#new year festivals of india | Explore Tumblr Posts and Blogs

disastress-i-guess · 4 months

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Happy new year!... Again

Bonus Akechi because I forgot the baby I'm sorry

Akechi's yapping under the cut.

The New Year is the time or day at which a new calendar year begins and the calendar's year count increments by one. Many cultures celebrate the event in some manner.In the Gregorian calendar, the most widely used calendar system today, New Year occurs on January 1 (New Year's Day, preceded by New Year's Eve). This was also the first day of the year in the original Julian calendar and the Roman calendar (after 153 BC). Other cultures observe their traditional or religious New Year's Day according to their own customs, typically (though not invariably) because they use a lunar calendar or a lunisolar calendar. Chinese New Year, the Islamic New Year, Tamil New Year (Puthandu), and the Jewish New Year are among well-known examples. India, Nepal, and other countries also celebrate New Year on dates according to their own calendars that are movable in the Gregorian calendar.

An example of another new year is Chunyipai Losar, the traditional day of offering ( Dzongkha: buelwa phuewi nyim) in Bhutan. It is observed on the 1st day of the last month of the Butanese lunar calendar. This means it usually takes place in January or February in the western calendar.And this year falls on 12th of January. Some people claim that residents of Bhutan made their annual offering of grains to Zhapdrung Ngakwang Namgyel in Punakha on this day. The Trongsa Penlop is said to have led the representatives of eight eastern regions in their offerings, as the Paro Penlop coordinated the people of western Bhutan and the Darkar Ponlop oversaw the people of the south. In this regard, some people place a great significance on this New Year as a marker of Bhutan’s sovereignty and solidarity. However, some scholars contest that no clear evidence of such practice exists. In any case, many feel that before Zhabdrung Ngawang Namgyal’s unified Bhutan as a state, the local population in some of Bhutan’s valleys celebrated this day as a New Year. As a result, even the government instituted by Zhabdrung in the 17th century, then largely a monastic court, saw this time as an important part of the year. The retirement and appointment of high officials in the government and the monastic body took place mainly during this New Year celebration.This New Year is primarily observed in eastern Bhutan, where it also referred to as Sharchokpé Losar, or New Year of the eastern Bhutanese. However, the observance of this New Year is not limited to eastern Bhutan and today with easy communication facilities, migration of people and intermarriages between various regions of Bhutan, people all over Bhutan observe this New Year. Like other Bhutanese seasonal festivals marking a new season, the Chunyipai Losar falls around the Winter Solstice. It also falls after the agricultural work for one season is completed and before the new harvest cycle begins. Thus, it is a seasonal celebration which is aligned well with the agrarian populace.

At the end of the day this is all inane information that the artist is using to justify the fact that they are posting this drawing 12 days late and as a means to share their culture despite the fact that the artist themselves are very out of touch with thier culture and in fact forgot that it was chunyipi losar until they were reminded by thier family and did little to observe or celebrate the day outside of baking a cake with a concerningly large amount of butter.

#i love you touma #never shut up #the disaster of psi kusuo saiki #the disastrous life of saiki k.#saiki no psi nan #saiki k #saiki kusou no psi nan #kusuo saiki #saiki fanart #toritsuka reita #aiura mikoto #touma akechi #pk psychickers #I love you touma i love you #sorry hes my precious little silly guy #i cant believe i forgot him #oh oop made a typo its fixed now

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litsetaure · 8 months

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So…one of my favourite headcanons is that the Potter family are Indian. (Those of you who’ve read my Grindeldore/Wolfstar dancer fic might recall that Fleamont Potter, James’ father and the UK Prime Minister, is Indian in that. Funnily enough, our real life Prime Minister is a British Indian Hindu who became PM last year. On Diwali. Yeah, that was an…interesting day in the family. Still not entirely sure how I feel about it.)

