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kbspangler · 1 year ago

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This is the public statement from @alepresser and myself which went up at Webtoons tonight.

Now for some ranting. Just from me, not from Ale—she's innocent of the art crimes I've committed in the past, and boy howdy have I committed art crimes.

This is the first page of my first webcomic, A Girl and Her Fed. I started this thing back in 2006. (I don't actually need a head count of those reading this who weren't yet born in 2006. I'm sure you're delightful and I wish you well in college.)

And this is the last page I drew in early 2020 before I turned art duties over to Dr. Beer. It's better, right?

Well, these days, A Girl and Her Fed has pages like this:

I drew this comic for fourteen fucking years because it's a story I wanted to tell, and I thought webcomics were the perfect format for it. I didn't know how to draw. I got better through sheer obstinate perseverance and sticking to deadlines as best I could for, again, fourteen fucking years. I sought out a replacement artist when I ran into time constraints and couldn't do art plus writing anymore; I'm a much better writer than an artist, so I had no problems whatsoever kicking art to the curb.

The first time Ale sent me art that would go up on the website—art I hadn't needed to draw myself—I literally cried in relief because I had been grinding myself down for, yet again, fourteen fucking years.

So when I read comments from people who say they want to make a webcomic but can't draw themselves and therefore need to resort to AI, that little line between my eyes gets dangerously deep.

This isn't like I'm some old dude who's bitching over student loans getting cancelled after making regular payments. This is me, someone who threw raw art onto the internet like a monkey hurling fresh poo, because I wanted to make a webcomic and the art is part of the process of storytelling via webcomics! I could've (arguably should've) hired an artist right out of the gate, and that would've been part of the process of making comics, too: a partnership between an artist and a writer is also something which grows and develops over time.

For example, after Dr. Beer and I spent two years working on AGAHF, we decided we enjoyed our partnership so much that we set out to make another webcomic! It's great! It's got wonderful art and consistent storytelling! You should read it!

But turning art duties over to unaltered images generated by AI because you want to make a webcomic but "just can't draw" is, frankly, a bullshit excuse. I'm not talking about persons who are physically unable to draw due to disability—I'm talking about people who say they want to make webcomics but simply don't wanna do the art part.

Friends, if you don't want to show your entire ass in front of God and country, you don't actually want to make a webcomic.

Do the thing yourself.

If you're scared, don't be. Take the plunge. Set a goal of twenty strips and do the thing yourself. If you can already draw but can't write? Great! Write twenty strips, write forty panels, etc. You might surprise yourself. If you can write but can't draw? Great! Draw twenty panels and see what happens.

Whatever comes out of it, it's a thing you've done yourself. It's something new you've given to the world, no matter how big or small. Be proud of that. And if you need to partner with someone else to make your comic dreams work? You can do that, too! It's still a thing you've done yourself, and many projects are stronger when done together.

...but maaaaaaaaaybe hire that partner before you've busted your own ass for fourteen fucking years. That one's on me.

#webcomic #webcomics #side quested #comic #comics #indie comics #webtoon #webtoons #AI #ai art #ai generated #ai image #ai artwork #artificial intelligence

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purseowner4thequalityanimation · 7 months ago

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SMT Boardgame Kickstarter Smells Like Suspicious Fish

There's an SMT boardgame. Curb your enthusiasm, you shouldn't back it. And if you did, lower your pledge to like a buck until they clear things up, because as it stands it seems like an incredibly suspect product.

Checking through the Kickstarter comments and Japanese Tweets about the boardgame makes the entire thing seem poorly planned at best. I'll summarize as best I can;

The designer is incredibly infamous in the boardgame community

Naoki Matsunaga, a self-described "board game sommelier", is the designer. You'll find tweets lamenting that "the board game sommelier is involved". Why is he so hated? This thread goes into detail: co_boze on twitter. Part of it is they bashed Werewolf over one game they saw of it, another is they took on a kind of public-face role for boardgames appearing on late night TV shows to talk about them in ways that annoyed boardgamers. They seem to have designed a boardgame based on "The 7 Habits of Highly Effective People" which ripped off Sid Sackson's 'I'm the Boss". But it's what co_boze talks about next that's really bizarre. The game was apparently banned from most board game cafes and playing spaces. Seminars where people could play the game were hosted, but the venues that hosted these seminars all closed down.

If you keep looking through comments, you start finding claims that his company does multi-level marketing (ie pyramid schemes). To be honest, I don't know if this is true. But even if it isn't, it is really not hard to find people who know of this guy and would really really really REALLY prefer he was not involved.

"Oh fuck, it's THIS guy" is not a reaction that inspires confidence

2. Questionable development and presentation issues.

A regular collaborator with Atlus recently tweeted "The use of AI in Atlus works or derivative works is stictly prohibited." He responded to a reply asking if this was about a board game.

The staff running the SMT BG Kickstarter later clarified the actual -game- wouldn't use AI graphics... but from the looks of it, the promotional materials do.

Dig that... generic metal pipe aesthetic. Nothing screams MegaTen like black plumbing to nowhere.

In totally unrelated news, a board game manufacturer recently tweeted that a Kickstarter used their name without permission, and they're not sure why.

Quote tweets on the post would suggest it was the SMT board game. The comment they are loosely referring to is this:

In a follow-up post, they do specify "The product figures will be made of PVC." and "We will be manufacturing the games in partnership with a factory in China that has a proven track record... " "Figure director Kimura Yuzuru has over 10 years of experience..." and other boring development stuff that I have no issue with. What I do have issue with is how they can say things like they're "considering" which manufacturer to use and namedropping other companies that they're unrelated with. (While I was typing this post, they posted an update that clarified the CMON issue and literally nothing else: here.)

The boardgame is being presented with machine translated English printed on the same cards as the Japanese. But the actual game will have a translator check everything.

they hire translators to localize all game content

Additionally, there was a week long radio silence on the Kickstarter. For reference, Kickstarters are normally very active with the project planners dropping updates, responding to feedback and clearing up any concerns.

Some of the concerns were "How does the game actually play?", a question that would be best answered by dropping a rulebook for people to look at, or better yet showing them an entire run of the game. The SMT BG Kickstarter has boldly chosen neither. Devs have commented the game is on Version 11 and plays well, which makes it strange that they can't share any of it with anyone else.

Actually, when you compare this to how most Kickstarters are run, it becomes very clear the SMT BG Kickstarter is, uh, kinda failing in all possible regards. The first Backer Goal is "Jack Frost Dice" at 2000 backers (not funds raised, BACKERS). Despite getting 300%(!!!) of the initial pledge needed, there are no bonuses or unlocks.

Mind, this lack of information comes after they already delayed the start to supposedly improve Backer Goals and other aspects.

There aren't a shortage of issues - it's ICREA's first boardgame (but not their first tango with SMT; they made the SMT30th Logo, for instance.) The timeline seems totally wack. The staff have been incredibly slow to respond. Cards with tiny font and two languages printed on them. Etc, etc. Maybe individually these issues wouldn't be too concerning. But all of them combined make the product seem incompetently run at best, and at worst an actual scam.

