#Elon Musk Twitter deal cancel

[timekeeper0]

Elon Musk cancel twitter deal

Elon Musk announced on Friday that he would abandon his $44 billion bid to buy Twitter after the company failed to provide enough information about the number of fake accounts. Twitter immediately responded, saying it would sue Tesla's CEO to confirm the deal.

[youpublic2022]

एलन मस्क से डील रद्द होने के बाद Twitter के शेयर 11.3 फीसदी गिरे social and business update

एलन मस्क से डील रद्द होने के बाद Twitter के शेयर 11.3 फीसदी गिरे social and business update

Twitter Elon Musk Deal: सोशल मीडिया प्लेटफॉर्म कंपनी ट्विटर (Twitter) इंक के शेयरों में तेजी से गिरावट दर्ज की जा रही है. दुनिया के सबसे अमीर आदमी और अमेरिका इलेक्ट्रिक कार कंपनी टेस्ला (Tesla) के सीईओ एलन मस्क ने ट्विटर के साथ 44 अरब अमेरिकी डॉलर के सौदे को रद्द कर दिया है जिसके बाद ट्विटर के शेयरों में गिरावट का दौर जारी है. वहीं, दूसरी ओर ट्विटर ने एलन मस्क द्वारा करार को रद्द करने के फैसले को…

[abhinandan890]

एलन मस्क से डील रद्द होने के बाद Twitter के शेयर 11.3 फीसदी गिरे social and business update

एलन मस्क से डील रद्द होने के बाद Twitter के शेयर 11.3 फीसदी गिरे social and business update

Twitter Elon Musk Deal: सोशल मीडिया प्लेटफॉर्म कंपनी ट्विटर (Twitter) इंक के शेयरों में तेजी से गिरावट दर्ज की जा रही है. दुनिया के सबसे अमीर आदमी और अमेरिका इलेक्ट्रिक कार कंपनी टेस्ला (Tesla) के सीईओ एलन मस्क ने ट्विटर के साथ 44 अरब अमेरिकी डॉलर के सौदे को रद्द कर दिया है जिसके बाद ट्विटर के शेयरों में गिरावट का दौर जारी है. वहीं, दूसरी ओर ट्विटर ने एलन मस्क द्वारा करार को रद्द करने के फैसले को…

[ddcenter18]

एलन मस्क से डील रद्द होने के बाद Twitter के शेयर 11.3 फीसदी गिरे social and business update

एलन मस्क से डील रद्द होने के बाद Twitter के शेयर 11.3 फीसदी गिरे social and business update

Twitter Elon Musk Deal: सोशल मीडिया प्लेटफॉर्म कंपनी ट्विटर (Twitter) इंक के शेयरों में तेजी से गिरावट दर्ज की जा रही है. दुनिया के सबसे अमीर आदमी और अमेरिका इलेक्ट्रिक कार कंपनी टेस्ला (Tesla) के सीईओ एलन मस्क ने ट्विटर के साथ 44 अरब अमेरिकी डॉलर के सौदे को रद्द कर दिया है जिसके बाद ट्विटर के शेयरों में गिरावट का दौर जारी है. वहीं, दूसरी ओर ट्विटर ने एलन मस्क द्वारा करार को रद्द करने के फैसले को…

[qqueenofhades]

Is it normal that I’m legitimately so scared of saying pretty morally tame things like “I don’t want to talk about genocide because it makes me severely uncomfortable” or in general expressing my political opinion.

Like i’m not even kidding when I say that all my drafts are just my possibly offensive (probably not) political takes i’m just so scared of everyone leaving me it’s not even funny.

