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#Google MUM latest update
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GoogleMUM #algorithm #search #seo #update #seoai
https://www.seolady.co.uk/google-mum-update-ai-ranking-seo-nlp-multitask-unified-model/ What is Google MUM and when was it updated in 2023?
content #naturallanguageprocessing #AI #Ranking
Multitask Unified Model MUM: Google developed its Natural Language Processing NLP - Does This Mean A New Way for SEO?
★ Originally dubbed "BackRub", the baby Google was the result of a research project that started back in 1996. Which means in 2026, technically, Google will be 30 years old. Do you remember Ask Jeeves, Netscape and Yahoo chat rooms? MSN chat and My Space with Tom?
In 2023, MUM uses natural language processing (NLP) and deep learning techniques to interpret complex questions and return highly relevant results. Google has famously been tight lipped with most new releases, from their blog the first announcement was in 2021.
★ It was created to address the growing need for more advanced search capabilities and to provide better experiences for users seeking information. ChatGPT AI was generally released in November 2022, and the SEO circles around the world are keeping MUM at the forefront of their curiosity in 2023.
★ https://www.seolady.co.uk/seo-keyword-research-chatgpt-search-phrases-long-tail-synonyms/
The MUM update is Google’s new AI language model that uses natural language processing to improve search results. This model allows Google to understand more complex queries, and it can help provide more accurate and relevant search results. MUM can also understand and translate between multiple languages, making it a powerful tool for international search.
★ According to Google, the MUM update is 1000 times more powerful than its previous BERT update, which was already a significant improvement in natural language processing. With MUM, Google can understand longer and more complex queries, making it easier for users to find what they’re looking for. This update also brings new features like a new search experience with dynamic layouts and visual search, so users can find the information they need faster and more efficiently.
website #multitaskunifiedmodel #bert #nlp #searchqueries #machinelearning
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disfordevineaux · 1 year
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What's kind of phone I think each Carmen Sandiego character has:
Carmen: That limited edition red iPhone that came out a few years ago. Because it is red, along with a red case with a red pop socket on the back that keeps.falling.off. It's also mysteriously in perfect condition?
Player: A Google Pixel because he doesn't want to conform to the status quo of phone brands and claims he made it 'hack proof'. He sticks by it and claims it's better than any iPhone or Samsung on the market, but it's really not. And he knows that, we all know that. And no phone case because he literally can't find one for it because no one has a Google Pixel. So why make phone cases for a phone no one has?
Shadowsan: They got him an iPhone 12 Pro, big enough for him to use and see the screen because he has to view it from a distance as, and I quote 'The phone lights make his eyes blurry.' It also had one of those wallet cases mums have on their phones. He left it behind when he went on his sabbatical and got a Nokia brick and an international sim plan just for calls.
Zack: The most disgusting, feral, warped, sticky, crusty and shattered iPhone 6 in white you have ever witnessed in history yet it works completely fine despite the glass you find lodged in your finger when you use it and the centre button that is just an empty hole to the motherboard. REFUSES to get a new one because he doesn't want to lose the headphone jack and claims that apple removing it in the first place was cash grab and he will have no part in it. And honestly dam right zack I am with you there my man stay strong King xx
Ivy: She has a custom made franken-phone that is made up of various parts from all brands across the board. Alot of the parts donated from Devineaux's pile of fallen soldiers that met their doom between the 18-24 months he was actively chasing Carmen/VILE before VILE fell. Literally a beast and has a military grade case that she also crafted which she had tested. It is literally military grade, she has a certificate and everything.
Julia: Currently, a Lavender Samsung Ultra 23 256gb storage. She got it mostly for the cool pen it comes with, and because it's lavender. She updates her phone model every 2 years and sells the latter for almost the same price she bought it for because she keeps it in pristine condition. She's only ever cracked a phone once and it shook Julia to her core. It looked horrific in her opinion, the hair line crack so bad it made her gag when she brushed her finger over it. So now she always has a nice, strong silicone pastel purple case and screen protector over her phone which she cleans regularly.
Chase: He went through 6-7 phones during the 18-24 months while chasing Carmen/VILE before VILE fell. Before then and now after, he had whatever the latest phone was the year he got it regardless of the brand, about every 2-4 years or until it kicked the bucket. During that 18-24 months, he'd walk into a phone store, ask for the latest thing, and be on his way. Most of them died in his care before he even had the chance to take the back plastic off. Now, he's in far fewer situations that indanger his life or phone. Or if he is, takes the moment to hand his phone and wallet to whoever is nearby for safe keeping because he really likes the new one Julia picked out for him (which is just the same model as hers but black). Julia also being the one who made him get a case. He had no idea that phones came with their own clothing options.
Chief: Only uses holograms. But has a landline??????????????
Zari: She once owned a black Samsung A20 with a yellowing clear case back in 2015 before she was declared missing at sea? That's all the information I can get on it my sources tried their best sorry.
Brunt: Doesn't need it because she can project her voice across vast distances. Get her a rolled TV guide and she can blast your message from one side of America to the other 🇺🇸 yeehaw and also because she's scared those 5g mega hd3g Max phone microwave rays will melt her brain if she gets one of those flat things and slaps it to her face like an genz zombie.
Bellum: Has 17 Ipads all with different cases on them.
Cleo: She has other people do that phone thing for her so she isn't sure what kind of phone she has and I don't know either.
Maelstrom: A telepathic link chip he had installed into his brain to connect to cell towers. It doesn't really work... Or do anything... But it's in there so.... Yeah?
Dash: A Samsung flip BECAUSE ITS JUST AS PRETENTIOUS AS HE IS and so he can snap it shut to prove a point. He's been through like 10 of them because he snaps them closed too slay-ily damaging it. No case because I have no idea how you'd even get a case for it?? Like it folds? I don't know.
Paper Star: Lives off grid.
Sheena: A white iPhone 11 with a gold trim case that has a huge crack down the front. The back glass is completely shattered, but it doesn't stop her from endlessly scrolling through those insta reels about reviewing different tanning lotion brands.
Crackle: An oily iPhone with the most humongous case you've ever seen. You could drop it and it would bounce around like a ping pong ball. The grease that covers the lens gives his selfies an air brushed vibe to them that he just loves.
Mimebomb: An invisible 1970s orange rotary phone.
Neal: That mystic purple conch shell with the pull string from that one spongebob episode that answered questions or something. You know what I'm talking about don't make me pull up a picture.
Topo and Chev: They share one phone so covered in stickers you can't even tell what kind it is but its probably an iPhone. It's filled with couples selfies and can only work when permanently charging so it's always connected to a power bank that is also covered in stickers. Ugh.
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equinoxts2 · 1 month
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PSA regarding Win11 13th August update and Ubuntu partitions
Just in case any other simmers (or anyone using Win11 and Linux Ubuntu on the same device) are experiencing this: After installing the latest update for Windows 11, I could not boot my Linux system, instead getting a message saying "something has gone seriously wrong - security policy violation." Using F12 boot options, I managed to get back onto my Windows desktop - but all my Sims stuff is on Linux, so...
Here's how it can be fixed. With some help from my mum's incredible librarian google-fu, I discovered that pressing the F12 key while starting up your PC to access setup options, then going to the Boot option and disabling Secure Boot, was the necessary fix for this issue. I'm on my Linux desktop now, typing this up for anyone else having the same issue.
Note that I did not figure this out myself. My mum did the search for fixes and found someone else who'd had and resolved the same problem, so full credit to them for finding the solution. I wish I had the link, or at least their online name, but just to repeat: this is not my fix. (Edit: Mum also found the name: Berry Win) Either way, I'm putting this on my blog so that anyone else experiencing this can (hopefully) sort it too.
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shyvioletcat · 2 years
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Hi!! I know that everyone's super hyped about all this time but can I ask you for some moa updates? 🫣
I do actually. A working issue for me is that due to its size my iPad can’t really handle writing MoA in google docs. And my iPad is where I primarily write. I have been working on the latest chapter here and there but I quickly get fed up with the freezing and crashing etc. I’m in the process of buying an actual writing program which should help those matters. At this point I just need to hand over the money and set up a new document.
