#retail sales

[fakeboitherottengirl]

Retail sales job (like mall stores) are so shitty to their employees. Every single person that enters the store, you are expected to get them to buy something, even though the store I worked in was known for entertaining product demonstrations and a lot of people came in just to browse. And like I used to get really angry about the people who came in to browse because "you're fucking up my percentages and making it look like im not good at my job" or Id get so frustrated when Id say the pitch for the bonus buy items at the counter perfectly and they still wouldn't choose to buy it and it would count against my percentages even though i said the script perfectly.

[bestplanogramming]

Planograms, the art of arranging products within store shelves, have now emerged as a strategic cornerstone that holds the potential to redefine the retail landscape. As online shopping continues to win the consumer heart, physical retail spaces are undergoing a comeback, reimagining themselves as immersive destinations that go beyond transactional exchanges.

[kiwibubbles5]

✨woo✨ it's BLACK FRIDAY TOMORROW AND I WORK FROM 9AM TO 3PM I MIGHT ACTUALLY DIE THIS IS A CRY FOR HELP LOL

Heyyy black Friday shoppers ;D some tips for a great day of shopping, from a cashier:

1. Stay at home and shop our online deals 😐 Yes I'm serious that will be less crowded and stressful for everyone

2. But if you MUST go shop in stores. Please remember the employees are humans with feelings. (And some of us have anxiety 🥲)

3. Sales are applied automatically. Any coupons or vouchers and such that you wish to use almost always need a barcode or number code. Have these printed or screenshotted in advance; do not rely on the store's WiFi. Make things easier for literally everyone including yourself.

4. I know it's basically a superhuman kindness to put your shopping cart or basket back where you got it, or in a cart return area, but please at the very least do not completely block walkways. It's literally a fire hazard inside, and incredibly irritating out in the parking lot.

Ok I'm gonna stop having anxiety over tomorrow and not think about it. Please, anyone who sees this, add anything else you have. <3

[madhukumarc]

Why is product display important?

Product display is incredibly important in any retail setting, as it can make or break a customer's shopping experience. 

It’s the visual representation of your brand and can influence a customer’s decision to purchase a product or not.

Good product display can create an inviting and attractive atmosphere for customers, leading to increased sales. It can help you draw attention to specific products and drive customers to those items. 

It can also help customers quickly locate what they need, resulting in a more positive shopping experience.

It can also help you create a cohesive and unified look for your store. Whether it’s highlighting a particular product line or creating a certain color scheme, you can use it to create a unique environment and draw customers in.

According to The Sprout Social Index™, 51% of consumers like to see brands highlighting their product or service in their social posts.

It’s also important to consider the practical aspects of product display. You want to make sure your products are visible and accessible to customers. 

Make sure you have proper lighting, clear signage, and plenty of space for customers to move around and browse your products.

In short, product display is essential for creating an inviting atmosphere, highlighting particular products, and making sure customers can easily find what they need. It’s an important part of the overall shopping experience and should not be overlooked.

Here's related information that you may find helpful – How To Generate More Sales From Facebook Marketplace that many people are still not aware of.

[adrianagency]

Black Friday Marketing and Cyber Monday Marketing Campaign Tips for Businesses

It’s that time of year again when businesses all around the world gear up for their biggest shopping days of the year: Black Friday and Cyber Monday. For many businesses, these are two of the most important marketing campaigns of the year. If you’re not sure where to start when it comes to running your own Cyber Monday or Black Friday marketing campaigns, don’t worry – we’ve got you covered! In this article, we’ll give you some November promo ideas and our top tips on how to prepare for these events and generate more revenue for your business.

Advice on Creating Compelling Black Friday Marketing Campaigns

The best time to start planning for the biggest sales event of the year is now. If you wait too long, you may not have time to implement your strategy. Before you know it, it’s Black Friday, and you’re missing the momentum to carry your sales. If you look at any successful e-commerce company, you’ll likely find that its Black Friday marketing starts in the months leading up to the event, rather than days or even weeks prior.

