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becausegoodheroesdeservekidneys · 6 months

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I'm an A-Level student and so many of my classmates use ChatGPT for essays in Law and RS and stuff - like, they sound proud of themselves, as if they're cheating the system and being clever? Just makes me feel very bleak. What are we doing man

Well, the unfortunate news for them is that they are going to struggle if they make it to uni.

This is the big problem with AI - it cannot analyse a single thing. If I were to say to you "What are the features Tumblr users would most want and why?", you are a human being with a brain and experiences and decision-making skills, and you could probably sit and come up with an answer. You would base that answer on things you personally find lacking, or want to see; you would also base it in things you have seen others bemoaning on the site.

For example, I reckon I'd say something like:

The permanent ability to boop people with a cat paw, which is implemented as opt-in. Also customisable, so you can choose whether you want a random cat paw to appear on your screen each time it happens to you. Also a different animation for super boop/evil boop, and maybe more boop options than those two, and maybe also different paw colours.

Actual enforcement of hate speech rules. We all agree to them when we join, so it's perfectly legal to delete someone for spouting Nazi shit AND YET.

No more banning or censoring queer folks' accounts

More ability to adjust the interface for disabled bloggers, e.g. colour and contrast, font, layout, switching off moving GIFs or other animations by default, etc.

Tag editing, it's frustrating having to delete whole tags.

Tag memory! Where have my tags gone??? For a year now I have slightly better luck on desktop, but for the most part, which of my tags are remembered by autofill and which are never, ever offered to me has been wholly divorced from how often I've used them. And my tags are often lengthy and odd, so it's become much harder to use mobile.

No data scraping. This is the anti-cap site thank you. Also on that note, get rid of the For You section and any other algorithmic tracking, because it's just as likely to show you a Nazi blog as an anti-Nazi one as long as you have spent any time at all discussing Nazism.

Better blocking ability, on that note.

Better search function

I could go on, but you get the idea. That's analysis that I've done, based on discussions I have seen and taken part in, and my own experiences.

I just asked ChatGPT. Here's what it had to say:

"Tumblr users have diverse preferences, but there are several features that many users would likely appreciate: 1. Improved Content Discovery: Tumblr is known for its vast array of content, so improving content discovery mechanisms such as personalized recommendations, trending topics, and enhanced search functionality can help users find more of the content they enjoy. 2. Enhanced Customization Options: Tumblr users value the ability to customize their blogs extensively. Providing more themes, layout options, and customization tools can empower users to express themselves creatively and make their blogs unique. 3. Integration of Multimedia Formats: Tumblr is a platform where users share various types of multimedia content, including images, GIFs, videos, and audio. Enhancing support for different media formats, improving media upload and management features, and optimizing the viewing experience can enhance user engagement. 4. Improved Mobile Experience: Many Tumblr users access the platform via mobile devices. Therefore, optimizing the mobile app for better performance, usability, and feature parity with the desktop version can greatly enhance the user experience. 5. Community Engagement Features: Tumblr has a vibrant community, so features that facilitate interaction among users, such as improved messaging, reblogging, tagging, and commenting functionalities, can foster a sense of community and increase user engagement. 6. Content Moderation Tools: Given the diverse content on Tumblr, providing users with robust content moderation tools, including options for filtering, blocking, and reporting inappropriate content, can help ensure a safer and more enjoyable experience for all users. 7. Monetization Options for Creators: Many Tumblr users are content creators who would appreciate opportunities to monetize their content. Introducing features such as ad revenue sharing, subscription-based content, or integrated e-commerce capabilities can incentivize creators to produce high-quality content and invest more in their Tumblr presence. 8. Accessibility Features: Improving accessibility features such as alt text support for images, screen reader compatibility, and customizable text sizes and color schemes can make Tumblr more inclusive and accessible to users with disabilities. 9. Privacy and Security Enhancements: Enhancing privacy controls, data protection measures, and account security features can help users feel more confident and secure when using the platform, which is especially important given concerns about online privacy and security. 10. API and Third-Party Integration: Opening up Tumblr's API and allowing for easier integration with third-party services and apps can encourage innovation and development within the Tumblr ecosystem, providing users with more options and flexibility in how they use the platform. Overall, focusing on improving content discovery, customization options, community engagement, and user safety while also providing opportunities for creators to monetize their content can help Tumblr retain and attract users in a competitive social media landscape."

It's possible that feels alright, on first glance. But take a closer look.

Every point made is vague, and disconnected from any real life examples. In the very first point, it thinks we want better search functions (yes!) but also more algorithmic recommendations (no!). It wants us to have personalised recommendations AND better security, in fact, which are incompatible - but an LLM doesn't and can't know that. Monetisation of the platform is something that has historically faced appalling backlash from users, and this thing is suggesting ad revenue sharing and subscription services.

Because, its suggestions are generic suggestions. These are not Tumblr-specific. No mention of queerphobia, no mention of Nazis, and absolutely zero understanding of what the specific users on this site actually want.

... all of which is to say...

It's what is academically known as descriptive work. It lays out some facts, but there's no depth, no analysis, no interpretation of those facts at all. Why would we want third party integration? What apps are we calling for? Give examples. Would that aid ad-blocking? Search functions? In that case, wouldn't third-party integration be tackling the symptoms and not the cause? Shouldn't we work better ad-blocking and search functions into Tumblr at a base level?

And in school - even up to A Level - that's okay. You won't get top marks for that, because it's all too vague and too descriptive, but it's fine. School-level assignments tend to be more broad and less applied, too, which LLMs fare better with.

But in university, you start with descriptive facts, and then you are expected to analyse. If you cannot analyse, you run a very real risk of failing. Which means if you've spent your GCSEs and A Levels not bothering to learn those analytical skills and letting ChatGPT do the work for you, you are going to face an extremely uphill struggle when the expectations of study increase.

So, to round off, try not to get too discouraged. You know you aren't doing it, which means you are the one actually learning and developing and growing. Others will learn eventually, and probably more painfully. You do you!

#asks #chatgpt

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genericpuff · 7 months

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All the cool kids use ComicFury 😘

Hey y'all! If you love independent comic sites and have a few extra dollars in your pocket, please consider supporting ComicFury, the owner Kyo has been running it for nearly twenty years and it's one of the only comic hosting platforms left that's entirely independent and reminiscent of the 'old school' days that I know y'all feel nostalgic over.

(kyo's sense of humor is truly unmatched lmao)

Here are some of the other great features it offers:

Message board forums! It's a gift from the mid-2000's era gods!

Entirely free-to-use HTML and CSS editing! You can use the provided templates, or go wild and customize the site entirely to your liking! There's also a built-in site editor for people like me who want more control over their site design but don't have the patience to learn HTML/CSS ;0

In-depth site analytics that allow you to track and moderate comments, monitor your comic's performance per week, and let you see how many visitors you get. You can also set up Google Analytics on your site if you want that extra touch of data, without any bullshit from the platform. Shit, the site doesn't come with ads, but you can run ads on your site. The site owners don't ask questions, they don't take a cut. Pair your site with ComicAd and you'll be as cool as a crocodile alligator !

RSS feeds! They're like Youtube subscriptions for millennials and Gen X'ers!

NSFW comics are allowed, let the "female presenting nipples" run free! (just tag and content rate them properly!)

Tagging. Tagging. Remember that? The basic feature that every comic site has except for the alleged "#1 webcomic site"? The independent comic site that still looks the same as it did 10 years ago has that. Which you'd assume isn't that big a deal, but isn't it weird that Webtoons doesn't?

Blog posts. 'Nuff said.

AI-made comics are strictly prohibited. This also means you don't have to worry about the site owners sneaking in AI comics or installing AI scrapers (cough cough)

Did I mention that the hosting includes actual hosting? Meaning for only the cost of the domain you can change your URL to whatever site name you want. No extra cost for hosting because it's just a URL redirect. No stupid "pro plan" or "gold tier" subscription necessary, every feature of the site is free to use for all. If this were a sponsored Pornhub ad, this is the part where I'd say "no credit card, no bullshit".

Don't believe me? Alright, look at my creator backend (feat stats on my old ass 2014 comic, I ain't got anything to hide LOL)

TRANSCRIPTS! CHAPTER ORGANIZATION! MASS PAGE UPLOADING! MULTIPLE CREATOR SUPPORT! FULL HTML AND CSS SUPPORT! SIMPLIFIED EDITORS! ACTUAL STATISTICS THAT GIVE YOU WEEKLY BREAKDOWNS! THE POWER OF CHOICE!!

