#how to check if your idea is already patented
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"Lex Luthor's latest character flaw" poll winner, "deciding he wants grandbabies and giving Robin a cloning lab about it". Behold, a new WIP strikes!!
“What,” Tim says, staring blankly at the brightly-lit and airy sunroom full of very obvious cloning technology in the very expensive penthouse that Lex Luthor’s bodyguards just dragged a handcuffed Red Robin and Spoiler into after kidnapping them straight off patrol in the Diamond District in the middle of an active crisis situation with the League of Assassins and disabling all their tech and every single one of their trackers six and a half hours ago, down to the bastardized Kryptonian-tech ones in their back molars and two more in both of their suits that Tim didn’t even know existed, plus the one he put in Steph’s collar that she didn’t know existed. Babs is probably just about feral by now. Bruce is definitely feral by now.
And Lex Luthor is drinking what appears to be a neon purple protein shake out of a rocks glass while sitting at a neatly-arranged desk in the center of the sunroom lab, looking idly bored and scrolling through whatever’s on his phone with his free hand.
Alright then, Tim thinks carefully.
“There you are, I was starting to wonder if I’d gotten al Ghul riled up for nothing,” Luthor says, barely glancing up from his tablet.
“. . . which al Ghul,” Tim asks with wary dread.
“All of them,” Luthor says, setting down his tablet to give him a pleasant smile.
Well, now Tim knows why nobody’s dropped in a skylight to rescue them yet. And also why half of Gotham is currently on fire.
“Uh,” Steph says, glancing around the sunroom lab. “So like, lead-lined glass in here, then, or . . . ?”
“We’re in Connecticut, so no,” Luthor replies dismissively. “Anyway, the Boy Scout always gets suspicious of too much lead in one place. Which I personally find darling, since anyone in Metropolis without at least a lead-lined and soundproofed bedroom is essentially asking for Kryptonian voyeurs, whether intentionally or not on said Kryptonians’ parts. Also, privacy laws exist for a reason. As do patents, copyrights, attorney-client privilege, HIPAA . . .”
“Connecticut?” Steph repeats incredulously. “What the frick is in Connecticut?”
“Currently, us,” Luthor replies matter-of-factly. “Hope, Mercy, do me a favor and go check the security systems manually, just in case any invasive species of vermin have gotten into them. Also, yes, there is kryptonite, and no, there is actually much more than you’re theorizing.”
“You have literally no idea how much kryptonite we’re theorizing,” Steph says as the bodyguards both leave with an affirming nod. Luthor gives her a pitying look, then turns his chair a few degrees towards Tim. Tim immediately expects the inevitable threat or ultimatum, and braces himself for–
“I’d apologize for all the fuss, but I don’t actually care about inconveniencing you and don’t see the point in pretending I ever would,” Luthor informs him. Tim stares blankly at him again. What is even happening right now? “Now then, what are your intentions in regards to ‘Supernova’, as I hear someone’s started calling himself now. ‘Themself’? I’m not sure if ‘Supernova’ is meant to be gender-affirming or more a ‘too old to stick with ‘Superboy’ but there are already three ‘Supermen’ active and the whole, you know, general stubborn individualism they’re so fond of. Or ‘he’s’ so fond of. Whichever."
Tim stares at him.
“Is this supposed to be a trap for Supernova or a shovel talk for me?” he asks, because a) he’s not telling Lex Luthor anything about Kon’s gender or personal choices that Kon hasn’t publicly stated, and b) only Lex Luthor would actually kidnap two active vigilantes in the middle of a crisis he’d apparently pre-arranged to give a–well, no, Bruce would also do that, definitely. But this is not a Batman talk, either way.
Batman’s “talks” all involve tests, for one thing, so actually so far this is an improvement.
“It’s an engagement present,” Luthor says pleasantly.
Tim’s brain crashes, then does the slowest reboot of his life. He’s recovered from concussions faster, he’s pretty sure.
“They’re . . . not engaged, though?” Steph says skeptically. “Or, like, even dating?”
“Red Robin’s commitment issues are his own problem, not mine. I’ve got a schedule to keep,” Luthor replies dismissively.
