctly!

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, best digital marketing company in pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/

[pkaizen]

GREAT WAYS TO ONLINE REPUTATION MANAGEMENT

A digital marketing company has to strengthen the online reputation skills for maximum client gain. Online Reputation Management is an essential component for the success of any brand. Nowadays, Online Reputation Management has become the foundation for the success of any brand or business. It plays an important role in maintaining the good name of the business. Kaizen Design Studio, one of the best digital marketing companies in Pune provides the best digital marketing services in Pune for various companies and the strategy works every time that helps you grow at breakneck speed! Today, online reputation is as essential as content marketing and SEO for local businesses.

What is ORM (Online Reputation Management)?

Online reputation management (ORM) is the method of designing strategies that shape the perception of the public about an organization. It has a lions share in driving public opinion about a business and its products and services. ORM is not just about managing search engine content. It’s also about managing negative business reviews and encouraging satisfied clients or customers for giving maximum positive feedback.

What can you do to prevent negative feedback?

It’s vital to keep an eye on what people are saying about your brand or business online and it is also essential to take steps to correct any inaccuracies. You should be aware of these two major negative content types. One is the complaints on social networks. They need to be addressed on priority, but unless your company has serious problems, they do not pose a big obstacle to your business. The other type is the reviews that affect your brand’s reputation and sales for the long term. They can severely damage a business. These reviews are very powerful because, unlike social network content, they crop up in search engine results. Some of them even create hate websites specially meant for destroying your brand image. This also serves as a hindrance to your brand’s reputation.

To tackle this, you need not be aggressive in terms of your attitude, you should be aggressive in terms of your SEO! Optimize SEO to a great extent. When a person will search for your brand, She/he should see only positive reviews. Pump up your ORM skills for the same.

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, best digital marketing company in pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/

[pkaizen]

How to create a effective animated explainer videos?

Corporate video marketing is a tactic used by many businesses nowadays to create brand awareness and to market their products and services in a better creative way. Animated explainer videos have always been a great addition to the trends in this sector. Motion graphic or animated videos not only make your brand seem more unique and different but it also adds to the value of your brand. Especially, if you are talking about social platforms, animated videos have always been a hit.

However, finding the right fit for your corporate video production in Pune seems a great deal. Kaizen Design Studio is a leading motion graphics company in Pune who can be of great help to you if you are looking for some high-quality and creative explainer videos. Their dynamic skills in motion graphics services are impeccable and their ideas, out of the box! They have some remarkable experience in creating the best graphic animation videos in Pune.

Let's check out the top 5 benefits that animated explainer video offer to your business.

Increase in conversion rates of the people are more likely to buy your product or service when they see explainer video.

·         Increase brand awareness

·         Better ROI

·         Flexibility on all screens

·         Better ranking on Google

Sprinkle storytelling

Storytelling is one of the most amazing, old and powerful ways of engaging your audience. Incorporate stories to explain your product or services. Engage them in a creative story while you show them how your product or services can solve their problems. Make them emotionally connected to your brand while you visually engage them. This is a tried and tested way of increasing your audience and brand value!

Design the video with colors that match your brand

It is said that your brand color says more than what you can ever imagine. Color branding is another great way of subconsciously making your brand register in your viewers’ minds. Make sure while you make your animated video, the video color theme aligns with your brand colors. They will connect your brand to those particular colors.

Make different types of videos.

No matter what kind of business you run, all the different types of animated videos are on the table for you. 2D animated videos and 3D animated videos are the most common in the B2B space. But, even cartoon animation can convey a more serious tone.

1. Educational videos

2. Animated music videos

3. Animated marketing videos

4. Animated training videos

Browse more articles visit on : Tips for Digital marketing Strategy for small business in 2021

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves. Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, best digital marketing company in pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/

[pkaizen]

How to create a effective animated explainer videos?

[pkaizen]

TIPS FOR CREATING A POWERFUL LANDING PAGE

[pkaizen]

WHICH BRANDS SHOULD GO WITH DIGITAL ADVERTISING?

[pkaizen]

Influencer marketing key trends in 2021

Influencer marketing has changed the way people use to buy and companies use to sell.  Many marketers have accepted that they have used influencer marketing in some form or other.This percentage is likely to go up in the future as influencer marketing becomes more mainstream. Those brands that are not part of this will soon start losing control over the brand. Most of the digital consumers are fed up with online marketing messages.Influencer marketing is a solution to this ad fatigue and hence has to be considered by organizations and influencer marketing agency in Pune to achieve the following:

·         Attract new customers

·         Increase in repeated purchases

·         Maintaining customer loyalty

 How to create the influencer Marketing strategy?

Before one streamline an influencer marketing solution, one has to know a few facts about it.

1. It’s here to stay

Influencer marketing is not just another trend in the market. It is here to stay. Digital marketers are considering adding influencer marketing in their campaign and strategies.