So yeah! You have zero reasons to not use and support ComicFury! It being "smaller" than Webtoons shouldn't stop you! Regain your independence, support smaller platforms, and maybe you'll even find that 'tight-knit community' that we all miss from the days of old! They're out there, you just gotta be willing to use them! ( �� ∀ `)ノ～ ♡

#comicfury #support small platforms #webcomic platforms #webcomic advice #please reblog #also i'm posting my original work over there so if you want pure unhinged weeb puff that's where you can find it LOL #and no this isn't a 'sponsored post'#but i have been paid in the currency known as good faith to promote the shit out of it #because i don't wanna see sites like this die out #we already lost smackjeeves #comicfury is one of the only survivors left

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cyle · 1 year

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I'm curious and I've gotta ask: do you know anything about the old MMORPG "Star Wars Galaxies"?

tl;dr it turned into a cautionary tale about chasing new users at the expense of alienating existing users, and among MMO gamers over a certain age, it's infamous

however, it's the exception, not the rule: the majority of the MMO market's history seems to show that a game and/or service -can- survive major changes, -if- those changes are gradual and continual, mixed with changes desired by the existing userbase, and not fully committing the product to a niche already filled by another company's product

that said, Tumblr doesn't have a lot of time to be gradual with its efforts to adapt, considering Automattic has already been nursing it at a loss since 2019...

but on the bright side, the current chaos among social media platforms offers some opportunities and wiggle room that never really opened up in the constantly overcrowded MMO market. like, some Tumblr users seem to think imitating Twitter in any way is a bad business plan, and they cite the fact Twitter is failing. but Twitter isn't failing because of its sidebar design, it's failing because of Elon Musk. imitating certain aspects of it is just free real estate at this point

funny you should mention SWG, i know it quite intimately. the official SWG forum was the first message board i ever joined, and i was highly active in that community for many years. up until very recently, i was still hosting a message board that was started as an SWG fan board. the people i know from that are some of the people i've known longest through the internet, and in my life actually, so it's close to my heart.

to unpack your thoughts here though, i think SWG is an interesting case study that actually supports our strategy, but really it doesn't quite fit because it's fundamentally a different model. MMOs are primarily subscription based (they were when SWG was out) or now freemium, and tumblr and most social media is funded by advertising. the underlying monetization mechanics are totally different, leading to totally different priorities.

if people on the internet were willing to pay to fully fund a social media network, either through a freemium model or a subscription, removing itself from VC funding and advertising, then the comparison between MMOs and social media platforms would make a little more sense. then it'd be much more easy for us, inside of tumblr, to prioritize existing paid customers, when those customers are a significant (or the primary) revenue stream. that would be pretty amazing!!!

and from my perspective, the "current chaos among social media platforms" is much smaller than it seems. i think the media just enjoys writing about this stuff, and overblowing it, and platforms like meta and tiktok are doing silly things mostly to grab that free attention. while certainly more people than ever are willing to try out other platforms, the raw numbers of how they retain / "stick" when they do make that move seem to be abysmal so far.

if anything, right now on the internet, the stage is perfectly set for something radically new to come along and completely blow away the incumbents, including meta and tiktok. i think web3 has already failed (thankfully), and AI is a tool (not a platform), and VR is too expensive and inaccessible, so something else is gonna pop up and become big. it's been a long while since a truly amazingly innovative product came along to shake the foundations of the internet. we're overdue.

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beyondthisdarkhouse · 2 years

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What is the Tumblr kokobot mental health thing and why does it keep messaging me when I go into various mental health/neurodivergent tags? I'm generally looking for community and I don't appreciate this site deciding I am In Danger. You're a therapist and I feel like you've probably talked about mental health apps before so thought I'd ask

Uuuugh, that thing. I think I blocked it a couple months back. BUT, I'm going to be as fair to it as I can.

The part you and I bumped into is their automated chatbot, which monitors traffic on social media sites to detect people having mental health crises and try to convince them to access mental health support. Apparently their bot got good enough at detecting human behaviour patterns online that they actually spun it off into a separate company for a while and then sold their tech to a corporation, before returning to the mental health idea. They returned to it, critically, as a non-profit, which is why I'm willing to give it a second look at all.

tl;dr: I would not immediately warn everyone away from using it! Which is more than I could say for a lot of Silicon Valley mental health startups. I don't love the current implementation, but I think they might have the makings of a decent mutual aid platform for temporary moments of stress.

Long version below

Like, I was not a fan at all of Trill when Tumblr partnered with it, because I felt that they were using well-intentioned volunteers to do potentially harrowing and dangerous work without adequate training or support. (Or not-so-great volunteers, since I was dubious about their vetting process) And a lot of Kokobot's origin story is in some ways really similar to Trill.

Most of these startups and initiatives mean well. They want to make the world better and help provide comfort and support to people who need that. I admire them for their dedication to a good cause. However, I believe that when you are devoting significant resources to building a system where you ask people to choose you for support in their moments of vulnerability, you cannot put your intentions ahead of their needs.

Like: It is really great that people want to help the less-fortunate. I think it shows warmth of heart to want to go somewhere and build homes for the homeless. But if you've never built a house before, and the houses you build are so poorly constructed that they fall down or catch fire or whatever, and they wouldn't have if you'd put the equivalent amount of money into hiring local out-of-work carpenters to do the work properly, I don't think you should keep operating like that as a charity.

I'm also judging Koko a bit as the former teenager who wanted to help people, in terms of how much they provide guidance and support to the helpers they've recruited.

Finally, I feel the need to remind all of us, as useless as such reminders feel, that if you are not paying for a social media platform, you aren't a customer; you are the product. "Kokobot", the organization, the platform, the AI, are not the core producers of its value. Its users are. Without people in distress to whom to provide support, and without supportive people there in times of distress, it would not exist.

Maybe this will never be an issue. Maybe this conflict will never arise. Maybe the nonprofit organization will be devoted enough to the needs of its userbase that they will serve them faithfully and well. I hope so.

I'm just... jaded, by things I've seen before.

What I don't like at all:

It took me a lot of work to go from looking up Kokobot on Tumblr to understanding how the company worked, what using the app was like, and whether their work was being informed by anyone with a lick of knowledge about mental health care. I still don't know a lot of stuff about how they handle anonymity in situations like imminent suicide or homicide, or abuses of the platform.

Kokobot messaging people out of the blue is creepy as hell. My first response was, "Fuck off, I can TELL you're not ethical." Most ethical guidelines I know of for mental health therapists explicitly forbid directly soliciting clients ("Hey there, I can tell you've got a few issues. Here's my card"), especially when people appear psychologically vulnerable or in distress. The only wiggle room there is when you're working in disaster relief and crisis intervention, but that does not make it an "anything goes" situation.

@kokobot posting lots of testimonials from users about how great their service is. Again, something usually strictly forbidden by ethical standards! When someone has just come to you in distress and you've provided them help, and then ask them to give you a Yelp review, you're not usually going to get thoughtful, measured, and informed feedback. It's a weird power dynamic that might be great advertising, but not great informed consent.

While Koko might be a legit company that does its job well, its presence and behaviour opens up the field of what is acceptable behaviour on social media. If one app can track mental health tags and solicit vulnerable people into joining their group, why not another? What will stop Scientology (which has done this in person for decades) from creating a similar app, pitching it to people in need, and coaching its users to go off all their psychiatric medications and use pseudoscience instead? Where are the safeguards?

What's Not Terrible

Kokobot is clunky and weird, but like I said on my post on Trill, the hardest part of moderation on social media is the amount of labour it takes, and the human cost of that labour. It seems to me that by using AI, Koko might have found an efficient way to automate much of that labour.

I tried out the actual app itself, messaging on Telegram; for my "problem", I just said I was concerned that a friend was messaging Koko a lot and I wanted to make sure it was legit. Sending it out required answers to some pretty vital questions—did I feel hopeful or hopeless about the world? What kinds of best- or worst-case scenarios was I imagining? They were worded in a way that felt human and genuine, and the chatbot was responsive and encouraging before my problem ever got human eyes on it.

(For the record: These are questions that can very quickly give information on whether someone is likely to be a danger to themselves or anyone else, which are really important.)

Then, at the bot's suggestion, I also helped a couple other people, where I was given very rough and ready training on active listening, then coached into writing a response. It avoided a lot of on-ramps to community toxicity, inasmuch as the problems and replies were private and anonymous, and there were instant feedback options if anything was worrying or upsetting.

This process showed what I think was a more sophisticated and useful implementation of AI than, uh....... like 99% of the AI I've seen. This is mostly a statement on the state of AI, but still. Koko seems like the bot's responses were really carefully workshopped and designed by actual humans who knew about crisis intervention and risk assessment.

The replies I got to my "problem" were fairly good, empathetic and genuine. (The bot encourages people to be a little dorky, and seeing an auto-generated response I myself was suggested made me roll my eyes; this could reduce the value for some people.)