#timkon#tim drake#lex luthor#stephanie brown#dc robin#dc spoiler#wip: tim's free cloning lab#long post
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second chapter of ratchlock mecha au !! you can find the first one on my tumblr profile or my ao3 — as always, inspired by @keferon ‘s mecha au, based on pacific rim !! check out their blog, it’s full of delicious art. :3
chapter summary :: in which ratchet swears and has a vaguely southern accent, deadlock still hasn’t woken up, and the author uses the phrase “back to the garage” a ridiculous amount of times. heavily sprinkled with apostrophes.
thx for reading, enjoy !!! <33
fun little note: read ratchet’s voice and thoughts with a southern accent / drawl. it makes for an exhausted, no bs kind of hilarity. i can’t explain it to you, but trust me. XD
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• send out a signal, and i’ll fly low (i’ll find you by the light of your halo) — chapter two
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Ratchet stands on a log that’s halfway suspended off the ground, the figure splayed out in front of him (he’s hoping the height will give him a better vantage point to visually assess priority injuries.) He’d just made a run to the garage and hauled back whatever supplies Lassie (his all-terrain rover) could fit.
(And listen, he didn’t pick the name, that was all First Aid — affectionately named due to her wide dual antennae and Rough Collie color scheme. Ratchet kind of loves it, but don’t tell Aid. He’ll get ideas.)
Wheelie (one of his med drones, also named by Aid. big surprise,) flits around overhead, actively taking visuals of the figure and digitizing partial schematics based off those. He chirps inquisitively from the side, systems whirring as Ratchet jams a hastily-assembled sandwich in his mouth (he forgot to eat it on the way.)
According to Ratchet’s initial assessment, the figure appears not to have any sort of respiration system — sure, there’s external vents on the figure’s upper torso, but there’s no circulatory air flow or chest rise and fall to indicate lungs. That, fortunately, takes two major concerns out of play.
Having finished his sandwich, Ratchet jumps off the log to reassess the mouth and airway. The airway’s still patent, and Ratchet’s pleased to note that the pink liquid dripping out of the mouth and nose seems to have clotted on its own.
And the fact that the liquid stopped flowing on its own indicates that the being likely has some type of clotting factor, or self-diagnostic repair system — which in turn indicates some type of independent processes, and a partial measure of intelligence. And while it might be a new branch of A.I. programming or something similar he hasn’t come across yet — he gets the feeling that isn’t just a new software. (Honestly, either way, he still notes it down with a carefully restrained glee.)
No, something in his gut is telling him that this — this figure, being, or whatever it is — is simply just different. True, it could be some experimental military hardware or equipment, like a remote-controlled mecha suit (which was his initial hunch) but this thing? No. This thing’s alive — and he thinks it’s sentient.
(And this thought, if verbalized to anyone else, might have them look at him like he’s crazy and send him in for a couple rounds of psych. And like, he loves Chromedome and his sweetheart of a husband, but he’d rather not, thanks.)
He doesn’t know how to explain it. He just knows. However, based on that hell of an assumption — he’s currently making a lot of choices that could and will come back to bite him later. (Such as not reporting whatever the hell happened in the last two hours to someone who can actually do something about… well, whatever this thing is. Patient? Yeah, patient works.)
He shakes his head, forcing himself out of it. He’ll have more than enough time to second guess his decisions later. Right now, he has a patient, and that’s all he’s ever needed to know.
Having already felt the being’s neck earlier to try and detect any type of pulse (and come up with nothing,) he moves on to assess and neutralize any major fluid leaks as best he can before transport. He marks down the worst bits of exposed internals and hot spots as he does.
The figure’s broken shoulder joint will have to be stabilized before he can even think about transport, and when he shifts the being’s right arm (with the help of Wheelie,) he finds deep lacerations running through the upper abdomen. (And it. It looks bad. Like it was shredded — like someone took claws to it.)
Ratchet’s not going to even begin to unpack that. Unfortunately, there’s not much he can do for the abdomen at the moment without a welder, but he clamps torn fuel lines and caps exposed wiring in an attempt to buy time.
He takes a moment and sends out an alert for the rest of the med drones to meet them at the site, inputting coordinates with one hand and grabbing a sample jar with the other, an easy confidence in his posture that radiates experience.
