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#i have it on good authority (instagram comments) that this is phantom
copia · 5 months
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endless ghifs 14/? ⛧ source — "That you're ready to stand right here, right now..."
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girltomato · 2 months
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sweet girl: i was looking for that
max verstappen x fem!reader
warnings: swearing
max almost steals a book from a random lady because there's a picture of the pretty girl he bumped into on the back cover
fc: phoebe dynevor
sweet girl masterlist
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melbourne, november 2021
In all honesty, Max had forgotten about that night in that fancy club and that beautiful woman. He had much more important things to focus on like winning the world championship. The pressure was on and the energy amongst the Red Bull team was electrifying.
The way it all happened was a complete coincidence, one stranger's mistake dredging up the memories he had desperately shoved to the back of his consciousness.
A book had been left on a table in the Red Bull energy station. Normally he wouldn't even blink as he pushed it aside and took a seat but the author's name had him spiralling. Y/n, was all be read and he could already smell the phantom whiff of her raspberry perfume, he could feel the warmth of her hand in his, wiling away the buttery feeling on his jeans. Maybe he was being paranoid, he never got her surname, maybe this was another Y/n.
Nope, he flipped the book to read the blurb and there was her face smiling up at him. The same sparkly eyes and the sweet smile he had fantasised about for weeks after their chance encounter. Shit, she was real. He had truly convinced himself she was some figment of his imagination.
“Oh, I was just looking for that.” A woman rushed into the room, charging towards him at a speed he didn't realise was achievable in high heels. He handed the book over to its rightful owner begrudgingly, committing its author name to memory - not that he could ever forget now he had a full name to put to the face that had entranced him. I suppose they both had been looking for that book whether they knew it or not.
“Good book?” he queried, as the woman put the book back into her handbag.
“The best I've ever read.”
It was later that night when he was finally home alone and free from paying eyes that he opened his phone and searched her name.
Search : Y/n L/n
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Google didn't teach him anything new apart from her age. He already knew she was an author and he was pretty sure he could sketch her face blindfolded and drunk. So next was Instagram.
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liked by harpercollinsuk, yourbff and more
yourusername it's finally here!! after years of work, mousetrap is now available everywhere. this has been such a long time coming and i have legions of people to thank for helping me reach this point. i am a published author that's so crazy!!!!
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yourbff so fuckin proud!!
⤷ yourusername ugly crying, couldn't have done it without u🤍🤍
yourmother my babies dream came true, so proud of you sweetheart. can't wait to read it.
⤷ yourusername love u mama💖
harpercollins you are incredible, so glad you're part of the family.
⤷ yourusername 🥰🥰
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There was no harm in liking the post, right? She had a public page and he technically had just stumbled across her book and before going on an internet deep dive. And following her didn't really mean anything, maybe he just really enjoyed her books or something. With a sigh Max locked his phone, he needed to get some sleep before qualifying tomorrow. Nobody had to know he fell asleep to the memory of her laughter that night.
maxverstappen1 liked your post
maxverstappen1 followed you
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okay it's here!!! thank u all so much for all the love so far and to everyone who voted on the poll, it means the world. random lady will be making return in future parts. unrelated, i've been working on my fem!driver oc and she will be making her debut this weekend i think, very excited.
as always, likes and reblogs are greatly appreciated. have a wonderful day/night lovely people🤍
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lestatslestits · 4 years
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Hey! Really excited about your trans Phantom celebration & looking forward to seeing what amazing stuff the phandom comes up with. I want to support this but as a Cis, Heteroromantic female I'm not sure I have much of a point of view to bring to the party and would be nervous of writing anything myself in case I misrepresent anything. I would imagine there are a few folk like me here, so I just wanted to ask, how can we help?
Hi! This is an awesome question and I hope you don’t mind me publishing it/reblogging it onto the Trans Phantom Appreciation Week blog.
While the event is open to anyone who wants to explore creating content with trans characters, I absolutely understand that some cis people may be nervous to get involved, and that’s absolutely okay! I understand and also appreciate anyone’s concern about this.
These are just some general thoughts and ideas on how cis people who are nervous about writing trans characters could participate.
I will be posting some resources in the coming days about writing trans characters—in fact someone was kind of enough to tag me last night in an excellent post about writing canon era trans Daroga and I’m super excited to reblog it. So if anyone is on the fence or WANTS to write but doesn’t know how to get started, I definitely recommend keeping your eyes peeled for stuff like that.
If you’re a content creator who works in multiple mediums but is specifically concerned about writing a fic, you could consider creating something in a medium that has less of a narrative focus, such as phan art, moodboards, pride themed edits, playlists...other things I’m sure I could think of if I hadn’t recently woken up because I stayed up until 5 am watching Jonathan Roxmouth’s Instagram Live video.
For anyone who isn’t interested in creating content for Trans Phantom Appreciation Week, here are some ways you can be involved and support:
- Signal boost! Reblog posts directly from @transphantomweek, or even make your own talking about your excitement! Reaching as many people as possible leading up to the event is the the goal, and any word of mouth is awesome.
- Submit prompts you would like to see! I think this is a great way for people who aren’t creating content to get involved. Prompts that can be interpreted across mediums are awesome, and word and phrase prompts are perfect! They don’t have to be obviously related to trans culture, they can be anything that you would like to see creators interpret. I can’t promise every single prompt will make the list, but ANY prompts submitted will be considered and I will be very grateful for them.
- During the week of the event, reblog posts! It’s a great way to support diversity in the phandom, and you’ll also get to see some amazing creations. Interacting with posts is also amazing! Leaving feedback and nice comments is a great way to encourage creators, both trans and cis.
- If you’re interested in things like beta reading, consider offering to beta read for any writers who are interested. This could mean providing specific story feedback, or it could just mean proofreading—whatever level you and any writers you work with are comfortable operating at. If enough people are interested in this I can absolutely make a master post of beta readers that authors can contact if they’re looking for help! Anyone who is interested feel free to let me know!
- If you have an idea that I haven’t mentioned here, or you have a specific skill I haven’t thought of, feel free to message me to talk it over! Chances are I’ll say “Yes!” And add it to this post.
- One last thing that isn’t directly related to Trans Phantom of the Opera Appreciation Week, but I think is worth mentioning; I will always encourage cis people to put their pronouns in their bios if they feel comfortable doing it. It’s a great and pretty easy way to normalize the idea that everyone has pronouns and that everyone’s pronouns are important! Anyone who wants to list their pronouns can just put “she/her,” “he/him,” “they/them,” etc., in their info. Again, this is entirely up to your comfort level and I totally understand if anyone isn’t comfortable doing it, but I’ve seen a lot of cis people over the years who WANT to put their pronouns, but are afraid that it will be seen as minimizing or appropriating trans experiences. Listing your pronouns is not only okay, but awesome!
I hope these ideas give you a good jumping off place! Feel absolutely free to reach out again if you have any other questions or thoughts!
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ladyartemisia28 · 4 years
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Say Amen (Saturday Night)Chapter 4
Pairings: Prinxiety, side Logicality, Platonic Moxiety, Platonic/Family Logince.
Warnings: Cursing?
Words:4179
Summary: Sanders Sides Human College AU
Chapter 4- Nine in the Afternoon
~
Author’s Note- Very advised to get a hold of the song Welcome to the Black Parade- by My Chemical Romance.
~
After they finished gathering their things, Roman led Virgil out to the parking lot.
He slowly shuffled his feet as he caught up to Roman who walked up to open the trunk of a very nice red car. The symbol on the front of the car was a large L.
Virgil raised his eyes up from the ground to look at the vehicle with wide eyes.
“This is your car?” he roughly tossed his bag in the back set
“Yeah, I was hoping for a Lamborghini.” Roman joked with a wink as gently placed his bag in the trunk.
Virgil attempted silence small bitter voice in his head.
“When I was 14 and my cousin, Adora, got her Quiñceanera. She chose me to be her chambelán de honor or chosen escort. I was SOOOOOO JEALOUS!” He dramatically flourished with his hands as he grabbed the trunk lid and closed it shut. “So to bribe me my parents told me that they'd get me a car a year early.”
“Sorry but I have to ask, but I...I'm not sure what it is?” Virgil asked
“Oh uh, sorry” Roman apologized with a smile.