I can definitely see the benefit of encouraging people who are feeling distressed to help others. Engaging in peer support encourages empathy, and helps people feel like they've got something to offer, and that problems might be solvable.

In the end, Kokobot is an expansion of the kind of work volunteer-run distress and crisis hotlines do. It has the potential to do a lot of good, but the organization itself has to consider so many other factors and processes than its users do. I sincerely hope it and Tumblr are being extremely thoughtful and careful in how they handle this work.

I would be delighted to be proven wrong, and have them turn out to be totally amazing. I really hope they do.

#suicide discussion tw #mental health #kokobot

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rthidden · 26 days

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The Golden Era of AI: Small Business Owners, It's Your Time!

Now is the moment for small business owners to embrace the world of AI, turning data overload into dazzling opportunities for growth!

1. Data is Your Secret Sauce

Data is the fuel that powers AI, and today, we're swimming in an ocean of it! With billions of messages shared on platforms like WhatsApp and countless videos on YouTube, this data is ripe for the picking. Here’s how you can leverage it:

Understand Customer Behavior: Use data analytics tools to extract insights about your customers’ preferences and behaviors.

Tailor Marketing Strategies: Customize your marketing campaigns based on data-driven insights, leading to higher engagement rates.

Make Informed Decisions: Data helps you make decisions backed by facts rather than guessing. The more informed you are, the stronger your business decisions will be.

2. Power in Your Pocket

Believe it or not, the computing power you can access today dwarfs that of a government supercomputer from 20 years ago! With powerful GPUs available for just $2,000, you can get your hands on technology that was once only available to the elite. Here’s how to use that power:

Affordable AI Development: Harness this technology to kickstart your AI projects without breaking the bank.

Experiment with Neural Networks: With the processing power at your disposal, you can launch simple AI projects that enhance customer service or automate tasks.

Stay Agile: Rapid access to computing power allows you to pivot quickly and respond to market changes effectively.

3. Democratizing AI: You Can Do It!

The beauty of today's AI landscape is that building AI isn't just for tech giants. It’s democratic! You can dive into AI without needing a huge budget:

Start Small: Begin with straightforward AI tools and platforms that don’t require coding knowledge.

Explore Online Resources: Use free resources and online courses to get a grounding in AI concepts—platforms like Coursera or Udacity have various options.

Community Engagement: Join local or online tech communities focusing on AI. Networking can provide invaluable insights and support as you embark on your AI journey.

4. Invest in the Future

AI isn’t a passing trend; it’s the future of business. Investing in AI can transform your operation from the ground up:

Boost Efficiency: Automate mundane tasks, allowing your team to focus on higher-value work.

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In this golden era of AI, small business owners have an unprecedented opportunity to harness the power of data and computing. Dive in, explore, and include AI in your business strategy now!

Are you excited to jump on the AI bandwagon? Share your thoughts or experiences in the comments below—we’d love to hear how you intend to implement AI in your business!

#artificial intelligence #automation #machine learning #business #digital marketing #professional services #marketing #web design #web development #social media #tech #Technology

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spookychaospuppy · 29 days

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DIGITAL MARKETING

What is Digital Marketing?

Digital marketing encompasses all marketing efforts that use the internet or electronic devices. It includes various channels such as:

Search Engine Optimization (SEO): Improving website visibility on search engines.

Content Marketing: Creating and distributing valuable content to attract and engage a target audience.

Social Media Marketing: Utilizing platforms like Facebook, Instagram, and Twitter to engage with customers and promote products.

Email Marketing: Sending targeted emails to nurture leads and communicate with customers.

Pay-Per-Click (PPC) Advertising: Running paid ads on search engines and social media to drive traffic.

The Importance of Digital Marketing

Wider Reach: Unlike traditional marketing, digital marketing allows businesses to reach a global audience. With the right strategies, brands can connect with customers across different regions, demographics, and interests.

Cost-Effectiveness: Digital marketing often requires a lower budget than traditional methods. Small businesses can leverage social media and content marketing to promote their products without breaking the bank.

Targeted Advertising: Digital marketing tools enable businesses to target specific demographics based on user behavior, interests, and location. This precision leads to higher conversion rates and better return on investment (ROI).

Measurable Results: One of the significant advantages of digital marketing is the ability to track and analyze performance in real-time. Tools like Google Analytics provide insights into user behavior, allowing marketers to adjust their strategies accordingly.

Enhanced Customer Engagement: Digital platforms facilitate direct communication with customers. Brands can respond to inquiries, gather feedback, and build relationships, fostering loyalty and trust.

Trends Shaping the Future of Digital Marketing

As technology continues to advance, several trends are emerging in digital marketing:

Artificial Intelligence (AI): AI is transforming how businesses understand consumer behavior, personalize experiences, and automate processes.

Voice Search Optimization: With the rise of smart speakers and voice assistants, optimizing content for voice search is becoming essential.

Video Marketing: Video content is increasingly popular, with platforms like YouTube and TikTok driving engagement. Brands are leveraging live streaming and short-form videos to connect with audiences.

Influencer Marketing: Collaborating with influencers can amplify brand messages and reach niche audiences effectively.

Conclusion

Digital marketing is no longer just an option; it’s a necessity for businesses looking to succeed in a competitive landscape. By embracing digital strategies, companies can enhance their visibility, engage with customers, and drive growth. As technology continues to evolve, staying ahead of digital marketing trends will be crucial for future success.

#digital marketing #seo #social media marketing #search engine optimization

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vipu14 · 2 months

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Maximize Digital Presence: Essential Digital Marketing Strategies for 2024

In the ever-evolving digital landscape, staying ahead of the curve is essential for businesses looking to maximize their digital presence. As we move into 2024, several digital marketing strategies stand out as crucial for achieving success. Here’s a comprehensive guide to the essential digital marketing strategies for the year ahead.

1. Leverage AI and Automation

Personalized Customer Experiences

Artificial Intelligence (AI) and automation tools have revolutionized how businesses interact with customers. By utilizing AI-driven analytics, you can gain deeper insights into customer behavior, allowing for highly personalized marketing campaigns. Chatbots, personalized email marketing, and predictive analytics can enhance user experience and drive conversions.

Efficiency in Campaign Management

Automation tools can streamline your marketing efforts, from scheduling social media posts to managing email campaigns. This not only saves time but also ensures that your marketing activities are consistent and timely.

2. Focus on Content Quality and Relevance

High-Value Content Creation

Content remains king in 2024, but the focus is on quality and relevance. Create high-value content that addresses your audience’s pain points and provides actionable insights. This includes blog posts, whitepapers, videos, and infographics.

SEO Optimization

Search engine optimization (SEO) is critical for visibility. Ensure your content is optimized for search engines by using relevant keywords, creating engaging meta descriptions, and utilizing internal and external links. Voice search optimization is also becoming increasingly important as more users rely on voice-activated devices.

3. Harness the Power of Social Media

Platform-Specific Strategies

Different social media platforms cater to different demographics and user behaviors. Develop platform-specific strategies to maximize engagement. For instance, use Instagram for visual storytelling, LinkedIn for professional content, and TikTok for short, engaging videos.

Social Commerce

Social commerce is on the rise, with platforms like Instagram and Facebook offering in-app shopping experiences. Leverage these features to provide seamless shopping experiences directly within social media platforms, boosting sales and customer satisfaction.

4. Invest in Video Marketing

Short-Form and Live Videos

Short-form videos and live streaming continue to dominate the digital space. Platforms like TikTok, Instagram Reels, and YouTube Shorts are perfect for creating engaging, bite-sized content. Live videos offer real-time interaction with your audience, fostering a sense of community and trust.

Educational and Explainer Videos

Videos that educate or explain complex concepts can position your brand as an authority in your industry. Create tutorials, product demonstrations, and behind-the-scenes content to engage and inform your audience.

5. Embrace Omnichannel Marketing

Consistent Messaging Across Channels

Omnichannel marketing ensures that your customers have a seamless experience across all digital and physical channels. Consistent messaging and cohesive brand experiences across websites, social media, email, and in-store interactions can significantly enhance customer loyalty.

Integrated Customer Data

Integrate customer data from various touchpoints to create a unified view of the customer journey. This helps in delivering personalized experiences and improving overall customer satisfaction.

6. Prioritize Data Privacy and Security

Transparency and Trust

With increasing concerns about data privacy, it’s crucial to prioritize transparency and build trust with your audience. Clearly communicate your data policies and ensure that customer data is protected.

Compliance with Regulations

Stay updated with data protection regulations such as GDPR and CCPA. Ensure your marketing practices comply with these regulations to avoid legal issues and build credibility with your audience.

