#<-algorithm shit out of the way

[neo-wolfe]

Sharing things from class! Character designs for an all-woman cosmic horror adaptation of 20,000 Leagues Under the Sea! Nemo, Aronnax, Conseil, and Ned Land, respectively.

[bleaksqueak]

It is so unbelievably frustrating how the algorithm timeline keeps defaulting in a place that has been free of algo bullshit for so long. I cannot tell if it’s a glitch or if they’re just pushing it intentionally. It’s at least easy to go back to the following feed, but with bluesky users more and more depending on the discover feed and tumblr defaulting to the algorithm timeline it just feels like ‘be twitter’ is the shitty destiny being pushed everywhere.

Important video anyone should give a watch:

[rattusrattus3]

.

[beatcroc]

there are simply so many things about ""fandom"" that are profoundly baffling to me

[r0semultiverse]

Gonna post The Edge of Sleep spoilery questions later and some Youtube smash or pass shorts for the characters.

[mittensmorgul]

There’s another post going around about this, but tumblr won’t let me reblog it but...

When I read a story written by a human being, I’m not just reading it because I want to read a coffee shop AU with a specific plot description. I’m reading it because it’s making a connection to another human storyteller and seeing a piece of them carved into the words. Storytelling is a human act of sharing joy, angst, tension, resolution, satisfaction. It’s an act of love.

Writing and reading a story isn’t just an act of creation and consumption. I hate that commercialism and AI are reducing it to that sort of transaction. Like oh, you need words on this subject and that’s the end of it. Like what we really needed was just a vending machine we can push buttons on to get a fix, as if the human creating the story wasn’t a factor. That the author’s life experience and views and feelings haven’t infused the words with their own unique touches.

I’ve read hundreds of coffee shop AU’s over the years (and thousands of fics in general). I’ve seen many similar tropes reused across stories, and just like an AI would, I’ve learned things about writing them that I will always carry with me. But unlike an AI, a human author is not just the sum total of coffee shop AU’s we’ve consumed. Even if we used the same prompt, the same sets of tropes, the same characters. I will always choose the human-crafted story over the computer generated one.

Because again, I’m not just looking for a very specific fix via a series of words. I’m looking for a human connection through story.

Unlike an AI, I have BEEN to a coffee shop. I’ve had experiences in coffee shops. I’ve had funny little meet-cutes with people. I’ve accidentally spilled coffee on myself and knocked heads with someone as we both rushed to wipe it up. I know what it FEELS like. The machine doesn’t.

I’ve also read millions of things that aren’t fanfic, or coffee shop AU’s. I’ve experienced things OTHER than going to coffee shops and having meet-cutes. And I know what all those things feel like when processed through my personal human lens of experience, which is different from every other personal human lens of experience.

All the machine can do is spit out what it THINKS a human experience is, and I honestly don’t care about that at all. Fic is not a “product” to be ���generated.” It’s an art form that connects us to other people who share the same love of a thing that we do.

People who, even when all writing the same characters in the same setting to the exact same prompt, will all add something or have a viewpoint about something or bring a completely different personality and life experience to the story that no one else on the planet could. That’s what I’m actually reading.

[nerdy-hyperfixations]

It is genuinely a weird feeling to have been tracking AI development since 2014 and seeing all the people just find out about it in the past 4 years because the same people that will call you a horrible degenerate for going anywhere near AI are literally the same people who praise Tiktok for its algorithm and they don't even know. They don't even *know* what the algorithm is.

[orcelito]

Got jumpscared by my own full legal name showing up in my email notifications bc I forgot I emailed my code to myself today just in case my VM ends up stopping working again (I got nervous & didn't wanna lose my progress lol)

Goldfish level memory retention

& the funny thing is that the email itself is just. This

Full Legal Name code • hi

[incomplete-ruler]

I find it funny how I literally sabotaged my first paralive edit on youtube (it was also a subbed 'mv' so it wasn't even a shitpost). Like I had the video upload and Tumblr post scheduled and everything, but I just had to talk about Hajun being a sussy little bitch on one of Bae's songs earlier that day.

