digital-marketing-insights

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Video Ads vs Images: Which Drives More Engagement With Facebook?

Images are the primary option for ads on Facebook, but video marketing is the buzzword as it creates curiosity that people want to know more about.

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Video Ads vs Images: Which Drives More Engagement With Facebook?

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What is Branding and Why It is Important For Your Business?

Branding is one of the most important aspects of a business which makes a business to stand out among its competition.

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What is Branding and Why It is Important For Your Business?

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How can Digital Marketing work for your Business?

Digital Marketing is different from other ways of marketing, you have been experiencing working with this process in daily life with knowing or without knowing.

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How can Digital Marketing work for your Business?

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Do’s And Don’ts For Businesses For Social Media Marketing

Social Media Marketing is a potential asset for all businesses and companies. Some best practices will succeed you in social media marketing for your businesses. And there are some worst practices too which can destroy your business.

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Do’s And Don’ts For Businesses For Social Media Marketing

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Google Panda Update – Google Search Algorithm Basics

Google launched Panda, a search results algorithm which threw out websites with thin, low-quality content. Google Panda stripped search results pages of poorly constructed, spammy content, and enabled good quality websites to rise on top of SERPs.

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Google Panda Update – Google Search Algorithm Basics

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Content Marketing – What Is It and Why Is It Important for Businesses?

Content Marketing is a strategy of digital marketing that focuses on creating and distributing valuable, relevant, and consistent content of your business which attracts more and more customers and audience.

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Content Marketing – What Is It and Why Is It Important for Businesses?

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What Is The Main Purpose Of Website Design And Development?

Website Design establishes your online presence virtually and users enjoy easy navigation. Important information provided on the website helps the user in easy access.

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What Is The Main Purpose Of Website Design And Development?

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Google launches 6-Month professional certification program

Google recently announced that it has launched a six-month-long professional certification program called “Google Career Certificates”.

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Google launches 6-Month professional certification program

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Google Testing Search Console Insights Experience For Content Creators

Google has started testing “Search Console Insights Experience”. The new Insight Experience will help to understand how audiences discover the site’s content and how the content is resonating with users.

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Google Testing Search Console Insights Experience For Content Creators

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Google Penguin Update – Google Search Algorithm Basics

In 2012, Google officially launched the “Penguin algorithm update,” which changed the way SEO works, as Google through this algorithm targeted spammy link building tactics.

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Google Penguin Update – Google Search Algorithm Basics

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Google Disavow Links Tool – Why, When and How to Use It?

Quality backlinks help a site in ranking higher than the competitors whereas Bad/low-quality backlinks cause problems. Google’s “Disavow Links Tool” can help to protect your site from backlink-related penalties.

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Google Disavow Links Tool – Why, When and How to Use It?

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Top 7 Best Web Design Tools In 2020

It doesn’t matter how professional or skilled you are, you need software and tools to design a web page or a website. To get a next-level website or web page, you need to get the right tools that do your work like a pro.

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Top 7 Best Web Design Tools In 2020

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Hackers use Google Analytics to bypass CSP & Steal Credit Cards Details

Hackers are now exploiting the Google Analytics platform and Google’s servers to pilfer credit card information from infected e-commerce sites.

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Hackers use Google Analytics to bypass CSP & Steal Credit Cards Details

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Google Announces New WordPress Plugin Web Stories

Google has announced a new WordPress plugin Web Stories that’ll help website owners get more traffic. This Google plugin is a new kind of AMP (Accelerated Mobile Pages) where publishers can quickly create stories.

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Google Announces New WordPress Plugin Web Stories

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Google’s former advertising chief Sridhar Ramaswamy to launch new search engine Neeva

A former Google executive Sridhar Ramaswamy is working on a subscription-based Search engine Neeva with another former Googler, Vivek Raghunathan. A major difference between Neeva and Google is that it will not be advertising-based and instead it will be subscription-supported.

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Google’s former advertising chief Sridhar Ramaswamy to launch new search engine Neeva

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Google’s new Chrome Extension ‘Scroll to Text Fragment’

Google has released a new chrome extension that allows users to hyperlink to particular items of textual content inside a web page. This feature allows anyone to create a link that, upon click, takes users to a specific piece of text on a page.

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Google’s new Chrome Extension ‘Scroll to Text Fragment’

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Snapchat Launches ‘Snap Focus’ Ads Certification Program

Snapchat has launched ‘Snap Focus’, new module-based training for marketers. The new training platform is similar to Twitter’s ‘Flight School’ and Facebook’s ‘Blueprint’, offering a wide range of courses on Snap ad tools.

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Snapchat Launches ‘Snap Focus’ Ads Certification Program