Anyway - here are some headcanons about James Potter being Indian, some of which are based around how I actually grew up. (Note: there will probably be more as I think of them!):

When Holi comes around, James wakes the others up by pelting them with coloured powder. He does it every year and every year they fall for it. They also pelt everyone with coloured powder throughout the holiday. It took weeks for the paint to be cleaned fully. (Some people suspected Dumbledore deliberately let it stay like that because he liked the colours.)

Sirius got really angry the first time he heard someone call James a Paki. He doesn’t know what it means, but he never wants to see that look on James’ face again. He absolutely lost it when James told him what it meant. (For those of you who don’t know what it means, it’s an incredibly racist slur towards south Asians; along similar lines of using the n-word to a black person. This is also why James gets so angry whenever anyone uses the word Mudblood - because he knows how that shit feels.)

Sirius helps James create magical rangoli patterns during Diwali. They also take over the kitchen for an evening trying to make Indian sweets. The results are mixed-looking, but they all taste good, and the house elves get some great new dishes.

Every time a festival falls on a full moon, they always celebrate a few days after so Remus can join in. (He hugely appreciates the sweets.)

James initially wasn’t thrilled that his Animagus form is a stag, since a deer is the form one of the bad guys took in the Ramayana when he triggered the events that led to Rama’s wife being kidnapped.

When James’ father died, he had a traditional Hindu funeral. Traditionally, the eldest son leads the proceedings, but when James broke down, Sirius stepped in to continue. In that moment, James loved Sirius more than he could put into words.

James also taught the Marauders some Hindi so they could talk privately, as well as some Indian magic.

James, Lily and Sirius actually go to india for their wedding outfits. Lily also has magical mendhi patterns done by James’ aunts and cousins. James also had to gently explain to Lily that wearing white is associated with funerals.

Petunia showed up to James and Lily’s wedding in a white dress to try and upstage the bride. She’s very confused to realise a) Lily is not wearing white, and b) a lot of James’ relatives are looking at her weirdly, because she’s wearing a funeral colour.

At James and Lily’s engagement party, James’ aunties kept trying to set Sirius up with their daughters and teasing him about getting married. They shut up when Sirius snogged Remus in front of everyone. James wasn’t even mad that his engagement was briefly upstaged.

James has a book of Indian tales and legends passed down from his father. He read them to Harry at bedtime. Lily would smile and watch from the doorway. He also taught his friends some classic Indian songs to sing to Harry.

Every year on Raksha Bandhan, James ties a rakhi on Sirius’ wrist and charms them so they’ll never come undone. One night, Sirius noticed the threads of one of them coming loose. That night was October 31st, 1981.

#desi potters #indian james potter #marauder era #sirius black #remus lupin #indian festivals #jily #wolfstar #tw: racism #tw: mentions of death

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a-man-for-hire-and-his-archives · 9 months

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Disney+ Not Going Forward With ‘Nautilus’ UK Series As Part Of Cost-Cutting Content Removal

EXCLUSIVE: Nautilus, the UK live-action Captain Nemo series commissioned by Disney+ two years ago, is no longer headed to the streamer, Deadline has learned.

The decision is part of Disney’s streaming content removal plan unveiled in May, for which the company is taking an impairment charge of approximately $1.5 billion-$1.8 billion. It followed the February announcement by Disney that it intends to cut $3 billion in non-sports content spend across the company.

As part of the cost-reduction strategy, Disney’s streaming platforms, particularly flagship Disney+, have been taking a closer look on their programming with a new emphasis on content curation.

As Deadline reported exclusively Saturday, Disney+ also is not going forward with another upcoming original series, the The Spiderwick Chronicles, a U.S. live-action series adaptation of the popular children’s fantasy books.

Over the past couple of months, dozens of original series and specials were taken off Disney+ as well as Hulu, and Disney CEO Bob Iger also announced a pullback in new Marvel and Star Wars shows and movies for Disney+.

Like The Spiderwick Chronicles, which is currently being shopped by lead studios Paramount Television Studios, Nautilus has been shot; it started filming in February 2022 in Australia. Disney+ is working with the production team to find a new home for Nautilus, with meetings and screenings underway.