2. It’s no longer about celebrities

It is a misconception that influencer marketing has to do with celebrities only. It is not so anymore. People trust the product recommended by someone they feel related to, it can be a common man too. Reviews and recommendations still work.

Let us know it step by step and understand how budding and expert influencer marketing agencies in Pune like Kaizen Design Studio are helping their clients to build influencer campaigns:

 ·         Knowing the audience

·         Setting objectives

·         Defining success

·         Streamlining the strategies

·         Reach the right kind of influencer

·         Influencer Identification & selection

·         Campaign workflow

·         Monitor & Track

·         Optimized Distribution

About Us 

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

‘Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, corporate video production company in Pune.

Contact Us 

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : https://www.kaizendesignstudio.com/

Website : https://www.kaizendesignstudio.com/

[pkaizen]

GOOGLE ADS OR FACEBOOK ADS ? WHICH ADVERTISING PLATFORM SHOULD WE REFER FOR BUSINESS ?

Two of the biggest internet giants, as of right now, are Facebook and Google. They have their own set of advertising models, and many companies get confused as to whether choose Google Ads or Facebook Ads for their business. On the surface, both feel the same.

For instance; if you have the right knowledge and proper tools, then Pay-Per-Click advertising helps. When Google Ad Words are added to PPC advertising, you can save more and convert a number of people. On the other hand, at just as $20 to $30, you can attract over 1000 Facebook fans to increase the revenue. Here are a few differences that will give you a better idea as to which one to use.

Ads Creation Process is Different for Both

When it comes to creating an ad, both require different approach while creating one. Google Ads depend on keywords while Facebook Ads depend on user’s likes. But, if you compare the prices for the ads, Facebook ads are cheaper than Google ads.

Building a Brand

As both offer a company to help improve its brands, both have different approaches. For example; when a user clicks on a link, that link takes them to the company’s official website where the image is built in the eyes of the user. However, if that page has a number of other links, then Google may lower their ranking if more users tend to jump to it and not stick with the initial page. On the other hand, Facebook Ads or social media marketing are built more on word-to-mouth and social proof which are considered to be powerful tools.

Demographic and Keyword Targeting

When it comes to demographic and keyword targeting, both are capable of doing it. However, Facebook is way superior. For instance; when you’re targeting a customer based on geography, the ads will only appear to the audience located in that geographic region. Google too can do it, however, it doesn’t know about the targeted audience’s location nor does it know what keyword the audience is going to use. The only thing Google has information is that of what the user is actually searching. Therefore, Facebook ads have higher rates for click through and conversions compared to search engine marketing or Google Ad words.

who wins?

both are fair winners with their share of benefits. Although Facebook ads have more benefits over Google ads, one needs to understand that Facebook is constantly evolving. This is because the algorithm of Facebook is always on the verge of constant updates which makes it a little difficult to do advertising compared to the past times. But if you’re serious and ready to spend a little extra on promoting posts or paid ads, then your best customers will still be able to track you with ease.

Browse more articles by Kaizen Design Studio:  How to use explainer videos effectively and why are they so popular?

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

‘Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, Branding companies in Pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/

[pkaizen]

HOW TO CREATE AN UNFORGETTABLE VIDEO IN LESS TIME

There will always be a scenario when a corporate client tells a video production company to make a corporate video for them in only two minutes. Given the number of huge projects they have undertaken, it seems difficult. There are huge assets to be shown and a lot of information to be conveyed. Here lies the problem. Including every piece of information can have a negative effect. As the human mind has limits, grasping too much information can result in less recall value. There are some misconceptions that make the corporate video forgettable and boring. Let’s shade a light on some of them.

Misconception 1: More information equals to more value.

focus on emotional engagement rather than loading the video with a lot of information. Engaging the viewer emotionally will increase the recall value. Telling a story creatively will help in engaging them emotionally and making an unforgettable video. There is a rule of thumb which states that there should be 20-30 seconds breathing room in a two-minute video.

Misconception 2: There is no difference between written messaging & video messaging

here are professionals who are good at conveying the message through the textual format. They believe saying what they want to convey through a 300-word text will have the same impact in a minute video. However, they do not have an idea of what can be conveyed in that minute. They also believe that what can be conveyed in 100 seconds through text can be conveyed in the 100-second video. There is a conception that the impact of conveying through a well-written message in the voice-led video will make the same impact as a blog post. This is a misconception.

Misconception 3: I understood what I convey, so will my audience

Video producers need to take the point of view of the audience into consideration while making a video. Making a video based on your point of view may result in a great video, but if the audience does not understand, it will of no use. There is a misconception that if a video producer understands what needs to be conveyed in the video, everyone else will. Conveying the information in a way the target audience will understand is important. This will help in making an unforgettable video.