It is also on my plans for the next update because I do have a lot of it done and as you all know it’s been a real hot minute since it got an update.
Lastly. Here’s a snippet:
She slid onto the seat next to Elide, sighing like she’d just been through a whole ordeal instead of just walking from the car to the restaurant.
“Gimme,” Elide held out her hands for the baby.
“Oh, it’s nice to see you too,” Aelin joked but handed the baby over anyway.
Elide grinned, air kissing at Aelin. “You know I love you even more.” With the next sentence her voice changed into baby talk. “This one is just so squishy.”
Aelin rolled her eyes playfully, because she totally understood where Elide was coming from. Then she turned to the little boy who was trying to climb on his dad's shoulder. “Hey, Korby, look who Mum has.”
Korbin turned, eyes landing on Elide and they all watched as his face morphed into something that could be described as disgust. Lorcan chuckled and Aelin grinned. It was common knowledge that Korbin was not a fan of the new baby, and if the toddler had the capability to hate anything, he hated when Elide held her.
“You two are not helping,” Elide scolded, rubbing Elsie’s back. “We’re supposed to be encouraging him to like the baby.”
“Ells, he’s nearly two,” Lorcan said. “He’s going to do what he’s going to do.”
“Still,” Elide pressed.
Aelin laughed. “He’ll come around, he doesn’t have a choice. They’re stuck together for life. I’m sure they’ll be friends… eventually.”
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TOP SEO TRENDS TO RANK YOUR WEBSITE
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In today’s digital age, having a website is essential for any business to establish an online presence. However, creating a website alone is not enough to attract potential customers to your site. Search engine optimization (SEO) is crucial to improve your website’s visibility in search engine results pages (SERPs). As search algorithms and user behavior continue to evolve, staying updated with the latest SEO trends is vital to ensure that your website ranks well in search engines. In this article, we will discuss the top SEO trends that you need to know to improve your website’s ranking. By implementing these trends in your SEO strategy, you can enhance your website’s online visibility and drive more organic traffic to your site.
WHAT ARE SEO TRENDS AND WHY DO YOU NEED TO KNOW THEM?
SEO trends refer to the latest techniques and strategies that website owners, digital marketers, and SEO professionals follow to improve their website’s ranking in search engine results pages (SERPs). These trends are constantly evolving as search algorithms and user behavior changes, so it’s crucial to stay updated with the latest trends to ensure that your website remains relevant and visible to potential customers.
By following SEO trends, you can improve your website’s online visibility, attract more organic traffic to your site, and ultimately increase your business’s revenue. For example, if you implement multimedia content promotion, such as adding videos with transcripts to your website, it can significantly increase traffic to your site. This can result in more people discovering your brand and potentially becoming customers.
An example of how following SEO trends can affect website traffic is the Almco project we are currently working on. By adding a video with a transcript as a blog post, the page began to show up in Google Discovery, which significantly increased the website’s traffic.
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This is an example of how following SEO trends, such as multimedia content promotion, can positively impact a website’s traffic and ultimately the success of the business.
HOW TO KEEP UP WITH SEO TRENDS?
Staying up-to-date with SEO trends is essential to ensure that your website remains visible and competitive in search engine results pages (SERPs). Here are some ways to keep up with SEO trends:
Hire an SEO specialist: an experienced SEO specialist can help you stay up-to-date with the latest trends and techniques in search engine optimization.
Communication among other specialists: network with other SEO professionals and attend industry events to stay informed about the latest trends.
Read industry sources: read blogs and websites such as Search Engine Journal, Moz, and Search Engine Land to keep up with the latest news and trends in SEO.
Subscribe to industry newsletters: subscribe to newsletters from industry experts and publications to receive the latest updates on SEO trends and techniques.
Monitor search algorithm updates: keep an eye on major search algorithm updates, such as Google’s MUM and Penguin updates, to understand how they may impact your website’s ranking.
By staying informed and implementing the latest SEO trends and techniques, you can improve your website’s visibility, attract more organic traffic to your site, and ultimately grow your business.
To learn more about our SEO services, visit the SEO Promotion Services page.
NEW SEO TRENDS IN 2023
As the digital landscape continues to evolve, new SEO trends are emerging in 2023 that businesses should be aware of. In the following paragraphs, we will explore some of these emerging trends and discuss how they are shaping the future of SEO.
AI becomes an important SEO tool
Artificial intelligence (AI) has become an increasingly important tool for SEO specialists in recent years, as it offers many benefits for content creation and optimization. ChatGPT is just one example of an AI-powered tool that can write text, generate unique product descriptions, and develop effective link-building strategies, among other things. Other AI tools available for SEO include Bing from Microsoft, Jasper, Anyword, and Rytr.
Companies such as CNN and Ukrainian retailer Epicentr have already started using AI-generated content to improve their productivity and create unique content faster. However, it’s important to note that AI has its limitations and cannot yet fully replace human SEO specialists. While AI can improve productivity and make SEO optimization faster and easier, it still requires human oversight and editing to ensure quality and accuracy. Overall, AI is a valuable tool for SEO specialists, but it should be used in conjunction with human expertise for optimal results.
One example of how AI-generated content can be effective is a case in which we used ChatGPT to create an article for a website. The article was indexed immediately, within one day, and began to bring traffic to the site. What’s particularly interesting about this case is that when we used an OpenAI tool for detecting AI-written articles, it showed that the article was generated by a human, despite the fact that it was actually written by ChatGPT. This demonstrates the high quality and authenticity of the content generated by AI tools like ChatGPT, and how it can seamlessly integrate into a website’s SEO strategy.
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You may be interested: The impact of ChatGPT on marketing, advertising, SMM, and SEO
Showing Experience to comply with new EEAT requirements
In 2022, Google updated its Quality Rater Guidelines to emphasize the importance of expertise, authoritativeness, and trustworthiness (EAT) in website content. They added an additional “E” to EAT, making it EEAT. This means that now, in addition to expertise, authoritativeness, and trustworthiness, Google also considers first-hand experience to be a crucial aspect of a website’s content. To comply with this new requirement, it’s important for websites to have reviews, author bios, an “about us” page, and a privacy policy page. These elements can help demonstrate a website’s expertise, authoritativeness, trustworthiness, and first-hand experience. This is particularly important for sites in the YMYL (Your Money or Your Life) niche, but it’s important for all websites to take EEAT into consideration, as it can affect their traffic after a core update. To learn more about EEAT and how to demonstrate first-hand experience, check out the Google Search Central Blog and a very informative article from Search Engine Journal.
Importance of multimedia content
Adding multimedia content such as images to a website is crucial for a positive user experience and can also have a positive impact on SEO. It is important to use unique images and optimize them properly, including adding a title when saving the image, adding title and alt text in the admin panel, using images in the proper context, and saving metadata. This is especially important for local businesses to ensure that their images are properly indexed and appear in relevant local searches.
One option for creating unique images is to take your own photos, but there are also AI-powered tools available such as Midjourney, Stable Diffusion, and DALL-E. Out of these options, Midjourney we recommend as the best.
By incorporating video content on the website, you can also enhance the user experience and potentially improve SEO. Google has even included a separate tab for pages with video content, indicating its importance. It is recommended to create your own videos, even if they are simple, to make them unique. Tools such as Invideo, Synthesia, Elai, and Steve AI can help create and edit videos. Don’t forget to optimize videos by adding descriptions.
Voice search and the growing importance of low-frequency queries
Voice search is becoming increasingly popular and has changed the way people search for information. This means that SEO strategies should consider how people speak and formulate questions when using voice search, which may differ from how they would type the same query. As an instance, someone may use voice search to ask, “What are the latest SEO trends for 2022?” whereas typing in the words “2022 SEO trends.”