Conclusion

As digital marketing continues to evolve, staying ahead requires a strategic approach and a willingness to adapt to new trends and technologies. By leveraging AI and automation, focusing on content quality, harnessing social media, investing in video marketing, embracing omnichannel strategies, and prioritizing data privacy, you can maximize your digital presence in 2024 and beyond. Stay proactive, stay informed, and watch your digital marketing efforts thrive in the coming year.

#digital marketing #marketing #entrepreneur #influencermarketing #branding

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knox143 · 2 months

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Beyond the Data Deluge: Diving into the Innovation and Community of BluWhale

The digital age is a sea of information, and for far too long, we've been passengers on a ship steered by big tech corporations. Our data - a treasure trove of preferences and personal details - is locked away in isolated server rooms, fueling targeted advertising and exploitative business models. But a new current is rising, and its name is BluWhale. This innovative project isn't just about navigating the waves of Web3; it's about building a whole new vessel – one powered by user empowerment and community collaboration.

Innovation that Breaks the Mold

BluWhale's core technology is as groundbreaking as it is fascinating. Forget the siloed data graveyards of traditional platforms. BluWhale leverages a decentralized AI protocol, creating "user knowledge graphs." This allows applications to share data openly, fostering a collaborative environment where personalized experiences become seamless interactions, not forced encounters. Imagine your preferences flowing effortlessly between dApps, building a web experience that feels more like a conversation and less like a targeted ad.

Community: The Engine that Drives Progress

But BluWhale isn't just about the tech (although the tech is pretty darn cool). The project thrives on a vibrant community where users are more than just data points – they're active participants. This isn't a one-way street. Users contribute their data, but they also have a say in how it's used and by whom. Think of it as a digital co-operative, where everyone benefits from a rising tide. Secure on-chain messaging allows users to connect and share ideas, fostering a sense of shared purpose and collaboration that propels the project forward.

Exciting Developments on the Horizon

The BluWhale team isn't resting on its laurels. They're constantly innovating, pushing the boundaries of what's possible. The "Use-to-Earn" model and the BluAI token are just a glimpse of what's to come – a future where users are rewarded for their participation. Imagine getting paid for the data you already generate – a revolutionary concept that empowers users and disrupts the status quo.

The Call to Action: Dive In!

BluWhale is more than just a project; it's a movement. It's a call to arms for all who believe in a more equitable and user-centric digital future. It's about reclaiming control of our data and using it to build a better web experience for everyone. So, are you ready to dive in? Join the BluWhale community and be part of something truly transformative. The future of the web is blue, and it's looking bright.

Beyond the article, consider this: Explore the potential of integrating BluWhale's features with real-world applications. How could personalized learning platforms leverage user data graphs to create customized learning experiences? Imagine a healthcare system where data is securely shared between providers, leading to improved patient outcomes. The possibilities are endless, and the BluWhale community is the driving force behind making them a reality.

#BluAI #Bluwhale

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blogchaindeveloper · 3 months

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10 Ways ChatGPT Can Improve Your Productivity

An innovative artificial intelligence application called ChatGPT was created to increase workplace productivity. It can revolutionize various activities and obstacles thanks to its vast training in diversified information and human-like communication abilities.

You may automate monotonous processes with ChatGPT, saving you time and alleviating tension. Its context comprehension allows it to produce intelligent responses that seem natural, simplifying communication and improving data analysis and decision-making procedures. It can expedite project management, enhance customer service, personalize training and development, and encourage innovation and brainstorming sessions. ChatGPT is helpful for coding, content creation, document creation, and editing. It is an essential tool for streamlining processes and increasing general productivity because of its flexibility and adaptability.

To get the most out of ChatGPT, broaden your knowledge and experience in conversational agents and chatbots. You can become more knowledgeable and adept with ChatGPT by gaining knowledge in ChatGPT certification, chatbot training, certified chatbot expert status, AI chatbot competence, or chatbot engineer abilities. It may present fresh chances for you to perform more productively.

Given the increasing prevalence of chatbots and conversational agents in various businesses and areas, these abilities are highly valued in today's labor market. Using ChatGPT to its full potential and gaining these applicable credentials will help you become more productive at work. Your efficiency and knowledge can also make an impression on clients and coworkers.

This post will go over ten ways ChatGPT can significantly increase your productivity, regardless of your job: data analyst, creative marketer, or busy executive. You'll be able to demonstrate your efficacy and proficiency while achieving more in less time by putting these recommendations into practice.

1.Automate Routine Operations

The load of tedious, repeated duties that take up significant time and energy is among the most common obstacles to productivity. These duties include answering often-asked inquiries, scheduling meetings, filling out paperwork, keeping track of documents, and reminding people to do things.

Thankfully, ChatGPT provides an answer by making it possible to automate these kinds of jobs by building intelligent chatbots. Chatbots are computer programs that converse with users by text or voice, providing help information or taking actions in response to input from the user.

You can easily create chatbots with ChatGPT for various platforms and uses. For example, you can make a chatbot to respond to customer inquiries on your website or social media pages. You may build a chatbot that can effectively set up email or calendar appointments. You can set up a chatbot to automatically fill out forms or update data in your ERP or CRM system.

2. Simplify Interaction

An essential component of any successful business is effective communication. Conversely, it can cause confusion and distraction if not managed appropriately. Coordinating many lines of communication—like emails, phone conversations, instant messages, and video chats—can be difficult while corresponding with different people, including partners, suppliers, clients, and coworkers.

Various useful communication tools are available from ChatGPT to help you be more productive and efficient. It may condense multiple documents, including emails, reports, meeting notes, and articles, highlighting essential ideas and takeaways for simple reading. You can trust ChatGPT to write emails according to your templates or prompts, ensuring correct language, spelling, tone, and clarity. ChatGPT can quickly translate written materials into other languages, transcribe audio or video files, and more. It can also convert speech to text or generate speech based on input. Additionally, ChatGPT can assist you in creating expert presentations using data or outlines, and it can even improve them with animations and voice-overs. ChatGPT revolutionizes your conversation experience with these clever features.

3. Improve Your Ability to Analyze and Make Decisions

Since data is the lifeblood of any organization, businesses must analyze their data and make decisions based on it. However, this work can become challenging when dealing with large amounts of data from many sources and formats. Complex issues frequently develop that necessitate considering several variables and standards.

ChatGPT makes it simple to ask questions about data and get responses in plain English, facilitating conversation. It also helps with data visualization by creating aesthetically pleasing tables, charts, graphs, and maps using your supply data. Regarding data analysis, ChatGPT is excellent at finding patterns, trends, outliers, correlations, or anomalies. This allows it to provide insightful analysis and recommendations. With ChatGPT, you can compare data according to many criteria, which makes it easier to evaluate possibilities and create well-informed lists of pros and disadvantages. ChatGPT's predictive features enable it to develop and test hypotheses and predict outcomes and scenarios based on your data.

4. Customize Education and Training

Any organization that wants to increase its performance, productivity, knowledge, and skills must prioritize training and development. However, if these procedures are carried out correctly, their efficacy may be protected, leading to expensive and time-consuming outcomes. The problem of coping with cliched or out-of-date courses, resources, or approaches that might not suit each student's interests or preferences must be addressed.

Bright, individualized learning solutions are available from ChatGPT and cater to your unique requirements. It offers progress tracking and insightful feedback in addition to helping create personalized learning paths that align with your objectives, interests, abilities, and competence level. Interactive tests, quizzes, exercises, and assignments tailored to your learning goals and subject matter can be created with ChatGPT. It goes one step further by verifying your responses and providing thorough justifications.

ChatGPT generates summaries, notes, flashcards, or cheat sheets based on your learning materials or sources to help you retain the information you've learned. It can even produce mnemonics, acronyms, or analogies to improve memory retention. Additionally, ChatGPT facilitates comprehension and application by creating scenarios, stories, case studies, and examples. It also provides challenging questions or tasks to evaluate your understanding and practical abilities.

5. Boost Client Support

Any firm must be able to draw in, keep, and please consumers while building its brand and income. It draws attention to how vital customer service is. Providing excellent customer service may be easy, but if not done correctly, it is manageable. Handling consumer requests, complaints, and comments across multiple channels and platforms can take a lot of work. It's frequently essential to handle delicate or complicated circumstances that demand tact and sensitivity.

ChatGPT provides witty and approachable customer service solutions. It makes it possible to develop chatbots that can effectively handle customer requests, complaints, and comments via various platforms and channels. Customers can receive customized information, advice, recommendations, or solutions from these chatbots according to their needs and preferences. Additionally, ChatGPT improves customer relations by producing replies that correspond with users' messages or emotions. It also guarantees that accuracy, clarity, tone, and politeness are maintained. Creating scripts or templates for various scenarios or situations and providing advice and best practices for efficient communication make customer service discussions more seamless.