And meanwhile the glee from earlier keeps coming back, growing up his spine the more he examines the being’s mechanics (mechanics that someone, somewhere) crafted and poured into them. He runs his fingers down a seam, featherlight in a kind of reverence — even bashed and dented to high heaven, this figure is a vision.
He drops his hand as he catches himself — he still has a patient here, and they’re not getting any better out here exposed to the elements. He really needs to get his priorities straight — he hasn’t slipped like this at a scene since his very early days, when everything was still new, fresh, and stimulating. His entirely professional mechanic’s awe (and mild jealousy) over the being’s construction can keep.
He carefully takes a sample of the pink liquid, catching it in the sample jar as it drips directly from an open line in the being’s dislocated shoulder just before he binds it closed. He tucks the jar safely in his bag, wrapping it in shop towels just in case it decides to corrode its container. It hasn’t shown any signs of corrosion to the nearby environment or his work gloves so far, but you can never be too careful.
(The incident at Jasper Base II comes to mind. Some people could benefit from basic lab rules. Why, yes, he is looking at you, Wheeljack.)
That taken care of, he grabs some construction grade rebar and an extra tarp he had lying around to use as a temporary splint. With Wheelie’s help, he ends up being able to stabilize the shoulder relatively easily, despite the being’s size (and current state of unhelpfulness.)
And once that’s complete, he decides he’s finished what he can, quickly packing up the site. The figure’s as stable as they’re going to get before transport, and the drone squad is almost here — there’s absolutely the concern of more going on with the figure internally that he can’t ascertain, and he needs to get them in for extensive scanning like, yesterday.
He puts in another call to Orion while he waits — but just like earlier when he called at the garage, Orion still doesn’t pick up. And while Ratchet’s never been one for paranoia (that was always Red Alert’s thing,) he’s starting feel something chewing away at the back of his brain. Something feels off about this whole situation (aside from the huge, hulking metal figure,) and he’s never been one to discount his intuition.
(Mostly because it’s hard-earned — but also because he has the skills, knowledge, and temperament to back it up.)
He taps the figure’s undamaged shoulder carefully (as if to acknowledge that they’re still there and very much real,) sighing loudly. The whole shift of his body changes as he does, exhaustion coloring his bones for the first time since he stumbled across a figure in the woods. He glances up at the figure’s face a second later, looking for any hint of consciousness, something to tell him that they’re alive, and listening.
“Hey. I don’t know if you can hear me, but,” and he pauses for a second. “Well, weirder things have happened. Hopefully you’re just out cold — you better not be in a coma or something, because I have no idea how to pull you out. I do not get paid enough for that.”
He watches Wheelie flit around Lassie, her antennae moving up and down as she tracks the drone’s movements, and if Ratchet didn’t know better he’d say they were playing like a couple of kids. Cute, carefree, and oblivious to the world around them that witnessed upheaval only a few hours ago. He continues.
“I hope you’ve got a name. Mine’s Ratchet, in case you were wondering. It’s military,” (and that part is said longsufferingly.) “I’ve just been calling you Scrappy in my head. I hope that works for you, because until you wake up, or come out of stasis, or whatever, that’s what you got.”
He absentmindedly starts brushing dried mud and old paint off the being’s arm as he talks. “And you better wake up soon, kiddo, I got questions. My best friend isn’t answering my calls, which means you’re gonna be stuck with ‘em; so please, be prepared. I’ve got a notebook stash to rival Alpha Trion’s and a 82 year old whiskey cellar on hand, so you better have some answers,” and here, he uncovers some gray paint, voice trailing away as he brushes off more dirt. His eyes widen, eyebrows raising as he reads.
“D34D106K, huh?” and he lets out a whistle. “Hell of a name, if that is, actually, your name. Well,” and he shrugs, “gives me somewhere to start, I guess.
He pats D34D106K on the arm consolingly. Damn, and if that isn’t a mouthful — Scrappy’s better, honestly.
“Can’t make any promises, of course, kiddo, but I’ll do my best to find out what happened to you.” He glances down at his PADD, glaring at Orion’s contact without any real heat. “That is, if my best friend ever feels like calling me back.”