Impressive Introduction of your business through corporate videos

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

‘Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, corporate video production companies in pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/

[pkaizen]

Use of explainer videos Effectively?

using videos efficiently is essential to gain widespread consumers base. They also help in creating brand awareness. There are numerous ways in which they can be used to maximize their impact and help the brand in creating awareness. Following are some of the ways in which explainer videos can be used efficiently.

Landing pages

Along with the website’s homepage, the explainer video can be placed on the landing pages. This would reduce the bounce rate and make people stick to the website and think about buying the product. Ensure there is a call to action at the end of the video to encourage visitors to stick to your website and products.

Social media

Most of the people are active on social media  for most of their time in a day. The prominent social media platforms such as Facebook, Instagram, and Twitter are great tools to post the explainer videos. Moreover, video content is shared mostly on social media platforms. The engagement in the posts will help in creating brand awareness. Moreover, paid campaigns on social media will give more visibility to these videos.

Sales pitches

Your sales team can utilize the explainer videos to a mass audience at the same time. In addition, you can send this video to a potential client before setting up a meeting. If the client is impressed, it will set a different tone for a meeting than starting a meeting from the scratch. Even if you want to start the meeting from scratch, beginning with the video will be helpful to make your pitch.

Explainer videos are essential for business, but placing them in the right place is more important. Being one of the leading video making companies in Pune, Kaizen Design Studio helps brands in creating explainer videos along with helping them in finding the best possible ways to promote them and create brand awareness.

Browse more articles by Kaizen Design Studio visit: Body Language hacks you should know while facing camera

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

‘Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, corporate video production companies in pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/

[pkaizen]

How to make a  unique video in very short time?

There will always be a scenario when a corporate client tells a video production company to make a corporate video for them in only two minutes. Given the number of huge projects they have undertaken, it seems difficult. A lot of information can be tempting, and making an excellent video conveying each piece can be easier, but this may impact negatively on the company. There are some misconceptions that make the corporate video forgettable and boring. Let’s shade a light on some of them.

Misconception 1: More information equals to more value.

We may be driven by a conception that offering more information through video would provide more value. Turns out, this is a misconception. Studies show that people can remember the only handful of points out of a video. So, instead of conveying 10 points, convey only 5. The best way to do this to determine the priorities and which points can be focused on to make the maximum impact.

Misconception 2: There is no difference between written messaging & video messaging

It needs to be determined by the message that needs to be conveyed. Moreover, an average reading speed is 200 words per minute, but average speaking speed is 150 words per minute. To read what is on paper may take 75 seconds, but to speak it on video takes 100 seconds. Adding imagery and music along with breathing space, the video length will exceed to make the impact. There is a difference between a written message and a video message. Opt for a way based on what needs to be conveyed.

Misconception 3: I understood what I convey, so will my audience

There is a misconception that if a video producer understands what needs to be conveyed in the video, everyone else will. Conveying the information in a way the target audience will understand is important. This will help in making an unforgettable video.

Making a corporate video is one of the essential strategies of branding. It helps in gaining a wide exposure and engaging audience in a very less time. Being one of the leading corporate video production companies, Kaizen Design Studio helps corporate companies convey the information in the most effective and creative way to make the maximum impact.

Browse more articles by Kaizen Design Studio visit: USE OF EXPLAINER VIDEOS TO FOCUS ON YOUR TARGET AUDIENCE

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

‘Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, corporate video production companies in pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/

[pkaizen]

Impressive Introduction of your business through corporate videos

 video is a best way to introduce your brand or product to customers. Within a  2 minutes people will decide whether they are interested in your product or not. so wisely plan your company introduction video. people want that how your product is going to help them how you can solve their problem and you offer them solution. people are dont want  to know about how many people manage your company or how many awards you get for your business.

When a business looks for a massive conversions boost, adding a product video surely helps. Sales too can get a huge boost thanks to adding a video. If a business wants its product to be bought by customers, it is better to add exciting products video.

focus on your script

The script is the most important factor when it comes to a video. Start your script by making a key points list with all the topics you have plan on touching in the video. long video make people boring so make a short and catchy script to grab audience attention.

Keep it Simple and Short

For a one minute script, you can only add a maximum of 150 words and therefore, it is imperative for the script to be short. Additionally, the video must have simpler visuals so users remain engaged and find it intriguing to their eyes.

You can Build Trust with a Video

For conversions and sales, truth is the foundation. Trust and long-term relationships can only be created with the correct concept of content marketing. Apart from keeping users engaged, videos can also help to ignite emotions. Therefore, if you want your corporate branding image to shine and improve the trust factor, you would want to add a serious video.

Videos are more Popular on Mobile Devices

If you’re a corporate video maker in Pune then you must know that mobile and video are like ‘Husband’ and ‘Wife’. With the rise in technology, smartphones are not only getting better and faster but also affordable. This gives users the opportunity to stay engaged with their phones and watch a video on YouTube.

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

‘Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, corporate video production companies in pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

Email Id : info@kaizendesignstudio.com

Website : https://www.kaizendesignstudio.com/