As for low-frequency queries, these are longer and more specific search terms that are not as commonly used but are highly relevant to the user’s search intent. SEO specialists should focus on these types of queries as they can have a higher conversion rate than generic, high-frequency keywords.
To optimize for voice search and long-tailed queries, SEO specialists should focus on creating high-quality content that directly answers the user’s question, using natural language that reflects how people speak in everyday conversations, and including structured data to help search engines better understand the content.
To learn more about our SEO services, visit the Free SEO Audit page.
Increasing the importance of your own research and publishing your own unique content
In today’s digital landscape, it is essential for companies to invest in conducting their own research, surveys, and experiments. Simply writing unique content is no longer enough to stand out from the competition. Rather, companies must provide their own unique information that cannot be found elsewhere on the internet. This means that articles should not only provide comprehensive information, but also offer insights and perspectives that are exclusive to the company. As a result, longer articles that go into greater depth are becoming increasingly valued in the industry.
In the case of Decks Toronto , we added an article with detailed information comparing two popular brands. The article contained a lot of unique criteria, technical information, and tables that were not readily available on the internet. This approach of conducting research and providing unique information in their content helped Decks Toronto stand out from their competitors and establish themselves as a credible source of information in their industry.
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Learn more about SEO strategy for local e-commerce businesses in our article “SEO  case study: strategy to overcome seasonality, PPC competition and niche crisis for local ecommerce business”
Optimizing for user’s intent
Optimizing for user intent involves analyzing the target audience and understanding their needs, questions, and problems, rather than simply optimizing for one keyword. This approach ensures that the article provides valuable and relevant information that meets the user’s search intent. By understanding the user’s intent, content creators can optimize their articles by using relevant keywords, structuring the content to answer specific questions, and providing valuable insights that address the user’s needs. This approach not only improves the user experience but also increases the chances of the article ranking higher in search engine results pages.
Semantic SEO optimization: knowledge graphs & entities
Semantic SEO optimization focuses on using contextual information and understanding the relationships between different entities to improve the relevance of search results. This involves optimizing for knowledge graphs and entities, which are the building blocks of information that search engines use to understand the meaning behind queries and content. By structuring your content in a way that aligns with the way search engines interpret and present information, you can improve the visibility and relevance of your website in search results. For example, you can use schema markup to define the relationships between entities and provide additional context for search engines. This can help search engines understand the meaning behind queries and present more relevant results to users. Additionally, you can optimize your content for featured snippets and other rich snippets, which are designed to provide users with quick answers to their queries.
SEO TRENDS THAT ARE KEEPING THEIR IMPORTANCE IN 2023
While there are always new SEO trends emerging, it’s important to remember that the foundational elements of SEO are still critical to success. Further we will explore some of the common SEO trends that have been relevant in the past, are currently relevant, and are expected to continue to be relevant in the future.
Site loading speed and Core Web Vitals
In 2023, site loading speed and Core Web Vitals will continue to be important SEO trends. Core Web Vitals, which consist of three metrics – Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS) – are used to measure the user experience of a website. Improving these metrics can lead to a better user experience, which can result in better search engine rankings. Additionally, site loading speed plays a crucial role in both user experience and search engine rankings. Slow loading times can lead to increased bounce rates and lower rankings. Tools like PageSpeed Insights can help website owners identify areas for improvement and optimize their site for faster loading times. By prioritizing site speed and Core Web Vitals, website owners can improve their SEO and provide a better user experience for their visitors.
Recently, on the 24th of April, Google announced that they will no longer support some ranking signals, including Page Speed Insights. However, this does not mean that site speed is no longer important for SEO. Google’s intention is to encourage a holistic approach to website optimization and not to focus solely on numbers. Instead of Page Speed Insights, developers can use Google Lighthouse to measure the speed and performance of their sites. Additionally, SEO professionals can continue to use GTmetrix, which provides website speed test results and detailed performance reports.
High-quality content
High-quality content is an essential element of SEO, as it ensures that users find what they are looking for when they land on a website. Google’s “helpful content update” emphasizes the importance of creating content that is genuinely useful to users, answering their queries and providing helpful information. To create high-quality content, it’s important to research your topic thoroughly and use reputable sources. A clear and engaging writing style is also essential, as well as incorporating multimedia elements such as images and videos. Google provides guidelines for creating helpful content, which include prioritizing the user’s needs, ensuring accuracy and expertise, and creating content that is easy to understand and access. By creating high-quality content, websites can improve their rankings in search results and attract more traffic.
Linkbuilding
Link building is an important part of any SEO strategy and involves acquiring links from other websites to your own site. One effective way to start link building is by analyzing your competitors’ pages and identifying the websites that are linking to them. You can use tools like Ahrefs to check your domain rating and the number of referring domains pointing to your site.
In a case where we invested in low-budget link building, the results might not be immediately noticeable. However, after a few months, we started seeing an increase in traffic. This is because links from high-quality, relevant websites can help improve your website’s authority and search engine rankings.
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It’s important to note that link building should be done carefully and with a focus on quality over quantity. Low-quality or spammy links can actually harm your website’s rankings and reputation. Instead, aim to build relationships with other website owners in your industry and create valuable content that others will want to link to naturally.
Mobile friendliness
Mobile friendliness is a critical aspect of website optimization, as more and more users access the internet from their mobile devices. To ensure that your website is mobile-friendly, you can use Google’s Mobile-Friendly Test tool, which analyzes your website’s pages and reports if they are designed to be viewed on mobile devices. The tool evaluates factors such as the text size, page loading speed, and responsiveness of your website on different mobile devices. By making your website mobile-friendly, you can improve the user experience for your mobile audience, boost your search engine rankings, and drive more traffic to your site.
On the 24th of April, Google announced that it will retire its Mobile-Friendly test tool. This tool has been used by many SEO professionals to check if their website is mobile-friendly. However, this announcement does not mean that responsible design is not important. Developers from Google want SEO to focus on a more holistic approach rather than just numbers. They recommend using other tools, such as the Mobile Usability report in Search Console, to ensure your website is mobile-friendly. This change is in line with Google’s focus on improving user experience on the web.
Targeting the audience and its needs, not bots
In the world of SEO, it’s important to remember that we write for people, not just for search engine bots. In the past, there was a tendency to focus too much on keyword density and stuffing pages with exact-match keywords in order to rank higher. However, with Google’s implementation of the BERT algorithm, the focus has shifted to understanding the context of the content and providing value to the reader. This means that you can focus on creating high-quality content that addresses the needs of your target audience, rather than worrying about exact keyword matches. By crafting content that is relevant, engaging, and informative to your audience, you’ll be able to build trust and credibility, ultimately leading to higher rankings and better engagement.
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IM4U DIGITAL MARKETING AGENCY WILL HELP YOU TO STAY UP-DO-DATE ON SEO TRENDS
Don’t let your website fall behind in search engine rankings. Trust IM4U Digital Marketing Agency to keep you up-to-date with the latest SEO trends and strategies. Book our SEO website audit now and watch your website climb to the top of the search results. Contact us to learn more!
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akshatdigital · 3 months
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5 New Updates Every Marketer Must Know
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It is imperative for marketers to remain abreast of the most recent developments and trends in the field of digital marketing. Here are five current developments that all marketers need to be aware of:
1. Google's AI-Powered Search Enhancements
Google is incorporating more AI-engineered features into its search processes and algorithms. These improvements include:
BERT and MUM Updates: These algorithms combine the search parameters to provide a more precise search result.
Passage Indexing: Google now uses a tool called "passage indexing" to sequence different sequences of queries, making it possible to match specific ones.
Visual and multimodal search: As Google Lens and other visual search tools advance in sophistication, users will be able to conduct mixed text and image searches.
Marketers should concentrate on producing excellent, contextually rich content that complements with these sophisticated search features.
2. The Rise of Short-Form Video Content
There is a growing trend of short-form video content on social media platforms, including YouTube shorts, Instagram reels and Tiktok. To better serve the user community, these platforms are always improving in their own ways:
Tiktok's extended video length feature has made it easier for content creators to make longer films.