Thorough planning is a crucial element of successful Black Friday marketing. Your overall success will depend on running Black Friday campaigns that are irresistible. Start preparing now by growing your email list, planning your deals, expanding sales channels, and optimizing your site to ensure the sudden increase in traffic won’t affect your customer experience. Every year, Black Friday traffic jams US warehouses and crashes websites that aren’t prepared for the influx of buyers, leading to delays and pain points that lead your customers elsewhere. Black Friday store reviews tend to be very impassioned. If your site crashes or doesn’t accurately reflect your pricing and inventory, you can expect a slew of negative reviews.

Black Friday Marketing Tactic 1: Ads

When it comes to Black Friday crazy ideas can be your best friend. The onslaught of marketing materials that will be bombarding your audience is so dense and so constant that you need something out-of-the-ordinary to stand out. The most creative Black Friday campaigns are typically the most successful, so be sure to let your imagination ride shotgun as you build your campaign. Develop branded Black Friday assets like eye-catching graphics and videos to accompany your copy and increase engagement. When you launch monitor Black Friday-related search trends so you can fine-tune your approach as necessary.

Black Friday Marketing Tactic 2: Email and SMS Campaigns

A well-crafted Black Friday message informs customers and clients of your deals and incentivizes action. Urgency and exclusivity are the flavors of the day, and your messaging should reflect those two concepts equally. Create a few personalizable Black Friday SMS templates to send out a week before Thanksgiving, in the evening on Thanksgiving, and early in the morning on Black Friday.

Other Black Friday marketing ideas for email and SMS campaigns include offering early bird discounts, doorbusters, and countdown timers. For social media campaigns, consider creating a Black Friday hashtag, running a contest or giveaway, or partnering with an influencer to promote your products or services. And finally, don’t forget to track your results so you can adjust your strategy for next year!

Black Friday Marketing Tactic 3: Social Campaigns

In terms of social marketing Black Friday is a hotbed of activity across platforms. If you want to make sure your Black Friday engagement post doesn’t get lost in the fray, be sure to use scroll-stopping graphics and engagement-driven copy to make your post stand out. Black Friday social media posts should begin long before the day arrives to ensure customers have a chance to see them before the flood of Black Friday messaging begins.

The best time to post on Black Friday is early in the morning when people are checking their phones for deals before they start their shopping. However, make sure you’re scheduling throughout the day as well—especially if you’re running extended sales through the weekend or into Cyber Monday. For your social media Black Friday launch monitor trending tags to give your posts the best chance of reaching your intended audience.

Advice on Building Cyber Monday Marketing Campaigns

Much like the preparation for Black Friday, Cyber Monday marketing success depends on thorough planning and integrated campaigns that span multiple channels. Even more so than its weekend counterpart, Cyber Monday has the potential to crash your site if you don’t take preemptive action to ensure a smooth, seamless, and satisfactory customer experience.

Make sure to consult an experienced UI/UX designer and developer to make sure your site will be able to withstand the influx of traffic. Even the best Cyber Monday marketing ideas will be wasted if the shopping experience doesn’t live up to the expectations of today’s discerning online shoppers. Keep in mind that you’re competing against global, multibillion-dollar entities like Amazon and Wal-Mart, who prioritize and optimize their customer experience as well as crafting engaging omnichannel campaigns. You will need to do the same to see similar results.

Cyber Monday Marketing Tactic 1: Ads

For an ad-based Cyber Monday strategy, you need to make sure your ads are well-targeted and that you’re using the right keywords. You also need to have a clear call to action (CTA) and make sure your landing page is optimized for conversions. A good deal of Cyber Monday sales and marketing tactics piggyback on your Black Friday campaign to present your cyber deals as an extension of the shopping weekend. Remind your customers that they missed the Black Friday window and encourage them to act now so they don’t let these discounts slip through their fingers as well. This type of messaging creates the sense of urgency and exclusivity you want to convey for these events.