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thx again for reading !! appreciate each and every one of you. <33
disclaimer :: i am not an engineer, a mechanic, or a programmer; i know nothing of which i speak. but i do happily take feedback, so if something seems wildly off, pls let me know and i’ll go bother my mechanic relatives until i figure it out.
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• character credits belong to hasbro, idw comics, and the respective transformers franchise. all works enclosed are solely my own, and are purely fictional and meant for the enjoyment of the reader. please do not republish, steal, or likewise pass off my works as your own in any manner, otherwise you will be blocked and reported. ty !! •
#transformers#transformers idw#idw drift#tf ratchet#idw deadlock#ratchlock#dratchet#tf mecha au#tf mecha universe#pacific rim au#maccadam#not tagging all the side characters mentioned but there are some !!#including cdrw mention !!#and first aid my beloved#fanfiction#fanfic#writers on tumblr#ao3 fanfic#ao3 link#ao3 author#humanformers#tf drift#guys i love drift#just thought yall should know#kal’s drabs
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Story Pile: Daniel Sloss' X
Standup comedy isn’t a format I spend a lot of my time watching. The whole thing smacks of things like social spaces and bars and being sociable. Standup comedy that gets turned into a special is even more these days tied to the Netflix blandness factory that is also responsible for platforming some awful people.
But still.
Still.
Sometimes I watch them and now I wanna talk about one.
Content Warning: Daniel Sloss’ X has a deliberately dark turn in the final act, which is kept obscure for a purpose. I’ll mention the specific turn in the article if you want more warning, but if you want to go into the special cold, check it out and then come back to this.
Comedy is a really challenging thing to analyze because a large portion of what comedy is doing is playing with and subverting your expectations. The fundamental structure, as best we understand it in modern research around comedy, is that it is a evolutionary response to incongruous stimuli. You are a pattern-seeking animal and when a patent can be subverted in a way that doesn’t produce anxiety, the result is basically your brain burning off the emotional energy in the form of giggles.
This can mean that comedy as a narrative form relies heavily on construction of structure, but there are forms of comedy that are even closer as it were to the metal.
I’ve talked about comedy specials in the past, particularly talking about the work of Hannah Gadsby and I think they do something really interesting in the comedy space. They present the specific narrative of how as a non-privileged person, and how that means they have to approach comedy through a relentless sequence of self-flagellation. Comedy is about being honest, it’s about sharing something of yourself, but the thing is, they live a life where that something of themselves is already being subjected to relentless indignities every day, and so getting on a stage and joining in the war on their dignity on the side of the indignities is a different thing.
They spoke about how the conventional philosophy of the comedy show is one where they have to take a life that is disrespected in general, press it flat, turn it into moments in time and then fold those moments into paper airplanes and fling them from a stage for people’s entertainment. Moments that are treated then, through that process, as if they have some permanence to them, in a way trapping the loved ones who are in those stories in those moments that may be their worst, and also gliding over the terrible things in their life that they have had to experience along the way to getting on the stage to talk about it.
It is a harrowing experience when Gadsby uses this from the position of the marginalised to effectively excoriate an audience that are willing to consume their trauma as entertainment, even if they are the one presenting it in that way, especially because that is the way they are able to make us hear it.
Daniel Sloss comes at it from the other side of things and quite frankly, Daniel Sloss’s comedy, in X in particular, is the sort of thing that makes me deeply embarrassed about the ways guys think and talk about being guys because, like, it can’t be that Daniel Sloss is a once in a generation genius, right?
When you deal with any entertainer, they are fundamentally going to be an example of a culture that they belong to and that’s not going to be a matter of coming at reality from a completely new dimension. You’re dealing with novelty, not uniqueness. If you’re talking about how someone’s one in a million, there are 7,000 of them on the planet right now. Sloss’ X takes entirely mundane, familiar ideas, common experiences, but common experiences of the inner life of a guy.
It’s ‘hey, relatable thoughts, right guys?’ but it’s thoughts not about the ways we perform guyness. It’s not the ‘oh man my wife, right?’ or expressing a spiteful energy about things we’re told it’s okay to complain about. It’s instead things like ‘hey, did I just have a homophobic thought,’ and then doesn’t try to bore down into first principles of what that means but instead accepts that these are things the brain can do and you can get something out of examining them.