Virgil hummed as a response.
“It's the big birthday that Cis Latina girls get when they turn into 'women'. Silly and patriarchal, I know!” Roman added with a open palms gesture when he saw the eyebrow raise that Virgil gave. “But it was so fun, so fancy and beautiful!”
Roman pushed the key fob to unlock the car and they got themselves settled in.
“It's fucked up that other genders don't get anything like that.”
“Yeah I even stole the catalogue that she picked her dress out of. I cut out my favourites and glued my face on them. Put them all up and down my mirror.” Roman said with a proud smile remembering the happy memories.
Images of Roman in slinky cocktail dresses rushed into Virgil's mind. His face dropped to a small frown as he struggled to stop that particular train of thought.
Roman was unsure if he had said something that upset Virgil to make him clam up again.
"Uh you can pick the music if you'd like?” Roman offered as a break in the sudden silence. “CD's are in the middle.”
He waited for Virgil to buckle himself in before he pulled his car out of the parking lot. Virgil went through all the preset radio stations before opening the middle console.
“CD's? I would have thought that you would have your car set up with Spotify or Pandora or something like that?” he said as he opened opened the console and looked through the collection
“Eh, CD's are great. No commercials for long car trips. ”
All of the Cds were for musicals, a few that he had heard of like Phantom of the Opera, Wicked, and Guys and Dolls. And some that Virgil didn't know, Dear Evan Hanson, Six the Musical, and...Legally Blonde? He did not know that that was a musical.
Then he spotted one that Roman had mentioned.
“Um, any suggestions from Heathers? You said that I might like this the 7/11 song?”  
“I usually go through the whole thing in order....but I suggest for you, Track number 4.”
“Could I get some context?” Virgil asked as he pressed the button for the track number.
“The uh, 7/11 scene in the movie...But in song.” Roman offered with a bit of a smug smile.
“I probably should have guessed that.” he admitted with a grumble.
Virgil closed his eyes as he listened to the song and imagined the scene in his head.
Just like in the Heathers movie JD was recounting to Veronica how he travelled all over the place because of his father. And because of that he didn't feel like he was able to connect to the people and places. No place felt like home, except for 7/11.
It was always a weird scene in Virgil's opinion. Like JD is just opening up to this person he just met and telling her his very strong feelings about a convenience store and Slushies.
Even though it was strange Virgil had to admit, it was a good song. Parts of the song were a little to close to home, like “When the voice in your head says you're better off dead”.
“So what do you think? ”
“Yeah I get it. Its good.”
“That's all?”  Roman asked exasperatedly
“I guess I was expecting something different???”
“Like what?”
“I just thought that JD was going to be a little more intense. Like crazy sounding or something?”
“Ah what YOU are searching for is 'Meant to Be Yours' number 17.”
He pressed the button until he reached the number and sat back in his seat to listen.
~
“So is that was you were expecting?” Roman asked as they exited the car after arriving at the store.
“Yeah, it was” Virgil smiled “Real Intense.”
The pair stopped after they reached to threshold to get their bearings.
“I get so lost in here.” Roman complained with a slight whine to his voice. “I don't usually do the grocery shopping.
Before Virgil could comment Roman continued.
“Lo likes to go to make sure that the budget is kept tight, but he's been so busy with his job. He just got his a new taker for his math tutoring.”
“So Logan's your brother?” Virgil
“My brother, well Step brother. My Mama married his Papa. When I was old enough to remember that I was getting a new family, but young enough that it's no longer weird.” Roman offered a little bit more information than necessary.
Roman briefly considered mentioning that he was at the party and Virgil had briefly seen him, but he didn't want to bring up the previous night.
At lest he didn't want to bring it up first.
They were getting along so well that he didn't want to make Virgil uncomfortable.
“Really, I grew up with him so he is my brother. Soooooo do you have any siblings?” Roman began to play with the sleeves of his jacket as he attempted a more personal question.
“Uh yeah, a older sister” he muttered.
“And her name is...?”
“Melantha,” he responded with little inflection “she prefers to be called Missy.”
“Melantha?! WOW, huh! Did your parents just grab a baby name book and open a page at random for ALL their kids!” Roman teased with a mocking laugh as they arrived at the Dairy and Juice section.  
“Yeah haha, Virgil's got a weird name. I've NEVER heard that before.” Virgil rolled his eyes as his tone changed from frosty to salty. “You know Roman isn't really the most common name either.”
“I am far from COMMON! Besides I wasn't saying your name was BAD! It is 'strange and usual like you'.” Roman winked as he tried to steer their conversation back to more friendly waters.
“Quoting Beetljuice at me? You'll have to do better than that.” Virgil grinned in spite of himself as he grabbed a six pack of orange drink and placed it in the cart.
“Come on you gotta give a guy some credit for remembering what your interests are right?”
“Yeah I guess” he said with a reluctantly happier tone.
“Hey do you see the Almond Milk?” Roman asked after he finished his scan bottles and cartons.
“Uh no, I think that might be over in the Organic or like Vegan section. Why does your brother have you on a specialized diet as well as his, what was it? His extremist water agenda? What does that even mean?” Virgil chuckled as he took the cart from Roman and led him toward the other end of the store.
“It's just what I call his super weird thing about getting enough water everyday. And yeah he does keep our kitchen stocked with a lot of green veggies. Also he checks to sure I kept up a sleep schedule”
Virgil's eyebrows rose in surprise at hearing all things.
“Yikes, he sounds like a bit of a control freak...”
“Yeah he is sometimes. Like I have hide my Butterfinger stash from him.” Roman complained. “He's not as bad I make him sound...NEVER tell him I told you that.”  
Roman went over to the shelf and looked over the choices, Soy, Almond, Lactose- Free lined the shelves.
“Oh and to answer why the special milk, I'm THINKING of starting the Paleo diet right now. My brother has no influence on this though, just want to try and see what works. I might try Keto if this one doesn't work for me.
“ah right.” Virgil nodded eyes slightly widened hoping that the look on his face didn't betrayal the fact that he did NOT know what the heck a Paleo or a Keto diet meant.
~
Virgil felt heard a chime from his pocket so he pulled out his phone.
“Hey I'm going to get this.” he shook his phone up to show Roman before he stepped away from the cold of the meat section.
Roman nodded in return as he turned to look at the selection of skinless chicken.
Virgil got a message from Green_Tea_Gay on his Instagram account, Anxious_On_Main.
'Hey so that “Study Partner” is a hot piece!'
'Remy do you have a point' Virgil replied
'Gurl do you know? have you seen his pics? HOW is he Single!!'
After the three little dots disappeared in their place were several pictures
His face reddened as he looked at the pictures of the previously mentioned selfies. Roman wearing tight jeans in front of a mirror with his backside captured on the camera. Another with him laying on his stomach caught at an angle getting his short clad behind in shot.
He quickly glanced over to Roman, who was still distracted.
He looked back at him phone and quickly texted back.
'Don't send me those!'
'They are posted to the public! I didn't hack his phone'
'I don't care, no more pics of his butt'
'K'
Just about the time he was going to put his phone back into his pocket another chime stopped him.
The next series of pictures were of Roman exercising posing with a dumbbell doing a curl, stretching, and other gym activities,  
And the last was Roman in swimwear that exposed more skin than he thought was allowed outside of certain websites.
His body felt instant heat and he looked and took a few calming breaths before returning to message Remy.
'I said no more pics!'
'Sis you told me no pics of his ass'
'DO NOT SEND PICTURES OF ROMAN SANDERSON!'
'Easy there Baby! No need to get your knickers in a twist. I'm just trying to help. Look at what you will be missing if you don't Snatch. That. Up!'
'What the hell Rem! We are NOT getting together! He is not into me.'
'Nah sweetie, you should have been paying more attention. That is totally a smitten kitten'
'You are the worst'
'No I am literally the best and you two are soooo getting together. Don't worry I know I made my point.'
'You asshole'
'Enjoy the pictures ;)'
~
Roman noticed that after he returned from his handling of his phone business Virgil had gotten quiet again and seemed to shift his gaze away from Roman.
'Did I spent too much time with the chicken?'