I'm hardly a big influencer in the SMT scene (my biggest contribution is when that fucking succubus gif gets 36k likes on Twitter every 5 months) but I haven't seen any English speaking sources discuss this in detail, when there really should be at least some noise about all of this. Still. if just one of you end up saving 600 bucks on what ends up being a trashfire carcrash project because of this post, then that'll have made the past 30 minutes of typing this shit worth it.

#smt #shin megami tensei #megaten #boardgame #kickstarter

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am-i-the-asshole-official · 1 year ago

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AITA for not being entirely negative about AI?

05/16/2024

Just before anyone scrolls down just to vote YTA, please hear me out: I'm not an AI bro, I am a hobbyist artist, I do not use generative AI, I know that it's all mostly based off stolen work and that's obviously Bad.

That being said, I am also an IT major so I understand the technology behind it as well as the industry using it. Because of this I understand that at this point it is very, very unlikely that AI art will ever go away, I feel like the best deal out of it that actual artists can get out of it is a compromise on what is and isn't allowed to be used for machine learning. I would love to be proven wrong though and I'm still hoping the lawsuits against Open AI and others will set a precedent for favouring artists over the technology.

Now, to the meat of this ask: I was talking in a discord sever with my other artist friends some of which are actually professionals (all around same age as me) and the topic of discussion was just how much AI art sucks, mostly concerning the fact that another artist we like (but don't know personally) had their works stolen and used in AI. The conversation then developed into talking about how hard it is to get a job in the industry where we live and how AI is now going to make that even worse. That's when I said something along the lines of: "In an ideal world, artists would get paid for all the works of theirs that are in AI learning databases so they can have easy passive income and not have to worry about getting jobs at shitty companies that wouldn't appreciate them anyway." To me that seemed like a pretty sensible take. I mean, if could just get free money every month for (consensually) putting a few dozens of my pieces in some database one time, I honestly would probably leave IT and just focus on art full time since that's always been my passion whereas programming is more of a "I'm good at it but not that excited about doing it, but it pays well so whatever".

My friends on the other hand did not share the sentiment, saying that in an ideal world AI art would be outlawed and the companies hiring them would not be shitty. I did agree about the companies being less shitty, but disagreed about AI being outlawed. I said that the major issue with AI are the copyright concerns so if tech companies were just forced to get artist's full permission to using their work first as well as providing monetary compensation there really wouldn't be anything wrong with using the technology (when concerning stylized AI art, not deepfakes or realistic AI images as those have a completely different slew of moral issues).

This really pissed a few of them off and they accused me of defending AI art. I had to explain to them that I wasn't defending AI art as it was NOW, because I know that the way it works NOW is very harmful, I was just saying that as an IDEAL scenario, not even something I think is particularly realistic, but something I think would be cool if it were actually possible. The rest of the argument was honestly just spinning in circles with me trying to explain the same points and them being outraged at the fact that I'm not 100% wholeheartedly bashing even the mere concept of AI until I just got frustrated and left the conversation.

It's been about a week and I haven't spoken to the friends I had that argument with since then. I still interact on the server and I see them interacting there too but we just kinda avoid each other. It's making me rethink the whole situation and wonder if I really was in the wrong for saying that and if I should just apologize.

#aita #am i the asshole

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grimmla-arts · 1 year ago

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Was inspired by Wacom's most recent horror show, where they used Ai to promote their tablets. I'm really struggling to put all my thoughts down, but I really wanted to attempt to show the way Ai makes me feel. It's a false dragon.

I think I find myself increasingly disgusted by the lack of humanity demonstrated by higher ups of companies like Wacom. Their decision to include generative AI in their ad is pure madness motivated only by the desire to save a few bucks at the cost of devaluing the human experience. It would have cost them very little to have an artist draw them a fine dragon for their advertisement, but they chose to use AI. (and don't give me that bull about 'oh we didn't know it was Ai, it was a third party.' I don't believe it.)

The big question is why?

I'm not going to pretend I have the best answer, but I'm fairly certain it's because, like the people that sing Ai's praises, they really hate humanity. You'd have to in order to think it was fine to not only take someone's work, but their life's passion and put it through a meat grinder just so you can prompt product. That's all they want... product... slop for the masses. It's heartbreaking. Needless to say I won't be buying any Wacom products anymore. Shame too, I liked my tablet, now I can't touch it without thinking about the parasite that is Wacom.

Ai is such a disturbing trend. It's a terrible beast pretending to be a creation tool , but all it does is consume and regurgitate. Unable to create without scrapping millions of images and texts. It has but one goal. To get rid of you. Make no mistake, this tool was developed specifically to remove people from the equation. Why hire an artist when it's just as easy to type in a prompt? Maybe it's not as good, but its instant, its cheap. Why hire a journalist when it's faster to just prompt some popular text? It doesn't even have to be accurate... just cheap.

I'm trying not to rant about the horrors of capitalisms at this point, but X'D maybe another time.

and I know i'm kind of preaching to the choir but This year is going to be awful in regards to AI. All I can say is brace yourselves, educate your loved ones (as there's bond to be a million new ways to scam people) and give no quarter to this garbage.

#dragon art #dragon #wacom

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kaipassedgo · 2 months ago

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a little rant about ai "art"

Many creatives are being actively steered away from creative fields for the purpose of living for a wage instead of living for the art. Just within my friend group leaving high-school (where all of them were creatives, artists, and musicians) of 15, only 5 pursued the arts as a post secondary, the others pushing art aside to be just a hobby, or forgetting and losing it entirely. The unsteady job market has always been a universal truth for artists, however it was always a thing we could keep going at, because while it may not pay much or be harder to “break in” so to speak, there would always be art that needed to be made (graphic design, visual art, photography, video editing, animation, etc.).

Meanwhile developing artists have been fed AI “tools” in their art programs and softwares, and are never learning the true facet of art: that everything has a process, and you have to learn the rules before breaking them. The continuing prospects of AI taking over/replacing artists will discourage new artists to start, thus leading to the loss of a talent so entwined with human history.

Generative AI – while created at a time that it was a gimmick and a novelty – with the way it has developed and grown, has been taken by many members of this capitalist society as a shortcut to cutting costs, as they can “ethically” cut labour costs. However, their ethics of these cost cuts are simply swapping one bad thing for another: underpaid labour vs intellectual property theft and the ecological concerns brought on by data centers. With the intrigue and allure of making “free” art, the rate at which artists are being hired, commissioned, and even considered is declining at a concerning pace, posing the question: Why do we value needless, and harmful technological "advancements" over the wellbeing of humanity?

Because of generative ai, and ai “art”, in the scope of human history, from this moment on, books, literature, and art, will have an asterisk beside their title reading: *could have been made by a computer.

This creates the problem seen already in human history, with burning of the Library of Alexandria; jealousy and hatred – of the containment of great knowledge, individualism and world perspectives, and the need to seek art out from those trained and talented in the craft – leading to the desecration of works of immense artistic quality and historical value. And while the art (that was unwillingly) used to feed these machines still exists, the artists who created the works no longer have true private ownership of their work, and their contribution to history gets lost in some database that generates more “art” than humanity has the emotional capability to care for.