Nautilus was announced during the 2021 Edinburgh TV Festival along with two other new original UK series for Disney+. No other UK local originals are understood to be impacted by the content cuts.

Disney+’s UK scripted and unscripted programming pipeline includes Culprits, from J Blakeson; Jilly Cooper’s Rivals; A Thousand Blows, from Stephen Graham; Coleen Rooney’s upcoming documentary, In Vogue, from Vogue Studios and Raw; and Shardlake, based on the novels by C. J. Sansom.

The streamer also recently greenlit two new U.K. drama series, Jeff Pope’s Suspect: The Shooting of Jean Charles de Menezes, and thriller Playdate.

Based on the Jules Verne’s classic novel 20,000 Leagues Under the Sea, Nautilus is a 10-part live-action adventure series about the origin story of Verne’s iconic character, Captain Nemo, and his famous submarine, The Nautilus.

In this retelling, Nemo (Shazad Latif) is an Indian Prince robbed of his birth right and family, a prisoner of the East India Company and a man bent on revenge against the forces which have taken everything from him. But once he sets sail with his ragtag crew on board the awe-inspiring Nautilus, he not only battles with his enemy, he also discovers a magical underwater world.

Also starring are Georgia Flood and Thierry Frémont, with Pacharo Mzembe, Arlo Green, Tyrone Ngatai, Ling Cooper Tang, Andrew Shaw, Ashan Kumar, Céline Menville and Kayden Price rounding out the cast. Nautilus is produced by Xavier Marchand’s Moonriver Studios and Anand Tucker’s Seven Stories.

Source: Deadline

Big thank you to @longlukearnolds for head up!

#black sails #luke arnold #john silver #nautilus #disney plus #deadline #i'm sad to hear this news

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pchuaymee · 3 months

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Happy Lunar New Year 2024!

新年快乐 2024！

Hi, dudes! It's me again.

While I was drawing this, my felt to got ideas block and exhausted very much to I will paint it with watercolor. Thus, I painted it with ink pens instead.

For Tibet fan art, I got reference from my oracle card in Tibetan culture theme as this:

And I will tell fun fact a few things about beliefs in Lunar New Year.

Don't cleaning in house, apartment, or accomodations in evening until to night on normal days or during celebration in new year and any festival that is not only belief in China, Japan, Vietnam, Korea. Thailand and India are believing this too. Because in the past, it was not existed to use electric in night. It makes you throw something is value this such as jewelry, gold or silver accessories, or coins. And also, many ppl always clean their house or accomodations in festival eve day or after festival day. Because nobody else do it while you are enjoying to celebrating in during day, right? They are feeling that too. LOL.

For Japanese Lunar New Year (Japanese is called "Shougatsu" 「正月: しょうがつ。: Shōgatsu」) , in the past. They were celebrating in lunar calendar in every year, but the after in 1873 AC. They are celebrating on 1st January in every year. Thus, Celebrating Japanese lunar new year in Japan which is celebrating new year of many countries too.

For Thai ppl who are not Thai-Chinese or Chinese in Thailand, they are can enjoy with this festival too. Because some Thai culture and Chinese culture are seeming similar such as praying for ancestors, respectful with family or someone who are seniors, and beliefs about position their house or accommodation. And also, Thai ppl are always be enjoy with festival which popular from other countries such as Christmas, Halloween, Lunar new year, Celebrating moon cake, or Navratri. Unless, some festival which restricted for Islamic, Christian, or some ppl who are minority in Thailand that mainly ppl or normal ppl cannot to be enjoying for celebrating with their festival too.

And I don't have any ideas unless I will say to you word that is I am always heard many ppl who are Thai-Chinese and Chinese in Thailand are said that

“新正如意，新年发財！” ❤️

#my art #hetalia #preawprawchanart #illustrations #nekotalia #illustration #happy lunar new year #chinese new year #aph asians #hws asia #ink #drawing #lunar new year

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kashilascorner · 8 days

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New entry for @queer-ragnelle May Day Parade!