They walked down to the breakfast aisle.
As Virgil picked up some a box of Count Chocula cereal Roman slowed the cart to a stop behind him.
“You can only get this one around this time of year” he looked at it with a fondness that made Roman's stomach flip.
“So what are you planning on making?” Roman asked as he leaned his arms on the handle bar of the cart.
“Making? Uh, nothing, just like a bowl of cereal.... like with milk...from a cow” Virgil tilted his head to one side.
Confusion on his face as he held up the box and gave it a shake.
Roman could feel heat creep over his face, he was very caught off guard by the unexpected softness on Virgil's face.
'Shit!...now he thinks I'm an idiot who doesn't know how to eat cereal!'
~
Virgil turned around and did not see Roman's flushed face as he hide his own.
Basic cereal... I guess I could be making something with it like a cereal bar or something? A cake? Maybe? It isnt very impressive...and it's probably not on the platleo diet or whatever it was...
They stood in awkward silence until Virgil turned back around.
“I guess that cereal isn't something that YOU would be eating.” he looked at the cart. “From what I see here, you eat like you are going to be in the next Avengers movie or something.”
“Thanks, I mean I try.” Roman said with his eyes downwards as his body did an uncharacteristic shy sway.
“Yeah, I gues if you workout half as much as you take all those pictures, you could get away with more than the occasional  Butterfinger.” Virgil's eyes widened as he realized what he had said.
'.. shut up! shut up! shut up!'
Roman's head snapped up to look at Virgil.
“You've seen my gyms pictures?” Roman asked in a whisper.
“Ah Yeah that's like all over your Instagram page,” he attempted to sound super casual
He did not sound casual.
Like at all
They felt a charged moment between them and the longer it went on the longer they were unsure of who was going to break the silence.
Roman took it upon himself to interrupt the quiet as he tool the box of chocolate cereal in hand.
“I like the marshmallow bats.” he said with sheepish smile.
~
When they returned to the car they loaded Roman's groceries into the trunk and Virgil's bags into the back seat. Then they got themselves settled in their seats.
“SO where am I uh dropping you off?” Roman asked as they pulled out of the parking lot.
“I live in the dorms," Virgil asked as he started his usual habit of checking all the radio stations. “You don't?”
He found a song that he seemed to like on one of stations, Roman recognized it as a song by Imagine Dragons.
“I live in a apartment a little bit away from the college, with Logan.”
“Um, I live in the north dorms.” Virgil said as he a small bit of nervousness as took his thumbnail between his teeth. “With Patton, my best friend.”
After that song ended, a G piano note began the next song. Roman vaguely recognized it from somewhere he couldn't place. He figured when it got to the singing part he would be able to identify it.
~
Virgil tensed out of both excitement and fear.
He was about to embarrassed himself in front of Roman.  At lest Roman was driving so he wouldn't be stared at. So he took a breath and let himself focus on the lyrics.  
“When I was a young boy, my father took me into the city” Virgil sang out beautifully. “To see a marching band”
Roman's jaw dropped and his breath stilled. He felt like he was going to swoon.
He was so very grateful that they were at a red stoplight.
“He said, son, when you grow up Would you be the saviour of the broken The beaten, and the damned? He said, will you defeat them Your demons and all the non-believers?”
Virgil sang with closed eyes losing himself in the song. While Roman's heart thumped hard in his chest and he felt an assortment of warring emotions.
“The plans that they have made? Because one day I'll leave you A phantom to lead you in the summer To join the black parade”
As the song picked up in tempo Roman realized where he had heard this song before. He remembered that he had a few friends who were into My Chemical Romance, it was 'Welcome to the Black Parade'.
“When I was a young boy My father took me into the city To see a marching band He said, son, when you grow up Will you be the savior of the broken The beaten, and the damned?”
Virgil continued a little more intensely. As the song got more upbeat Roman joined Virgil in singing and continued his drive toward the dorm.  
“Sometimes I get the feeling She's watching over me And other times I feel like I should go”
Virgil eyes popped wide open and he smiled.
“And through it all The rise and fall The bodies in the streets And when you're gone, we want you all to know
We'll carry on, we'll carry on And though you're dead and gone, believe me Your memory will carry on We'll carry on And in my heart I can't contain it The anthem won't explain it”
As Roman turned a corner they continued to sing together
“A world that sends you reeling From decimated dreams Your misery and hate will kill us all So paint it black And take it back Let's shout it loud and clear Defiant to the end We hear the call”
Roman followed the music with dramatic hand gestures as he continued driving with his left hand. Even Virgil joined in with less dramatic the hand motions.  
“To carry on We'll carry on And though you're dead and gone, believe me Your memory will carry on We'll carry on And though you're broken and defeated Your weary widow marches”
Virgil sang with a full grinning face, his relief at Roman joining him in singing the song had caused him to relax and he was able to sing louder with more feeling.
“On and on, we carry through the fears (Oh, oh, oh) Disappointed faces of your peers (Oh, oh, oh)”  
Take a look at me 'Cause I could not care at all”
Roman held onto the note at the end for a bit. Virgil continued on with the lyrics
Do or die, you'll never make me Because the world will never take my heart Go and try, you'll never break me We want it all, we wanna play this part I won't explain or say I'm sorry I'm unashamed, I'm gonna show my scar Give a cheer for all the broken Listen here, because it's who we are I'm just a man, I'm not a hero Just a boy, who had to sing this song I'm just a man, I'm not a hero I don't care
They arrived at the dorms parking lot and Roman parked.
We'll carry on We'll carry on And though you're dead and gone believe me Your memory will carry on You'll carry on
And though you're broken and defeated Your weary widow marches on
Roman contuined his singing the longer held notes as they song concluded.
Do or die, you'll never make me Because the world will never take my heart Go and try, you'll never break me We want it all, we wanna play this part (We'll carry on) Do or die, you'll never make me (We'll carry on) Because the world will never take my heart (We'll carry on) Go and try, you'll never break me (We'll carry) We want it all, we wanna play this part (We'll carry on)
“We'll carry on!”
They both sang as the song ended to the sounds of drums.
At the conclusion of the song both Virgil and Roman were out of breath and grinning.
~
Roman felt his heart race.
He had thought that he had experienced maximum attraction that morning toward Virgil. But he was very wrong.
'Damnit Virgil why does your voice have to sound like sexy melted chocolate!'
He fought every instinct to just lean over and initiate a vehicular makeout session.        
Roman caught a brief glimpse of Virgil's eyes peak out from underneath his bangs and he gave him a very full smile.
~
Virgil nervously took a glance at Roman from underneath his dark hair.
Roman had the brightest and most authentic smile that Virgil thought he ever saw on his face.
It wasn't like Virgil thought that Roman faked his other smiles, the feelings of joy and friendliness were not false. But it seemed a lot of the other smiles that Roman gave seemed too perfect, Virgil guessed he practised his expressions in front of a mirror.      
This smile was of shear amazement, it was pointed in Virgil's direction. Like he could not believe what he heard, it caused Virgil to feel an annoying sensation in his chest.
“I didn't know you could sing” Roman spoke softly breaking the silence.
~
“Uh sure I guess I can sing a tune here or there.” Virgil shrugged with a dismissive sigh.
“I think its more than that!” Roman attempted to offer him a very sincere compliment.
“Yeah I'm not about to sell out stadiums anytime.” Virgil chuckled at the thought.
'I wish you were in a band. I'd buy all your albums. Be front row in your concerts, I'd....shit I can't tell him any of this!'
“So My Chemical Romance huh?” Roman said with a wide smirk.
“What about it?!”
“They are like the most cliché Emo band ever.” Roman snickered.
“Ah cliche? Really YOU want to go there do you?!” Virgil said
“Whatever do you mean by that?” Roman asked with a raised eyebrow.
“For a theatre kid you would think you'd dress a bit more stylish or something?” Virgil attempted to say with an indifferent air.
“What like take the costume from Hot Mikado out around the quad?”
“Absolute no clue what that is.” Virgil laughed as he exited the vehicle.
“It's....never mind that. I have only dressed subtly to spare those around me. ” Roman responded as he walked to back of the car. “How would anyone be able to concentrate on their schooling if I were to show up in full regalia?!”