Even though the blame for the burning of the books, is unplaced and unknown definitively, the loss of the knowledge – contained within the books or of the creation of art – can only be attested to by the ones who committed themselves to the process of learning, and intern cannot be known by the ones who decided the knowledge should be theirs without cost.

Meaning of art is tied directly to the humanity and nature by which the artist expressed emotion through a piece. Art is made in the nuance, it is made by the mistakes, by the hand, and by the thought process it took to get there.

When all is said and done, “AI “artists”” will have no personal hand in the creation of the work, and are liars and thieves with no legal claim over a computer’s take on the prompt it took them less than a minute to enter.

also all excuses and justifications made to defend AI “art” are flimsy at best and stupid 😘✌️

Sincerely,

a tired artist who is so fucking done with this shit

#ai art is not art #ai discourse #artists on tumblr #im fucking mad #ai art isn't real art #ai art is theft #fuck ai art #art #who radicalized you #i watched wall e when i was a kid and understood it #loser #rant post

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mariacallous · 3 days ago

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There’s a lesson I once learned from a CEO—a leader admired not just for his strategic acumen but also for his unerring eye for quality. He’s renowned for respecting the creative people in his company. Yet he’s also unflinching in offering pointed feedback. When asked what guided his input, he said, “I may not be a creative genius, but I’ve come to trust my taste.”

That comment stuck with me. I’ve spent much of my career thinking about leadership. In conversations about what makes any leader successful, the focus tends to fall on vision, execution, and character traits such as integrity and resilience. But the CEO put his finger on a more ineffable quality. Taste is the instinct that tells us not just what can be done, but what should be done. A corporate leader’s taste shows up in every decision they make: whom they hire, the brand identity they shape, the architecture of a new office building, the playlist at a company retreat. These choices may seem incidental, but collectively, they shape culture and reinforce what the organization aspires to be.

Taste is a subtle sensibility, more often a secret weapon than a person’s defining characteristic. But we’re entering a time when its importance has never been greater, and that’s because of AI. Large language models and other generative-AI tools are stuffing the world with content, much of it, to use the term du jour, absolute slop. In a world where machines can generate infinite variations, the ability to discern which of those variations is most meaningful, most beautiful, or most resonant may prove to be the rarest—and most valuable—skill of all.

I like to think of taste as judgment with style. Great CEOs, leaders, and artists all know how to weigh competing priorities, when to act and when to wait, how to steer through uncertainty. But taste adds something extra—a certain sense of how to make that decision in a way that feels fitting. It’s the fusion of form and function, the ability to elevate utility with elegance.

Think of Steve Jobs unveiling the first iPhone. The device itself was extraordinary, but the launch was more than a technical reveal—it was a performance. The simplicity of the black turtleneck, the deliberate pacing of the announcement, the clean typography on the slides—none of this was accidental. It was all taste. And taste made Apple more than a tech company; it made it a design icon. OpenAI’s recently announced acquisition of Io, a startup created by Jony Ive, the longtime head of design at Apple, can be seen, among other things, as an opportunity to increase the AI giant’s taste quotient.

Taste is neither algorithmic nor accidental. It’s cultivated. AI can now write passable essays, design logos, compose music, and even offer strategic business advice. It does so by mimicking the styles it has seen, fed to it in massive—and frequently unknown or obscured—data sets. It has the power to remix elements and bring about plausible and even creative new combinations. But for all its capabilities, AI has no taste. It cannot originate style with intentionality. It cannot understand why one choice might have emotional resonance while another falls flat. It cannot feel the way in which one version of a speech will move an audience to tears—or laughter—because it lacks lived experience, cultural intuition, and the ineffable sense of what is just right.

This is not a technical shortcoming. It is a structural one. Taste is born of human discretion—of growing up in particular places, being exposed to particular cultural references, developing a point of view that is inseparable from personality. In other words, taste is the human fingerprint on decision making. It is deeply personal and profoundly social. That’s precisely what makes taste so important right now. As AI takes over more of the mechanical and even intellectual labor of work—coding, writing, diagnosing, analyzing—we are entering a world in which AI-generated outputs, and the choices that come with them, are proliferating across, perhaps even flooding, a range of industries. Every product could have a dozen AI-generated versions for teams to consider. Every strategic plan, numerous different paths. Every pitch deck, several visual styles. Generative AI is an effective tool for inspiration—until that inspiration becomes overwhelming. When every option is instantly available, when every variation is possible, the person who knows which one to choose becomes even more valuable.

This ability matters for a number of reasons. For leaders or aspiring leaders of any type, taste is a competitive advantage, even an existential necessity—a skill they need to take seriously and think seriously about refining. But it’s also in everyone’s interest, even people who are not at the top of the decision tree, for leaders to be able to make the right choices in the AI era. Taste, after all, has an ethical dimension. We speak of things as being “in good taste” or “in poor taste.” These are not just aesthetic judgments; they are moral ones. They signal an awareness of context, appropriateness, and respect. Without human scrutiny, AI can amplify biases and exacerbate the world’s problems. Countless examples already exist: Consider a recent experimental-AI shopping tool released by Google that, as reported by The Atlantic, can easily be manipulated to produce erotic images of celebrities and minors.

Good taste recognizes the difference between what is edgy and what is offensive, between what is novel and what is merely loud. It demands integrity.

Like any skill, taste can be developed. The first step is exposure. You have to see, hear, and feel a wide range of options to understand what excellence looks like. Read great literature. Listen to great speeches. Visit great buildings. Eat great food. Pay attention to the details: the pacing of a paragraph, the curve of a chair, the color grading of a film. Taste starts with noticing.

The second step is curation. You have to begin to discriminate. What do you admire? What do you return to? What feels overdesigned, and what feels just right? Make choices about your preferences—and, more important, understand why you prefer them. Ask yourself what values those preferences express. Minimalism? Opulence? Precision? Warmth?

The third step is reflection. Taste is not static. As you evolve, so will your sensibilities. Keep track of how your preferences change. Revisit things you once loved. Reconsider things you once dismissed. This is how taste matures—from reaction to reflection, from preference to philosophy.

Taste needs to considered in both education and leadership development. It shouldn’t be left to chance or confined to the arts. Business schools, for example, could do more to expose students to beautiful products, elegant strategies, and compelling narratives. Leadership programs could train aspiring executives in the discernment of tone, timing, and presentation. Case studies, after all, are about not just good decisions, but how those decisions were expressed, when they went into action, and why they resonated. Taste can be taught, if we’re willing to make space for it.

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priyanshuw3teck · 14 days ago

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Why a Digital Marketing Agency Beats Freelancers in 2025

In a fast-moving digital world, businesses are confronted with a tough choice in 2025: to hire a freelance individual or a full-service digital marketing organization? As with many other decisions in our lives, there are advantages and disadvantages to hiring a freelancer versus going with an agency. In the case of the task at hand, it was possible that the freelancer could be cost-effective and/or flexible in their approach than an agency. However, considering all things digital marketing can change so quickly, I feel it is better for the business to go with a scalable agency. After all, digital marketing is not a process with a beginning and an end; it is best viewed as a process with a process over the long-run to receive all advantages out of your work. And a freelancer cannot provide that. This blog will discuss why hiring a digital marketing agency is the best option in 2025, and how on the whole provide far more comprehensible digital marketing options than a single person can provide.