Cyber Monday Marketing Tactic 2: Email and SMS Campaigns

The best Cyber Monday email examples we’ve seen take the urgency of the event into consideration and drive immediate action with powerful CTAs carefully integrated with the sales alerts and concise copy. Cyber Monday subject lines should be catchy and get straight to the point – shoppers on this day are looking for the best deals, and they don’t have time to waste on long, drawn-out emails. Be clear about what your offer is and use images to highlight any special discounts. You can also segment your list so that you’re sending relevant offers to specific groups of customers.

Cyber Monday Marketing Tactic 3: Social Campaigns

When crafting a Cyber Monday post on social media, it’s important to start with a strong image. People are more likely to stop scrolling and take notice of an eye-catching image, so make sure yours is high quality and on brand. The caption is also crucial – use emojis, concise copy, and powerful CTAs to grab attention and encourage users to click through your Cyber Monday social media posts to visit your site. Post engagement increases reach and will draw more and more leads to your site. Cyber Monday posts perform best on Facebook and Instagram and highly benefit from motion graphics as an attention-grabbing visual.

A Brief History of E-Commerce on Black Friday and Cyber Monday

Black Friday and Cyber Monday have their origins in the US, where they are traditionally the busiest shopping days of the year. In recent years, however, these events have become increasingly globalized, with businesses all around the world now running promotional campaigns on these days. However, nothing seen across the globe quite compares to the cultural phenomenon that Black Friday and Cyber Monday have become in the United States as e-commerce has grown from a means to trade small goods with local friends into the multitrillion-dollar global industry it is today.

What Event Marked The Beginning Of E-Commerce?

The first recorded instance of e-commerce was a sale between two parties in 1971. This sale was made possible by the advent of computer networks. Stanford students used the ARPANET network to exchange snowshoes and other goods. While this may seem like a small and insignificant event, it marked the beginning of a new era in commerce. This was the first time that people were able to buy and sell goods without being in the same physical space.

What Is Black Friday?

Black Friday is the day after the United States holiday of Thanksgiving and is widely considered the biggest shopping day of the year. This cultural phenomenon has grown so exponentially in recent years that Thanksgiving is sometimes referred to as Black Friday eve. Black Fridays matter to SMBs as much as they matter to large corporations, and with the right marketing tactics Black Friday can be lucrative for nearly any business model. 

There are even Black Friday strategies for service-based companies. As retail and e-commerce companies prepare for Black Friday SAAS, fulfillment, and other logistical and production-related services frequently offer limited-time discounts. Other B2B and B2C service providers looking to capitalize on the western Black Friday tradition without a product-based model are also likely to use this discount-driven Black Friday strategy.

History of Black Friday and E-Commerce

In the 1950s, police in Philadelphia used the term “Black Friday” to describe suburban shoppers and tourists flooding into the city on the day after Thanksgiving. These visitors caused chaos in advance of the big Army-Navy football game held that Saturday every year. Now, half a century later, the term “Black Friday” has taken on a whole new meaning.

In the 1990s, with the advent of the internet and e-commerce, Black Friday became the busiest shopping day of the year as brick-and-mortar retailers scrambled to keep up with the competition posed by online retailers such as Amazon. The Saturday and Sunday after Black Friday also present an excellent opportunity to offer extended deals to keep the momentum going as you head into Cyber Monday.

What Event Marked the Beginning of E-Commerce Sales on Black Friday?

E-commerce has become a staple in the Black Friday ecosystem, but it wasn’t always that way.  E-commerce on Black Friday is a relatively new concept. The advent of the modern internet and the widespread adoption of broadband in the early 2000s created a new landscape for shopping. Businesses could now reach a much wider audience with their products and services. In 2002, Best Buy offered the first major Black Friday deal online. And by 2006, Amazon had declared that Cyber Monday was its biggest day of the year in terms of sales.

What Is Cyber Monday?