[proudfreakmetarusonikku]

like i need you all to realise there’s an Actual reason twitter is like that and that’s because the website Can And Will Shove Random Fan Content In CCs Spaces bc algorithms are Terrible. the entire internet is not like tumblr and ao3 ccs can’t just hide tags or not search on stuff like Twitter or YouTube comments or their own subreddits. like what are they meant to do if something weird pops up bc of an algorithm most websites aren’t tumblr and don’t let you turn that shit off. unfortunately the internet is a hellscape and your hot takes about cc boundaries or whatever don’t change that.

[starakex]

Making a blog after years of only getting by with casual use of other more common social media has been some of the most self-fulfilling stuff I could've done on the internet. It's like a public scrapbook except 80% of the content is just. Me dabbling in niche hobbies or buying weird materials on the web for one random project instead of trying to consistently post only about one single hobby

[godtier]

it amuses me how ppl will make PSA posts about how such-and-such platform uses "AI" and tells you to be Very Angry about it via context clues, but then the same ppl will happily reblog AI "art", even when it's very easy to tell and/or it takes two seconds to look at the damn comments on a post to find that it's AI generated, or that the very OP of the post tagged it as AI art, or answered an ask like "yeah I use a generator for the pics," or puts "I use midjourney to make the pics" in their profile on mobile, etc etc etc

I guess it's easier to screech about how an option in a program that you can turn off/disable within seconds and that won't actually do anything more than what your autocorrect or grammarly or siri or alexa or google assistant or photoshop filters have already been doing with/harvesting from your data for years now (spoilers: you've been using and training "AI" algorithms for longer than chatGPT has been mainstream! yes, it's basically the same concept!) than it is to do a few seconds of reading or double-checking to ensure you're not reblogging art theft and tagging it as "photography" 🙃

[gomzdrawfr]

I shared a bit of my wonky process with his arm here on my instagram if anyone’s interested to watch!

light study with cowboy Price

alt version + ref used:

[petrichoraline]

you!! are!! fucking!! up!! this is one of my two main social medias if you can even call it that and this shit is gonna make me leave you for good, idfc, get a grip - if i wanted other types of social media i'd go to other social media. i didn't come to this site for tumblr tv, i didn't come here for the "for you" page - i am here for my dash that shows me precisely what i want to see which is the content the people's whose content i care about share with their followers. i'm not here for their likes, i'm not here for posts i might like based on their likes, i like it simple and you keep adding junk to my neat lil coordinated garden FOR WHAT

ppl who have fled to this site from other sns have done so with the knowledge that they don't get the extensive endless scrolling nightmare that other sites create with algorithm based recs

i dont even follow this acc, i came to see what shit you've pulled now because a mutual was complaining and i can clearly see why; you clearly don't listen to the userbase you already have, even someone like me who spends ungodly amount of time on here, so just do what you will and see what happens, we're gonna be delighted to go "told you so"

i am partially one of the so called "creators on tumblr" and maybe it's because i prioritise interactions with people and enjoying others' content, i don't care for exposure as much as maintaining a nice feed where i can choose whether i want to see smth recommended or not. i don't want what i do to be forcefed to others either. that's my two cents on that.

Tumblr’s Core Product Strategy

Here at Tumblr, we’ve been working hard on reorganizing how we work in a bid to gain more users. A larger user base means a more sustainable company, and means we get to stick around and do this thing with you all a bit longer. What follows is the strategy we're using to accomplish the goal of user growth. The @labs group has published a bit already, but this is bigger. We’re publishing it publicly for the first time, in an effort to work more transparently with all of you in the Tumblr community. This strategy provides guidance amid limited resources, allowing our teams to focus on specific key areas to ensure Tumblr’s future.

The Diagnosis

In order for Tumblr to grow, we need to fix the core experience that makes Tumblr a useful place for users. The underlying problem is that Tumblr is not easy to use. Historically, we have expected users to curate their feeds and lean into curating their experience. But this expectation introduces friction to the user experience and only serves a small portion of our audience. 

Tumblr’s competitive advantage lies in its unique content and vibrant communities. As the forerunner of internet culture, Tumblr encompasses a wide range of interests, such as entertainment, art, gaming, fandom, fashion, and music. People come to Tumblr to immerse themselves in this culture, making it essential for us to ensure a seamless connection between people and content. 