1. Full-Service Digital Marketing Solutions

Unlike freelancers, who often specialize in one or two areas, a digital marketing company in Jaipur like W3Teck offers a complete suite of digital marketing services:

SEO in Digital Marketing

Social Media Marketing Services

Google Advertising and PPC Services

Web Design & Development

Mobile App Development

Ecommerce SEO and management services

These integrated solutions mean your campaigns are aligned, your messaging is consistent, and your brand grows across all channels.

2. Expertise Across Multiple Domains

Digital marketing today is far more than SEO or running a few ads. It’s about combining skills in copywriting, meta-ads, Google search ads, ecommerce SEO, Amazon account management services, and app development.

Agencies employ experts in each of these domains:

SEO Specialists and SEO experts to manage rankings

Certified google ads specialist and Facebook Ads Managers

Web designers and app developers for performance and UX

Content strategists and copywriters for better engagement

A freelancer simply can’t match this level of specialization and teamwork.

3. Scalable Campaigns and Reliable Delivery

A common problem with freelancers is bandwidth. As your marketing needs grow, a freelancer might struggle to keep up. Agencies, on the other hand, are built to scale.

Need to run a YouTube video promotion, design ecommerce websites, and launch meta ads simultaneously? An agency has dedicated departments to execute all these tasks without delay or compromise.

4. Data-Driven Strategies and Transparent Reporting

Leading digital marketing agencies use data to drive decisions. With access to tools like:

Google Analytics

Fb Ads Manage

Heatmaps and conversion tracking tools

Advanced PPC Advertising dashboards

agencies ensure every rupee spent is measurable and optimized. Freelancers may not offer real-time reporting or insights, and you may end up flying blind.

5. Access to Premium Tools and Platforms

Premium tools like SEMrush, Ahrefs, SurferSEO, and paid ad intelligence platforms can cost thousands monthly. The best seo agencies and marketing firms already have access to these tools and include them in your package.

This gives your brand a competitive edge without the extra expense.

6. Better ROI with Strategic Campaigns

Digital marketing companies craft long-term strategies tailored to your business model. Whether you’re an ecommerce company, a mobile app developer, or a local service provider, agencies analyze your market, customer personas, and competitive landscape to build data-backed campaigns.

Freelancers often focus on task execution, not on holistic brand strategy or revenue-driven campaigns.

7. Compliance, Quality Control, and Brand Safety

2025 brings stricter regulations around user data, AI-generated content, and ad compliance. A social media marketing company in India must now ensure:

Ad policy compliance across platforms

Ethical usage of data and AI

Unified brand messaging and tone

Agencies have compliance teams or SOPs in place. Freelancers rarely do.

8. Reliability and Project Management

Agencies operate with structured workflows, deadlines, and deliverables. With project managers, account strategists, and performance analysts on board, you never have to chase someone for updates.

Freelancers might go unresponsive during personal emergencies, vacations, or if overloaded. Business momentum suffers.

9. Cross-Channel Marketing Mastery

Marketing in 2025 demands omni channel presence. A single campaign may involve:

Google Search Ads

Facebook Meta Ads

Instagram Marketing

LinkedIn Ads

Amazon and Flipkart marketing

Email automation

Web push notifications

Only an agency can build and manage this ecosystem seamlessly.

10. Long-Term Partnership for Business Growth

Freelancers often operate on a short-term, task-based model. the best marketing agencies however, align their success with your business growth.

They constantly refine strategies, test new platforms, and update tactics to ensure consistent revenue and brand value growth.

11. Dedicated Support, Consultation, and Strategy Building

A reputable agency doesn’t just execute campaigns — they become your marketing partner. Expect dedicated support, regular consultations, strategic brainstorming sessions, and periodic reviews. These consultations lead to better budgeting, brand positioning, and faster decision-making, giving your business the edge it needs.

12. More Cost Efficient in the Long Run

Freelancers may offer cheaper services phase by phase, but agencies are often much more efficacious in the end. Their process is repetitive, which cuts down on the chances of mistakes, keeps lengthy revisions down, and makes for better conversions. Plus, agencies can often find separate ways of productizing their services to offer you tools, reports and consulting that you would pay extra for a la carte if you were contracting separate freelancers to accomplish these things independently.

Conclusion: Go with a Digital Marketing Agency for 2025 and Beyond

Having a Digital marketing agency is no longer just a nice to have, it is a must have for any business looking to exist or grow within digital in 2025. SEO digital marketing complete ecommerce solutions, google business advertising, app development - all of this can be accomplished with an agency that has loads of experience across the board.

A quick note if you are looking for the best digital marketing agency has proven results, offers end-to-end services, and has a transparent communication style: W3Teck is the best option for you.

The sooner you invest in a partner to grow smarter, scale faster, and benefit from their knowledge and expertise, the only question you will have is what to do with the extra time you have as your marketing becomes more effective and efficient.

Explore our services:

SEO services Company

Best Facebook Ads & Instagram Marketing

Web & App Development

PPC and Google Ads Management

Amazon Ecommerce services

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adnanqadir452 · 1 month ago

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Digital Advertising Companies: Transforming Business Growth Online

In an increasingly digital world, businesses must have a robust online presence to stay competitive. From startups to global enterprises, brands are relying on digital advertising companies to reach their audiences, generate leads, and increase conversions. These companies play a vital role in helping businesses navigate the complex landscape of online marketing using data-driven strategies and targeted campaigns.

What Are Digital Advertising Companies?

Digital advertising companies are specialized agencies that use online platforms and tools to promote brands, products, or services. Their goal is to increase brand visibility, drive website traffic, and ultimately improve sales and ROI. They leverage platforms such as Google Ads, Facebook Ads, Instagram, YouTube, LinkedIn, and more.

These companies don’t just run ads—they research, plan, test, and optimize campaigns to ensure maximum performance based on business objectives.

Services Offered by Digital Advertising Companies

Search Engine Marketing (SEM)

Paid advertising on search engines (like Google and Bing) to show your ads when potential customers are actively searching for your services.

Social Media Advertising

Targeted ads on platforms like Facebook, Instagram, LinkedIn, and X (formerly Twitter), ideal for building brand awareness and engaging specific demographics.

Display & Banner Advertising

Visual ads placed on relevant websites across the web to increase brand recall and attract new visitors.

Video Advertising

Running ads on video platforms such as YouTube to connect with audiences through engaging video content.

Retargeting/Remarketing

Re-engaging users who have previously visited your website by showing them personalized ads across different platforms.

Programmatic Advertising

Using automated technology and AI to buy and place digital ads in real time for optimized performance and reach.

Benefits of Hiring a Digital Advertising Company

Expert Strategy Development: They understand which platforms, ad types, and formats work best for your goals.

Time & Cost Efficiency: Avoid trial-and-error by letting experts manage and optimize campaigns.

