Market Xcel is a global research, insights, and technology company in India. With the aim of redefining research, reimagining technology, and reshaping insights, we empower brands, enterprises, and social and government entities to unravel what’s tomorrow now. Future is Now!
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Market Xcel delivers healthcare industry research in Delhi, Mumbai & more tracking trends, customer insights & market dynamics across India.
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Automotive industry Market Research Company In India
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In the fast-paced FMCG sector, it’s not enough to keep up with trends—you need to stay ahead of them. With our data-driven solutions and consumer insights, transform market challenges into opportunities and everyday shoppers into loyal brand advocates.
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Retail Industry Market Research Services in Delhi, Bangalore, Mumbai, Gurgaon & India
Market Xcel offers comprehensive retail industry market research solutions that empower brands with actionable insights to drive growth and performance. Our expertise spans shopper behavior analysis, in-store audits, customer satisfaction surveys, and trend tracking. By combining data-driven methodologies with deep industry knowledge, we help retailers optimize merchandising, pricing, and customer engagement strategies. Whether you're launching a new product, evaluating store performance, or enhancing the shopper journey, our customized research services deliver measurable impact. With a strong focus on both traditional and modern trade, Market Xcel enables smarter decisions in an ever-evolving retail landscape.
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India’s beauty sector: The steep contest of the brands
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The Rise of Dupe Culture: How It’s Shaping Consumer Behavior in India
The rapid emergence of "dupe culture" has transformed consumer habits and redefined the perception of fashion value, especially in India's tier-2 cities. In an era where Instagram Reels and TikTok trends accelerate fashion cycles, consumers are turning to budget-friendly versions of high-end products, making "dupes" a dominant force in the fashion industry.
#Dupe culture#Consumer behavior#India shopping trends#Affordable alternatives#Product dupes#Brand perception#Dupe industry#Dupe products in India#Indian consumers#Budget-friendly shopping#Counterfeit products#Luxury dupes#Branded replicas#Fast fashion#Beauty dupes#Makeup dupes#Dupes vs. originals#Value shopping India#Indian market trends#Millennial shoppers#Generation Z consumers#Dupes vs. quality#Indian retail landscape#High-end product dupes#Luxury replica market#Copycat brands#Affordable luxury#Branded alternatives#Price-conscious consumers#Fashion dupes
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Playing for Big Bucks: India's Sports Sector to Soar to $130 Billion by 2030
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The Rise of Automation in Consumer Surveys: Faster and More Accurate Insights
Gone are the days of spending hours crafting surveys, manually distributing them, and waiting for weeks—to analyze the responses. The era of survey automation is upon us. While your survey system automatically collects, analyzes, and responds to feedback in real time, you can focus on urgent tasks.
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10 Major Shifts in Consumer Behaviour to Expect in 2025
Consumer behavior in 2025 will reflect a balance of digital innovation, ethical priorities, and personalized experiences. Businesses that anticipate these shifts and adapt proactively will not only stay competitive but thrive. By prioritizing transparency, personalization, and sustainable practices, brands can position themselves as trusted partners in consumers' evolving journeys.
#Consumer behavior in 2025#ethical priorities#and personalized experiences. Businesses that anticipate these shifts and adapt proactively will not only stay competitive but thrive. By p#personalization#and sustainable practices#brands can position themselves as trusted partners in consumers' evolving journeys.#ConsumerBehaviour
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Cluster Sampling: Types, Advantages, Limitations, and Examples
Explore the various types, advantages, limitations, and real-world examples of cluster sampling in our informative blog. Learn how this sampling method can help researchers gather data efficiently and effectively for insightful analysis.
#Cluster sampling#Sampling techniques#Cluster sampling definition#Cluster sampling steps#Types of cluster sampling#Advantages of cluster sampling#Limitations of cluster sampling#Cluster sampling comparison#Cluster sampling examples#Cluster sampling applications#Cluster sampling process#Cluster sampling methodology#Cluster sampling in research#Cluster sampling in surveys#Cluster sampling in statistics#Cluster sampling design#Cluster sampling procedure#Cluster sampling considerations#Cluster sampling analysis#Cluster sampling benefits#Cluster sampling challenges#Cluster sampling vs other methods#Cluster sampling vs stratified sampling#Cluster sampling vs random sampling#Cluster sampling vs systematic sampling#Cluster sampling vs convenience sampling#Cluster sampling vs multistage sampling#Cluster sampling vs quota sampling#Cluster sampling vs snowball sampling#Cluster sampling steps explained
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Brand Tracking Guide: Methods, Benefits, and a Case Study
Discover the essential methods and numerous benefits of brand tracking in our comprehensive guide. Learn how to effectively monitor brand performance and make informed decisions to enhance your brand's success.