Tools such as augmented reality filters, polls and quizzes are being introduced.
To engage viewers in an effective manner and make them understand the use of interactive tools, the presenter should integrate short-form videos into his or her content.
3. Amendments to Privacy and Data Regulations
Data privacy regulations around the world are becoming stricter, which is affecting how many consumers collect and use data. Major developments include:
The latest addition to the Privacy Policy- In Europe, the subsequent addition and introduction of the General Data Protection Regulation (JEEP) and in the United States, the California User Privacy Act (INP).
Third-Party Cookie Phase-Out- Major browsers like Google Chrome are incorporating the Third party cookies phase out in a unique way, marketers are trying to find alternative ways to track and target users.
It is necessary to provide privacy-compliant mechanisms to optimize the regulation of the environment, such as first-party data collection and to provide priority to base-based targeting.
4. Developments in Marketing Automation
AI and machine learning are being incorporated into marketing automation technologies, which are getting more sophisticated and widely available. Among the noteworthy updates are:
Enhanced Personalization: Now on a larger scale, AI is able to provide high tailored suggestions and content.
Many marketing automation platforms combine many functions into one package, including analytics, social media management, and analytics.
By utilizing these technologies, marketers can increase productivity, improve client interactions, and more successfully execute tailored marketing programs.
5. Development of social and e-commerce
Social commerce is becoming a major trend as e-commerce and social media platforms are becoming more and more convergent. Important study includes:
Instagram and digital shops: These platforms are disrupting their own shopping platforms, helping companies create seamless in-app shopping experiences.
Live shopping events: Effective campaigns are able to sell products in real time at events, presented by platforms such as Instagram and Tiktok.
To interact with customers and increase sales, the marketer should implement live shopping and adopt social marketing by providing store features on social media networks.
Conclusion
By keeping these lessons in mind, you can modify your approach to fit in with emerging trends and technologies, and you can continue to practice and maintain your effectiveness in the ever-changing world of digital marketing.
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wsimlogix · 3 months
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Search Engine Optimization (SEO) continues to be a dynamic and ever-evolving field in digital marketing. As we navigate through 2024, the landscape of SEO is seeing significant shifts that are crucial for businesses aiming to enhance their online visibility. In this ultimate guide, we delve into the latest trends and strategies for success in SEO, helping you stay ahead of the curve whether you're part of a digital marketing agency in Bay Area, an SEO company, or utilizing SEO services.
SEO in 2024
The digital world is constantly changing, and so are the algorithms that determine search engine rankings. In 2024, SEO is more sophisticated, focusing not just on keywords but on delivering quality, user-centric content. Understanding the latest trends and adapting your strategies accordingly can make a substantial difference in your online presence.
Key Trends in SEO for 2024
1. AI and Machine Learning
Artificial Intelligence (AI) and machine learning are transforming how search engines analyze and rank content. Tools like Google's BERT and MUM are becoming more adept at understanding natural language, context, and user intent. For a digital marketing agency, leveraging AI can help in creating content that resonates with users and aligns with search engine criteria.
2. Voice Search Optimization
With the proliferation of smart devices, voice search is gaining traction. People are using conversational phrases and questions more often. SEO companies must optimize for voice search by incorporating long-tail keywords and natural language phrases that mimic everyday speech patterns.
3. Core Web Vitals and User Experience
Google’s emphasis on user experience continues to grow. Core Web Vitals, which assess loading performance, interactivity, and visual stability, are critical factors for ranking. Ensuring your website meets these metrics is essential for any SEO services provider aiming to boost client rankings.
Effective SEO Strategies for 2024
1. High-Quality, Relevant Content
Content remains king in the realm of SEO. However, in 2024, it's not just about quantity but quality. Content should be informative, engaging, and tailored to the target audience's needs. This approach helps build authority and trust, which are key components of SEO success.
2. Mobile-First Indexing
Google has shifted to mobile-first indexing, meaning it predominantly uses the mobile version of the content for indexing and ranking. Ensuring your website is mobile-friendly and offers a seamless user experience across devices is crucial. SEO services in Bay Area should focus on responsive design, fast loading times, and easy navigation for mobile users.
3. Local SEO and Google My Business
Local SEO continues to be vital, especially for businesses aiming to attract nearby customers. Optimizing your Google My Business listing, garnering positive reviews, and ensuring consistent NAP (Name, Address, Phone number) information across online directories can significantly enhance local search visibility.
Leveraging Advanced SEO Tools
In 2024, utilizing advanced SEO tools and analytics is imperative for a competitive edge. Tools like Ahrefs, SEMrush, and Moz offer insights into keyword rankings, backlink profiles, and site audits. A digital marketing agency can harness these tools to fine-tune strategies, monitor performance, and stay ahead of competitors.
The Role of Social Media in SEO
Social media signals, while not direct ranking factors, influence SEO by driving traffic and engagement. An SEO company in Bay Area should integrate social media strategies with SEO efforts to amplify content reach, foster user engagement, and build a robust online presence.
Conclusion
Staying updated with the latest trends and implementing effective strategies is essential for SEO success in 2024. Whether you are part of a digital marketing agency, an SEO company, or availing SEO services, embracing AI, optimizing for voice search, focusing on user experience, and leveraging advanced tools can significantly enhance your online visibility and ranking. By prioritizing high-quality content and mobile-first strategies, you can ensure your business stays ahead in the ever-competitive digital landscape.
The author of this article has been working in a company that offers SEO services. In this article, he has mentioned a few trends and strategies for successful SEO. Visit https://wsimlogix.com/.
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farhadmalegam · 4 months
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How Does Google’s New Algorithm Update “MUM” Affect Your SEO?
Explore the latest Google algorithm update, MUM (Multitask Unified Model), poised to revolutionize SEO. Understand its impact on search results and learn strategies to optimize your website for this advanced algorithm. Discover how rich content formats and multilingual support can enhance user experience and boost organic traffic.
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macawdigi · 6 months
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B2B Marketing Consultant: Elevate Your Strategy with Digital Services Elevate your B2B marketing strategy with expert consultancy and digital services tailored to maximize your business growth. Partner with a trusted B2B marketing consultant today.
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searchenginesage · 7 months
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Decoding Google's Algorithms: Sage Insights for SEO Success
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In the nuanced world of SEO, the strategic use of long-tail keywords can be a game-changer. This expert guide delves into the effective utilization of long-tail keywords for significantly improving search engine optimization. Offering sage advice, it equips readers with the knowledge to tap into this underutilized resource, enhancing their website's visibility and reach.
At the core, Google’s algorithms aim to deliver the most relevant and reliable search results to queries. Through artificial intelligence and neural networks analyzing links, content and engagement metrics, pages earn rankings based on usefulness to searchers. However, as techniques advance rapidly, keeping pace with innovations poses a spiraling challenge.
Four major innovations – Hummingbird for semantic search, RankBrain for contextual understanding, BERT for natural language processing, and recent MUM neural networks – demonstrate Google’s relentless evolution. Tactics that worked yesterday through targeting keywords now fade behind relevance focused on understanding real meaning and value.
This algorithmic arms race means SEO requires a commitment to continuous learning, testing and optimizing to stay visible. Brands treating SEO as a one-time initiative find themselves drowned out over time. However, those closely studying algorithm signals via tools and their own site’s performance data can adapt faster.
In essence, rather than a defined rulebook, prevailing with Google necessitates an algorithm-oriented mindset – deciphering the “why” behind ranking fluctuations to reverse engineer success. Though the formulas stay secret, Google’s public guidance combined with insights from metrics and competitor monitoring illuminates the path forward. Committing to this learning cycle holds the keys to unlocking the search engine’s potential.
Brief History of Google Algorithm Innovations Since its founding, Google has been at the forefront of search algorithm innovation, pioneering new techniques that have shaped the industry. A few landmark developments stand out as transformative in enabling Google to understand webpages and match them to search queries with increasing sophistication.