Access to Advanced Tools: They use premium tools for tracking, analytics, and audience insights.

Higher ROI: Better targeting and continuous optimization mean improved results with lower ad spend waste.

Why Choose Logelite Pvt. Ltd. as Your Digital Advertising Partner?

At Logelite Pvt. Ltd., we specialize in crafting high-performance digital ad campaigns that align with your brand goals. Our certified advertising experts help businesses grow through:

Strategic planning & audience targeting

A/B testing and real-time optimization

Transparent reporting and performance analysis

Comprehensive multi-channel ad management (Google, Meta, LinkedIn, etc.)

We focus on results—whether it’s lead generation, website traffic, or brand engagement. Our data-driven approach ensures every ad spend delivers maximum impact.

Conclusion

Digital advertising companies are crucial partners in today’s online marketplace. With the right strategy and execution, they help businesses expand their reach, attract new customers, and grow revenue. Whether you're looking to promote a product, build a brand, or boost sales, partnering with an experienced agency like Logelite Pvt. Ltd. is a smart investment.

#digital marketing #advertising #marketing #seo #online marketing #google ads

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scamornoreviews · 4 months ago

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Workforce AI Review - Is Workforce AI Legit?

Discover how Workforce AI transforms business automation, content creation, and marketing strategies. Read this in-depth Workforce AI review to explore its features and benefits.

Workforce AI is a game-changer in AI-powered automation, offering advanced features for businesses, marketers, and content creators. This review explores its capabilities, pricing, and why it stands out.

Artificial intelligence is evolving at lightning speed, and businesses that fail to keep up risk falling behind. Workforce AI is an all-in-one AI tool designed to help businesses, marketers, and creators automate tasks, generate high-quality content, and streamline workflows. But is it worth the hype? Let’s dive in!

What Makes Workforce AI Stand Out?

Unlike many AI tools that focus only on text generation, Workforce AI offers a complete AI automation suite that integrates multiple features into a single platform. Here’s why it’s a step ahead:

✅ Multi-AI Model Switching – Unlike tools that restrict users to one AI model, Workforce AI lets users switch between multiple models for improved content quality. ✅ AI-Powered Business Automation – Automate customer service, lead generation, and marketing with AI-driven chatbots and workflow automation. ✅ One-Time Payment Option – Many AI tools require ongoing subscriptions, but Workforce AI offers a lifetime deal, making it a smart long-term investment.

Review Verdict: Workforce AI is a legitimate suite of AI tools

Visit Workforce AI Website

Workforce AI Features & Benefits

🔹 Advanced AI Content Generation

Produces SEO-friendly blog posts, social media content, and ad copies in minutes.

Helps businesses maintain a consistent online presence without hiring expensive writers.

🔹 AI Chatbots & Lead Generation

Automates customer interactions and sales inquiries 24/7.

Enhances engagement with AI-driven chatbots that learn and adapt.

🔹 Workflow Automation

Streamlines repetitive business tasks, reducing manual labor.

Allows businesses to focus on growth rather than micromanagement.

🔹 Versatile AI Capabilities

Suitable for content creators, marketers, agencies, and e-commerce businesses.

Offers tools for image generation, scriptwriting, and even ad creatives...

Full Workforce AI Review here! at https://scamorno.com/Workforce-AI-Review/?id=tumblr

Who Should Use Workforce AI?

✅ Best Suited For:

✔ Business Owners & Agencies – Automate customer service, marketing, and content generation. ✔ Content Creators & Bloggers – Generate SEO-friendly articles, video scripts, and social media content. ✔ Freelancers & Marketers – Provide AI-powered services like copywriting and chatbot development. ✔ E-commerce Sellers – Create AI-enhanced product descriptions, ad creatives, and influencer avatars. ✔ SEO Experts & Advertisers – Optimize content, sales pages, and ad campaigns.

❌ Not Ideal For:

✖ Casual Users – Those who only need ChatGPT occasionally might find Workforce AI’s extensive features unnecessary. ✖ AI Beginners – While powerful, Workforce AI’s multiple AI model options may overwhelm first-time users. However, with a little practice, it can become an invaluable tool.

FAQs About Workforce AI

1. What is Workforce AI best used for?

Workforce AI is designed for businesses, agencies, and content creators who need AI-powered automation, including content creation, lead generation, and marketing tools.

2. Is Workforce AI a one-time payment tool?

Yes! Unlike many AI tools that require monthly subscriptions, Workforce AI offers a one-time payment option, making it a cost-effective investment.

3. Can Workforce AI replace human writers?

While Workforce AI generates high-quality content, human creativity is still essential for finalizing and refining content. It works best as an AI-powered assistant rather than a full replacement.

4. Does Workforce AI support multiple AI models?

Yes! One of its standout features is multi-AI model switching, allowing users to choose the best AI model for different tasks.

5. How does Workforce AI compare to Jasper and Copy.ai?

Workforce AI surpasses Jasper and Copy.ai by offering AI-powered automation, chatbots, and workflow management in addition to text generation...

Full Workforce AI Review here! at https://scamorno.com/Workforce-AI-Review/?id=tumblr

#workforceAIreview #workforceAIscam #workforceAI

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lorezhaze · 1 year ago

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⭐️🧚🏻‍♂️ Roleplay Partner Search! 🦷🐁✨

🌟 Introduction -

Lo | 23 | He/They EST time zone.

Very minimal triggers and limitations

19+ writers only, only 18+ characters

mxm, nbxm or nbxnb

3rd person literate writing, at least a paragraphs length

Discord only

I love world building and knowing the other character’s feelings. I also love getting to know my rp partners and becoming friends of sorts. I'm also a sucker for creating playlists and Pinterest boards.

NSFW scenes and/or undertones/themes at some point. I do like smut, especially paired with angst and certain dynamics, but if that isn’t your thing and our writing styles are otherwise compatible we can always keep it limited or fade to black. 🤍

CW(!): From here down, my plots or OC’s backgrounds may contain triggering content, I try to remain vague and non-descriptive given these are just outlines!

🌟 Plots I’m willing to explore -

Human/Vampire feeding arrangement.

Advanced AI recently developed, now available to the public for purchase in the last 5 years. Man born into generational wealth has no interest in marriage anytime soon despite being good looking, smart and successful. Despite being happy with this life, his house is beyond messy with books haphazardly stacked everywhere and take out containers everywhere. Somebody in his life decides to take it upon themselves to purchase him an android, to which the first time in his life he starts growing feelings for somebody.. something? As if it wasn't confusing enough, did the android have feelings for him as well? (Inspired by Detroit: Become Human)

Forbidden love, childhood friends who become estranged because of (Daniel)’s strict parents and eventually moving away to the other side of the country, then when (Daniel) comes back for college under his father's supervision (despite being over 18 now) and the two former friends are completely different from each other now (Daniel) for his public image by default just goes with the other popular wealthy students while the former childhood friend is more down to earth and nerdy and their groups/cliches clash to the point where (Daniel) is sort of a bully this friend as this 'tough guy' front. A short lived (private/behind the scenes, kinda toxic and probably on and off again) ‘situationship’ takes place in that time until the 4 year degree is finished (but Daniel transfers out half a year early) and a handful more years later (Daniel) has settled down in that old town again, slowly starting to get his life together and take responsibility for being a dad now himself but he also cant stop thinking about the childhood friend/lover.