Anyway i also think that if you talk about Palestine but not Ukraine you are a victim of Russian Propaganda™️

I’m sorry I don’t know why i did this have a nice day ok baiiiiiii

Here's the thing. You and every other average social media user should not have to masquerade as a sudden in-depth expert on every single social, political, humanitarian, etc. crisis that we are dealing with in this wretchedly miserable excuse for a timeline. It should not be a baseline expectation on you that when you log onto your little social media in your little average life, you have to come up with The Correct Opinions on everything and if you don't, you're "perpetrating oppression" by not vigorously spreading misinformation, instead of simply admitting that you don't know what to do, you as an average citizen are not in a position of making this change and therefore don't actually have to spend every waking minute obsessing about it, and that maybe, just maybe, you'd like to spend more time informing yourself until and/or IF you decide you want to talk about it. This is the same as the Instagram Activists (TM) who traumatize themselves to the point of PTSD by constantly consuming torture and/or war porn and/or graphic content about murdered children because they "don't have the right to look away." Actually, you do. You are able to make choices to control your personal social media use and to set boundaries as to what you do and do not want to do and/or see, rather than insisting that the only moral choice is to literally mentally destroy yourself with all the weight of human suffering in the world and then expected to act as a de facto expert on all of it, on pain of being Cancelled. This is a stupid, irrational, unhealthy, and generally idiotic expectation. You should not have to take part in it. Nobody should.

Likewise, I think that this is a large part of why people are so scared to voice any opinion that goes against the Prevailing Groupthink: they are afraid of losing friends, of having nasty bad-faith internet trolls say mean things about them, being accused of being a "bad person," or otherwise being guilt-tripped, shamed, and blamed for not centering their entire existence around something that they cannot actually do anything about. Once again, people think the only way you can be Known to Oppose Something Problematic (tm) is if you post on social media about it all the time. Forget whatever you might be doing offline, in your real life, or otherwise; it "doesn't count" if you don't make a big virtuous display of your Rightthink, or you will be viciously harassed. Now, look, I am old and/or tired enough that I don't give a shit what stupid internet users say about me, but I can tell you that I sure did when I was younger, it was incredibly painful to be on the end of those kinds of attacks, and it's (again!) not something you should just have to expect as a baseline level of gaslighting and harassment. As I have said. This is Tumblr. It is a stupid blue website mostly for fandom and/or three in-jokes. This is not a platform where we are expected To Do Social Justice all the time, nor should it be. As for Elon Musk's Twitter: yeah. No.

Also: yes, if you do spend all your waking moments obsessing over Palestine, but say nothing whatsoever about Ukraine and/or openly support Russia, you are in fact very much a victim of Russian Propaganda and you 100% support genocide when it's done by an "anti-western" state that you support for that reason alone. You only care because you can use the cause to make yourself look morally superior, and it has nothing whatsoever to do with opposing genocide on a basic, universal, or fundamental level. The end.

(I hope you have a nice day too. The anger in this is not directed at you. I support everything you've said here and hope that you're able to set healthy boundaries and protect yourself.)

[spending-life-pretending]

boris johnson resigned shinzo abe dead elon musk’s twitter deal cancelled…hmm…the supernatural cast and crew has been suspiciously quiet

[dertaglichedan]

Musk appeared to take offense at Lemon's probing of his prescription drug use

Lemon also grilled Musk on his X habits and the 'woke mind virus'

The billionaire axed his deal with Lemon hours after the interview a week ago

Don Lemon's comeback show with Elon Musk saw the duo get into a tetchy exchange over his alleged heavy drug use, in a wide-ranging interview that included arguments over his Twitter habits and relationship with Donald Trump.

The former CNN anchor claimed last week that Musk was 'so upset' by the interview that he cancelled their deal to exclusively share the show on X.

In the wide-ranging grilling - which at times sounded more like a deposition than an interview - Lemon took issue with the Tesla CEO's stance on woke ideology, racism, trans rights and drug use.

The pair frequently disagreed, and traded barbs about neither having 'evidence' to back up their claims. Musk told him that users on X would correct any discrepancies in real time as they watched the interview.

When quizzed over his prescription ketamine use, Musk appeared to take offense to Lemon's questioning and said it is 'pretty private to ask somebody about a medical prescription.'

***Get over it Don, you blew it. Bye, bye.

[religion-is-a-mental-illness]

Elon Musk (Full Interview) | Real Time with Bill Maher

Bill Maher: So I think a lot of people thought when you bought Twitter, that this is kind of an outlier, like how does this, what doesn't fit with these other things you're doing. I never thought that. Because I think you're dealing with big civilizational issues and problems, and I was right on your page. I think Twitter is one of them. I mean you have talked about this "woke mind virus," in really apocalyptic terms. You should explain why you don't think it's hyperbole to say things like it's pushing civilization towards suicide. First of all, what is the "woke mind virus"? And if we don't deal with this, nothing else can get done. Tell me why you think that.