Arguably the most fundamental was PageRank, introduced in 1998. Conceived by co-founders Larry Page and Sergey Brin, PageRank helped revolutionize search by using the link structure of the web to assess the importance and authority of webpages for the first time. The intuition was that pages linked to by many other high quality pages should rank more highly in results. This allowed moving beyond just keyword matching to determine relevance.
Later, Google took a major leap into personalization and artificial intelligence for improved search context with its RankBrain algorithm in 2015. Using machine learning, RankBrain analyzes language patterns to better interpret the meaning and intent behind queries on the fly. It matches conceptual relevance beyond just keywords, powering the semantic capabilities in modern search experiences.
Building on these semantic foundations, innovations like Google's Hummingbird update in 2013 focused specifically on parsing queries in more natural language conversational ways. Rather than just keywords, algorithms could now interpret full sentences and questions to deliver relevant content. This paved the way for the rise of voice search and assistants.
And most recently, the company's BERT algorithm leveraged neural networks for a deeper understanding of language context and meaning, enabling even more intuitive matching of searches to helpful information across Google's vast index. It demonstrated how AI is driving the latest algorithm advances.
Together, these innovations in web crawling, personalization, semantics and AI propelled Google's algorithms to new frontiers in approximating human levels of query understanding and content comprehension. They set the stage for search to keep getting smarter.
Major Google Algorithm Factors and Signals Google utilizes a complex array of algorithms powered by artificial intelligence to assess millions of signals across pages and websites. However, experts have identified certain vital factors and metrics that appear most influential in determining search rankings and visibility. These include page speed, authority metrics, semantic relevance, and E-A-T assessments.
As Google indexes primarily on mobile, delivering fast loading experiences is mandatory. Their metrics like Core Web Vitals grade site speed performance to reward faster sites with higher visibility. Optimizing pages for quick mobile loads improves rankings.
Additionally, authority signals like backlinks from reputable sites indicate endorsement and influence. More references from trusted domains imply greater subject matter expertise worthy of surfacing for users. Backlinks are votes of confidence in content quality and brand credibility that Google counts heavily.
Relevance to search intent also factors prominently. Ranking highly requires directly answering the query need. Google’s advancing comprehension abilities mean pages matching semantic intent rank better than those stuffed with keywords. Tailoring content to user goals signals topical relevance.
Finally, sites demonstrating expertise, authoritativeness and trustworthiness (E-A-T) gain favor in results. High-quality content showcasing niche credentials and contributions earns expertise. Engaging presentation and UX builds authoritativeness. And elements like site security and contact info enable user trust.
Staying On Top of Google Algorithm Updates With Google rolling out thousands of algorithm updates annually, staying ahead of changes that influence rankings represents a monumental yet mandatory challenge for brands. By closely tracking algorithm update implications, monitoring site performance shifts, and leveraging tools to quantify volatility, SEOs can decode signals to adapt strategies accordingly.
When notable updates roll out like product reviews updates or page experience updates, reviewing Google's announcements provides context on intended impact. Google also confirms some core updates. Understanding if pages will be evaluated differently on expertise, content quality or speed helps set expectations.
Observing ranking movements then confirms actual influence, revealing if the site was affected positively, negatively or unchanged. Leveraging analytics and rank trackers quantifies effects on overall traffic and keyword visibility. Sites with different patterns may require different response strategies.
Tools like Rank Ranger, Accuranker and SERPstat enable automating ranking tracking across keywords to detect volatility, large jumps or drops. Some provide detailed historical graphs mapping algorithm impacts on positions. Tracking rankings over time is key for tying strategy shifts to outcomes.
Armed with this competitive intelligence, SEOs can reverse engineer success indicators by studying competitors who gained or lost visibility during algorithm flux. If medical sites with robust expertise flourished, improving content depth and author credentials is implied. The data directs strategic responses.
Methodical tracking of algorithm updates, ongoing monitoring for shifts and leveraging capable tools lays the foundation for adapting in sync with Google’s signals. Rather than guesswork, evidence-based optimization adjustments in response to tangible algorithm impacts become possible across both short and long-term horizons. The key is committing to continuous learning guided by market response.
Producing Algorithm-Friendly Content As Google's algorithms continue to advance in comprehending meaning and quality signals, brands must evolve content strategies with the machines in mind. Tactics like optimizing for semantic relevance, demonstrating expertise and authoritativeness, and enabling maximum crawlability help content rank well.
Most importantly, pages should directly answer or address the searcher's underlying intent and context. Moving beyond just targeting keywords to providing information fulfilling the query purpose signals relevance to algorithms utilizing semantic analysis. Optimizing to satisfy user goals earns relevance.
Additionally, content must substantiate claims of expertise through accuracy, depth of information and nuanced analysis. Supporting subject matter authority with data, validated facts from reputable sources, and unique perspectives demonstrates niche mastery to both users and Google. Rich media elements like images and videos can further showcase validity.
From a technical perspective, enabling complete bot crawlability facilitates algorithmic content comprehension. This means using descriptive alt text for images, efficient information architecture with logical headings hierarchy, fast page speed and mobile-friendly layouts. Well-structured, accessible content allows algorithms to better grasp page focus.
Finally, readability elements like paragraph spacing, formatting and clear language aid ranking potential. Google's natural language algorithms favor smooth narrative flow and verbal complexity appropriate for target audiences. Approachable writing style indicates authoritativeness.
Algorithmic content requires balancing relevance to queries, depth of expertise, accessibility to bots and readability for users. Brands mastering this blend of purposeful optimization earn top rankings. The higher quality the content, the better algorithms comprehend and surface it.
The Future of Google's Algorithms As Google continues innovating search technology through advancements in artificial intelligence and machine learning, algorithms will only grow more sophisticated in comprehending queries and matching relevant information. Two key trends indicate the future path - a shift from keywords to meaning matching, and tighter integration of emerging interfaces like voice and visual search.
Core to Google's algorithm evolution is neural networks and deep learning that move closer to true language understanding. Rather than just recognizing keywords, future systems will parse full natural language questions to deduce intent and context. Queries will be matched based on conceptual meaning rather than pure pattern matching.
This allows answering searches in a more conversational, dialog-based format tailored to unique user goals. The algorithms will determine informational needs based on full query analysis, instead of just scanning for keywords. The search experience becomes more intuitive and responsive as a result.
At the same time, the rise of voice search will require algorithms to handle audio inputs and verbal responses. Natural language processing enables interpreting spoken queries, while voice synthesis technology allows delivering results back conversationally. Voice assistants like Google Assistant will get better at having dialogs.
Additionally, visual search gains more integration to match images, products and other visual information. As computer vision and image recognition advance, algorithms can take pictures as inputs to deliver visually relevant results. Users may be able to snap photos on phones and find similar reference images for recommendations.
In essence, the future path of Google's algorithms leads toward artificial intelligence that borders on genuine perception and reasoning. Advanced systems that can deduce search intent through multiple modalities of text, voice and visuals provide users the exact information they need without rigid query structures. The end goal is algorithms that understand users like another person would.
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digital45seo · 2 years
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How To Drive A Result-Oriented SEO Marketing Strategy
The SEO industry is fascinating. Each year, Google updates its search engine algorithm hundreds of times. An SEO path that was useful last year might not be practical this year, and one that is effective today might not be effective in the future.
After so many efforts, if your website isn't developing as much organic traffic and you want to strengthen your SEO, hiring a Result Oriented SEO company in Ahmedabad is the best way to reach your business goals.
Let's dive into how you can drive a result-oriented SEO marketing strategy.
Put Content Optimisation Into Practice Right Away
SEO involves constantly focusing on the latest keywords and obtaining links to those pages.
However, seasoned SEO masters know that by "content optimising" your current material, you can increase organic traffic in a more calculated manner.
Deliver A Perfect Page Experience
Historically, site-page optimisation has been a relatively weak ranking criterion that SEO executives have never taken too seriously. Yes, it was necessary.