Cyber Monday is the Monday after Black Friday, and, as the name suggests, it is centered on e-commerce sales.  Cyber Monday was created by retailers to encourage people to shop online. It soon became an extension of the Black Friday phenomenon, with people taking advantage of the deals and discounts on offer from the comfort of their own homes.

History of Cyber Monday and E-Commerce

While Black Friday might be the bigger event, Cyber Monday is no slouch when it comes to generating revenue.  In fact, in recent years, it has become the bigger event for online sales. This is in part due to the growth of e-commerce. In 2018, shoppers spent $7.9 billion on Cyber Monday.

However, in 2021, US businesses saw post-Black Friday cyber sales fall for first time since Cyber Monday entered the cultural awareness. This year, companies are more focused on finding successful Cyber Monday strategies than ever before. Following the now notorious Cyber Monday sales fall first time contenders have been on the hunt for Cyber Monday ideas for small businesses that could help turn the tide against the downward trend.

What Event Marked the Beginning of E Commerce Sales on Cyber Monday?

The beginning of Cyber Monday can be traced back to the year 2005. This was when the National Retail Federation coined the term “Cyber Monday” to describe the flurry of online sales that followed Black Friday. The idea behind it was to encourage people to shop online for holiday gifts. At that time, most people were still using dial-up internet connections. So, the term “Cyber Monday” caught on because it was a way for people to shop without having to leave their homes or offices to take advantage of retail sales.

Final Thoughts on Building Successful Cyber Monday and Black Friday Marketing Campaigns

We hope these Black Friday and Cyber Monday tips have been helpful as you prepare for the biggest shopping events of the year. Need more help to get your site and your strategy ready for November? Adrian Agency can help you build your brand, expand your presence, optimize your website, and launch compelling marketing campaigns across multiple channels. Adrian’s consultation calendar is filling up as businesses begin their Black Friday marketing preparations, so don’t wait until it’s too late. Book your discovery slot today, and get ahead of the competition with help from the best team in the industry!

[notayesmanseconomics]

China responds to its property crisis with an interest-rate cut

China responds to its property crisis with an interest-rate cut

This week has already brought news confirming one of our themes.It links to the idea that you should look at what people do rather than what they say. The People’s Bank of China (PBOC) said it was lowering the rate on 400 billion yuan ($59.33 billion) of one-year medium-term lending facility (MLF) loans to some financial institutions by 10 basis points (bps) to 2.75%, from 2.85%. The central bank…

[ayquebella]

Vintage Sunwest Sterling Silver Credit Card Charge Debit Money ATM Bank Shopping Charm Pendant

Wonderful sterling silver charm of a credit card! This tiny charm has a rich patina and has minor signs of wear consistent with age. So very cute and will look terrific on your favorite charm bracelet or necklace!

[margerp]

Best POS Billing Software System for Retail Shop

What is POS Software  

POS billing software system retail shop is a crucial tool used in retail businesses to facilitate sales transactions and manage various aspects of operations. It serves as the central hub for processing payments, tracking inventory, managing customer data, and generating reports. With features like customizable product catalogs, barcode scanning, and integration capabilities, POS software streamlines operations, reduces errors and enhances the overall customer experience. Its primary purpose is to simplify the sales process, improve efficiency, and provide valuable insights to help businesses make informed decisions and drive growth.

Why Retail Needs POS Software 

Retail businesses need POS (Point of Sale) software to streamline operations and improve efficiency. POS System facilitates sales transactions, tracks inventory levels in real-time, manages customer data, and generates insightful reports. It helps prevent stockouts and overstock situations by providing automatic restocking alerts and setting reorder points. Additionally, POS software enables businesses to build customer relationships through personalized promotions and loyalty rewards. With its integration capabilities and user-friendly interface, POS software simplifies tasks for retail staff, reduces errors, and enhances the overall customer experience. Retail POS billing software is essential for optimizing retail operations and driving business growth.