Elon Musk: I think we need to be very cautious about anything that is anti-meritocratic, and anything that results in the suppression of free speech. So you know those are two of the aspects of the woke mind virus that I think are very dangerous, is that it's often anti-meritocratic. You can't question things, even the questioning is bad. Another one would be cancel culture, and obviously people try to cancel you many times.

Maher: Many times. Every week. From left and right. I've had it from both sides. And it's interesting, you and I are both like in that little group of people, maybe it's a bigger group now, who are called conservative who haven't really changed. I don't see you, think of you as a conservative.

Musk: I at least think of myself as a moderate. I've spent a massive amount of my life energy building sustainable energy, electric vehicles and batteries and solar and stuff to help save the environment. That's not, it's not exactly far right.

Maher: You drew that diagram once where you're here, I related to that, and like, the world has changed. I feel the same way I feel like very often wokeness, it's not building on liberalism, it's the opposite of liberalism. I can mention many examples where it's the opposite, including free speech.

[ Note: This image was created by Colin Wright. ]

Musk: Free speech is actually is extremely important and it's bizarre that we've come to this point where... free speech used to be a left or liberal value, and yet we see from the, in quotes, "left" a desire to actually censor and that seems crazy. I think we should be extremely concerned about anything that undermines the First Amendment. There's a reason for the First Amendment. The First Amendment is because people came from countries where they could not speak freely, and where saying certain things would get you thrown into prison. And they were like, well we don't want that here.

And by the way, in many parts of the world, including parts of the world that people might think are relatively similar to the United States, the speech laws are draconian.

Maher: England is quite different.

Musk: I won't name any countries but...

Maher: England. Why are we protecting them? They have no First Amendment. It's very easy to prove libel in England whereas here it's almost...

Musk: I love England.

Maher: I do too, but I wouldn't want to say the wrong thing or you could be sued easier there. I mean there are - in France I think if you deny the Holocaust, which I think is abhorrent, but I also think it should be part of free speech, right, you can be thrown into jail okay...

Musk: I really can't emphasize this enough. We must protect free speech. And free speech only matters, it's only relevant when it's someone you don't like saying something you don't like, because obviously any speech that you like is, that's easy

The thing about censorship is that, for those who would advocate it, just remember at some point that will be turned on you.

[rjalker]

I literally did not click on this but okay.

Elon Musk’s new Twitter pronoun rule invites bullying, LGBTQ groups say

Musk made the comment in a reply to a complaint from Jeremy Boreing, the co-CEO of the conservative site The Daily Wire. Boreing, who was seeking to distribute a video opposed to trans rights but said Twitter had canceled a distribution deal, said he considered it a free speech issue to not be able to use pronouns that are different from the ones a trans person uses.

“It is definitely allowed,” Musk told Boreing. “Whether or not you agree with using someone’s preferred pronouns, not doing so is at most rude and certainly breaks no laws.”

Musk said Twitter employees who told Boreing otherwise had made a mistake.

In culture war battles online and off, using pronouns other than what someone prefers is a common way to bully trans people. Twitter banned the practice as part of its rule against degrading behavior or other hateful content until April, when the company’s new management under Musk quietly changed the rule without an official announcement. The rule had been in place since 2018.

. . .

Rodrigo Heng-Lehtinen, executive director of the National Center for Transgender Equality, said Musk’s tweet was disappointing.

“This will only increase hate speech that has harmed our community within social media spaces,” he said in a statement.

Heng-Lehtinen said lives may be at risk, citing a 2020 survey from The Trevor Project, an anti-suicide organization. Transgender and nonbinary youth who said that all or most people in their lives respect their pronouns attempted suicide at half the rate of those who did not have their pronouns respected, according to the survey.