“Full Regalia, huh, you sure think highly of yourself don't you? I'm not sure you should be bragging quite so much.”
“Is that a formal challenge?” Roman felt his racing heart in his chest in the midst of their back and forth.
“Not sure how impressive you'll actually be, but I'll keep an open mind, I guess.” Virgil shrugged with a small smirk as he began to take out the bags.
'I'll show him'
Roman noticed a few heavier bags that he could chivalrously offer to help him with.
“I can help you carry some of your groceries to your dorm?”
“Ah you just want an excuse to come to my room.” Virgil teased in a deep low voice  as he waited for Roman to banter back.
“YES YOU BET I DO!!!!....play it cool, Roman play it cool!'
“N...no...! I uh... as a gentleman I ... have to help anyone I see that is in need...” Roman sputtered out before he took ahold of small package of bagels “You ...you have... you have to carry..lots there.”
~
Virgil read his flustering as a rejection of his flirtation.
“No thanks! I got it! ” he quickly and loudly shouted in a panic as he took the bag out of Roman's hands.
Virgil thought that he and Roman had just shared a moment together.
'You just were imaging it! You shouldn't have believed Remy, you complete moron! ' He sling his messenger bag over his shoulder.
Then he draped the loops of the several other bags onto each elbow crook. And then took another bag into his left hand.
As he struggled to stuff the bagel bag into an already full bag, Roman again attempted to offer help.
“It's not a problem!” Roman gestured to the bagels.
“NO! I got it” Virgil just wanted to disappear as quickly as he could. He then placed the plastic of the bag in between his teeth.
“Cee Ou ENESAH.” Virgil shouted through clenched teeth as he retreated.
“Uh yeah.” Roman spoke to an empty damp parking lot. “see you”
~
Author's Note
THANK YOU SO MUCH FOR YOUR PATIENCE SO SORRY for the long wait!
The long pause was due to new job and lack of constant access to a working computer.
I think I will still have a job later after the situation clears, but I am unsure....
I
ANYWAYS!
What do people think of me backtracking and converting all of the mentions of DEE to JAE? It won't be too much trouble as he has not even appeared yet.
~
Taglist: (PS YOU GUYS ARE AMAZING!)
@tatesinclairr
@love-is-the-fear-of-loss
@misslilidelaney
@ishoulddyemyhairthatcolour
@dwbh888
@violetshovel
@sadgayisme​
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shirlleycoyle · 3 years
Text
We Got the Phone the FBI Secretly Sold to Criminals
The sleek, black phone seems perfectly normal.
Unlocking the Google Pixel 4a with a PIN code reveals some common apps: Tinder, Instagram, Facebook, Netflix, and even Candy Crush. But none of those apps work, and tapping their icons doesn't do anything. Resetting the phone and typing in another PIN opens up an entirely different section of the device, with a new background and new apps. Now in place of the old apps sit a clock, a calculator, and the device's settings.
Clicking the calculator doesn't open a calculator—it opens a login screen.
"Enter Anom ID" and a password, the screen reads. Hidden in the calculator is a concealed messaging app called Anom, which last month we learned was an FBI honeypot. On Anom, criminals believed they could communicate securely, with the app encrypting their messages. They were wrong: an international group of law enforcement agencies including the FBI were monitoring their messages and announced hundreds of arrests last month. International authorities have held press conferences to tout the operation's success, but have provided few details on how the phones actually functioned.
Motherboard has obtained and analyzed an Anom phone from a source who unknowingly bought one on a classified ads site last month. On that site, the phone was advertised as just a cheap Android device. But when the person received it, they realized it wasn't an ordinary phone, and after being contacted by Motherboard, found that it contained the secret Anom app.
The person Motherboard bought the phone from said they panicked "when I realised what I had just purchased." Motherboard granted the person anonymity to protect them from any retaliation.
Do you know anything else about Anom? Were you a user? Did you work for the company? Did you work on the investigation? We'd love to hear from you. Using a non-work phone or computer, you can contact Joseph Cox securely on Signal on +44 20 8133 5190, Wickr on josephcox, OTR chat on [email protected], or email [email protected].
When booting up the phone, it displays a logo for an operating system called "ArcaneOS." Very little information is publicly available on ArcaneOS. It's this detail that has helped lead several people who have ended up with Anom phones to realize something was unusual about their device. Most posts online discussing the operating system appear to be written by people who have recently inadvertently bought an Anom device, and found it doesn't work like an ordinary phone. After the FBI announced the Anom operation, some Anom users have scrambled to get rid of their device, including selling it to unsuspecting people online. The person Motherboard obtained the phone from was in Australia, where authorities initially spread the Anom devices as a pilot before expanding into other countries. They said they contacted the Australian Federal Police (AFP) in case the phone or the person who sold it was of interest to them; when the AFP didn't follow up, the person agreed to sell the phone to Motherboard for the same price they paid. They said they originally bought it from a site similar to Craigslist.
Another person Motherboard spoke to who bought one of the phones said they were in Lithuania.
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A photo of the security settings page of the Anom device. Image: Motherboard.
"I bought this phone online, for ridiculously low price, now I understand why," that second person said. That person also provided Motherboard with photos and a video of their device. In that case, the Anom login screen appeared inaccessible, but other settings such as the decoy PIN code remained. "Probably this phone was used by some drug dealer :D," they said.
For the past few months, members of Android hobbyist and developer forums have been trying to help the people who bought the strange phones return them to a usable state.
"I cannot install any apps because there is no [App Store], everything has been removed," one person who said they bought the phone second-hand wrote on a German language forum in March, before the FBI and its partners stopped the operation.
"If he also had access to/data, he could change all of the cell phone's settings manually," one forum user replied.
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A photo of the scrambled PIN entry screen on the Anom device. Image: Motherboard.
"That's strange… You have the boot screen saying that the phone has been modified, yet you seem to have a locked bootloader… Doesn't make any sense to me :/," a user on another forum replied to someone facing similar issues.
"I have the same thing. A friend got a used pixel 4a and it's running arcaneos with the same issues described by the OP. Nothing works when attempting to flash," someone else added to the thread.
After Motherboard determined that ArcaneOS was linked to the Anom devices and had bought the phone, someone else on one of the forums also made the connection.
"This is a phone the used with that FBI ANON [sic] application to read the message with the users," a user wrote on a thread. That user did not respond to a request for comment on how they also came to the same conclusion.
The Phone
Besides ArcaneOS, the phone has a few other interesting features and settings.
Ordinarily, Android phones have a setting to turn location tracking off or on. There appears to be no setting for either on this device.
The phone offers "PIN scrambling," where the PIN entry screen will randomly rearrange the digits, potentially stopping third-parties from figuring out the device's passcode if watching someone type it in. The status bar at the top of the screen includes a shortcut for what appears to be a wipe feature on the phone, with an icon showing a piece of paper going through a shredder. Users can also set up a "wipe code," which will wipe the device from the lockscreen, and configure the phone to automatically wipe if left offline for a specific period of time, according to the phone's settings reviewed by Motherboard.
Encrypted phone companies typically offer similar data destruction capabilities, and at least in some cases companies have remotely wiped phones while they're in authorities' possession, hindering investigations. The Department of Justice has charged multiple people who allegedly worked for Anom in part for obstructing law enforcement by using this wipe feature.
Daniel Micay, lead developer of security and privacy focused Android operating system GrapheneOS, also provided Motherboard with images someone had recently sent him of a third Anom device. That phone was a Google Pixel 3a, suggesting Anom loaded its software onto multiple iterations of phones over time, and the Anom login screen was not immediately accessible.
"The calculator theoretically opens chat but it doesn't work anymore. They said it requires entering a specific calculation," Micay said. "Quite amusing security theater."
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A photo of the hidden apps page of the Anom device. Image: Motherboard.
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A photo of the normal apps page of the Anom device. Image: Motherboard.
Micay said others claimed that Anom used GrapheneOS itself, but "it sounds like they may have advertised it to some people by saying it uses GrapheneOS but it has no basis."
"Basically [it] sounds like people have heard of GrapheneOS so these companies either use it in some way (maybe actual GrapheneOS, maybe a fork) or just claim they did when they didn't," he said.