ChatGPT enables companies to obtain insightful data by creating surveys or reviews based on their customers' experiences or input. Creating incentives or awards based on loyalty or general contentment even helps promote customer involvement and satisfaction.

6. Simplify the Management of Projects

Any firm must successfully plan, carry out, oversee, manage, and close down projects, emphasizing project management's significance. Project management mistakes can result in excessive demands and complexity. Managing various activities, resources, stakeholders, risks, problems, adjustments, and deadlines is frequently necessary.

Project management becomes streamlined effortlessly because of ChatGPT's sophisticated features. Creating project plans based on your goals, scope, budget, timetable, and quality streamlines the procedure and guarantees a thorough and well-organized method. It makes effective progress tracking possible by giving reports and real-time updates on the project's state. Task and role delegation is streamlined thanks to ChatGPT, which helps allocate team members according to their availability and skill sets.

It also keeps track of each member's performance and provides insightful feedback. Because ChatGPT facilitates accessible communication with team members and stakeholders across several channels and platforms, effective communication is also improved. It makes meetings and conversations run more smoothly while capturing minutes and action items for comprehensive documentation.

The risk and problem management features of ChatGPT enable the early detection and effective remediation of possible project roadblocks. It also helps with conflict resolution and change implementation that may come up during the project.

7. Boost Originality and Idea Generation

Any business must be able to come up with new ideas, solve problems, innovate, and improve its offerings, which emphasizes the value of creativity and brainstorming. Nevertheless, difficulties and annoyances may arise from these methods' poor use. Successful creativity and brainstorming sessions require addressing typical challenges, including breaking through mental hurdles, finding inspiration, and avoiding groupthink.

ChatGPT offers clever and entertaining ways to spark your imagination, which can help you improve creativity and brainstorming. It is excellent at producing ideas in response to your prompts or keywords, assisting you in exploring novel avenues, or honing already-existing notions. Producing striking illustrations, scenarios, case studies, or narratives sparked by your thoughts or concepts facilitates the creative process. To evaluate the viability and potential of your ideas, it might also produce challenging or thought-provoking questions. ChatGPT inspires creativity by creating catchy headlines, slogans, names, titles, or logos that complement your ideas. Moreover, ChatGPT can produce code for you based on your conceptions or ideas.

8. Boost the Creation and Editing of Documents

Any organization must be able to communicate messages, information, or data effectively and professionally, which highlights the significance of creating and updating documents. These chores must be carried out correctly to avoid becoming tiresome and time-consuming. Successful document development and editing processes often require addressing formatting issues, fixing grammatical and spelling faults, and preventing plagiarism.

By giving you clever and straightforward ways to generate and edit documents, ChatGPT can help you enhance document creation and editing. It is excellent at creating documents using templates or prompts, providing an easy place to start when developing material. It acts as a competent editor, quickly adding your comments or recommendations to improve your writing.

Verifying grammar, spelling, punctuation, tone, clarity, and accuracy guarantees the caliber of your work. Furthermore, ChatGPT recommends enhancements or modifications to polish your texts further. By giving you document summaries specific to your needs or target audience, it also helps to condense material. ChatGPT can rewrite or paraphrase your texts to conform to your desired style and tone. It helps with precise source citation generation according to your chosen format or style and helps with proper citation formatting. ChatGPT can examine your documents for plagiarism, guaranteeing their uniqueness and integrity.

9. Produce Code and Content

Any organization needs to create value, engage customers, foster trust, and spur growth; these are just a few reasons that content and code are essential. However, creating content and code can be demanding and complex if done incorrectly. Significant hurdles that must be overcome to create text and code successfully include writer's block, gaining sufficient information, and fixing coding errors.

ChatGPT can assist you in producing code and content by giving you quick and easy methods. It helps you quickly generate optimized SEO, readability, or engagement content while adhering to your preferred topic, keyword, or structure. ChatGPT does best by customizing code snippets to your favorite language, framework, or function. It can also help with debugging and rewriting already-written code. Producing code and content based on your input or data ensures smooth integration and increases productivity. It also makes data or input to support your code or content.

10. Enhance Your Process

Increasing productivity, increasing efficiency, and streamlining procedures are critical for any firm, which emphasizes the significance of workflow optimization. However, workflow optimization can be difficult and time-consuming if done incorrectly. Successful process optimization requires addressing common obstacles such as bottlenecks, delays, errors, and waste.

By giving you clever and easy methods to handle your work, ChatGPT can help you maximize your workflow. It helps create workflows specific to your objectives, assignments, and resource availability. Additionally, ChatGPT facilitates workflow automation by creating automated procedures triggered by the rules or triggers you designate. It helps with task identification and organization according to impact, priority, or urgency. It also makes delegating easier by recommending team members who are qualified and available for particular tasks.

ChatGPT also makes tracking work based on predefined metrics or indicators easy, facilitating progress monitoring. It facilitates assessing work about predetermined benchmarks or standards. ChatGPT provides insightful analysis and recommendations to enhance the quality of your work by utilizing your feedback and suggestions. To improve performance in the future, it also makes continuous learning easier by evaluating results and outcomes.

Utilize ChatGPT More Effectively and Efficiently by Acquiring New Certifications and Skills

ChatGPT is a highly adaptable tool with great potential to increase efficiency at work. Nevertheless, it can be helpful to obtain extra knowledge and certifications about chatbots and conversational agents to utilize their potential and optimize productivity fully.

Competence in chatGPT certification, chatbot engineering, certified chatbot knowledge, chatbot training, and AI chatbot knowledge are highly valued in today's industry. These abilities are in great demand due to chatbots' growing popularity and usefulness across a wide range of companies and domains.

There are lots of internet tools accessible to help you get these certifications and abilities. These resources include books, blogs, podcasts, videos, guides, tutorials, and courses, among many other types of content. You can customize your learning experience by selecting what best suits your needs and interests by considering cost, time, format, and degree of difficulty.

Through the utilization of these materials, you can increase your comprehension and usefulness of ChatGPT. Adding these qualifications and abilities to your professional toolkit can help you make better use of ChatGPT and increase productivity in your work.

In summary

With ChatGPT, a practical artificial intelligence technology, you may significantly increase your efficiency at work. It can help you improve customer service, automate repetitive tasks, improve document creation and editing, generate content and code, improve communication, improve data analysis and decision-making, personalize training and development, and streamline project management.

Additionally, ChatGPT can assist you in using it more successfully and efficiently by teaching you new competencies and credentials connected to conversational agents and chatbots. As an illustration, you can join the Blockchain Council, a reputable association of professionals and enthusiasts dedicated to promoting Blockchain Knowledge, Products, Use Cases, Research, and Development for a Better World. You can learn ChatGPT certification, chatbot training, certified chatbot expert status, AI chatbot expertise, and chatbot engineering abilities by enrolling in one of the many online courses and certifications offered by Blockchain Council.

Given the increasing popularity and use of chatbots and conversational agents across various sectors and disciplines that utilize blockchain technology, these are some of the most valuable and in-demand skills available today.

By acquiring these competencies and certifications from the Blockchain Council, you may improve your comprehension and use of ChatGPT. By utilizing ChatGPT for various tasks and blockchain-related projects, you can also increase your output at work.

#Artificial intelligence #Chatgpt certification

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startupdigitalmarketing · 3 months

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Harnessing AI: The Latest Digital Marketing Tools for Marketers

Introduction

In today's fast-paced digital world, staying ahead of the competition requires more than just traditional marketing strategies. The advent of Artificial Intelligence (AI) has revolutionized the way businesses approach digital marketing, providing tools that make marketers' lives easier and campaigns more effective. From automating routine tasks to delivering deep insights and personalization, AI-powered tools are now indispensable for modern marketers. This blog explores the latest AI-driven digital marketing tools that can streamline your marketing efforts and maximize your results.

AI-Powered Analytics and Insights

1. Google Analytics 4 (GA4)

Google Analytics 4 is a game-changer for marketers, offering enhanced AI capabilities that provide deeper insights into customer behaviour. GA4 uses machine learning to predict user actions, allowing marketers to anticipate future trends and make data-driven decisions. Its AI-driven insights help identify potential customers, optimize marketing strategies, and improve ROI.

2. HubSpot

HubSpot's AI-powered analytics tools enable marketers to track and analyze customer interactions across multiple channels. Its machine learning algorithms offer predictive analytics, helping businesses forecast future trends and customer behaviour. With AI, HubSpot automates reporting, identifies key performance metrics, and provides actionable insights, allowing marketers to focus on strategic planning and execution.