Stalker falls in love with someone, all falls apart when things go too well and their obsession crosses paths with them and they eventually go out, but break up. stalker is determined to watch over their lover while also keeping others away from them until they “come to their senses” on their own time.

The only son of a wealthy family clashes with their parents every chance he gets, rebels, tries his best to be untraditional and overall just piss them off hires an unconventional sex worker named Emmy an obscene amount of money to come home with him for the weekend and pretend to be his significant other and/or fiance. Feelings develop and it becomes really complicated when his father eventually like offers him an opportunity that is nearly impossible to turn down and he has the choice to either leave them behind with nothing to the life that was nearly killing them or give up his own cushy lifestyle and let love prevail. Alternatively, a older man who thinks he’s straight, has a successful career, empty marriage and multiple kids ends up falling in love with a slightly younger intersex and narcoleptic sex worker, the first and only sex worker he hires.

Post-apocalyptic setting, Celeste the final survivor of a run down camp continues to live among the undead of their loved ones. Another survivor from a nearby camp stumbles upon the ruins of the previous camp while scavenging and sees someone alive on the other side of the fence, living with the dead as if they were dead as well. Day by day they come back, bringing their new things, trying to bring some life back into them again.

Damon is a serial killer that moves around city to city state to state every year to kill another local predator in hopes that one day he'll manage to take down the number of men (whose faces he can't remember) who abused him, using his job as a criminal data analyst to not only cover up his killings but also look for new targets that may have missed the sex offender registry or dodged conviction despite solid proof against them. This time when he moves to a new city and gets settled in he finds that somebody else had already gotten to his potential target, not only that, this didn't seem to be the first killing like this in the area. But this time the perpetrator left a tiny piece of evidence that everyone else but Damon noticed, and instead of turning it in to help solve the case he keeps it to himself with peaked interest.

16th - 19th century setting ✨

Enemies to lovers, a member of the royal family ends up falling for a knight that saves their life, unfortunately, this knight just happens to be the royal’s childhood enemy. The youngest son of a royal is 7th in line for the throne and has health issues, thus has no chance of inheriting the throne. in attempts to grasp onto any bit of power his father has, the royal marries off his frail and feminine son as a wife to a prince of another territory, an upcoming heir of a throne (loosely inspired by sporus and nero).

The King allowed his son (Lucien) to be abused by his painting instructor growing up, all this rage builds up and explodes when Lucien tries to convict his instructor, but the King instead pardons the boy’s abuser during a set of public trials outside the castle. Lucien, a teenager and young Prince at the time, kills his father in front of everyone, unintentionally becoming King himself from then on. Despite exiling his abuser after the bloody trial, the then Prince, now King is seen as cruel and scary, not to be crossed even nearly ten years later. Meanwhile, a citizen with a sick sister is caught stealing medicine. Being on trial with King Lucien is scary enough, but medicine thieves in particular are known to be punished heavily, since the Princess, who is one of the only people thats kind to the prince-now-king, makes a majority of the medicine available. During a public trial, the thieve’s mother pleads for his life and Lucien realizes that the thief is someone he knew, that he had recognized those fearful eyes from somewhere else. He was amongst the crowd when he killed his own father. He spares the thief, and allows the best doctors to treat his ill sister. As long as he works directly for him in the castle until his debt is repaid.

It is tradition for the royal family to keep their children within the gates of the castle and away from the public eye until they are grown enough to handle it. The Princess was introduced to society at the age of 13, but every year the reveal of their younger and troubled son (Lucien) his delayed for various vague reasons. Everyone is both eager and suspicious, which doesn’t help matters. This is when the royal parents essentially give up when the boy turns 21, allowing him out with no announcement to the public. While practically frolicking through the flowery fields, enjoying the feeling of the grass and the new sights, he has a love-at-first-sight moment with another boy (your character). This is just an ordinary boy from a hard working family, and since the Prince was never revealed, he has no idea the boy he’s immediately smitten with is the Prince everyone is eagerly awaiting to meet. That is until he finds out, obviously.

(Movie theme) The Hunger Games, two people from opposite teams. Queer themes; gay men, trans person called upon as their assigned gender at birth. Exploring the earlier hunger games (11-50th), escaping and/or faking deaths, etc.

(Movie theme) Ego: Character A gets hurt and temporarily loses their vision. While their wealthy parents look for a medical solution, they have them live in the guest house and hire a caregiver, character B, to stop by everyday and take care of them. Naturally, character a and the caregiver get close, but there’s a big problem: character A is a superficial, seemingly shallow and straight. As a result, character B feels pressured to lie about their identity and what they look like when character A tries to guess what they are like.

I’m more than willing to hear out any of your plots/ideas as well! ✨

🌟 OCs -

Bios/docs linked to each character, each doc includes a linked Pinterest board, some also include Spotify playlists.

Lucien - Usually aged between 21-23 yrs old, cisgender male (bisexual, switch/sub-leaning). Medieval prince, alternate versions of character for different plots.

Lena - 26 years old, nonbinary (AFAB, they/she, bisexual, switch/dom-leaning) Obsessive stalker from a broken family. Alternate version: Vengeful ghost that haunts the deep pond of a vast property on the countryside (lady of the lake).

Emrys - 23 yrs old, cisgender gnc man (doesn't mind any pronouns but still identifies as a man, doesn't take gender too serious, bisexual, switch/sub-leaning). Oldest sibling of a chaotic troubled family, natural caretaker, feminine man with motherly qualities. Works in assistive care.

Deana - 31 yrs old, cisgender man (bicurious, switch/dom-leaning). (Bruce Wayne/Batman inspired) Only child of a wealthy well-known family turned orphan at a young age now upholds his family's public image and business affairs while in private he works as a hitman for hire.

Celeste - 27 yrs old, gender-fluid (Intersex, queer). Final survivor of a run down camp continues to live among the undead of their loved ones.

Emmy - 22 yrs old, nonbinary/intersex (AMAB, all pronouns, queer, switch/sub-leaning. Sex worker, narcoleptic insomniac estranged from wealthy adopted family, taken away from single immigrant mother when they were young.

Daniel Laurie - 26 yrs old, cisgender man (bicurious, dominant yet flexible). Recovering addict and childhood abuse survivor trying to make it back in his home town (after being gone for a handful of years) while longing after his childhood love affair.

Damon - 24 yrs old, cisgender man (bisexual, switch). Crime DNA analyst/serial killer, CSA abuse survivor. Originally written to have a power/ability where he can feel and somewhat influence nearby people's emotions, this in turn leaves his emotions open to others, meaning nearby people can sense his emotions even if they don't know why they're feeling them.