The phone obtained by Motherboard and the one included in the video both have an identical list of contacts saved to the innocuous looking section of the device. However, at least some of these appear to be placeholder contacts generated by a specific tool available on Github. None of the people included in the contact list responded to a request for comment.
With its wipe features and the hidden user interface, the Anom device does look like one from any of the other encrypted phone firms that serious organized criminals have used in the past, such as Encrochat and Phantom Secure. That was very much on purpose, according to Andrew Young, a partner in the Litigation Department in law firm Barnes & Thornburg’s San Diego office and former Department of Justice lead prosecutor on the Anom case.
"We can't just run a good investigation; we have to run a good company," he previously told Motherboard in a phone call. That included providing customer service and solving users' tech issues, and potentially dealing with hackers who may target the company too.
Anom started when an FBI confidential human source (CHS), who had previously sold devices from Phantom Secure and another firm called Sky Global, was developing their own product. The CHS then "offered this next generation device, named 'Anom,' to the FBI to use in ongoing and new investigations," court documents read.
In June the FBI and its law enforcement partners in Australia and Europe announced over 800 arrests after they had surreptitiously been listening in on Anom users' messages for years. In all, authorities obtained over 27 million messages from over 11,800 devices running the Anom software in more than 100 countries by silently adding an extra encryption key which allowed agencies to read a copy of the messages. People allegedly smuggling cocaine hidden inside cans of tuna, hollowed out pineapples, and even diplomatic pouches all used Anom to coordinate their large-scale trafficking operations, according to court documents.
The FBI did not respond to a request for comment.
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fangirlshrewt97 · 8 years
Text
Conversations with Ghosts
Author(s): Fangirlshrewt97
Rating: 13+ for some cursing
Warnings: Major Character Death (by old age)
Summary: Many years after the show, Yuuri and Viktor have lived a long and happy life. Now alone after his husband has died, Yuuri visits his grave to talk to him.
[Victuuri Week 2017, Day 7: Endings, Yuuri: Memories/Moments, Viktor: Promises]
Link to A03: http://archiveofourown.org/works/9705845
The ground was covered in a fresh layer of snow, unpaved as it had only stopped snowing an hour ago. It reminded him of the first time Viktor came to Japan, that fateful day that changed the rest of his life. He trudged up the steep incline slowly, his knees protesting every step of the way. He had a wreath of blue roses in his hands, collected from his garden. The house was so quiet now, it felt haunted by ghosts of those long gone. Yuuri didn’t like being there more than he had to, though his body did not always agree.
By the time he reached the peak, he was panting, heaving himself the last few steps to the small bench there. He sat down heavily, all his bones settling in. The peak of his athletic body had long since passed, leaving behind the chubby tummy and arms and legs he had hated for so long, but now come to like. His hair had receded, leaving him with a full but thin head of hair, the same silver, Viktor’s had been for so long. His eyes were more deep set, lined with laughter lines that showed he had lived a happy life.
Managing to breathe properly again, Yuuri went to the small plot only a few meters from where had sat, leaning on the stone as he went down to his knees. He adjusted himself until he could comfortably sit on his heels, mindful to not stay there too long lest he be unable to get back up. He pushed his glasses up again before leaning forward to brush the snow off the gravestone. Viktor had insisted it be simple, nothing fancy, saying that he had been fancy enough in life.
Here lies
Viktor Nikiforov-Katsuki
Beloved Husband, Father, Grandfather, Brother and Friend
One of the best Ice Skaters the world has ever known.
December 25, 1989 - November 21, 2064
It had been a peaceful death, Viktor had passed away in his sleep, leaving Yuuri to wake up in cold arms for the first time in almost 50 years. Yuuri did not remember that first week too much, except for this hollow feeling that he knew nothing would ever fill. He had always thought that he would not be far behind Viktor when he died, and he was somewhat correct. It had been three months, and he insisted on making the climb to the top of this hill every day, no matter how much his children and grandchildren protested. He could feel his life slipping more each day, but he wasn’t scared. He had lived a full, happy life, the kind of perfect very few ever got to live. He had no regrets, and with his children all happy in their lives, there wasn’t much keeping him tied here.
Hana had tried to argue with her fathers to choose a graveyard closer to town, why did they want to be so far away. Viktor had laughed and said it wouldn’t matter much to him when he was dead. But this cemetery, when Yuuri stood up and walked a few feet below on the opposite side to where he came, you could see all of Hatsetsu. Viktor had said that this was the first town that felt like a home to him, so he wanted to be buried where he could watch over it.
“Good morning, Vitya. How are you doing? I am good. The house is so quiet now. Hana brought over Ayumi-chan and Ai-chan to visit. They are getting so big now, I can’t believe we are great-grandfathers sometimes. They stayed for dinner, so last night was nice. They had to leave today though, Hana needed to get them back to Tokyo, they are still too small to be too far away from their mother for too long.” Yuuri recounted to his husband, leaning forward slightly to shift the weight from his ankles to his knees. All those years as a top world athlete made no difference in his 70’s, his body giving him the same pains as all others his age.
Rearranging the wreath so it was more centered he continued. “Um what else? I made some katsudon yesterday. And I know, I know, the doctor said I had cholesterol and I should eat less fats and sweets. But my great-granddaughters were visiting ok, so hush. I am not going to subject our daughter to that terrible diet plan the doctor suggested when she is barely able to come anymore. Oh! Yurio called, he said that Elena had had her daughter yesterday. He sounded so happy, he sent me so many photos of the baby. It really is a beautiful baby Viktor, you would have loved her.”
Yuuri quietened, the only sound being the faint rustling of the few remaining leaves as a cool breeze whipped past him. Or more accurately though him, even with all his extra chub, it provided no insulation against that breeze. He hunched further into himself, trying to preserve that heat. He pulled out his phone, his knobbly fingers not as coordinated as they tried to tap on the holoscreen. There it was!
The photos showed a generic hospital room and bed, a young woman in the center holding a small pink bundle. To her left were Otabek and Yurio, the former’s hair a dignified gray, eyes just as serious as during his younger years but with a softness to him. Yurio’s hair was short, reaching barely past his ear, the silver making more like Viktor than he had as an up and coming ice skating prodigy. The height helped, with him towering over the two. But the years had been kind to all of them, phantoms of their youthful beauty not quite fading. He swiped to another photo, a close-up of the baby, now awake. She was smiling, her joy infectious even through the screen as her tiny fists were reaching out to whoever had taken the photo.
Through the years, Yurio had soften, not as quick to temper or react as before, and the two Yuris had finally become ‘official’ friends. Viktor had been so happy, commenting loudly to whoever would listen how his boys finally loved one another. Yurio had finally shut him up with a threat to shave what was left of his hair. Yuuri remembered the memory fondly, the twinkle in Viktor’s eyes as he retook his seat, Otabek’s small responding smile, and even Yurio’s unique begrudging and affectionate frown.
“Phichit called me yesterday night, saying that there was a documentary last night on ice skating, and how they mentioned all of us. I guess in the end we were all history makers right? You are still the most decorated ice skater, Yurio a close second. I have my three golds each from Worlds and the Grand Prix. Phichit with his gold and more importantly, his numerous ice shows over the years. He told me the most recent one is starting it’s tour in Thailand as usual but visiting 40 countries. He sounded so happy but also so jealous that he couldn’t travel with the tour. Can you imagine that? A 68 year old travelling in small cramped spaces to 40 different countries in the space of three months? Who else did he say? Oh Chris’s incredible Olympic program was played as well as talking about his following career as a judge. I talked to him too, did I tell you? My memory is starting to fade too Viktor. I searched for my glasses for two hours yesterday only to realized they had been around my neck the whole time.”
The wind that had previously been a breeze was stronger now, the chill starting to seep into Yuuri even with all the layers. The Japanese man was lost in memories of brighter days, of flashy costumes and many years left. He chuckled as he was reminded of the email he received from JJ. Although Viktor did not care for the Canadian, Yuuri empathized with him, the two forming a good friendship after that Grand Prix where he failed. JJ was actually the first from that group to retire. A too ambitious program ending in a fatal mistake during a jump that resulted in a broken kneecap and an early retirement. But he had found happiness in music, going on to produce music for many years, Isabella by his side.