Sloss approaches it first by just being willing to put elements of his own inner life out there that don’t resonate with me directly but they do echo. There are definitely patterns of thoughts and ways of being in the privacy of my own mind that no one has ever voiced in any kind of special or book or analysis that gets me past that thought of ‘well, I’m not like all those other relatable humans, I’m a weird meat puppet stuck inside a festering shell,’ but Sloss’ specific explication of how his mind processes through his tendencies shows me a way of approaching reflection that is both better than what I (don’t) do, but also, would work for what I am.
It’s a weird thing, like I’m being told ‘hey, sure, you have an unrelatable inner life, but it’s not fucking alien, you’re not from mars, ya prick.’
Look, X is a really good show, I like it a lot but take the content warning seriously. It’s a frustrating thing to talk about because while it is very funny, it gets very intense and that intensity is something the show has to lead you into. You can’t just jump to the end and talk about it (though, I mean, you can, you can cut it out, and clip it and share it on youtube and several people have) without the support and scaffolding from the rest of the show. Because that sequence isn’t just about a dark thing happening (a sexual assault of a friend) but is about trying to get you to think about this not as a thing that happened to someone, but something that he could have seen coming.
I talked a while back about how Nanette uses comedy to explain its ideas, and how that explanation is through a medium normally seen as having limits that you’re not supposed to approach. The idea is that comedy can do whatever it wants in the name of comedy, that it can be transgressive and challenge you, but it should never challenge you in a way that doesn’t feel funny enough, and that means that suddenly, it’s okay to say slurs but it’s not okay to tell stories of trauma.
Hindsight is a gift, stop wasting my time.
Hannah Gadsby, Nanette
I found this very pertinent because there are things that people say games shouldn’t and couldn’t do, a set of ideas that now look so tried in hindsight now we know that one thing games can do is galvanize and activate modern fascism.
X is a comedy special which opens with a deliberately confrontational and completely innocent joke. The expectation you are entering this space with is this is a guy who is going to be able to make the kinds of jokes that a lot of other people can’t get away with just because we don’t afford that kind of privilege and preference to people who don’t look like him, specifically him. It talks about butt stuff, about wanting to care for children without having children, about reflexive homophobia, and it has a book-end joke about an eight year old flipping off horses, and it’s a delight.
I really like X and in the same way that Nanette left me with a deeply useful quote, I will similarly, always have some reason to remember Daniel Sloss shouting into a microphone:
Talk to your boys.
Daniel Sloss, X
These comedy specials are funny and enlightening and as serious as a heart attack.
Check it out on PRESS.exe to see it with images and links!
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Hey so I saw your post accusing soapy of art theft and I'd like to take these allegations seriously because they are very serious.
What proof do you have of soapy stealing your work? I've looked through most of their accounts, reverse image searched their art (as you advised), seen speed paints of theirs etc which all lead me to believe that they have not stolen your work.
Could you help me out here? I'm willing to believe you've been stolen from because that's not an uncommon occurence on here-- however the burden of proof is kinda on you.




Side by side, here are both. Likewise, mine are all dated before theirs. All my original posts about it were posted before theirs, I started in November, they posted it in March. My most recent update on it was also before theirs first post about it. Also, it has some exact blemishes I made, which, for some reason, they also copied into it and simply had no reason to do so, as evidently the aim was to make it look better.
I don't really know how this can possibly be seen as anything else. They didn't even give me a chance to finish it. I'm not sure if this is being willfully ignorant or what.

Like? The proof is literally there. They've just added to it, but it was my piece and idea.
Like what more can I even say, this is the most basic and obvious thing like how could it be denied.
All the parts of me actively doing this before them keep being ignored, and it feels biased at this point.
They are serious, and you should take it seriously, as this sort of thing is serious. I think that people don't realise how serious it is to commit plagiarism in this online sphere of so many people copying other people's art and selling it for profits, and even more so when done in regards to an active artists official business, and actively impacting someone's livelihood and profiting off of it for yourself? Maybe some are too young to understand, but this is why businesses are not allowed to plagiarise and steal product ideas from other companies because it's illegal. It's why copyright, patents, branding, and so on exist.