[shinygemstone]

fucking hate twitter because I'm in two different fandoms. One of them has really cool stories, but if I scroll too far, I get HEY YOU ENJOY X THING??? HERE'S ALL THE REASONS YOU'RE A HORRIBLE PERSON!!!!! THE ONLY WAY TO FIX THIS IS [redacted because Tumblr deserves better]

The other has pretty mid content, but important information that makes my life easier about events and updates in splatoon. The issue is that I don't have the motivation to delete my first account and I can't just uninstall Twitter outright because of account B. Honestly it's better to just not look because Twitter loves prancing around with its holier than thou attitude

Fuck twitter. Fuck Elon Musk, but also fuck the culture Twitter has developed. A Twitter refugee will never be truly welcomed on Tumblr because being on twitter requires a tolerance for some pretty heinous comments and the absolute worst of cancel culture.

Someone who belongs on Twitter is likely to agree with the sentiment that someone is a bad person for enjoying Harry Potter or dsmp or Homestuck or whatever other controversial fandom. They're the ones engaging in sexuality discourse.

It's just exhausting to deal with, and it's exhausting to have to get news over that platform because there's no other real way to do it. Nobody takes Tumblr seriously, reddit serves it's own purpose, YouTube, Instagram, and TikTok just won't work for that, and facebook is Facebook. Unfortunately Twitter isn't being replaced, so we have to deal with it

[da-at-ass]

I've been watching the Kanye stuff in the news and the timing of contract expirations... noticing a few interesting anachronisms. Time paradoxes as it were. The big thing is that the deals that people are focusing on as being pulled/cancelled in response to his behavior... those were already going to expire prior to the behavior. Long enough prior that he could have decided to behave like that after being dissatisfied with what was happening with the contracts.

Notably, Adidas and Gap were both still selling product and were planning to still sell product... and he probably would have gotten royalties from those. It would technically have been to his advantage to keep the sales going. But he's complained about not getting a high enough cut of profits, of items not being priced high enough. So my theory is that he didn't want the sales. Either due to ego/dissatisfaction feelings, or due to the feeling that if he got out of these deals, he could get a better deal.

And now I'm talking about JK Rowling.

JK Rowling's transphobic comments are about as weird as Kanye's racist and antisemitic ones in timing and volume. There's no good reason for either of them to be saying these things and there isn't even a PRACTICAL reason for them to be saying these things, nothing that would advantage them.

...Unless you look at it from the perspective of getting out of a contract.

The media contracts and licensing/royalty contracts that JK and Kanye have both been locked into with large corporations have one thing in common--the morals clause. it's in all of them. Basically a contract party can dissolve their agreement pretty immediately if one party does something that's abhorrent to current mainstream moral standards. Adidas can't end their contractual obligations with Kanye until a certain established date re: having merchandise on shelves and sending him royalties, etc, unless the morals clause is invoked. Then a party can eject immediately to avoid reputation loss.

I think both JK and Kanye have been bad-tempered, badly-calculating billionaires who decided to play bad in public to get companies to end contracts with them that they wanted out of immediately so they could pursue other opportunities. I'm not sure what contracts specifically when it comes to JK, but it's interesting that Fantastic Beasts really went sideways as a franchise at the same time that her transphobic rhetoric ratcheted up. I kind of wonder if she was trying to negotiate a new movie deal with a new studio but was locked into Fantastic Beasts and experienced buyer's remorse. For some similar move patterns, see how Elon Musk flip-flopped with the purchase of twitter and acted like he could just get out of it with no consequence at one point.

Big common feature between all of them? They're billionaires who got used to getting instant satisfaction and never being told no, and in the case of Elon and Kanye, who aren't very good at quietly waiting stuff out the smart way, who really lack the patience to wait for a better deal's time to manifest.

As for why they say the things they do in particular and what's going on in their heads and hearts... I couldn't say. But I can say that from my perspective, Kanye launched into his shitspeech after he already lost the Adidas and Gap deals, and all he did was speed up the end of them.