He had sent all the skaters from that group a digital scrapbook(or the ones alive, even after all these years that car crash that took Georgi a dark memory. He had been so young, not even thirty, but lost in one of his daydreams, he had been hit by a drunk driver when he had gone to buy a ring for his girlfriend, so sure that he had found the love of his life. The doctors said he had died on impact, not even knowing what hit him. It brought Yuuri some small comfort, he had died thinking about his lover, happy. Not in pain). It was a collection from their various Instagrams and Fan photos mixed with videos and press photos.
Looking at those images, from Phichit’s bright smile during his short program on ‘We Shall Skate’, to Seung Gil’s ridiculous mambo shirt to even Georgi’s ripoff Elsa costume, Yuuri recalled The Year. And it was capitalized in his mind because it was the year that marked a turning point in his life. And there were the podium pictures, god Yurio had looked so miserable after making history as the youngest person to win the Grand Prix, as well as winning it during his first season in it. It changed to The Photo. The one with Viktor and Yuuri on the ice after his free program in China. Looking at it, Yuuri felt tears come to his eyes. He tried to wipe them off, but they kept coming.
“You know Viktor, you told me that year that I was so selfish when I told you I wanted to end this. But now who is the selfish one huh? I wake up every morning to an empty bed, Hana told me to get another poodle, but I said no. You know why? Because I didn’t want a poodle without you. I didn’t want a poodle who would be with me till I died than had to be a burden to someone in our family. So I wake up to an empty bed, to an empty house, to family who is a city away. Yuu-chan is gone, Mari Onee-chan is gone. Nishigori is not all there, he did not even recognize his grandson the other day. Our friends are in different countries. You told me I was selfish for trying to end our relationship before it really had a chance to go anywhere. Well what is your excuse. You stupid man, you made me fall in love with you, marry you, spend almost 50 years with you by my side. You made me make you the center of my universe and then wihtout a care you just left in the middle of the night. I want to hate you but I can’t because I love you too much.” The tears were coming stronger now, the grief that was always just below the surface these last few months boiling to the surface so easily. Yuuri’s cries were the only other sound in the empty cemetary, at six in the morning, the town was barely waking up.
“I miss you Vitya, I miss you every goddamn second. I still find myself making coffee for two when you aren’t there to drink it. When I read something funny or interesting, I turn to share it with you but you aren’t there. The house is filled with your ghost Vitya, I see you sitting in your rocking chair, squinting at the book because you had too much pride to wear your glasses.I see you in the backyard, tending to your precious roses, inviting me to come see them. I see you dancing in the living room with a baby Hana. I see you everywhere but you aren’t there. And it hurts Vitya. It hurts so much that sometimes I think I will die of heartbreak. And when I don’t I wonder why I haven’t. Hana and I celebrated Adoption Day two weeks ago, do you remember when we came to visit you? It is because it felt so fucking wrong without you there. I hate this, I hate waking up every morning without you around. I hate that it worries Hana so much and she is always checking up on me to make sure I don’t do anything stupid. Fuck!” Yuuri said as he thumped the ground, not even trying to control his tears anymore.
The skater cried for what felt like an eternity, the sun slowly rising higher in the sky, the bright day almost mocking the sadness in his heart. His phone went off, a message from Hana telling him that she was leaving the house to come pick him up. That was what finally prompted him to stop, his heart still aching as the perpetual sadness seeped back into his bones. He tried and failed at wiping away the evidence of his tears.
“I love you you stupid Russian. I love you more than anything in this world ok? You hear me? I am coming, I don’t know how much longer I can go on. So promise ok? You told me when we got married that you were going to spend the rest of your life, till death separated us together with me. Well I call bull, it’s my turn to be selfish. I want to spend eternity with you, so when I join you better be there, you hear. I am expecting you to be there when I come, waiting for you. And I know you are hearing me because you promised to never take your eyes off of me, and you never did. So what’s to say that death made that promise invalid?” The small shot of adrenaline in his system left, making him deflate. Pressing a kissing to the gravestone, he whispered a soft “See you soon,moya lyubov” before turning and heading down the hill, to where his daughter was waiting to pick him up.
moya lyubov: my love
If you liked this, please check out my other fics at: http://archiveofourown.org/users/Fangirlshrewt97/pseuds/Fangirlshrewt97
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troygrudin · 4 years
Video
youtube
Muhammad Ali/Sonny Liston II 55 Years Later Why The Fight Wasn't Fixed
Muhammad Ali/Sonny Liston II 55 Years Later Why The Fight Wasn't Fixed Because of its quick and sudden end and maybe because Muhammad Ali isn’t known as the most devastating punchers among heavyweights the second bout between Ali and Sonny Liston is clouded in controversy 55 years later. Welcome to Sports Talk With Troy Where I’m a long time fan with an informed and knowledgeable opinion. Please knockout the like button, Subscribe to the channel https://www.youtube.com/channel/UC1Dn... and ring the notifications bell to be informed about the latest Sports Talk With Troy video! Muhammad Ali made his first defense of the heavyweight championship by stopping Sonny Liston in the first round 55 years to the day of me recording this video.  Ali won the fight when he landed a quick right-hand counterpunch over Liston’s attempted jab. It was a quick punch that at first glance might not look like it had too much behind it. It became known as the Phantom Punch. 55 years later there is still debate as to rather or not Liston took a dive. I don’t believe that he did and will make my case here. The fight is readily available on YouTube if you want to watch. In the opening seconds of the round Ali lands a left hook that appeared to bother Liston.  Ali dances and circles to his left landing another clean left hook. Liston tries to walk Ali down behind his jab. It usually falls short, but sometimes finds the target. Liston concentrates on Ali’s body to slow him down. Ali lands another left hook that may have been blocked by Liston.   Ali uses that to pivot to his left and land a hard right on Liston’s jaw. Liston continues to try to walk Ali down. Most of his punches aimed for Ali’ body fall short as Ali continues circling to his left. The knockdown comes when Liston throws a jab at Ali’s head that falls short, and Ali catches him with a quick right hook to the temple as Liston’s momentum from his punch brings him into Ali’s range. Although it looks like the punch that Juan Manuel Marquez landed to stop Many Pacquiao in their fourth fight looks cleaner and harder. It’s the same principle. Both Liston’s and Pacquiao’s momentum left them open for punches they didn’t see. Those are the ones that they say get you. So after the knockdown, Liston took the 10 count and the fight was over right? Well not exactly. Ali spends a good five to seven seconds dancing around Liston before the referee and former heavyweight champion Jersey Joe Walcott can send him to a neutral corner. This is when the 10 count should have started.  Liston starts to get up but stumbles. At this point it would have been perfectly legitimate for Walcott to stop the fight in my opinion. However Liston does get back to his feet. As Walcott wipes off Liston’s gloves he looks over at the other side of the ring. As he lets the fight continue he goes over to the other side of the ring.  While Ali and Liston continue the bout.  Ali swarms Liston as a boxer who just scored a knockdown often does. Walcott comes back into the picture and stops the fight. From what I understand about the history of this fight is that when Walcott went to the other side of the ring. It was because Nat Fleischer the founder and editor of The Ring Magazine. Which at the time was even more of an authority than it is now.  Although Fleischer wasn’t an official his word at the time carried a lot of weight. Counting the time that Ali danced around Liston before going to a neutral corner. Liston was down for longer than a 10 count. Even though Fleischer was mistaken because Ali took his time getting to the neutral corner. His word carried a lot of weight and Walcott stopped the fight. At the time of the stoppage Liston was barely defending himself from Ali’s onslaught and Walcott would have been in his right to halt the fight without outside interference. Even taking into consideration all the oddities of this fight both inside and outside the ring. I don’t believe Liston’s took a dive. Before landing the Phantom Punch or as Ali called it the Anchor Punch. Ali landed some clean punches that Liston could have gone down on if he wanted to. Although he wasn’t successful. Liston clearly had a game plan of walking Ali down and going to his body. After getting knocked down Liston could’ve taken the count no matter how long it took Ali to get to a neutral corner. My opinion is that there may have been some shady circumstances about this bout, but Ali legitimately beat Liston by stopping him in the first round. As always I’m interested in your take. Please let me know in the comments Also please like and subscribe. Also please check out the other links. My Non-Sports YouTube https://www.youtube.com/channel/UC8wK... Instagram https://www.instagram.com/tfgrudin/ Referral & Affiliate Links! Wealthfront get $5000 managed for free! https://wlth.fr/2wabeGK Robinhood out! Get a free stock! https://join.robinhood.com/troyg211 #muhammadali #sonnyliston #alivsliston2 #aliliston2 #boxing #classicfights
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minnievirizarry · 6 years
Text
Why You Should Stop Hunting for Social ROI
In the social marketing world, our unrelenting hunt for ROI stems from fear. The fear is that there is one definition of ROI for social media, but we’re just not advanced enough to know about it. If we haven’t found it yet, it’s coming. And we’d better be here to catch it when it does show up.