There are Features to Look For the best POS system

Touch Screen Machine:

A touchscreen machine is the heart of a modern best  POS system. It allows your staff to process transactions quickly and efficiently by simply tapping on the screen. With intuitive navigation and user-friendly interfaces, touchscreen machines make it easy for your employees to serve customers, manage inventory, and perform other tasks with minimal training.

Barcode Management:

Barcode management is a must-have feature for any retail business. It allows you to easily scan product barcodes at the point of sale, ensuring accurate and speedy transactions. By automating the process of identifying products, barcode management reduces the risk of errors and streamlines the checkout process, resulting in improved customer satisfaction.

Cash Drawer:

A cash drawer is an essential component of a POS system that securely stores cash during transactions. It provides a convenient and organized way for cashiers to handle payments, make changes, and reconcile cash at the end of each shift. With features like lockable compartments and automatic opening mechanisms, cash drawers help maintain security and accountability in your retail shop.

Re-Order Management:

Re-order management is a lifesaver for retailers who need to replenish stock regularly. This feature automatically tracks inventory levels and generates alerts when products need to be reordered. By staying on top of inventory levels, you can avoid stockouts and ensure that popular items are always available to customers, thereby maximizing sales opportunities.

Inventory Management:

Effective inventory management is essential for optimizing stock levels, minimizing losses, and maximizing profits. A robust POS system provides tools for managing inventory, such as tracking stock movements, setting reorder points, and categorizing products. With real-time visibility into inventory levels, you can make informed decisions about purchasing, pricing, and promotions to keep your shelves stocked and your customers happy.

Online Purchase Import:

In today's digital age, many retailers have an online presence in addition to their physical stores. Online purchase import functionality allows you to seamlessly integrate online sales data into your POS system. This streamlines order fulfillment, inventory management, and reporting processes, ensuring consistency across all sales channels and providing a holistic view of your business performance.

Loyalty Point System:

Loyalty programs are a powerful tool for building customer loyalty and driving repeat business. A POS system with a built-in loyalty point system allows you to reward customers for their purchases and encourage them to keep coming back. By offering incentives such as discounts, freebies, or exclusive perks, you can strengthen customer relationships and increase customer lifetime value.

Discounts & Schemes:

Flexible pricing options are essential for attracting customers and boosting sales. A POS system with built-in discount and scheme management capabilities allows you to create and apply discounts, promotions, and special offers easily. Whether it's a percentage discount, buy-one-get-one-free deal, or seasonal promotion, you can customize pricing strategies to drive sales and maximize profitability.

Home Delivery:

In today's fast-paced world, offering home delivery services can give your retail business a competitive edge. A POS system with home delivery functionality streamlines the process of taking orders, scheduling deliveries, and tracking shipments. By providing convenient delivery options, you can cater to customers' preferences and expand your reach beyond your physical storefront.

Bills, O/s on Whatsapp:

Communicating with customers effectively is essential for providing exceptional service. With bills and outstanding balances sent directly to customers via WhatsApp, you can keep them informed and engaged throughout their shopping journey. This feature allows for seamless communication, making it easy for customers to access their purchase details and settle outstanding payments promptly.

GST Billing & Return Filing:

GST compliance is a legal requirement for retail businesses, and having a POS system that handles GST billing and return filing simplifies tax compliance processes. With built-in GST functionality, you can generate GST-compliant invoices, calculate taxes accurately, and file GST returns seamlessly, saving time and reducing the risk of errors.

Connected Banking:

Integration with banking systems enables secure and efficient payment processing, reconciliation, and financial reporting. A POS system with connected banking capabilities allows you to accept various payment methods, including credit/debit cards, mobile wallets, and online payments, while also facilitating seamless reconciliation of transactions with your bank accounts.

Budget Considerations

Budget is another critical factor to consider when selecting a POS billing software system retail shop. While investing in a feature-rich POS system can offer significant benefits in terms of efficiency and productivity, it's essential to balance your needs with your budgetary constraints. Some POS systems operate on a subscription-based model, with monthly or annual fees based on the number of users or features included.