Things move extremely quickly in the world of SEO. With the introduction of BERT and MUM, Google is attempting to humanise its search engine by tailoring its SEO ranking algorithm to measures such as, you guessed it, page site optimisation.
Extend Your Stay Time
The impact of user experience on Google's ranking algorithm has long been a subject of debate in the SEO community.
Yes, having a clear, quick load time, good site architecture, and an excellent mobile-friendly experience is important, but until lately, none of these elements significantly impacted rankings.
If you want to grow your stay time, you can get help from the powerful Result Oriented SEO Company in Ahmedabad for a solid SEO strategy.
Prioritise Topic Clusters Above Keywords
Google and its algorithm are changing with time. Your goal right now is to comprehend what your buyers want, what they expect to find, and—more specifically—what search results will excellently assist them in searching for the details they want.
However, you can't expect your site to rank on Google's top page by producing keyword-focused content.
Looking at keywords alone is lacking; we must consider their surrounding context. In addition, you need to pay attention to what your users seek, often known as "user intent."
Build Your Local Presence
Increase local traffic by brushing up on the fundamentals of local SEO. Request client feedback, keep your NAP details consistent, and maintain your GMB profile updated and accurate. Obtaining local backlinks is one of the most effective strategies for surfacing your website in localised searches.
Conclusion
Every year, Google's algorithm changes, making it necessary for business owners and marketers to stay current. Spend time on the fundamentals of quality content development, backlinks, technical trends, site speed, and schema to stay on top of these changes.
There are so many things to consider. If you don't have that level of expertise, then it's best to contact Result Oriented SEO Company in Ahmedabad for outstanding results.
However, you'll see an outstanding difference in your website's click-through rates and engagement if you try to master SEO fundamentals.
Source by Result-Oriented SEO Marketing Strategy
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veworwings · 2 years
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Zinstall winwin keygen crack
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‘You weren’t just expected to know how to swim you were expected to be good at it.’ Prince Alfred Park, Sydney pool. Photograph: Josef Nalevansky/City of SydneyĪ safer option was the public pool. Years of TV safety campaigns had convinced Mum we needed to know how to swim, because she sure as hell couldn’t save us if we were drowning. Throughout summer, we’d wail as Mum drove us to the nearest suburban leisure centre for lessons. I suspect we dreaded those lessons as much as our instructors dreaded teaching us, those hopeless Asian kids spluttering with anxiety inside the enclosed training pool, those stinking hothouses of chemicals, piss and wet togs (or cossies, or bathers, or swimmers – depending on your state).Īfter the nightmare was over, we’d be sedated with a treat – a Redskin (Australians veer towards racism even with our confectionary), an ice block or a packet of frogs – before falling asleep in the stuffy Ford Cortina, hair matted to our temples, seat belts twisted into our skin and fingers dusted orange from the Twisties we stole from each other. The North Sydney Olympic Pool beside the Sydney Harbour Bridge.
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dannychoo · 2 years
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The weather has been lovely in Tokyo of late - reaching 29 degrees in Tokyo yesterday, and it looks like another hot day today. But with the temperature rising, Japan is now posed with another problem - an increased risk of heatstroke due to mask-wearing. Heatstroke (熱中症) is common in Japan during the hot seasons but could be exacerbated due to mask-wearing. Now that the pandemic situation seems to have improved, the government has announced that folks should remove masks if they can keep their distance from others. If folks can't maintain a good distance, folks can still remove masks if there is little chit-chat. Folks are asked to keep wearing masks on public transport or in crowded places. But even with the announcement, most folks out n about still keep their masks on, which is why there is more effort from the government in educating folks on the risk of heatstroke. Ask you may be aware, Japan is opening up its borders to foreign travel from June 10th - but initially, this will be for folks who are willing to travel here as part of a tour package. The idea is that the tour organization will take responsibility for ensuring visitors follow the mask-wearing rules in crowded areas. There is no quarantine for folks visiting from "blue" regions - google "japan entry quarantine list color" to see the latest updates. These photos are taken out n about Ebara Machi where there is a lovely Turkish restaurant called DEDE. One of these photos shows a load of water bottles on a wall - they are not a heatstroke measure for a passerby, so don't drink them! They are a thing in Japan - they are supposed to scare off cats ;-) If you do try to drink then they may taste of cat pee. Do you have travel plans for Japan this year? The places I want to visit this year are Malaysia (see dad), London (see mum), America (see Eddy & Jun & have a booth at some event?) #tokyo #smartdoll #anime #manga #doll #fashion #3dprinting #fashiondoll #design #madeinjapan #japan (at Ebaramachi, Matsuyama-shi) https://www.instagram.com/p/CeKejWmh9rQ/?igshid=NGJjMDIxMWI=
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bitletsanddrabbles · 3 years
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Hiatus Just Became Indefinite
......If I ever find Murphy, I’m going to beat him to death with his damn law. And they’re never going to find the body.
SO! I’ve been getting increasingly fed up with Windows. Of course, I also am not a fan of Mac. What to do, what to do? Well, Mum has a friend who’s a computer wiz who swears by Linux. He got her set up with it and she’s not been having any problems, so why not? Back in February - 2020 - I gave him my desk top to overhaul, figuring I could use my laptop (which was never meant to be more than a portable around-the-house entertainment center) for a month or two.
...
By which we, of course, mean over a year.
I got my desk top back this past November and immediately realized that Mum does less with her computer than I do. I have tried - and failed - to figure out how to do things on my own, but have been too stressed out to contact her friend with a list o’ questions until recently.
By recently I mean ‘this was on the docket for this week’s days’ off’. In the meantime it was fine! I had my lap top. Things were great.
...
Yesterday the latest attempt by Microsoft to update FUBAREDed my lap top. After many hours running the Dell OS reinstall, having it fail, rerunning it, etc. I finally got to the point where it told me to restart my laptop so I could finish things.
It couldn’t find a bootable OS and turned off.
I SERIOUSLY CAN NOT EVEN TURN THIS THING ON.
Now, the good news it that I backed everything up on my external hard drive not too long ago. Okay, yeah, it’s been a few months, so I’ve lost stuff, but with, like, three exceptions it’s stuff that I have up on the internet someplace, so it’s not the end of the world.
The bad news is that my external drive is password protected and, like most things, only has options to open it on Windows and Mac. Which means all of my data is safe and sound and inaccessible! Not that it really matters because all of my big writing projects are on Scrivener and while they are working on a Linux version, it’s still in beta.
So, until I can figure out how to get Scrivener, Photoshop CS2, etc. all up and running on this machine - or access my old Windows drive that is mounted to the computer but is not opening (this is going to require not only an email, but screen captures), my existing writing projects are dead in the water.
YES I KNOW LINUX HAS A MILLION YOUTUBE HOW TO VIDEOS!!!!! I HAVE BEEN WATCHING THEM!!!!
The videos and such I’m finding are only really helpful if you have the exact Linux build they’re using. I don’t.
PLEASE DO NOT LEAVE COMMENTS WITH ‘I GOOGLED THE THING FOR YOU HERE ARE LINKS YOU’RE WELCOME!’
I’m a ludite, yes, but I’m not incompetent. Unless you specifically have sources to tell me how to install WINE, Scrivener, and Photoshop CS 2 on Xubuntu, or on that build in general, please just let me work this out with Mum’s friend. If he can get a 70 year old up and running on this softwear, he can do it with me. I have my list of questions, all I need are screen caps and I’m ready to start seriously trouble shooting this.
Now, I do have Libra Office and am familiar with it, so any new writing projects I come up with will go forward without a hitch and I can move them to Scrivener when I’m able. I’m not broke, so I can get my laptop looked at. Even if they can’t save the date, I should be able to access my external drive again, etc. Also, just before the system completely died I figured out how to turn OFF the stupid auto updates and do it manually, so I shouldn’t run into this again.
Basically I’m just super frustrated and about to go even quieter than planned and giving everyone a head’s up.
Hope you’re all having a better time than I am.
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ninja-in-skirts · 4 years
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Beyond Thin Walls
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Imagine getting squished in between these two fluff-birds!