To guarantee Tumblr’s continued success, we’ve got to prioritize fostering that seamless connection between people and content. This involves attracting and retaining new users and creators, nurturing their growth, and encouraging frequent engagement with the platform.

Our Guiding Principles

To enhance Tumblr’s usability, we must address these core guiding principles.

Expand the ways new users can discover and sign up for Tumblr.

Provide high-quality content with every app launch.

Facilitate easier user participation in conversations.

Retain and grow our creator base.

Create patterns that encourage users to keep returning to Tumblr.

Improve the platform’s performance, stability, and quality.

Below is a deep dive into each of these principles.

Principle 1: Expand the ways new users can discover and sign up for Tumblr.

Tumblr has a “top of the funnel” issue in converting non-users into engaged logged-in users. We also have not invested in industry standard SEO practices to ensure a robust top of the funnel. The referral traffic that we do get from external sources is dispersed across different pages with inconsistent user experiences, which results in a missed opportunity to convert these users into regular Tumblr users. For example, users from search engines often land on pages within the blog network and blog view—where there isn’t much of a reason to sign up. 

We need to experiment with logged-out tumblr.com to ensure we are capturing the highest potential conversion rate for visitors into sign-ups and log-ins. We might want to explore showing the potential future user the full breadth of content that Tumblr has to offer on our logged-out pages. We want people to be able to easily understand the potential behind Tumblr without having to navigate multiple tabs and pages to figure it out. Our current logged-out explore page does very little to help users understand “what is Tumblr.” which is a missed opportunity to get people excited about joining the site.

Actions & Next Steps

Improving Tumblr’s search engine optimization (SEO) practices to be in line with industry standards.

Experiment with logged out tumblr.com to achieve the highest conversion rate for sign-ups and log-ins, explore ways for visitors to “get” Tumblr and entice them to sign up.

Principle 2: Provide high-quality content with every app launch.

We need to ensure the highest quality user experience by presenting fresh and relevant content tailored to the user’s diverse interests during each session. If the user has a bad content experience, the fault lies with the product.

The default position should always be that the user does not know how to navigate the application. Additionally, we need to ensure that when people search for content related to their interests, it is easily accessible without any confusing limitations or unexpected roadblocks in their journey.

Being a 15-year-old brand is tough because the brand carries the baggage of a person’s preconceived impressions of Tumblr. On average, a user only sees 25 posts per session, so the first 25 posts have to convey the value of Tumblr: it is a vibrant community with lots of untapped potential. We never want to leave the user believing that Tumblr is a place that is stale and not relevant. 

Actions & Next Steps

Deliver great content each time the app is opened.

Make it easier for users to understand where the vibrant communities on Tumblr are. 

Improve our algorithmic ranking capabilities across all feeds. 

Principle 3: Facilitate easier user participation in conversations.

Part of Tumblr’s charm lies in its capacity to showcase the evolution of conversations and the clever remarks found within reblog chains and replies. Engaging in these discussions should be enjoyable and effortless.

Unfortunately, the current way that conversations work on Tumblr across replies and reblogs is confusing for new users. The limitations around engaging with individual reblogs, replies only applying to the original post, and the inability to easily follow threaded conversations make it difficult for users to join the conversation.

Actions & Next Steps

Address the confusion within replies and reblogs.

Improve the conversational posting features around replies and reblogs. 

Allow engagements on individual replies and reblogs.

Make it easier for users to follow the various conversation paths within a reblog thread. 

Remove clutter in the conversation by collapsing reblog threads. 

Explore the feasibility of removing duplicate reblogs within a user’s Following feed. 

Principle 4: Retain and grow our creator base.

Creators are essential to the Tumblr community. However, we haven’t always had a consistent and coordinated effort around retaining, nurturing, and growing our creator base.  

Being a new creator on Tumblr can be intimidating, with a high likelihood of leaving or disappointment upon sharing creations without receiving engagement or feedback. We need to ensure that we have the expected creator tools and foster the rewarding feedback loops that keep creators around and enable them to thrive.

The lack of feedback stems from the outdated decision to only show content from followed blogs on the main dashboard feed (“Following”), perpetuating a cycle where popular blogs continue to gain more visibility at the expense of helping new creators. To address this, we need to prioritize supporting and nurturing the growth of new creators on the platform.