Prompt: May 10-16 Month of May {Free Space/Flower Festival}

Behold --my attept at a comedy! You can read it here if you prefer. This is probably the last short story I write for this challenge. Enjoy ^^

He was meant to be someone's uncle, maybe. Definitely not someone's father at any rate. As the hot midday sun shone above his head, Sir Bors wondered what it was about him that he had ended up surrounded by kids. No, not kids. Kids were cute, with their chubby cheeks and their untamed opinions. What he had attracted was far worse: teenagers.

It was a beautiful day in mid-May. Flowers were blooming, birds were singing, horses were happy, and he was not being paid enough for this job. Actually, he was not being paid at all! In fact, by not being in his lands, he was losing money by the minute –but alas, he was not good at accounting anyways, that was work for his brother and his sister-in-law. It's not that Bors didn't like the lads, but he was beginning to understand Sir Kay's irritation towards the world at large given how much he dealt with youngsters all day, every day.

Galahad was a quiet boy. He thought of him as good nephew although he was a second cousin. That was good, with that he could deal. Perceval, on the other hand talked too much. He talked all the time. But there was someone who talked even more: his sister Dindrane. Good lord how much she spoke! Why was she even there in the first place? he wondered. And then there was the elephant inside the room. An enormous elephant all the way from India that definitely had no business in Britain’s forests: Elyan. His son. His actual, real, blood-of-his-blood son. Bors had never had much of an idea of how he should speak to him, so at some point he had decided to talk to him as a fellow comrade. It was his brother's advice: become friends with the lad, he said, get him to trust you, he said, all will be fine and follow the natural course, he said. Well, probably not the best idea to take advice from a man who had not yet been a father and had lost his own at a tender age. But alas, he didn't have much better opinions to go by. Who else was he going to ask for fatherly advice? Arthur? Lancelot? So Bors took the advice at face value. If Elyan had been a child maybe he could have worked out something, but no, of course none of the Lord's designs could ever be that easy. He was (almost) fully grown by the time they met. He even had a shadow of a shadow of something that kind of resembled a beard.

Elyan seemed content enough by the treatment, Bors thought with some relief. A good lad he was. His mother had made a good job, Bors nodded to himself, she should be proud. But Galahad visibly cringed every time they interacted. This angered Bors. Was he doing it so wrong? He felt very judged, negatively, by Galahad's gaze. And who was Galahad, of all people, to judge? And why did Bors even care about his opinion? Bors thought of himself as a competent enough father, even if not a good one. Sure, he had not provided for his son, but only because he didn't know he existed at all! Come think of it, maybe only God was a good enough Father, and still his main fathering method was throwing His children into the world without warning and with only thin skin as their protection. Not even scales or a thick poisonous tooth or two to defend themselves. Bors did better than that: he’d given his lad an armor, and a seat in the most prestigious knight order of the age. So, actually, he had done fairly well by comparison, had he not? Even if the reasoning was a bit sacrilegious in nature.

“Say, Uncle,” spoke Dindrane. Bors, at the head of the party, had to fight his innermost demons not to roll his eyes and let out a long, long sigh. Her excessive familiarity annoyed him. Lads he could deal with, but how in Heaven was one even supposed to deal with a fifteen-year-old girl? “Who would win a fist fight, Sir Gawain or Sir Lancelot?”

“Obviously Gawain!” retorted young Melehan, with a tone that informed Bors the kids had been, no doubt, arguing about this one thing all morning. Obviously Melehan was going to defend his uncle. Bors had not intended to travel with a band of teenagers, but least of all had he planned to borrow Sir Mordred's eldest son, a boy of twelve, as a squire while they went to meet with the rest of the knights. How much he missed his loyal Achilles! Should have never knighted him, honestly, but it was too late to regret it now. Bors had never realized how hard it was to get a good squire until he lost a great one –which Melehan, certainly, was not.