AI-Enhanced Content Creation

3. Copy.ai

Copy.ai leverages the power of AI to assist marketers in creating compelling content. Copy.ai generates high-quality text that resonates with the target audience, from blog posts to social media updates. By using natural language processing (NLP), it understands context and tone, producing content that is both engaging and relevant. This tool saves time and ensures consistency in brand messaging.

4. Grammarly

Grammarly is not just a grammar checker; it's an AI-powered writing assistant that enhances content quality. Its advanced AI algorithms detect tone, style, and context, offering suggestions that improve readability and engagement. Grammarly helps marketers produce polished, error-free content that aligns with their brand voice, ensuring clear and effective communication.

AI-Driven Personalization

5. Dynamic Yield

Dynamic Yield uses AI to deliver personalized customer experiences in real time. Analyzing user behaviour and preferences creates tailored content, product recommendations, and personalized email campaigns. This level of customization increases engagement and conversion rates, providing a more relevant and satisfying user experience.

6. Blueshift

Blueshift's AI-powered customer data platform enables marketers to create highly personalized marketing campaigns. It integrates data from various sources, providing a 360-degree view of the customer. Its machine-learning algorithms predict customer preferences and behaviours, allowing marketers to deliver timely and relevant messages across all channels.

AI-Based Customer Support

7. ChatGPT

ChatGPT, developed by OpenAI, is an AI-powered chatbot that enhances customer support. It understands and responds to customer queries in a natural, conversational manner. By automating routine customer interactions, ChatGPT frees up human agents to focus on more complex issues. This improves response times and customer satisfaction, while also reducing operational costs.

8. Zendesk

Zendesk's AI-driven customer service tools provide automated support through chatbots and machine learning algorithms. Its Answer Bot resolves common queries instantly, while AI-powered insights help agents deliver more personalized and effective support. Zendesk's AI capabilities streamline customer service operations, enhancing efficiency and customer experience.

AI-Optimized Advertising

9. Adext AI

Adext AI optimizes digital advertising campaigns by using machine learning to manage and adjust bids in real time. It analyzes performance data and makes adjustments to maximize ROI. Adext AI's automated approach ensures that ads are shown to the right audience at the right time, improving campaign effectiveness and reducing costs.

10. WordStream

WordStream leverages AI to simplify and enhance online advertising efforts. Its AI-powered tools assist in keyword research, ad creation, and bid management. WordStream's intelligent algorithms optimize ad performance across platforms like Google Ads and Facebook, ensuring maximum reach and engagement. This tool helps marketers achieve better results with less effort.

AI-Driven Social Media Management

11. Hootsuite Insights

Hootsuite Insights uses AI to analyze social media trends and customer sentiment. Its machine learning algorithms monitor conversations and identify emerging trends, providing valuable insights for marketers. Hootsuite's AI capabilities help marketers craft more effective social media strategies, improving engagement and brand awareness.

12. Sprout Social

Sprout Social integrates AI to enhance social media management. Its AI-powered tools analyze audience data, recommend optimal posting times, and identify high-performing content. Sprout Social's intelligent algorithms also assist in social listening, helping marketers understand audience sentiment and preferences. This leads to more targeted and effective social media campaigns.

AI-Enhanced Email Marketing

13. Mailchimp

Mailchimp's AI-driven email marketing platform offers personalized content recommendations and automated campaign optimization. Its machine-learning algorithms analyze subscriber behaviour and preferences, allowing marketers to deliver highly relevant and engaging emails. Mailchimp's AI capabilities improve open rates, click-through rates, and overall email performance.

14. ActiveCampaign

ActiveCampaign uses AI to enhance email marketing and automation. Its predictive sending feature determines the best time to send emails to individual subscribers, maximizing engagement. ActiveCampaign's machine learning algorithms also help segment audiences and personalize content, ensuring that each email resonates with its recipient.

AI-Infused Market Research

15. Crayon

Crayon uses AI to provide competitive intelligence and market insights. Its machine learning algorithms track competitor activities, analyze market trends, and deliver actionable insights. Crayon helps marketers stay ahead of the competition by identifying opportunities and threats in real-time, enabling more informed strategic decisions.

16. SEMrush

SEMrush integrates AI to enhance market research and SEO efforts. Its AI-powered tools provide keyword analysis, competitive research, and content optimization recommendations. SEMrush's intelligent algorithms help marketers identify high-impact opportunities and improve their search engine rankings, driving more organic traffic to their websites.

Conclusion

AI-powered tools have become indispensable in the digital marketing landscape, offering numerous benefits that make marketers' lives easier and campaigns more effective. From automating routine tasks to providing deep insights and personalized experiences, these tools enhance every aspect of digital marketing. By leveraging the latest AI-driven technologies, marketers can stay ahead of the competition, optimize their strategies, and achieve remarkable results. Embrace the power of AI in your digital marketing efforts and watch your business thrive in the ever-evolving digital world.

#digital marketing #seo services #web design #online marketing

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elsa16744 · 3 months

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How Artificial Intelligence Will Change the Future of Marketing

Businesses have used artificial intelligence in several operations, and marketing is no exception to this phenomenon. Corporations want to know the impact of AI on marketing research outsourcing to evaluate whether to invest research budgets in artificial intelligence applications. This post will summarize the different aspects of the future of AI in marketing.

What is Artificial Intelligence (AI) in Marketing?

Artificial intelligence integrates extensive machine learning models to facilitate the engineering and deployment of self-aware technologies. Therefore, market intelligence firms explore the use cases of AI in marketing.

How is AI used in advanced marketing techniques? Adaptation intelligence can help you identify customer segments more efficiently and anonymously. AI solutions save your time and company resources by identifying new opportunities through market research outsourcing.

Besides, AI systems become smarter with time and usage. So, corporations increasingly rely on them for cost optimization and budget projection. Both paid and organic marketing techniques benefit from AI. Likewise, you can develop multiple marketing campaigns targeting precise geolocation. Companies can also offer personalization services without exposing personal data.

Impact of AI on Marketing

1| Automated Moderation in Community Marketing

Community-based marketing involves creating online spaces where consumers, employees, and other stakeholders can interact proactively. You can often create invitation-only communities for different customer tiers. Consider market research outsourcing to discover trends and strategies in community marketing.

The exclusivity of private or restricted communities helps you review the content without being overwhelmed. After all, customers pay for the membership indirectly when purchasing a product or service from you. However, many brands have publicly available online communities that act as consumer education platforms.

The effectiveness of community marketing relies on creating a healthy environment to make different customer segments feel welcome and appreciated. Simultaneously, uncivilized behaviors threaten the appeal of online communities. Therefore, market intelligence firms recommend using AI-powered content moderation tools for community marketing. E.g., protecting community members from online harassment and spam.

2| AI Used in Chatbot Marketing

Conversational AI chatbots recreate social media messaging experience for website visitors and virtual helpdesks. These techniques, used by market intelligence firms, combine natural language processing (NLP) capabilities with intuitive user interfaces.

Therefore, you feel like you are talking to an actual human. Meanwhile, an algorithm interacts with you from beyond the screen. Moreover, the AI responses are less formulaic or predictable, unlike the scripted chatbots. So, you get contextual messages and a more organic feel. Modern chatbots highlight the future of AI in marketing, where any company can use always-on, lead nourishing interactions.

AI chatbots can also improve market research outsourcing by converting online customer surveys into more personable messages. For example, AI chatbot marketing can collect data on a consumer’s profession via exciting conversations instead of an empty form field accompanied by boring instructions.

3| How is AI Used in Targeted Marketing?

Online marketing is no longer an optional activity, but it is a highly competitive landscape. Therefore, all corporations must leverage market intelligence firms to explore and implement AI-powered targeted bid optimization.

Keyword research and bidding for targeted marketing slots on a website or a video are important considerations in digital marketing management. Artificial intelligence firms streamline these processes by facilitating automated bid adjustments for increased exposure in paid marketing techniques.

Targeted marketing helps you create memorable customer experiences using personal or demographic characteristics data.

Consider how a young medical student has different priorities than a married person with two kids who is about to retire. So, AI-enabled targeted marketing will adjust your bids to achieve a greater impact. This facility prevents inefficient spending on irrelevant ad impressions.

Conclusion

The future of AI in marketing is promising on multiple fronts. AI chatbots enhance consumer engagement while making market research outsourcing surveys more dynamic. Artificial intelligence also helps you maximize the effectiveness of your marketing campaign via smart auto-bidding.

AI is crucial to increasing the reliability of automated content moderation tools used in community marketing. Besides, reputable firms utilize artificial intelligence to validate consumer responses in market research.