[theyoungturks]

After Donald Trump bashed Elon Musk at a rally held in Alaska, their war has gotten more intense as both men have retaliated against the other on their social media accounts. Cenk Uygur and Ana Kasparian discuss on The Young Turks. Watch LIVE weekdays 6-8 pm ET. http://youtube.com/theyoungturks/live Read more HERE: https://www.independent.co.uk/news/world/americas/us-politics/elon-musk-comments-donald-trump-twitter-b2120947.html "Tesla chief executive Elon Musk has turned on Donald Trump after the former president called him “another bulls*** artist” for canceling his deal to buy Twitter and for not voting for him. The former president’s remarks came after Mr Musk announced on Friday he would not buy the social media platform and accused the company of misleading him about its nature. “Elon, Elon is not gonna buy Twitter,” Mr Trump told supporters in Anchorage on Sunday, saying that he had said that before. “Well, he might later who the hell knows what’s going to happen? He’s got a pretty rotten contract, elegant, his contract, not a good contract.” He also blasted Mr Musk for saying that he would vote for a Republican for the first time." *** The largest online progressive news show in the world. Hosted by Cenk Uygur and Ana Kasparian. LIVE weekdays 6-8 pm ET. Help support our mission and get perks. Membership protects TYT's independence from corporate ownership and allows us to provide free live shows that speak truth to power for people around the world. See Perks: ▶ https://www.youtube.com/TheYoungTurks/join SUBSCRIBE on YOUTUBE: ☞ http://www.youtube.com/subscription_center?add_user=theyoungturks FACEBOOK: ☞ http://www.facebook.com/TheYoungTurks TWITTER: ☞ http://www.twitter.com/TheYoungTurks INSTAGRAM: ☞ http://www.instagram.com/TheYoungTurks TWITCH: ☞ http://www.twitch.com/tyt 👕 Merch: http://shoptyt.com ❤ Donate: http://www.tyt.com/go 🔗 Website: https://www.tyt.com 📱App: http://www.tyt.com/app 📬 Newsletters: https://www.tyt.com/newsletters/ If you want to watch more videos from TYT, consider subscribing to other channels in our network: The Damage Report ▶ https://www.youtube.com/thedamagereport Indisputable with Dr. Rashad Richey ▶ https://www.youtube.com/indisputabletyt Watchlist with Jayar Jackson ▶ https://www.youtube.com/watchlisttyt TYT Sports ▶ https://www.youtube.com/tytsports The Conversation ▶ https://www.youtube.com/tytconversation Rebel HQ ▶ https://www.youtube.com/rebelhq TYT Investigates ▶ https://www.youtube.com/channel/UCwNJt9PYyN1uyw2XhNIQMMA #TYT #TheYoungTurks #BreakingNews 220712__TB03 by The Young Turks

[jyleshay]

Here's your Big Summer Blog Blowout

What an eventful summer it has been, I'm not even sure what topics I should write about here. Elon Musk is trying to terminate his contract to purchase Twitter for $44 billion. Not gonna cover that; he's a silly rich man who thinks rules don't apply to him because 100 million people (and bots) follow his every posted thought. If that story interests you, I'd recommend finance blogger Matt Levine as a good source of analysis.

Monkeypox has been a story, but I think collectively we're all trying to ignore that pandemics are a thing to worry about anymore. The Daily did a good episode on how we bungled that one.

There is a water crisis in the United States. The cause is a combination of climate changes and human behavior, we are using water, and have been for years, in a completely unsustainable way. The resulting problems are bad...sometimes even apocalyptic. For 100 years the states sharing the Colorado river have been using an allocation system that grants right to the water that add up to more than 100% of the actual water in the river. In Utah, the Great Salt Lake is drying up too. You may be thinking, "Silly Billy, that's a salt lake, we don't drink out of that one." That's true, but we are using up its tributaries and the resulting dust pollution from the dried up lake is kind of poisonous to living things. Also, migratory birds rely on the brine shrimp in the lake; humans aren't the only living things in the ecosystem. Here's your further reading from the NYT on that story.

Maybe let's switch to some good news. The James Webb telescope was successfully deployed a million miles away and we got some incredible new images from the great expanse of space. This story is the one I'm the most excited about, but also the one I'm the least equipped to write about. In short, there is some much information we are going to learn about the universe that we didn't know before and that's very exciting!