When evaluating the cost of a POS system, consider not only the initial setup and hardware costs but also ongoing expenses such as software updates, technical support, and payment processing fees. Look for POS providers that offer transparent pricing and flexible pricing plans that can scale with your business as it grows.

User Experience and Support

The user experience is a critical aspect of any POS system, as it directly impacts the efficiency and productivity of your staff. Choose a POS system with an intuitive interface and easy-to-navigate features that require minimal training for your employees to use effectively. Look for POS providers that offer comprehensive training resources, including tutorials, user guides, and customer support channels, to ensure a smooth transition to the new system.

In addition to user experience, consider the level of customer support offered by the POS provider. Ensure that they provide timely and responsive support through multiple channels, such as phone, email, and live chat, to address any technical issues or questions that may arise. A reliable support team can help minimize downtime and keep your business running smoothly.

Security and Compliance

Security is paramount when it comes to processing sensitive customer data and financial transactions. Choose a POS system that employs robust security measures, such as end-to-end encryption, tokenization, and PCI compliance, to protect your customers' payment information and safeguard your business against data breaches and fraud.

Additionally, ensure that the POS system offers built-in security features such as user authentication, role-based access controls, and audit trails to monitor and track user activity. Regularly update your POS software and hardware to patch any security vulnerabilities and stay ahead of emerging threats.

Conclusion

Selecting the best POS billing software system for your retail shop requires careful consideration of your business's specific needs, budget constraints, and future growth plans. By evaluating features such as sales management, inventory tracking, integration capabilities, and user experience, you can narrow down your options and choose a POS system that enhances efficiency, streamlines operations and drives business growth. Investing in the right POS software is a crucial step towards achieving success in today's competitive retail landscape.

[displetechcorp]

Essential Display Tips to Boost Retail Sales

Unlock the potential of your retail space with these essential display tips! Illuminate your merchandise with a carefully curated blend of lighting solutions. Enhance customer satisfaction and drive sales by offering free shipping. Use vibrant colors strategically to captivate and engage shoppers, maximizing interest in your products. For more details visit us at: https://www.displetech.com/

[therealtyinfo]

New launch OMAXE Dwarka project # High street market & sport complex View form details visit site

[bestplanogramming]

Why is it important to display products in an enticing way in your store aisles? It is not possible to boost sales without having a visually appealing shelf to make the range of products better. That is why planogram helps to build well-displayed shelves to create a pleasant shopping experience for its customers. Planograms are visual merchandising tools, which help retailers effectively plan and execute their store products efficiently and improve the presentation of items to boost sales.

[tradermade1]

The Empire State Manufacturing Index is expected to decline from 6.6 to 5.

According to the RBA Meeting Minutes of June 2023, the interest rate is expected to be 4.60% by the end of the quarter.

According to Trading Economics, UK retail sales are expected to fall 0.2% MoM and 1.7% YoY by the end of this quarter.

[spraguemedia]

Apple Launches iOS-14's ATT (AppTracking Transparency) Update

Apr 26, 2021 Ecommerce Straight Talk: Season 1 - Episode 2

This weeks episode we discuss:

1. Apple's Spring Event took place yesterday. What we were really watching out for was iOS 14.5's AppTracking Transparency, what does this mean for brands and advertisers?

2. Retail sales spike almost 10% in March, what has led to an increase in Retail sales?

3. Jeff Bezos stepped down as Amazon CEO, what does this mean for Amazon moving forward?

4. Facebook announced it's moving into audio formats (like Clubhouse). Do you think Facebook will have success with this new format?

5. Blockchain is allowing high-end brands another way of certifying original products, how do you think this will have a major effect on knock-offs and copycats?

6. Has the pandemic paved the way for higher ticket items being purchased through digital channels?

Join us every week for a new episode of Ecommerce Straight Talk, where we discuss Ecommerce trends, behaviors, news, and latest topics.