Beyond Thin Walls
 Part One 
Overview: You’re best-friends with your neighbors Jeon Jungkook and Kim Taehyung ever since you’ve been able to walk. You guys have been to the same kindergarten, school and now are going to the same college as well. Having two guys always behaving like over-protective brothers could get problematic to some extent especially when it came to your non-existent love life. Do brothers behave like that or do they see you as something more than what a brother and a friend should? What changed one night that it became impossible to pretend from both sides?
 Genre: Smut, Romance, body-positive, body image issues, self-consciousness, best-friends to lovers
 Pairing: Jungkook x curvy reader x Taehyung
Perspective: 3rd person narrative mixed with the reader’s as well
Picture(s) @Pinterest
                                                          ~      
                                 “Yah Taehyung-ie care to explain who disappeared with my pudding?” Lately you’d been noticing that your things are mysteriously disappearing, like that one time you couldn’t find your favorite panty only to stumble across it in the boy’s laundry basket. Nevertheless you’ve always been extra cautious about your stuffs no matter how friendly and brotherly they are, they’re still men and you had your own complexities to begin with so that’s that...
 Taehyung was busy tapping away on his cell phone. Jungkook was on the other hand busy updating his software for the latest version of his new favorite game. Yes please ignore me some more, will you? You could only glare at them from the kitchen counter. Blame it on your mum for making two grown-up men tag along with you. 
Y/N-ah won’t it be fantastic if you’ve your brothers to take care of you in college? 
Yes mum, brothers. If only she knew what kind of thoughts you have been having about them since high school only to brush them under the carpet of your mind every time they would creep out of nowhere. Like for instance, right now both the boys or men what should I say? Never mind my choice of word, were sitting in front of you wearing only their cargo pants.
 Jungkook still had the decency to wear a vest but that hardly did anything to cover his pectoral muscles that you’d noticed lately to have toned to a beautiful sight. They were hard and beautiful, he certainly had grown up to be beautiful man. Taehyung’s physique has changed as well, you’d be lying if you said he hadn’t changed at all. Although he wasn’t as muscular as Jungkook, he managed to make it up with his broad shoulders and boxy features. God, you loved them so much that it hurt. Nowadays it’s been hurting somewhere else as well, apart from your heart. That’s why you’re keeping your distance from the boys since you didn’t want to hurt them with how you felt about them. My feelings, you thought, wonder how they’d react if they ever knew came to know... Ugghhh! They simply can’t, Y/N you can’t do that! There’s no way but to keep them buried...Ha! Like that’s gonna be easy if they keep on testing the waters. I might explode one of these days. 
The biggest problem that lay with you was that you’d never ever masturbated no matter how many times you’d been assured by Google results that it’s completely harmless an act as imagining your best-friends to fuck you rough and hard! Oh mo! Did you just say that! No no take it back! You kept on slapping yourself till, “Y/N-ah what’s wrong?” It was Jungkook. His doe-like eyes were staring at you, trying to gauge what was going in that head of yours. You’d hate me Jungkook-ah if ever you come to know what fantasies I have about you at night. How I’d wish those hands caress my thighs...
“Y/N-ah yah, are you alright?” Now it was Taehyung looking at you with concern.
Both were waiting for you to say something but there you were stuck in your own little world trying to figure out your next move. 
And then you remembered your pudding.
“Ah, ah I was trying to figure out who ate my pudding.” Now it was your turn to get answers. There were still many left unanswered though. 
Jungkook was the one to first scratch his head and feign ignorance but fell out on the floor laughing like a maniac. “Oh my goodness Y/N, it was yours was it? I didn’t know about that.” If looks could kill Jungkook would have been long vaporized from your fiery gaze. Taehyung took this as an opportunity to tackle Jungkook in a wrestling form. You suddenly forgot where you were or what condition you were in that without a second thought you jumped on them trying to fight like old times. Little did you know that the equations had started changing, for not only you but for them as well. 
In the midst of pulling and pushing both the men to the ground you realized both had frozen all of a sudden. You looked at them with your big round eyes, Taehyung was trying his best to look anywhere but you while Jungkook was simply staring at the ceiling. What’s gotten into them, you wondered. Taehyung broke the spell as he held your gaze and looked down, you followed his gaze to find your baggy shirt being the baggy as it was, was drooping really low and that brought out with it your bra-clad breasts. God, Y/N get up will you? You flashed your boobs! But that was...
“I didn’t do it on purpose,” you’d sprung away from them launching yourself to the corner of the room. You were eighteen and still growing or you didn’t quite know if you were at all. Whatever it was your boobs were your biggest disappointment, they’re small and really small compared to girls around your age. And they’d caught a glimpse of those same, no you’d shown it to them. You felt like digging a hole and planting a, ‘Here lies Y/N, a virgin,’ there and never come back. You were blabbering what not but the boys came closer, Taehyug put his hand on your head and stopped you from banging your head against the wall. Oh how you wish you hadn’t jumped in with them at the first place. But then again you’d been friends for so long that the changes that were taking place with you and around you was something you detested a lot. Why can’t I go back to having pristine, pure thoughts. If only...
“Y/N-ah stop over-thinking,” Jungkook was holding your hands in his bigger ones. Those hands, yaah stop Y/N, then and there, stop it okay? Just breathe for now no need to imagine! 
“I’m sorry you had to see that...” You wanted to say something more but right now it didn’t feel right for that.
“Oh, c’mon Y/N you’re like a sister to us why will we...,” a sister? Is that all I am? Is that all I’ll ever be to you two? You wanted to scream but then again what fault were they at? Who’d like to have a girl like you to love like they show in movies. You’re never quite the conscious one to begin with, things only began to change when your best-friends began to date back in high school. The girls they’d date were always pretty, slim and pale. All shiny long hair and long legs. That’s when you began to notice the differences you had, you were neither fat nor chubby but rather curvy and that made you stand out. You never had a thigh-gap to begin with nor did you want to have even now when that’s what majority of the guys preferred. Despite having an average-sized chest your hips were flared and your bum always became the butt of everyone’s joke, a joke your school-mates would prefer not to discuss in front of your best-friends. You started wearing longer skirts and baggy shirts and pants to keep your curves hidden. You were not ashamed to have them not at all, rather you were self-conscious of flaunting them. Skinny had never been your favorite so you never tried fitting in that size rather your slowly crept into a shell. All those times in P.E when the other girls would proudly wear shorts you forced your thighs into pants. Your bum and thighs gave you major headaches every-time mixers would be organized in the college. And every single time you’d end up not going because you didn’t want Taehyung and Jungkook to find you in your hyper-pathetic state.  
Their sister-zoning you made it even worse that the only thing you could do is utter sorry for the nth time and disappear into your own room. You didn’t know what to do, tears wouldn’t come out nor were you angry. You just felt really confused. All that thinking had made your headache worse, your body felt limp and dizzy as sleep overcame you. 
It was already dark when you woke up, you tapped on your phone screen only to mentally scream in horror. It was midnight, you’d been sleeping all this time since afternoon?! You were hardly sane when you opened the door to the dining, everything was dark. Good, that gives me more reason to eat. Taehyung and Jungkook either have gone to sleep or are out. Whatever it is it didn’t bother you anymore. I am just a friend right? Oh no no, a sister. Your evil side was playing all kinds of mind games with you, you couldn’t keep up with it. Your head was still buzzing and that droning sensation still lingered. Guess I’ve a bee in there? 
In your semi-insane semi- sane state of mind you hadn’t been able to guess where you were going only to make you lose your balance and hit the tray of beer cans kept on the kitchen slab. Oh shit! You were already done with keeping them on the tray when a door behind you opened. You were busy doing whatever you were doing only to be interrupted.
“Y/N?” You still felt groggy, pushing your weight on the slab you turned around to meet a topless Taehyung in boxer shorts. What? Am I dreaming? 
You opened your eyes big and wide, damn it was the sexy Kim Taehyung in only his undies. Wow! What a sight, isn’t it? 