“They would never fist fight in the first place.” Bors said, trying to sound very grave. “And knights don't fist fight.”

“But if they did,” insisted Dindrane, Elyan and Perceval in unison.

“He's going to say Lancelot, he's not impartial.”" complained Melehan, very softly for them to pay attention.

“Obviously Lancelot would win if he ever happened to lower himself to such standards,” commented Galahad, who, even by his standards had been astonishingly quiet.

“Are we talking midday or night fight?” Asked Perceval all of a sudden, like he had just realized it was an absolutely crucial difference.

“Gawain at midday, definitely,” said Elyan, trying to sound very serious (or had his voice really become this deep?) “But at night...”

“Still Gawain!” insisted Melehan.

“No way, not at night.” Galahad scoffed.

“Oh, so you admit he would lose in the morning?” Melehan smiled. Bors turned slightly to look at the little blond boy. Damn, did the boy look like his father.

“Knights don't fist fight.” Insisted Bors.

“I know you have fist flighted,”" said Perceval, cryptically, disconcerting Bors and forcing him to turn his body on his horse to look at him, like an owl turning its head.

“When?”

“You have a brother, sir Bors,” said Perceval, “and brothers fist fight all the time.” he added, in unison with Dindrane, like it was an obvious fact everyone knew. What kind of relationships did the offspring of Pellinore have? Bors thought with horror for a moment, what horrors went behind those walls--then he thought of how Lamorak had turned out. Ah, it made sense.

“We could say that sometimes it can happen, yes,” he conceded. "But I never in my life fist fought Lionel." He had, indeed, fist fought Lionel and broken his lip in the process multiple times, but no reason for the youngsters to know that. It seems like they had enough examples about it not to need any more.

“My cousins and I once had a very big fight, I don't see how it would not be the same between brothers.” Melehan commented.

“And who won?”

“Florence.”

“Ah.” Bors nodded. The boy was a marvel. The apple doesn't fall far from the tree –especially if the tree is Gawain. Right before breaking a smile, he remembered he was trying to give a good example. “Well, you should try to avoid those things. One day you will be knighted, so you keep your hands to yourself and use your sword and your lance honorably, as it is meant to be.”

“Ha! Tell that to the boys, I will throw punches my whole life.” Dindrane laughed, tilting her chin up petulantly. Galahad all of a sudden seemed very uncomfortable. He had grown in a monastery, had he not? He probably never saw a woman talk so shamelessly. Had he ever even seen a girl his own age at all? Probably not. Women could be terrifying, Bors had to give him that. And Dindrane, it seemed, was at least half savage. Melehan had made the horse trot a little faster so now he was on Bors' left side, blushing, instead of nearer Dindrane where he had been riding all morning. He blushed a lot when it came to Dindrane, Bors realized. Maybe he didn't like her? Only the Lord could tell, these youngsters were a mystery.

Bors stole a glance from Elyan, on his right side. Come think of it, perhaps they shouldn't be knighting boys this young. Then he thought of how Perceval was a good two years older than his Elyan and still had much less common sense, so maybe it didn't have anything to do with age after all. Bors smiled at his son, and got his horse a little closer to his. Elyan smiled back, shyly, but pulled out his chest in a show of being a great horseman.

“Who do you think won when they fought, my Lord the King or the Seneschal?” asked Perceval, breaking the silence.

“The King,” said Dindrane and Elyan.

“The Seneschal,” replied Melehan, Galahad and Bors. The lads stared at Bors, and Dindrane smirked maliciously. They had trapped him.

“So who would win, Uncle, Sir Lancelot or Sir Gawain?”

“Who would, who would?” all of them asked.

There was no escape. Bors took a deep breath.

At least this would only go on for a couple more days, then they would meet with Gawain and Lancelot's parties, switch members and begin the quest proper.