Okay, getting more political now, the Search of Mar-a-Lago. The former president had his home searched for documents that he took with him from the White House. Trump has claimed that this is a political witch hunt and that he had a standing order to declassify all documents that he took to his residence while he was President. It's a tough place for Republicans to be; if you believe him then you have to ask if that's really a smart security policy for a President to have. Also, it requires some mental gymnastics considering the now ironic attacks he made on Hillary Clinton during the 2016 election campaign. If you don't believe him (which I certainly don't) then he's a liar AND a security risk. It raises a lot of uncomfortable questions if you're a thoughtful Republican.

While Trump was dealing with that, Congress got busy passing the Inflation Reduction Act. This bill attempts to counter some of the inflation-contributing spending from the stimulus bills of the pandemic, while also investing money in infrastructure to curb the effects of climate change. It is projected to raise more in revenue than it spends on climate change. I really like that.

New corporate taxes, drug reform, and funding for the IRS are the main avenues for raising revenue. A few clients have asked me if the IRS getting more funding will mean more audits. Maybe, but I'm still in favor of it. A lot of IRS funding will simply go to upgrading their computer systems. Here's a very interesting thread on how archaic the current IRS processes are, upgrades as a result of this bill should make the IRS more responsive and taxpayer friendly. It will also encourage more taxpayers to be honest in paying their taxes, shouldn't we all want that?

And finally, we have Biden's executive order to cancel $10,000 of student debt for borrowers with income below $125k. I have mixed feelings about this one. It is good that the student loan payment suspension is ending. People have argued that this loan forgiveness will add to inflation. I think the suspension and the pandemic stimulus added more to inflation than this forgiveness will. Forgiveness does not solve the underlying problem, college costs have been rising too fast; this forgiveness just allows colleges to maintain their poor behaviors.

I am generally in favor of policies that add people to the middle class, giving them the financial security and safety to live their lives freely. One of the issues I had with PPP loans was that it primarily gave the money to people who were already financially secure. There were no income limitations, so wealthy business owners were able to get free money in the government's effort to provide confidence that the pandemic wouldn't tank the economy. Simply put, the student loan forgiveness is different in that it targets more people that are not financially secure yet and will make it easier for them to reach financial security.

Yes, there is a crisis that has developed in the US around college education and student loan forgiveness is only treating a symptom, not the crisis itself. However, the loan suspension during the pandemic created a situation that required some form of action by the government, and I think this order resolves that situation. Here is a great podcast discussing the situation a lot better than I can articulate it. Also, the whole thing may get blocked by the Supreme Court, so it might not matter?

Favorites:

Since my last post I've read two books: Project Hail Mary by Andy Weir and Sapiens by Yuval Noah Harari. Project Hail Mary was a very fun sci-fi romp through outer space. Same energy as the author's previous book, The Martian, I really enjoyed it. Sapiens is a very interesting book. A Brief History of Humankind, it spans the whole of human's history and discusses our breakthroughs and changes from the days of being hunter gatherers all the way to today. It was thought provoking and I highly recommend it to see a different perspective on who we were and how it affects who we are.

Movie: Bullet Train - Don't sleep on this movie. It is original and fun with a great soundtrack.

Series: Only Murders in the Building Season 2 - This is kind of a comfort show at this point.

YouTube: 10 Levels of Sleight of Hand - Daniel Roy. I just thought this was interesting.

YouTube: The Supreme Court Declares War On The Environment -Climate Town

Phew that was a lot, good luck in September!

[aurumdrake]

ELON MUSK CANCELLED THE TWITTER DEAL

[ear-worthy]

Ear Worthy: Markle Redux; Pod The North Sparkles ; Augmented Reality Guidelines

Meghan Markle podcast -- Part Deux

 "If you don't succeed, try, try again" is a familiar maxim for those who screwed up the first time.

The podcast network, Lemonada, is taking a chance on a second chance. The network just announced a new creative partnership with Meghan Markle, The Duchess of Sussex. As part of their new deal, Lemonada will distribute the first season of the award-winning “Archetypes” for all audio platforms and also develop a new original podcast series as yet untitled hosted by Meghan, The Duchess of Sussex. 

In 2020, Spotify had announced a $20 million podcast deal with Markle. Although the podcast Markle produced and hosted, Archetypes, was generally well-received, Spotify abruptly canceled the deal last year when it discovered to its surprise that its "We will conquer the podcast universe by throwing money at it" strategy failed.