#Brand tracking#Brand awareness#Brand perception#Brand equity#Market research#Consumer insights#Competitive analysis#Marketing strategy#Consumer behavior#Brand loyalty#Customer satisfaction#Market trends#Data analytics#Performance measurement#Brand positioning#Market intelligence#Tracking metrics#Brand health#Brand image#Brand recall#Purchase intent#Customer engagement#Social media monitoring#Online presence#Customer sentiment#Brand consistency#Trend analysis#Benchmarking#Perception gaps#Target audience
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5 Methods of Data Collection for Quantitative Research
Discover five powerful techniques for gathering quantitative data in research, essential for uncovering trends, patterns, and correlations. Explore proven methodologies that empower researchers to collect and analyze data effectively.
#Quantitative research methods#Data collection techniques#Survey design#Statistical analysis#Quantitative data analysis#Research methodology#Data gathering strategies#Quantitative research tools#Sampling methods#Statistical sampling#Questionnaire design#Data collection process#Quantitative data interpretation#Research survey techniques#Data analysis software#Experimental design#Descriptive statistics#Inferential statistics#Population sampling#Data validation methods#Structured interviews#Online surveys#Observation techniques#Quantitative data reliability#Research instrument design#Data visualization techniques#Statistical significance#Data coding procedures#Cross-sectional studies#Longitudinal studies
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New Product Development companies in Delhi, Mumbai, & India
Elevate your New product development journey with Market Xcel, a distinguished Company in Bangalore, Mumbai, Gurgaon, Pune, Noida, Delhi, and across India. Our premier new product development services leverage a profound understanding of the Indian retail market, ensuring innovative solutions tailored for your business success.
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What Is Trend Analysis in Research? Types, Methods, and Examples
Explore the essence of trend analysis in research, encompassing its diverse types, methodologies, and real-world examples. Unravel the significance of tracking trends to glean insights and make informed decisions in various fields.
#Trend analysis#Research trends#Analyzing trends#Trend analysis definition#Types of trend analysis#Methods of trend analysis#Conducting trend analysis#Utilizing trend data#Research trend identification#Trend spotting#Trend forecasting#Trend analysis techniques#Trend analysis tools#Trend analysis models#Market trend analysis#Statistical trend analysis#Qualitative trend analysis#Quantitative trend analysis#Longitudinal trend analysis#Cross-sectional trend analysis#Trend analysis in research#Trend analysis in data science#Trend analysis in social sciences#Trend analysis in economics#Trend analysis in business#Trend analysis in marketing#Trend analysis in finance#Trend analysis in healthcare#Trend analysis in technology#Trend analysis examples
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36 Genius ChatGPT Prompts to Help You Prep for Job Interviews
Unlock your potential with 36 brilliant ChatGPT prompts designed to supercharge your job interview preparation. Get ready to impress and excel in your next interview!
#Job interview preparation#ChatGPT prompts#Interview success tips#Job interview practice#Interview question ideas#ChatGPT assistance#Interview readiness#Interview skills development#Career advancement#Interview strategy#Mock interview questions#Interview coaching#ChatGPT recommendations#Professional development#Interview practice sessions#Job search support#Interview tips and tricks#Chatbot assistance#Interview preparation guide#Interview techniques#Interview confidence building#Behavioral interview questions#Interview practice resources#ChatGPT insights#Employment interview preparation#Interview preparation tools#Job interview guidance#Interview coaching bot#ChatGPT suggestions#Interview skills enhancement
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What Is Market Research: Methods, Types & Examples
Learn about the fundamentals of market research, including various methods, types, and real-life examples. Discover how market research can benefit your business and gain insights into consumer behavior, trends, and preferences.
#Market research#Methods#Types#Examples#Data collection#Surveys#Interviews#Focus groups#Observation#Experimentation#Quantitative research#Qualitative research#Primary research#Secondary research#Online research#Offline research#Demographic analysis#Psychographic analysis#Geographic analysis#Market segmentation#Target market#Consumer behavior#Trends analysis#Competitor analysis#SWOT analysis#PESTLE analysis#Customer satisfaction#Brand perception#Product testing#Concept testing
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