But as things were going, he wondered: was the Grail and its promise of divine redemption even worth this much effort? Maybe he should turn back to tournaments and rescuing ladies. It was certainly a more reasonable line of work.

#i hate tumblr and the other site's formatting this looks prettier in my doc tbh #anyways i will forever push the Uncle Bors de Ganis agenda #bors: elyan os the elephant in the room / me: the real elephant in the room is that i went to include melehan here lol #may day parade #my writing #my fic #arthuriana #sir bors #sir galahad #sir percival #grail quest who??#anyways this is def not in the same timeline as my novel lol it couldn't be

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religion-is-a-mental-illness · 2 months

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By: Andrew Doyle

Published: Mar 20, 2024

“Police told to target comics under new hate crime law.” This was the rather alarming headline on the front cover of yesterday’s Herald, and it concerned leaked materials from recent training sessions undertaken by the Scottish police. Officers are being instructed that actors and comedians whose performances are likely to “stir up hatred” could be breaking the law. Suitably enough, the SNP’s new legislation will come into force on April Fool’s Day.

Many of us have been sounding the alarm over the SNP’s draconian measures since the bill was proposed in early 2020. The Scottish Police Federation warned that the effects of the bill would be tantamount to the “policing of what people think or feel”, and the Law Society of Scotland called it a “significant threat to freedom of expression”. Senior Catholic bishops, meanwhile, pointed out that the story of Sodom and Gomorrah might be deemed hateful towards homosexuals and so even owning a copy of the Bible could be criminalised.

As for comedians, Roddy Dunlop KC cautioned that stand-up would not be exempt, and that even the old “Scotsman, Irishman and Englishman” joke would be perceived as discriminatory. But in the face of all this criticism, Humza Yousaf (who was then Justice Secretary) was dogged in his determination to see the bill pass.

Naturally, supporters of the SNP scoffed at the suggestion that anyone would be arrested for simply expressing controversial opinions or telling jokes. The police have said they will not target performers, but at the same time have promised to investigate all complaints. This is, of course, precisely the problem. Activists have already pledged to weaponise the new law to see J.K. Rowling prosecuted for the “crime” of referring to a man as male (in this case the former Big Brother contestant and online troll India Willoughby). Solicitor Rajan Barot replied to Rowling on Twitter/X, stating that any of her posts in which Willoughby was referred to as a man would be “amenable to prosecution in Scotland” after 1 April. “Start deleting!” he demanded.

The SNP has effectively reintroduced blasphemy laws by stealth, only now it is in the name of the new state religion of Critical Social Justice. The law specifically prohibits “stirring up hatred” (whatever that means) against anyone who shares the following “protected characteristics”: disability, race, religion, sexual orientation and transgender identity. The last of these represents a significant departure from the protected characteristic of the Equality Act 2010, in which “gender reassignment” rather than “transgender identity” is covered. This means that to “misgender” someone — otherwise known as accurately describing his or her sex — could be deemed a breach of the law.

That police are being specifically trained to keep a watchful eye on comedians is no surprise to any of us who have been paying attention. A section of the legislation that covered the “public performance of a play” apparently still applies, and this would surely incorporate stand-up comedy shows. Given that the world’s largest arts festival is held in Edinburgh every year, with over 3,000 shows in the programme, is it likely that activists won’t take the opportunity to exploit the new law against those performers they despise?

Last year, my own Comedy Unleashed event was cancelled twice within the space of two days, simply because the line-up included Graham Linehan (whose gender-critical views have made him a pariah in the industry). After the second venue cancelled on us, Linehan and the other acts were brave enough to perform on a makeshift stage in broad daylight outside of the Scottish Parliament. If we were to repeat the show this year, would the acts be dragged away in handcuffs?

Well, maybe we’ll find out even sooner. Comedy Unleashed is currently looking into producing a special event in Scotland on 1 April to coincide with the implementation of the new bill. We’ll be platforming some reliably “problematic” comedians, and there’ll be plenty of wrongthink on display. Of course, this very much depends on us securing a venue that won’t cancel at the last minute, so please do email us ([email protected]) if you can help. In these authoritarian times, we could all do with a laugh.