The pale light fell in shades on him sharpening his features than they already were. You could see his shoulder muscles flex as he brushed his hair back. Before you could say something you caught sight of a woman in nothing but a white shirt on her body. You could see her nipples poking out like rings of a grenade. She had come out of the room and right now was clinging on to Taehyung’s arm, uggh definitely a pest this one. She’s gonna create a whole lot of ruckus once Tae kicks her out of his life. Don’t get me wrong both my best-friends might be really handsome but they’re not the stereotypical cliche-tic playboys. It’s not they who cheat rather it’s the other way round, funny right? It’s quite rare to find a girl who’d share similar interests as the guy so when they find out they can neither hold up to Taehyung’s sharp brain nor bear Jungkook’s snarky humor they begin complaining. Both have zero patience for utterly selfish and nagging people and that’s how the one-night stands to potential girlfriends girls end up being in the sewers. 
“Tae-tae what’s taking you so long?” Uggh, this girl and her nasally voice. It didn’t take a genius to figure out what Tae’s silence meant. It was a sign for the girl to keep her claws within her bounds and not pry out. She left his arm only to look at me with disgust. What the actual fuck, did she just do that? We just met and she doesn’t even know anything. I was tired and so was my brain, wait a minute I just got up. I guess that’s cue for me to sleep even some more, tomorrow is Saturday, I guess I’ll sleep some more. I don’t want to run into both of them first thing in the morning. Right now I need to square up to Tae. The moment you stepped away from the slab into the center of the room you heard Tae make a sound. It sounded like a gasp. What?
“Umm...Tae I’m sorry about what happened this morning. I really wasn’t in my right mind...” Once again you were rambling badly. 
“You did nothing wrong.” What? His voice had dropped low and it came out more like a pant. Did I disturb him in the middle of his adventure? Uff. You looked up to him to find him staring at you, his gaze was somewhat clouded or was it the light that was playing tricks with your sight? Which one is it? His jaw clenched and unclenched, what’s wrong? Oh, I get it, he must be mad for disturbing him. Obviously he must be. I might be a virgin but he has a sex-life right? What right have I got to interrupt him like this? The next thing I knew was Tae’s heavy breath on my cheek as he held me by shoulders. I shivered at our contact. My body felt tingly all over as he breathed hard against my left ear. I felt his nose nuzzle against my lobe, what the actual frack! I’m dreaming right?
His breath came out in rasps as he steadied my shaking body, “Y/N-ah, I think you should wear something.” With that he was gone. 
You opened your eyes to find no one in the room, the door to Tae’s room closed violently. It wasn’t a dream was it? You flopped yourself on your bed and stared at the ceiling. What the hell was that?
                                                   **********
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Imagine him staring at you like this! :D (too much hormone spilling everywhere okkie ;D) It’s better to sin this way than any other way right? Do let me know how you felt about this short intro! I’d be happy to receive your feedback since it’s my first time attempting a smut!  
Get ready for some spice in the next chapters to come!
~Ananya:D
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gryffindormischief · 4 years
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Your prompt is: I’m British and got invited to an American Fourth of July party...oh look another Brit is here too...let’s make fun of Americans together
I love this prompt omg (also I googled things people from other countries find odd about the US but this is a drabble so take it all with a grain of salt plz) @petals-to-fish 💜
Added to my ongoing drabble collection on FF & Ao3 
____
“I uh- that’s quite a bit of artistry,” Lily finally grinds out, biting back a laugh.
The kid - Matt maybe? - grins and lets his shirt drop back down to cover the tattoo. “Oh - sorry,” he stumbles a little and grabs another Sam Adams from the cooler, “Does that bug you? Since you’re - ”
“I’m actually half Irish.”
He blinks, brow furrowing like he’s trying to remember whether the Emerald Isle was involved in the American Revolution. “So you don’t mind?”
Lily rolls her eyes and he seems too occupied wondering whether he actually offended her to notice, this conversation really needs to end. “I don’t take the Declaration of Independence personally.”
“But it’s got an eagle - and the Bri- Bri- tsh flag is all,” he trails off and uses his hands and increasingly scrunched facial expressions to mimic tattoo across his back - the Union Jack being torn in half between the talons of two eagles while the Declaration of Independence ripples in the background. It’s quite an artistic feat, if she’s being honest.
“Don’t worry about it mate.”
He laughs, “I love it when you guys say that - Jim - Jimmy - Jamie? He says it too.”
A beautifully lilted voice sounds from behind her. “James, actually. Matt why don’t you go find David, he’s got some water.”
Matt claps James on the (very broad and muscular) shoulder and wanders away, musing about whether he wants water. It’s a conversation that Lily’s glad to see the backside of. Though it will make a quality anecdote for her next FaceTime date with Marlene. If she can get a word in over Marlene’s latest update on wooing Dorcas aka beautiful goddess in 3B.
She’s called back to the present by James who seems to have asked her something given the expectant look on his face and growing grin. Lily shakes her head (maybe it’s illegal to be that attractive in the U.S.). “Study abroad is odd.”
Her new companion laughs, ruffling his curls, blinks at her from behind dark plastic glasses. “You can say that again.”
“It’s very - intense.”
“I literally almost got shot for saying I thought thin mints were a bit dry,” James says as they pick their way across the parking lot. Some kind of group effort to create a bonfire is beginning on the beach. And isn’t mixing too much mediocre beer with lighter fluid and what she’s pretty sure are off market fireworks such an American way to celebrate a holiday. It’s so appropriate for their ‘Independence Day’ party that Lily almost doesn’t get nervous that she’s about to end up on the evening news. 
Before she can make a beeline for the pending 10 o’clock update (because Americans even do time weird) James grasps her arm. “Wait - they’ve got a pre arranged party mum,” he gestures with the neck of his beer, “David drew the short straw.”
And right on schedule, a man with close cropped hair and an air of resignation heads over and reclaims the fire-creating implements and begins barking orders.
Lily relaxes and heads over to grab one of the water bottles James mentioned, brushing stray ice cubes back into the cooler. “Not a Girl Scout Cookie fan?”
“I just don’t understand buying so-so biscuits for exorbitant prices,” he says, nodding his thanks when she passes him a water.
“And the excessive number of boxes - do they eat them all? Is it some guilt complex? Or a weird thing with plaited pigtails? Have you noticed that?”
James nods and nudges his glasses back up, “Yes. The more complicated the braid, the less likely you are to escape without dropping at least $40 on stale Samoas.”
“Americans do seem to enjoy making everything...large. You can bulk buy anything here,” Lily laughs, “A damn gallon of milk?”
“Don’t start me on the weird fixation with the Imperial System.”
“It doesn’t even make sense,” Lily agrees. Some kind of impromptu sing along has started around the bonfire (which was somehow started without anyone ending up in the A&E) and Lily finds herself glad she stumbled on someone else who doesn’t know these songs well enough to sing them sloppy drunk on the beach. They claim a couple of seats on the empty bed of a pick up, and Lily is buzzed enough to want to lie back and wax poetic about the stars slowly winking to life.
James follows her lead and props his head on his palm. He lets out a long sigh and Lily tilts her head toward him just enough to make eye contact. “Miss home?”
He grunts. “I made eye contact with a man while he was on the toilet.”
Lily’s laugh takes her by surprise. “What is with the gaps? I feel like I’ll have more questions about Americans then answers by the time I go home.”
“We should uh- compare notes,” James says, eyes darting to her a bit nervously. 
Lily snorts. “Smooth. How long have you been planning that one?”
“Completely off the cuff. I’m very genuine.”
“Translation: procrastinator extraordinaire.”
“Don’t psychoanalyze me,” James murmurs, “Unless it means you want to spend further time together to study me.”
Lily throws her arms overhead messily, her crop top riding up so the band of her bikini peeks out from beneath the tie dyed shirt. “Another pick up - god I hate that it’s working.”
James twists and pushes up on his elbow, propping his head on his hand. “I don’t.”
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