I’m here to tell you the fear is unwarranted. Now put on a face mask and take a hot bath, or whatever you do for fun. I don’t know, I’m in my thirties—that’s about as fun as it gets.
Social marketers have goals, contribute to their businesses in ways big and small, and achieve results that would be impossible without social media, including a proximity to and understanding of their organization’s core audiences and their needs.
From strategizing and scheduling social media campaigns, to translating campaigns across multiple social channels, each with their own levers, idiosyncrasies, and evolutions, to standing on the front lines of audience interaction, the social marketer’s primary role is to drive brand awareness and cultivate community. The goal is to increase the number of people who know about you and keep your brand top-of-mind (in a good way) among those who already know about you.
This is why our industry has struggled to “get beyond engagement” and “understand social ROI” for so long.
The “Truth” About Social ROI
The truth is, there’s no there there. Because, while this ROI topic is of great interest in our community (I can tell you with authority, as someone who markets to social marketers) and a worthy theme if you’re looking to drive web traffic to your blog, the truth is…
ROI will look different for every single organization. And it will depend largely on the individual social marketer to define it. And, by and large, it doesn’t come down to a dollar amount.
Engagement is at the core of everything a social marketer does and everything a brand is. It’s the heartbeat.
The customer journey is vast and will always be, to some extent, untrackable.Yes, even with AI and predictive analytics and those brain chip implants that are coming next (just kidding…sort of).
I can hear the “performance marketers” jeering all the way from here. Hear me out.
My ROI Anecdote
I’m into yoga, and I was searching for a podcast on the topic. I chose the most creative route and googled “yoga podcast.” The first search result was for a Yoga Journal article recommending various podcasts.
Because I trust Yoga Journal as a news source, I clicked through to check out their recommendations. 
In Yoga Journal‘s roundup, I was called to this podcast: The Balanced Blonde. 
Why The Balanced Blonde and not one of the six other recommendations? The truth is, I don’t know. Maybe because I’d seen The Balanced Blonde in some other context before, and some reptilian part of my brain remembered? Maybe because I liked her podcast cover art? Maybe because she came early on in the recommendation list? It’s a mystery.
I started listening to an episode and loved it. The guest that The Balanced Blonde had on this particular episode was named Jamie Graber. I looked her up on Instagram and wasn’t that into her feed—not as much unique content, not as much content in my wheelhouse—so I decided not to follow her.
I searched for The Balanced Blonde on Instagram and started following her after looking at her profile. I looked at a few of her posts to make sure they’d be aligned with the kind of content I want to see on my feed, and then decided to follow her. I now “like” just about everything she posts, seriously consider all products she recommends on social, her site, and her podcast, and check back in with her “brand” regularly. 
my letter to you today — the world wants to see you happy. if you are hurting, you will heal. suffering through life is not our birthright. this year, when my health exploded before my very eyes, i lost my zest for everything that made me happy. i had zero desire to write, to do yoga, to be outside, to enjoy a dinner with friends, to connect with the moon, to even get out of bed. the skin that wrapped my entire body and was supposed to protect me was in deep pain & on FIRE. the one place i should have felt safe, in my body, felt like the most terrifying place i’d ever been. i was now emblazoned on the outside with the very sickness that i had felt on the inside for so long, and i could. not. take. it. anymore. so i did something about it. i walked away from my home, my loves, my work, my livelihood, for TWO MONTHS. and i’ll tell you it’s scary to say goodbye to the partnerships that pay my bills and the person whose arms i fall asleep in every night. but i knew i needed to, NEEDED to, in order to get my life back. and here i am. flowing creatively in a way i haven’t felt for so long. nothing is forced. everything is magic. i feel in tune with this week’s beautiful new moon energy and she flows through me like a trusted shamanic healer. i do not know where i go from here & i do not mind. i am happy & i know i am healing, and that… that is worth everything. #tbbmademedoit #tbbtravels #soulonfire
A post shared by Jordan Younger (@thebalancedblonde) on Apr 18, 2018 at 4:49am PDT
But Wait, There’s More
Before I wound up on The Balanced Blonde’s Instagram, I got sidetracked by a post from Tula Organics, another brand I follow.
✨GIVEAWAY ALERT!✨ We’ve teamed up with @ SquareOrganics to give 4 LUCKY WINNERS everything pictured above! 🎉Yep, you’ll our Purifying Cleanser, pH Resurfacing Gel, & Hydrating Day & Night Cream 🧖‍♀️, PLUS a mixed box of @SquareOrganics Chocolate Coated Protein Bars! 🍫 Cause you know what… HEALTHY LOOKS GOOD ON YOU! . ✨TO ENTER: Tag your BFF, in the comments below, for a chance to BOTH win the set of prizes!! 👯 . ✨Make sure you're following @Tula & @squareorganics to win!! (We check! ✅👀) . ✨You may enter as many times as you want. Domestic entries only. 🌎 . ✨2 sets of friends will be randomly selected for a total of 4 WINNERS. Announced here on Wednesday, August 1st!
A post shared by TULA (@tula) on Jul 27, 2018 at 8:30am PDT
This post featured a partnership giveaway with Square Organics. I clicked through on the Square Organics handle to find out more (I had never heard of the brand before), entered the contest, and also tagged a friend. I then went to Tula Organics’ website to see what new offerings they have. I ended up buying something.
Finally, I looked up The Balanced Blonde’s profile. That’s when I ended up following The Balanced Blonde on Instagram. In between, I made many decisions and engaged in a wide variety of ways.
Now you know a lot more about me than you probably want to, but here’s my point: in the anecdote above, I took part in every phase of the buyer’s journey, from awareness to consideration to decision-making to adoption to advocacy. And I did it with lots of brands simultaneously.
There is no straight line to conversion on social, because it doesn’t mirror how people behave, which is erratically, distractedly, and at often unpredictable time intervals.
I’ve signed up to be on the email lists of brands and influencers I heard about on podcasts, podcasts which I originally learned about on a Facebook Live. I’ve booked a hotel because I saw various events there on my Instagram Stories. I’ve looked up thought leaders and B2B vendors because I saw them mentioned by people I respect on Twitter. Eventually I signed a contract. All of these stories feature social as a core component and end in conversion…but where’s the social ROI? 
The bottom line, social marketer: It’s time to reframe the ROI conversation yet again, this time in the opposite direction. There may be no ROI, in the traditional sense of the term. There may be no phantom dollar amount to finally tell you, down to the cent, that your valiant efforts have borne fruit. That means…
It’s Time to Take Matters into Your Own Hands
You’ll have to define ROI yourself.
Let’s take an example. Most brands on social are both engagement and web referral engines. That’s your ROI: you grow and engage your company’s audience, and then direct it to your web properties.
You hold your brand’s community in the palm of your hand, growing and shaping it through various ever-evolving strategies, and you drive web traffic.
You have amplification performance metrics, engagement performance metrics, and web traffic performance metrics.
You get your audience educated and ready to buy.
In the meantime, they know about your brand, even care about it. They love your content, and recommend you to friends. You did that.
That’s your ROI. 