Targeting comedians is no accident, not is it random.

“The greatest enemy of authority, therefore, is contempt, and the surest way to undermine it is laughter.” -- Hannah Arendt

Comedians are the embodiment of "talking truth to power." So going after them is a deliberate signal to fall into line with the demands of totalitarians.

#Andrew Doyle #blasphemy #blasphemy laws #hate speech laws #hate speech #censorship #freedom of speech #free speech #Scotland #Scottish National Party #SNP #authoritarianism #religion is a mental illness

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divinum-pacis · 9 days

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April 2024: A Sikh devotee bathes in the holy sarovar (water tank) on Baisakhi, a spring harvest festival that also marks the Sikh new year, at the Golden Temple in Amritsar, India, on Saturday [Narinder Nanu/AFP]

#religion #sikhism #sikhi #sikhs #people #amritsar #india #divinum-pacis

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discluded · 1 year

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MileApo x Dior update

Reporters are asking about working with Dior, Po said wait for the good news coming soon. Wait for the official announcement…

Apo: What news will there be coming soon

Q: Will there be any titles coming from working the brand? The fans are wondering/hoping there’ll be a title for you

Apo: Have to wait and see krub. It might or just from the fashion side, it could be from movie, work, or even the film ManSuang, (we’d/I’d) like to stay tune for what’s going surprise everyone

Translation by MileApo Safe Place

I had mentioned in the Dior Gateway to India press roundup that Hello! India might have jumped the gun on announcing the Dior ambassadorship in their coverage or possibly misunderstood the invite... it looks more like the former is the truth now.

Additionally, I'd mentioned this in response to anon about Dior:

Dior might be testing the waters of how much bang they’re going to get for their buck too. I had also thought, given the ambitious nature of Man Suang at international film festivals circuit, a high fashion brand might want the exclusive rights to dress them for all the red carpets, which for BOC could be very lucrative. Putting Mile and Apo in front for Dior seems to be part of a larger strategy at LVMH. LV is the stable brand that drives the highest volume and sets the average, but LVMH has been vesting a lot of effort into making Dior a giant.

Apo's comments seem to be validating that that might be what's in negotiation too.

Finally, on the bang-for-their-buck and digital strategy element, that wasn't just a throwaway comment--! Hot off the press, Lefty.io just published their most influential figures at the Dior pre-fall show (Gateway to India)

This is what EMV stands for:

What Is Earned Media Value? Earned Media Value is an influencer marketing metric that's used to quantify the value of social media content. EMV measures engagement with social media content about a brand that is created by a third party.

I don't care about other celebrities or whatever, but as a point of reference you can look at other EMV values they generated in these tweets for reference: (1) (2) (3)

If you bother to click the tweets, there are some other Thai actors on the list including Bright and Win (from you know. that couple). Mile and Apo clearly still lag behind them, but for a year out of one successful show it's pretty decent, and brands are really starting to see the impact of the Thai media in international soft power realm.

Finally, in terms of Dior's overall strategy, this is on overview of their digital push:

(this one is for SS2023 show, which happened in October 2022 - MA attended none of these shows)

(For FW2023 which is the show Apo attended)

This is why when I and annoying other fan clubs or posters encourage you to engage with Twitter and IG posts - that's why. Brands can see the impact of the engagement directly translating into marketing value and will encourage further high-value sponsors with their projects.

I don't have Mile's numbers for the Pre-fall show nor am I giving this company my info to get it, but I would be surprised if it was below $1M. But anyway, please continue to engage with posts not just on Tumblr. It does make a difference.

#mileapo #mileapo x dior #dior #social media #marketing #kinnporsche #man suang #mileapo x king power #digital strategy #mile phakphum #apo nattawin #mileapo meta

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