A leader among market intelligence firms, SG Analytics, empowers organizations to acquire actionable marketing insights for detailed benchmark studies. Contact us today to increase your competitive edge and market share.

#market intelligence firms

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hostpyters · 4 months

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Reply.io is a sales engagement platform designed to help sales teams automate and manage their outreach efforts through multiple communication channels. It aims to streamline the process of engaging with prospects and customers, thereby increasing productivity and efficiency.

Below is a detailed review of its features and functionalities:

Key Features

Multi-Channel Outreach:

Email Campaigns: Automate and personalize email sequences to reach prospects effectively.

Phone Calls: Integrates with VoIP services to facilitate direct calling from the platform, including features like call recording and logging.

Social Media: Allows outreach via LinkedIn, including automated message sequences.

SMS and WhatsApp: Supports text-based outreach through SMS and WhatsApp for more direct communication channels.

Automation and Sequencing:

Automated Workflows: Create automated workflows that sequence multiple touch points across different channels.

Conditional Logic: Use conditional steps to branch sequences based on recipient behavior, such as email opens or replies.

Task Automation: Automate repetitive tasks such as follow-ups, reminders, and updating CRM records. Personalization and AI:

Email Personalization: Use dynamic fields to personalize email content, increasing engagement rates.

AI-Powered Suggestions: AI tools provide suggestions for improving email content and outreach strategies.

Personalized Videos: Integrates with video messaging tools to include personalized video content in emails.

Integration and API:

CRM Integration: Seamlessly integrates with major CRM systems like Salesforce, HubSpot, and Pipedrive, ensuring data synchronization.

API Access: Provides API access for custom integrations and automations, allowing for greater flexibility.

Third-Party Tools: Connects with various other tools such as Zapier, Slack, and Google Apps to enhance functionality.

Analytics and Reporting:

Campaign Analytics: Detailed analytics on email open rates, reply rates, click-through rates, and more.

A/B Testing: Test different versions of emails to determine which performs better.

Team Performance: Track team performance metrics to identify areas for improvement and optimize outreach efforts.

Contact Management:

Lead Management: Centralized database for managing contacts and leads, with segmentation and filtering options.

Enrichment: Automatic data enrichment to enhance lead profiles with relevant information.

Prospect Importing: Easily import contacts from CSV files or directly from integrated CRM systems.

Pros Comprehensive Multi-Channel Outreach: Supports a variety of communication channels, providing a holistic approach to sales engagement.

Advanced Automation and Sequencing: Powerful automation features help streamline workflows and increase efficiency.

Deep Personalization: Tools for email and video personalization improve engagement and response rates.

Robust Integration Capabilities: Seamless integration with CRM systems and other third-party tools enhances data synchronization and workflow automation.

Detailed Analytics: Comprehensive reporting and analytics provide insights into campaign performance and team productivity.

Cons Complexity: The extensive features and customization options can be overwhelming for new users, requiring a learning curve to fully utilize the platform.

Cost: Pricing can be relatively high, especially for smaller businesses or startups with limited budgets.

Limited Free Tier: The free tier offers limited functionality, which may not be sufficient for more extensive outreach needs.

Reply.io is a powerful and versatile sales engagement platform that offers a comprehensive suite of tools for multi-channel outreach, automation, and personalization. Its robust integration capabilities and detailed analytics make it an excellent choice for sales teams looking to optimize their engagement strategies and improve productivity. However, the complexity and cost may pose challenges for smaller organizations or those new to such platforms. Overall, Reply.io provides significant value for businesses seeking to enhance their sales outreach and engagement efforts.

#domain #pyters #webhosting #wordpress #website #hosting #entrepreneur #business #hostpyters

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mariacallous · 5 months

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Meta’s online ad library shows the company is hosting thousands of ads for AI-generated, NSFW companion or “girlfriend” apps on Facebook, Instagram, and Messenger. They promote chatbots offering sexually explicit images and text, using NSFW chat samples and AI images of partially clothed, unbelievably shaped, simulated women.

Many of the virtual women seen in ads reviewed by WIRED are lifelike—if somewhat uncanny—young, and stereotypically pornographic. Prospective customers are invited to role-play with an AI “stepmom,” connect with a computer-generated teen in a hijab, or chat with avatars who promise to “get you off in one minute.”

The ads appear to be thriving despite Meta’s ad policies clearly barring “adult content,” including “depictions of people in explicit or suggestive positions, or activities that are overly suggestive or sexually provocative.”

That’s created a new front in debates over the clash between AI and conventional labor. Some human sex workers complain that Meta is letting chatbots multiply, while unfairly shutting their older profession out of its platforms by over-enforcing rules about adult content.

“As a sex worker, if I put anything like ‘I will do anything for you, I will make you come in a minute’ I would be deleted in an instant,” says Gemma Rose, director of the Pole Dance Stripper Movement, a UK-based sex-worker rights and pole-dance event organization.

Meta’s policies forbid users from showing nudity or sexual activity and selling sex, including sexting. Rose and other sex-worker advocates say the company seems to apply a double standard in permitting chatbot apps to promote NSFW experiences while barring human sex workers from doing the same.

People who post about sex education, sex positivity, or sex work have for years complained the platform unfairly quashes their content. Meta has limited some of Rose’s posts from being shown to non-followers, screenshots seen by WIRED show. Her personal Instagram account and one for her organization have previously been suspended for violating Meta policies.

“Not that I agree with a lot of the community guidelines and rules and regulations, but these [ads] blatantly go against their own policies,” says Rose of the sexual chatbots promoted on Meta platforms. “And yet we’re not allowed to be uncensored on the internet or just exist and make a living.”

WIRED surveyed chatbot ads using Meta’s ad library, a transparency tool that can be used to see all the ads currently running across its platforms, all ads shown in the EU in the past year, and past ads from the past seven years related to elections, politics, or social issues. Searches showed that at least 29,000 ads had been published on Meta platforms for explicit AI “girlfriends,” with most using suggestive, sex-related messaging. There were also at least 19,000 ads using the term “NSFW” and 14,000 offering “NSFW AI.”

Some 2,700 ads were active when WIRED contacted Meta last week. A few days later Meta spokesperson Ryan Daniels said that the company prohibits ads that contain adult content and was reviewing the ads and removing those that violated its policies. “When we identify violating ads we work quickly to remove them, as we’re doing here,” he said. “We continue to improve our systems, including how we detect ads and behavior that go against our policies.”

However, 3,000 ads for “AI girlfriends” and 1,100 containing “NSFW” were live on April 23, according to Meta’s ad library.

WIRED’s initial review found that Hush, an AI girlfriend app downloaded more than 100,000 times from Google’s Play store, had published 1,700 ads across Meta platforms, several of which promise “NSFW” chats and “secret photos” from a range of lifelike female characters, anime women, and cartoon animals.

One shows an AI woman locked into medieval prison stocks by the neck and wrists, pledging, “Help me, I will do anything for you.” Another ad, targeted using Meta’s technology at men aged 18 to 65, features an anime character and the text “Want to see more of NSFW pics?”

Several of the 980 Meta ads WIRED found for “personalized AI companion” app Rosytalk promise around-the-clock chats with very-young-looking AI-generated women. They used tags including “#barelylegal,” “#goodgirls,” and “teens.” Rosytalk also ran 990 ads under at least nine brand names on Meta platforms, including Rosygirl, Rosy Role Play Chat, and AI Chat GPT.

At least 13 other apps for AI “girlfriends” have promoted similar services in Meta ads, including “nudifying” features that allow a user to “undress” their AI girlfriend and download the images. A handful of the girlfriend ads had already been removed for violating Meta’s advertising standards. “Undressing” apps have also been marketed on mainstream social platforms, according to social media research firm Graphika, and on LinkedIn, the Daily Mail recently reported.

Some users of so-called AI companions say they can help combat loneliness, with others reporting them feeling like a real partner. Not all of the ads found by WIRED promote only titillation, with some also suggesting that an explicit AI chatbot could provide emotional support. “Talk to anyone! You’re not alone!” reads one of Hush’s ads on Meta platforms.

Carolina Are, an innovation fellow researching social media censorship at the Center for Digital Citizens at Northumbria University in the UK, says that Meta makes it extremely difficult for human sex workers to advertise on its platforms, she says. “When people are trying to work through and profit off their own body, they are forbidden,” says Are, who has helped sex workers reactivate lost and unfairly suspended accounts on Meta platforms. “While AI companies mostly powered by bros that exploit images already out there are able to do that.”

Are says the sexually suggestive AI girlfriends remind her of the unsophisticated and generic early days of internet porn. “Sex workers engage with their customers, subscribers, and followers in a way that is more personalized,” she says. “This is a lot of work and emotional labor beyond the sharing of nude images.”