This post Why You Should Stop Hunting for Social ROI originally appeared on Sprout Social.
from SM Tips By Minnie https://sproutsocial.com/insights/why-you-should-stop-hunting-for-social-roi/
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ttawoabw · 8 years
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For today’s blog post I’m going to do something a little different.  Instead of sharing a review, haul or wrap up I’m just gonna chat with you about books.  I decided to do this partially because I’ve been in a reading funk and in turn a blogging funk but also because I thought it might help me get back into my groove by doing what I started this blog to do.  Talk books.  I thought I had pulled out of my funk when I picked up Frostblood by Elly Blake but it’s one of those books that separated into two parts and I have no idea why by the second I started reading Part Two I lost interest.  So that’s been disappointing, don’t get my wrong I’m loving the story and writing but funk.  I’m still hoping to finish that one by the beginning of February – though I’ll probably come back and re-read it at  later date to really get a better feel for it since I’ve been stopping and starting and have basically lost my flow.  Obviously having a reading funk is really unfortunate at this point in the year when there are so many amazing releases coming out.  Though I’m not planning on reading many of the most anticipated books simply because a lot of them are sequels to books I have yet to read the first book of.  One of my most notable anticipated releases is RoseBlood by A.G. Howard – it’s a retelling of the Phantom of the Opera and honestly it sounds so amazing.  I love The Phantom of the Opera, it was the first real theatre production I saw as a younger girl (I was probably 11?) and I fell in love with the music.  As I’ve grown older I’ve developed a better understanding of the dark tale about obsession and possession and despite its dark nature I still love it.  I haven’t read the original book but since this is a YA Paranormal retelling that isn’t really staying true to the original story I don’t think that will be too much of an issue to me.  I know some people who have never encountered The Phantom of the Opera were sent ARC’s of this books and didn’t really get it or understand so I’m hoping with my background understanding I’ll enjoy it much more.  I was going to pre-order it but I had a feeling a book subscription company would include it in a January box and I wasn’t (or won’t be..) disappointed, OwlCrate one of my favorite subscription services has indeed included it in their January box so I’m looking forward to receiving that.  I’m hoping it’ll pull me out of my book funk completely.  For those of you that don’t know RoseBlood is fantasy YA romance modern-day retelling of The Phantom of the Opera.  The original tale is about unrequited love that turned to madness (and eventually murder and a bunch of psychotic actions that you don’t really care about at first because the music is so enchanting).  RoseBlood follows a seventeen-year-old opera singer, Rune Germain, who has a mysterious affliction linked to her singing. Her mother sends her to a French Art Conservatory (which is rumoured to have ties to The Phantom of the Opera) for her senior year hoping some creative direction will help.  There Rune secretly befriends an elusive masked violinist who not only guides her musical transformation through dreams but also know who she is behind her own masks.  As they discover an otherworldly connection and a soul-deep romance blossoms, Thorn’s dark agenda comes to light and he’s forced to make a deadly choice: lead Rune to her destruction, or face the wrath of the phantom who has haunted the opera house for a century, and is the only father he’s ever known. Now isn’t that just sound absolutely thrilling?  I can’t wait and I hope to be able to write a review on it (I struggle to write reviews because A) I read so fast and usually read back-to-back and then forget key points and B) I’m an emotional reader more than a critical reader.  I think this stems from my ADHD and lack of attention span but I’m working on it.).  Another release that I’m really antipating is Daughter of the Pirate King by Tricia Levenseller – something I’ve been loving right now is pirates, and something YA severly lacks is pirates.  So this books release is perfect timing for me I really won’t say much about this one exept it features a kick-ass Pirate Princess who llows herself to be captured by enemy pirates and ends up in a thrilling YA advnture with – from what I understand- just a touch of romance.  I truly can’t wait for this and just as I did with RoseBlood I’m holding off ordering this box until I know for sure no book subscription boxes will be picking it up- because I’m certain this is one of the bigger debut authors of the year and that Daughter of the Pirate King is as highly anticipated by others as it is by me.  On the note of other anticipated releases I’ll just quickly share a few of mine for the first half of 2017; Caraval by Stephanie Graber, By Your Side by Kasie West, Letter’s to the Lost by Brigid Kemmerer (which is kind of giving me a PS: I Like You vibes with the whole letter writing thing), The Trials of Apollo: The Dark Prophecy by Rick Riordan, Royal Bastards by Andrew Shvarts, The Wish Granter by C.J Redwine, Catching Carly by Emma Hart and A Court of Wings and Ruin by Sarah J. Maas.  Now let me jst say a little something-something about A Court of Wings and Ruin, the cover was just announced the other day and it looks SPECTACULAR but somehting notable about it is that the dress Feyre wears on the cover was inspired BY FANART.  That’s right, an incredible artist called Charlie Bowater has been making digital art prints of both the ACOTAR and ToG series both by Sarah J. Maas and a dress she has Feyre wearing in one particluar piece ended up being used as the inspiration/base concept of this cover HOW INCREIDBLE IS THAT?  But that’s not all, Charlie also collaborated to help create the art for the upcoming colouring book for ACOTAR series, which I am super excited about.
The original art by Charlie Bowater
The official US cover for ACOWAR.
Speaking of fanart-author collaborations, to all those demi-god fans of Uncle Rick’s you’ll know the offical charcter art for all our beloved demi-gods and company were… quite honesly horendeous.  Most people have just ignored it and looked at the incredible fanart created.  Well turns our Uncle Rick knew of this and has done something AWESOME, he commissioned Viria (Viktoria Ridzel) to create the new character art for the offical website for the Percy Jackson series and Heroes of Olympus.  How cool is that?  Check out the difference below:
Old Artwork: Percy Jackson
Old Artwork: Annabeth Chase
Old Artwork: Grover Underwood
New Artwork: Percy Jackson
New Artwork: Annabeth Chase
New Artwork: Grover Underwood
See, doesn’t the new artwork just look so much nicer?  I’ve always loved Viria’s fanart and I’m so happy that Riordan commissioned her to be the artist!  You can see all of her character art in use HERE, and I really recommend checking it out because it’s awesome (plus if you play around there are HEAPS of bonus goodies and facts on the website for you to download and read!) .
  Now to kind of conclude this awfully chatty post I’m going to just share three book recommendations since two of them are just stuck in my mind (they were both SO SO good) and the third is a perfect fun romantic comedy for you to pick up for Valentines Day.
First up we have To Catch a Pirate by Jade Parker.  As I mentioned in the beginning I’ve been in a bit of a Pirate phase and there really isn’t much in terms of YA’s (and particularly YA Romance) in this sub-genre feild so after a little bit of digging I found this gem and decided to give it a go and see if its what I wanted.  It was.  It was exactly what I wanted.  So I highly recommend it, it’s a YA Romance and super sweet.
Buy on Kindle HERE.
The we have A Promise of Fire by Amanda Bouchet.  This was just an awesome high fantasy with so much adventure and awesome powers and it was a thrill to read.  I actually want to re-read it again and I only just read it about a week ago! I can’t wait to read the sequel which I’ll hopefully get to in Feburary.  I can’t wait to see how the charcaters progress and what else will be revealed!  Also I just love the interactions between all the charatcers!
Buy on Kindle HERE.
Now to conclude some recommendations I’d like to give you a straight up romance (not a YA) in preperation for Valentine’s Day.  If you’ve been following my blog for a while you’d know that I am obsessed with a series called the Holly Woods Files by Emma Hart.  This series was my first introdction to this author and I just fell in love with the personality the places within her characters and her writing style so when she released a laugh out loud comedy romance about a ‘hot mess’ of a character I couldn’t wait.  It’s called Being Brooke  and it’s a best friends to lovers romance and it made my stomach hurt from laughing so much.  I loved Brooke so much and Hart is releasing another similar novel called Catching Carly later in the year so I can’t wait to pick that one up either.
Buy on Kindle HERE.
  Okay well I have no idea how coherant this post actally is, but if you liked this sort of post and have some more ideas for blog posts please feel free to comment them below I love to hear YOUR suggestions and thoughts.
Also side note, I’m thinking of chaning my social media handles to actually fit with being a book blog; should I do it?
  My Links:
Goodreads : Becca Winter
Instagram : becca_theory
Twitter : @Becca_Theory
Facebook : The Troubles And Woes Of A Bookworm
Becca
xxx
Book Talk: Reading Funks, Anticipated Releases 2017, Book Recommendations For today's blog post I'm going to do something a little different.  Instead of sharing a review, haul or wrap up I'm just gonna chat with you about books.  
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