It is also imperative that creators, like everyone on Tumblr, feel safe and in control of their experience. Whether it be an ask from the community or engagement on a post, being successful on Tumblr should never feel like a punishing experience.

Actions & Next Steps

Get creators’ new content in front of people who are interested in it. 

Improve the feedback loop for creators, incentivizing them to continue posting.

Build mechanisms to protect creators from being spammed by notifications when they go viral.

Expand ways to co-create content, such as by adding the capability to embed Tumblr links in posts.

Principle 5: Create patterns that encourage users to keep returning to Tumblr.

Push notifications and emails are essential tools to increase user engagement, improve user retention, and facilitate content discovery. Our strategy of reaching out to you, the user, should be well-coordinated across product, commercial, and marketing teams.

Our messaging strategy needs to be personalized and adapt to a user’s shifting interests. Our messages should keep users in the know on the latest activity in their community, as well as keeping Tumblr top of mind as the place to go for witty takes and remixes of the latest shows and real-life events.  

Most importantly, our messages should be thoughtful and should never come across as spammy.  

Actions & Next Steps

Conduct an audit of our messaging strategy.

Address the issue of notifications getting too noisy; throttle, collapse or mute notifications where necessary.  

Identify opportunities for personalization within our email messages. 

Test what the right daily push notification limit is. 

Send emails when a user has push notifications switched off.

Principle 6: Performance, stability and quality.

The stability and performance of our mobile apps have declined. There is a large backlog of production issues, with more bugs created than resolved over the last 300 days. If this continues, roughly one new unresolved production issue will be created every two days. Apps and backend systems that work well and don't crash are the foundation of a great Tumblr experience. Improving performance, stability, and quality will help us achieve sustainable operations for Tumblr.

Improve performance and stability: deliver crash-free, responsive, and fast-loading apps on Android, iOS, and web.

Improve quality: deliver the highest quality Tumblr experience to our users. 

Move faster: provide APIs and services to unblock core product initiatives and launch new features coming out of Labs.

Conclusion

Our mission has always been to empower the world’s creators. We are wholly committed to ensuring Tumblr evolves in a way that supports our current users while improving areas that attract new creators, artists, and users. You deserve a digital home that works for you. You deserve the best tools and features to connect with your communities on a platform that prioritizes the easy discoverability of high-quality content. This is an invigorating time for Tumblr, and we couldn’t be more excited about our current strategy.

[baphofemme]

are anyone else's youtube recommendations iffy lately?

[gauntletqueen]

Hi Zoey. Asking from a place of ignorance, could you please explain why Threads is dogshit?

Threads is the Hot New Garbagedump by Certified Scum Of The Earth and Facebook/Meta owner Zuckerburg. It is like if twitter was even worse.

There is ONLY a For You page, meaning you can never just see the posts from your followed accounts who, yknow, you followed for the purpose of seeing their posts.You can't see those. you have to see the algorithm's posts ONLY. You also require an instagram to get full access to all the features like Posting Images. You need a separate social media account to properly access this new social media. And once you've done so, the only way to delete your Threads account, is to delete you instagram account. The Whole Thing. For Some Fucking Reason. Not to mention, obviously since it's zuckerburg, the thing syphons your personal information like crazy, worse still than twitter.

Like ALL your data. as much as it can get. (Love that it says "Other Data" btw. Nice subtle way of saying "whatever else we want") ALSO wouldn't you know it? It's fucking banned in the EU because it violates a bunch of fucking privacy laws!! So it's DEFINITELY not safe to use!

It is as predatory and exploitative as can be, created by someone that we collectively agreed Sucks Shit and Has No Empathy For Human Life and Individuality, and nobody should be touching it with a ten foot pole let alone sign up for it. Not even to test the waters or because it's where everyone is heading, or to see how bad it is for yourself. It doesn't matter if you're joining to get an account ready in case the platform ends up the new big thing. You're feeding the statistics. Even if you're not using that account, Zuckerburg can show the number of signups to shareholders and investors to prove to them that it's viable. Instead of jumping on the bandwagon in case it succeeds, inform people why they shouldn't join, to reduce its chance of success! It's like strikes and protests; The more of us get the word out, the more effective it'll be!