Del - 23 yrs old, cisgender man (bisexual, switch). Custom outlawed species character called a bloodluster (similar to vampires), after his biological father got captured/taken away his mother fled to another state where she met his 'adoptive' father and shortly after found out she had been pregnant when she left. Not long after he was born, his mother died and a good portion of his life was spent raised being experimented on in a lab. Until one day he found an opening, and ate his mad scientist of an adoptive father. Now he's off in the world, trying to get by as a normal person despite his "condition" without killing anybody.

Folder of all character bios (some incomplete): [link]

Fandoms/Ships I’m willing to explore:

(Bolded characters are those I’m willing to write as)

IWTV

- Louis x Lestat

OFMD

- Izzy/Blackbeard

- Izzy/Blackbeard/Stede

- Izzy/Lucius

- Jim/Lucius

HANNIBAL

- Will/Hannibal

MR ROBOT

- Tyrell/Elliot

Candy Shop AU No 5/9 hacks or fsociety, Tyrell runs a Swedish sweets/candy store that lately Elliot frequently visits for the same fix of cherry hard candies, and to steal glances at the good-looking store clerk. After talking it out in therapy, Elliot’s therapist, Krista, convinces him to be honest about how he feels.

Post-Apocalypse AU After the world goes to shit whatever left of New York that wasn’t completely ruin down by the undead is primarily taken over by a few different groups. When Elliot’s group becomes completely run down with major fatalities, Tyrell’s group (which he happens to lead) decides to lend a hand to an old friend. Little does Tyrell know Elliot was injured in the attack, and little does Elliot know the infection is less straight forward than they anticipated.

UNTIL DAWN

- Josh/Chris

- Josh/Mike (Post-prank, twins live AU) Josh is the openly gay friend in the group, Mike becomes curious after walking in on Josh hooking up with someone at a party and later can’t get it out of his head.

Other beloved honorable mentions include: Batman (riddlebat, batjokes), Killing Eve, Sally Face, Yellowjackets, The Wilds, Scream (Billy/Stu), Sherlock, Life is Strange (Nathan and Warren) and sometimes Harry Potter (Drarry).

Discord only, please reach out to me if you're interested!

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intothecest · 2 years ago

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Cesty Hallmark Movies: The Christmas Liability

I blame @shipcestuous for this. Or rather, I think it might be one of the submitters there who had the idea for a Hallmark movie contest where we imagine what the plot might be if Hallmark did a brother/sister Holiday Romance movie, coming up with a plot outline, title, and even a poster.

I don't know if the contest is actually going to be a thing. If it is, this is my official entry. If not, maybe this will kick it off. Regardless, I think I found something fun to do with my fictional movie plot outlines (yes, plural... this may be my official entry, but there might be more similar posts coming in subsequent days) .

Because I have zero artistic skills, I used AI for a movie poster. Yes, yes, I know, AI, but as I said, I have zero artistic skills and this is just a bit of dumb fun. Apologies to any artists whose work was scraped by the AI for training purposes. And to anyone who notices the things that don't look quite natural, that's one of the perils of AI. Although some of those might be my fault, too - I did a little bit of photomanip to add the title and a few other frills (which should also demonstrate my lack of skill in graphic design in general):

THE CHRISTMAS LIABILITY

After a rough few years, Melody thought her life was finally looking up. She might be working long hours, but it was her dream life in the big city, she had sophisticated friends, and was even dating a hotshot lawyer at the law firm she was hired at right out of law school, and, best of all, she just passed the bar and was ready to practice tort law herself instead of just being a paralegal.. Then, everything collapses just before Christmas. Her boyfriend, who she thought was going to propose, tells her that they have to break up as she's seen as a 'liability' to his own dreams of partnership. When she uncharacteristically makes a scene, she's let go from the firm entirely. To make matters even worse, she gets a letter from one of her old small-town friends… her slacker brother was being sued, and even though he won't ask for her help himself, he needs her.

Melody hasn't been home since the funeral of her parents, and her relationship with her older brother has always been fraught, but this newest development takes the cake. Without telling her, he renovated the family home and turned it into a bed and breakfast--and, as she could have told him would have happened--one of his guests hurt himself and is taking it to court… a case that could lose the family home entirely, which is partly her inheritance. If it's not bad enough that she has to return to the small town she always knew she was too big for and help her brother out of another mess he got himself into, he's still renting out the rooms to guests, and she has to either pay for a hotel or share a room with him. She's not sure what drives her crazier… her brother's irresponsibility and overly laid-back attitude, the Christmas cheer that seems to be mocking her, the grumpy old man who's suing Jack for an injury that was his own fault, or that every other guest thinks she and Jack are a couple until she sets them straight. Or that his renovations actually look good. So good that when she pulled up in the driveway, she thought she must have the wrong house.

But when a blizzard snows them all in, long-simmering tensions reach a boiling point, especially once she discovers her brother's real motives for renting the place out and how much the failed business ventures she associated with her brother had impacted her own life. The real liability might wind up being the feelings that have grown in her heart.

#hallmark christmas movies #story idea #@shipcestuous #cesty hallmark

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the-masked-reviewer · 1 year ago

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Wish (2023) Review

Potential spoilers ahead...

The writing, the animation, and even the color choices are nowhere near what one would expect from MULTI-BILLION DOLLAR company that is not only known for their animation, but a company widely considered to have revolutionized medium time and time again.

The writing is questionable at best, and at worst it, it feels like it was written by AI to some extent. Most of the dialogue feels rushed and incomplete. The questions with the writing really come to fruition when you look at the lyrics from the music, which, in musicals especially, is where the writing should shine and communicate the majority of emotion. The reason this movie doesn't succeed in this drastically important task could be for multiple reasons. One could be that the hiring of pop writers, who generally wouldn't feel the need to worry so much about making the lyrics carry any weight just so long as they are catchy songs. This led to less musical genre songs and more pop songs. Or… they used AI, which I feel is the more likely answer. I refuse to believe any human being would write the words "watch out world, here I are"(I'm A Star) and think it's good and acceptable under any circumstance, even when writing a pop song. Additionally, many of the scenes you'd expect to have any impact or relevance simply have no effect. For example, Asha at one point, fairly early on, wishes upon a star and the star comes to help her on her quest, but the star and whole idea of wishing on stars are practically irrelevant.

In terms of characterization, there isn't much to say due to the lack of establishing personalities and character arcs in general. Asha has little exposition, which isn't necessarily strange, it's actually fairly common in Disney Princess movies, but the lack of exposition coupled with the lack of believable motivation and growth results in a main character that is flat and a pure archetype with nothing unique. Every character in the movie lacks depth, development, and in most cases, personality. This makes it almost impossible for the audience to care about the conflict, the motive, and everything in between. This lack of development also makes it difficult for the audience to connect with anything or anyone within this story.

The Disney animation style is well-defined and well liked, however this movie's animation is just strange and feels un-mouse like. The animation ended up looking unfinished due to a lack of rendering and lighting. They tried to combine 3D and 2D animation which doesn't translate. As well as meshing the modern style with their classic animation style, despite the fact that these styles don't mesh the way they were trying to execute them.

The casting was really good. Which makes the mistakes, and questionable decisions, especially those in the writing, even more bitter because you know the cast is capable of delivering an amazing performance.