Archetypes has seen over 10 million downloads, averaging nearly a million listens per episode, and debuted as Spotify’s No.1 podcast in 47 countries around the world.

No word yet on guests, but Archetypes didn't have a problem attracting big-name guests, from Serena Williams to Mariah Carey.

_____________________________________________________

 Canada's Finest Podcast Newsletter -- Pod The North

I think it must suck a lot to be America's neighbor. Overlooked, misunderstood, and patronized, Canadians actually do have their own media universe. 

We have Canada to thank for Rachel McAdams, Celine Dion, Michael J. Fox, Ryan Gosling, Ryan Reynolds, and many others. Can we return Elon Musk for a full refund?

And guess what, America? Canada is kicking our ass in all kinds of podcast engagement,

 Did you know that 71% of Canadians have listened to at least one podcast at some point, and 29% of Canada’s monthly podcast listeners spend at least five hours per week listening to podcasts?

 Revenue from podcast advertising is expected to reach $127.1 million in Canada in 2023, and brands have seen 89% higher brand awareness after advertising on podcasts. Even more impressive, 51% of bi-weekly podcast listeners have bought a product after hearing about it on a podcast.

And the future is bright for Canadian podcasters because 42% of Canadian monthly podcast listeners are aged 18 to 34 years old, so they'll be around listening for a long time.

If you're interested in podcasting in Canada, be sure to check out the Pod The North Substack newsletter by Kattie Laur.  

Pod the North is a free, biweekly newsletter aimed at uplifting the Canadian podcast ecosystem and fostering community. In each issue, you’ll find ecosystem commentary (to keep you in the loop), podcast recommendations, opportunities for your podcast ($$$ and notoriety!), and digestible interviews with Canadian podcasters who you need to know about. 

Kattie Laur is an Award-Winning Freelance Podcast Producer, Consultant, and Writer based in the Greater Toronto Area. Last October, Kattie hosted a live anniversary celebration of Pod the North in Toronto. I'm sure they'll be more live events to come.

You can reach Kattie: @Podkatt (Twitter, Spotify, and Goodpods) | @ PodtheNorth (Bluesky)

Here's an example of a Pod The North story. 

"In a press release that came out this morning, Canadaland has announced the launch of CanadaLabs,a hub for the next generation of audio journalists, open calls for short audio stories from across Canada, and applications to become Canadaland’s first Audio Journalism Fellows."

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Guidelines for Augmented Reality in Ads just released

For many, I'm sure this announcement is filed in the "I don't give a s**t" category.

But we should care, because guidelines on the use of any new technology is critically important. Look what happened when we left social media to do whatever the f***k it wanted. We got Mark Zuckerberg, Elon Musk, trolls, Nazis, Chinese bots, "Fakebook," the conspiracy theory of the day, and Donald Trump midnight rage messages.

So here's what is going on.

 In collaboration, the Interactive Advertising Bureau (IAB) and Media Rating Council (MRC) have released their Augmented Reality (AR) Measurement Guidelines to establish clear and consistent definitions and measurement guidelines for ads within Augmented Reality campaigns. The guidelines are open for public comment for a 30-day period until March 9th, 2024. 

The IAB AR Measurement Guidelines Task Force, working with MRC, set forth guidelines for advertisers and marketers to quantify how much media is delivered and gauge how well their media achieved their business objectives within AR media campaigns.

“Brands are increasingly utilizing AR in their media campaigns to connect with consumers in more meaningful and immersive ways,” said Zoe Soon, VP, Experience Center, IAB. “The Augmented Reality advertising market is projected to generate $1.2 Billion in revenue in the U.S. this year. Thus, as an industry, we need to establish a greater consistency on how we define and measure AR advertising to foster fairness and transparency for buyers and sellers.”

To effectively capture the impact of AR campaigns, these guidelines set a framework to establish clear and consistent definitions for ad delivery, viewability, audience, engagement, and performance. The guidelines are inclusive of AR’s interactive and immersive formats, as AR can accrue non-physical interactions with products as well as the physical interactions related to browsing in the context of attribution.

Did you get all that? Good. Now, can you explain it to me.