Limited information is available about how the AI apps are built or the underlying text or image-generation algorithms trained. One used the name Sora, apparently to suggest a connection to OpenAI’s video generator of that name, which has not been publicly released.

The developers behind the apps advertising explicit AI girlfriends are shadowy. None of the developers listed on Google Play or Facebook as creating the apps promoted on Meta’s platforms responded to requests for comment.

Mike Stabile, director of public affairs at the Free Speech Coalition, an adult-industry nonprofit trade association, sees the apps promising explicit AI girlfriends and their advertising tactics as “scammy.” While the adult industry is banned from advertising online, AI apps are “flooding the zone,” he says. “That’s the paradox of censorship: You end up censoring or silencing an actual sex worker and allowing all these weeds to flourish in their place.”

Anti-sex-trafficking legislation signed into US law in 2018 called FOSTA-SESTA made platforms responsible for what is posted online, vastly limiting adult content. However, it resulted in consensual sex work being treated as trafficking in the digital world, shutting adult content creators out of online life and making already marginalized sex workers more vulnerable.

If Meta wipes the AI girlfriend ads from its platforms, it might emulate past sweeps of human sex workers. Despite diligently trying to follow Meta’s guidelines, the Pole Dance Stripper Movement’s account was banned “without warning” during a wave of removals of at least 45 sexuality-related accounts in June 2023, Rose says. Meta eventually rolled back some of the deletions, citing an error. But for sex workers on social media, such events are a recurring feature.

Rose’s personal account and its backup were also deleted in June 2021 during the Covid pandemic after she shared a photo, she says, of a pole-dancing workshop. She was hosting online pole-dancing classes and posting on the adult subscription site OnlyFans at the time. “My business was gone overnight,” she says. “I didn’t have a way to sustain myself.”

“OK, so I got deleted,” Rose adds. “But these companies are allowed to put out this kind of shit that sex workers aren’t allowed to? It makes no sense.”

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rushibloger · 5 months

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ChatGPT

ChatGPT is an AI developed by OpenAI that's designed to engage in conversational interactions with users like yourself. It's part of the larger family of GPT (Generative Pre-trained Transformer) models, which are capable of understanding and generating human-like text based on the input it receives. ChatGPT has been trained on vast amounts of text data from the internet and other sources, allowing it to generate responses that are contextually relevant and, hopefully, helpful or interesting to you.

Where can be used this ChatGPT:

ChatGPT can be used in various contexts where human-like text generation and interaction are beneficial. Here are some common use cases:

Customer Support: ChatGPT can provide automated responses to customer inquiries on websites or in messaging platforms, assisting with basic troubleshooting or frequently asked questions.

Personal Assistants: ChatGPT can act as a virtual assistant, helping users with tasks such as setting reminders, managing schedules, or providing information on a wide range of topics.

Education: ChatGPT can serve as a tutor or learning companion, answering students' questions, providing explanations, and offering study assistance across different subjects.

Content Creation: ChatGPT can assist writers, bloggers, and content creators by generating ideas, offering suggestions, or even drafting content based on given prompts.

Entertainment: ChatGPT can engage users in casual conversation, tell jokes, share interesting facts, or even participate in storytelling or role-playing games.

Therapy and Counseling: ChatGPT can provide a listening ear and offer supportive responses to individuals seeking emotional support or guidance.

Language Learning: ChatGPT can help language learners practice conversation, receive feedback on their writing, or clarify grammar and vocabulary concepts.

ChatGPT offers several advantages across various applications:

Scalability: ChatGPT can handle a large volume of conversations simultaneously, making it suitable for applications with high user engagement.

24/7 Availability: Since ChatGPT is automated, it can be available to users around the clock, providing assistance or information whenever needed.

Consistency: ChatGPT provides consistent responses regardless of the time of day or the number of inquiries, ensuring that users receive reliable information.

Cost-Effectiveness: Implementing ChatGPT can reduce the need for human agents in customer support or other interaction-based roles, resulting in cost savings for businesses.

Efficiency: ChatGPT can quickly respond to user queries, reducing waiting times and improving user satisfaction.

Customization: ChatGPT can be fine-tuned and customized to suit specific applications or industries, ensuring that the responses align with the organization's brand voice and objectives.

Language Support: ChatGPT can communicate in multiple languages, allowing businesses to cater to a diverse audience without the need for multilingual support teams.

Data Insights: ChatGPT can analyze user interactions to identify trends, gather feedback, and extract valuable insights that can inform business decisions or improve the user experience.

Personalization: ChatGPT can be trained on user data to provide personalized recommendations or responses tailored to individual preferences or circumstances.

Continuous Improvement: ChatGPT can be updated and fine-tuned over time based on user feedback and new data, ensuring that it remains relevant and effective in addressing users' needs.

These advantages make ChatGPT a powerful tool for businesses, educators, developers, and individuals looking to enhance their interactions with users or customers through natural language processing and generation.

#tecnology #people #computers #tool

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vidhya777 · 8 months

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Unlocking Success: Exploring the Key Roles Involved in Digital Marketing

The digital landscape is in a constant state of flux, and at the heart of this evolution is Digital Marketing. As businesses strive to keep up with the relentless pace of technological advancement, digital marketing has transformed from a nice-to-have into an absolute necessity. Consider enrolling in the Digital Marketing Course in Coimbatore to acquire valuable skills and knowledge essential for mastering effective digital marketing strategies and achieving success in the competitive online landscape. In this blog, we will peel back the curtain to reveal the critical roles that contribute to a successful digital marketing strategy—the unsung heroes who capture clicks, conversions, and clients.

Understanding the Scope of Digital Marketing

Digital Marketing at its core is an umbrella term for all marketing efforts that utilize digital channels to connect with current and prospective customers. It transcends beyond mere online advertising to encompass content creation, search engine optimization, social media strategy, and much more.

The leap from traditional to digital marketing is akin to the difference between mailing a handwritten letter and sending an instant message. The message might be similar, but the medium opens up a whole new world of possibilities—and challenges. Knowing who powers these digital endeavors is crucial for any business aiming to stay competitive.

The Key Roles Involved in Digital Marketing

Every successful campaign is the result of a team effort. Here are some of the vital positions that form the backbone of a proficient digital marketing team:

Strategists are the architects of the digital world. They design the blueprint for campaigns and make the high-level decisions on targeting, platforms, and budget. With a bird’s-eye view, they plot the course leading toward revenue goals and brand expansion.

SEO Specialists are the magicians of the internet, making your content appear as if by magic at the top of search engine results. Through a concoction of keyword research, on-page optimization, and backlink strategies, they ensure your online presence is visible to those who are searching for it.

Content Marketers are the storytellers. They weave narratives through blogs, videos, infographics, and other mediums that educate, entertain, and engage your audience. Great content is what hooks potential customers and keeps them coming back for more.

Social Media Marketers are the party hosts of the internet. Through platforms like Facebook, Instagram, and LinkedIn, they foster communities, engage in conversations, and build relationships on behalf of your brand. Their strategy ensures that your social media presence resonates with your audience.

Email Marketers are akin to the dependable postal workers of the digital world, delivering personalized, content-rich messages directly to your audience's inbox. They segment lists, craft compelling stories, and drive conversions through targeted campaigns.

The Synergy of Roles

Individually, these roles are impressively powerful, but it’s their synergy that truly unlocks success. Imagine an orchestra where each instrument plays a critical part in harmonizing the overall symphony. That is the cross-functional team in digital marketing: strategists setting the tempo, SEOs tuning the visibility, content creators crafting the melody, social media marketers engaging the audience, and email marketers sending out the final applause-worthy performance.

Future of Digital Marketing

Looking ahead, it’s clear that technology will continue to be a defining factor in the digital marketing landscape. AI is slowly automating personalization, Big Data is providing unprecedented insights, and who knows what roles will be needed tomorrow? Marketers who are adaptable and willing to embrace new tools will be those who stay ahead of the curve. By undertaking Digital Marketing Online Training, individuals acquire practical expertise and understanding essential for crafting and implementing effective digital marketing campaigns.

This panoramic view of key digital marketing roles underscores just how multidimensional and interconnected the field really is. Success is rarely the product of random chance but the result of well-coordinated team efforts. Each role is a unique thread in the larger tapestry of digital strategy, and understanding them is indispensable for anyone seeking to make their mark in the digital realm.

Are you inspired to become one of these digital dynamos? Many resources and courses are available online to help you get started. Whether you’re considering a switch in careers or looking to enhance your current digital marketing strategy, tap into these roles to unlock your success. The digital world waits for no one—so dive in, and start making waves.

#digital marketing #tech #seo #social media marketing #search engine marketing #ppc #digital marketing training #digital marketing course #education #trends

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