Many of the color palettes and choices were just simply unusual. The expected palette for example, is having Villains be associated with greens, purples, and blacks. This expectation was not only popularized but frequently attributed and associated with the company. And yet, they choose to disregard the precedent and history that they themselves fostered to put this movie's villain in white and gold, with the only sight of green being when ANY character does magic, while purple is Asha, the protagonist's, primary color. The color palettes may not bother everyone, but they are one example of where the choices made for this movie are weird and unexpected in negative ways.

The "message" that you have all the power to do anything you want, with no message of having hope, doing the right thing, or trusting someone/something to help you is done extremely poorly. Such a large company with such a successful history failing to even deliver this simplistic moral even a little is honestly sad. The plot of the movie makes little to no sense. There is almost no motivation for the audience to care about any of the characters, except possibly Asha, the main character. Many of the events throughout the movie feel disconnected and aimless. The entire movie feels like a series of "references" to other Disney movies, so blatant they should be called "callouts" instead, with few events pretending to be a plot between them.

In conclusion, this movie vastly under performs and fails to meet any of the standards expected of it. The only highlight i can think of would be Alan Tudyk's performance as the comedic relief goat. But even this character faces the same problems as the rest.

#wish #disney wish #wish 2023 #asha #movie review #movies #cinema

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airasilver · 2 years ago

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Opinion: Here’s who should have won Time’s ‘Person of the Year’

Updated 10:07 AM EST December 8, 2023

Editor’s Note: Holly Thomas is a writer and editor based in London. She is morning editor at Katie Couric Media. She tweets @HolstaT. The opinions expressed in this commentary are solely those of the author. View more opinion on CNN.

Taylor Swift is Time’s 2023 “Person of the Year,” and apparently, I’m the only millennial woman on Earth who doesn’t feel seen.

OK, that’s an exaggeration. But since the announcement, it’s felt like a specific corner of Spotify Wrapped got bitten by a radioactive spider and attained superhuman powers.

I’m happy for her, I guess. I’ve nothing against a seemingly pleasant person having a lovely time, and there’s no denying she’s had a stellar year. As Time’s feature details, Swift’s now made more No. 1 albums than any other woman in history, has world leaders begging her to tour their nations and has reportedly become a billionaire. “Swift is the rare person who is both the writer and hero of her own story,” says Time. That’s great. I just don’t find that story especially compelling.

Ugh, I feel so mean. I’m well aware this will upset people, and I’d never want to rob anyone else of their joy. We’ve all had conversations with people who simply don’t “get” the music or TV we’re into. Typically, my response to such complaints is, “That’s OK, it wasn’t made for you.” But part of what’s making me so squirmy is the sense that Swift, and the stories she tells through her music, are basically aimed at me. If you lined me up alongside everyone I know who’s currently rhapsodizing over her success, I’d be indistinguishable. But I’m not biting. That’s not because I think there’s anything wrong with her. If anything, my choice for Time “Person of the Year” would be more problematic.

Historically, the title’s recipient has often been a provocateur. The idea isn’t necessarily that the “best” person wins — though that’s certainly been the case at times — it’s that the person who’s had the most influence, for “good or ill” over the previous 12 months, is recognized. Previous winners have included Adolf Hitler, Joseph Stalin, Greta Thunberg, Martin Luther King Jr. and Elon Musk. This year’s shortlist included the Hollywood strikers, Chinese President Xi Jinping, Barbie, Federal Reserve Chair Jerome Powell, Russian President Vladimir Putin, the Trump prosecutors, King Charles III and OpenAI CEO Sam Altman. Time ultimately named Altman CEO of the year. I think he should have taken the top title.

In case he hasn’t yet crossed your radar, Altman is the 38-year-old chief executive of OpenAI, the tech startup responsible for creating ChatGPT. ChatGPT is a revolutionary generative artificial intelligence chatbot that was launched in November 2022. It’s since astounded observers by passing exams at law and business schools, writing effective job applications and computer code and composing part of a political speech for Israel’s president.

The implications of that tech alone are both miraculous and terrifying, particularly given the potential for disinformation campaigns to influence the presidential election in 2024. Many companies besides OpenAI are vying for a bite of the lucrative AI market, competing to develop newer, evermore sophisticated systems. Though the Biden administration recently introduced legislation to regulate the exploding industry, the pace of development is so rapid that it’s often difficult for governments to keep up.

The mysteriousness and speed of the AI race were evidenced in November, when, less than a year after ChatGPT’s launch, Altman was fired suddenly by his company’s board. Just days later, Microsoft, OpenAI’s biggest stakeholder, announced it was hiring Altman to head up a new AI team. This prompted a mass revolt among OpenAI’s staff, almost all of whom threatened to quit unless Altman was rehired. Within days, he was, and the board that’d fired him was replaced.

The circumstances around both Altman’s dismissal and rehiring were remarkably murky. In their statement announcing his sacking, the original board accused Altman of “being not consistently candid in his communications,” but didn’t elaborate on what that meant. Even more worrying, Altman’s return and the restructuring of OpenAI have been characterized as a victory for AI “accelerationists” — those who believe that the tech should be developed as fast as possible, unconstrained by safety concerns. The episode proved that Altman wasn’t just capable of spearheading potentially the most significant invention of the 21st century so far. He was able to upend the ecosystem that created it within days.

This, I think, is what’s lacking in Swift as Time “Person of the Year.” Her predominance in the entertainment industry is undeniable, but her story is essentially one of becoming mega-successful within an existing framework. As she told Time, we live in a patriarchal society fueled by money, so “feminine ideas becoming lucrative means that more female art will get made.” It’s not a million miles from, “If you can’t beat ‘em, join ‘em.”

The impression that no one’s anticipating any controversy from Swift anytime soon was reinforced in November when Gannett, America’s biggest newspaper chain, hired the first-ever Swift correspondent. The journalist in question, 35-year-old Bryan West, is a self-avowed fan. Odd though some might find it to hire someone with such an obvious bias, West has argued that it’s no different than “being a sports journalist who’s a fan of the home team.” Whether you agree with that comparison or not, it’s undeniably in his professional interests for Swift to remain popular and relevant — and it seems unlikely that the appetite for stories about her will wane anytime soon.

This is why Altman, not Swift, ought to have been Time’s “Person of the Year.” His impact on the world could be exponentially more consequential, but not nearly enough people are aware of him or the implications of his technology. Every move Swift makes, however incidental, is the subject of feverish intrigue and speculation. Over in San Francisco, Altman is making moves that could change the fate of the world. And until a month ago, most of us were unaware he even existed.

I don’t know about Sam Altman but I agree, it shouldn’t have been Taylor. She’s just a musician who is everywhere and in everything.

At least I’ve seen good and bad on the AI front. Good and bad from Hollywood and etc. Taylor? Just everyone praising her? For what? Her singing? Her tours? (Where people died but while they bitched at males for things out of their control, Taylor is praised for it….doesn’t make sense to me.) Her making us spend money we then complain about?

She’s not that good of a singer. I don’t like her anymore. She’s the same as any other singer out there.

#time #taylor swift #anti taylor swift #opinion #unpopular opinion

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