Also, please understand what the word "allegation" means because I have proof, and I keep posting proof, even though, well, it was already there.

It only came to people's attention recently, but that doesn't mean I haven't posted proof and talked about this since March. And I find myself having to keep posting it to people acting as if I haven't posted anything at all about it yet, when I would've assumed they would have checked such an incorrect accusation that I have no proof, and then lead onto harassing me as if I have not given proof, as that's rather extreme thoughtless behaviour to immediately reach to doing that before even checking you're correct.
Oh, how the shield anon is used for makes people say wild things without worrying about fact-checking anything.
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Anti-AI argument desperately needs to abandon the knee-jerk idea that by and large, a superior, inherently more fulfilling and morally pure "community" among conventional fandom is some sort of objective, self-evident reality to present with no nuance. this also goes for a knee-jerk view of AI users in all high school/college/academia contexts as inherently stupid and wrong, with an implied corollary that conventional academia and the way material is taught, assigned, and expected to be completed is *always* more intellectually righteous. like. I'm not saying you can't still dislike AI. I'm not the cops. There are genuine problems related to the labor rights, and the way it devalues workers and gets sprung on them without their consent. But this common element of the mindset will become unhealthy and draining for you, in the long run. I say this out of concern, not as a way to insult or demean you. it relies on a strawman. an imagined passive, impotent, reclusive leech who can somehow inexplicably *only* use AI, has no "real" friends, never simultaneously does their own non-AI research, never still simultaneously makes non-AI art, never buys books or commissions, and never communicates ideas or collaborates. That is all patently exaggerated. There are reams of Discord servers, comment sections, subreddits, message boards, etc. The problem is, it starts *seeming* more accurate, because if you express something to that effect, more AI users are going to avoid you, and you'll never try to seek out evidence to the contrary. and peddling this like. misrepresentation, sometimes outright elitism, is damaging, conservative, and reactionary. please understand that this is not to say *all* of your beliefs are reactionary, and also not "haha, you're cringe, so i'm slapping the arbitrary reactionary label on you!" because what I very specifically mean is that an exaggerated strawman enemy, pit against a glorified, rose-tinted view of a tradition you want to defend, as an appeal to social order, and opposition of something that's changed... is the literal definition of a view that's conservative and reactionary. Standard art/writing communities very much still have people who lack integrity, people who harrass others, and a lot of people who get relatively little "community" or "interaction" despite genuinely trying. your overgeneralized, overprotective reactions can potentially help make things *worse*, as it encourages your art community and peers to fall into self-righteous thinking patterns, rather than self-reflecting, thinking about why they feel and believe the things they do, and researching their claims in a way that resists confirmation bias. for examples, these all increase the risk of confirmation bias: -taking articles about the energy/water use at face value and not looking at the broader context/comparisons/how it was calculated -not periodically performing newer, more up-to-date fact checks on how different kinds of modern LLM and Gen AI services work, get trained, and get funded -not comparing differing opinions and sources -not thinking deeper about the underlying reasons this is all incentivized, or what underlying sociopolitical flaws allow careless approaches to AI to get so big in the first place. it can also sort of fuse with and intensify the pre-existing pockets of elitism and toxic dogma in writing/art communities that were already there for other reasons. this is not to say there is nothing Good about the community, because that would be just as wildly fucking intellectually dishonest and dogmatic of me. There is in fact a *lot* that's good about it, but you have to keep the bad in mind to do the work towards *keeping* those things good, and helping them flourish. and finally, yes, my stance against reactionary dogma/elitism/lack of self-interrogation absolutely applies to the AI bros with way too much blind, overprotective faith in the other direction too. ...but this post ain't about them, which I would really hope was obvious anyway.
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I bet JJ mccollough is excited about the idea of all the provinces being collapsed into one megastate that gets envvvveloped into the U.S., its what he's been stumping for, the little seditionista, the treasonous bootlicker. "No sovereignty and an identity wipe? Where do we sign up! Take our sovereignty awayyyy"
youtube
"Dont think about this as being taken over" thats how i feel about you guys getting administratively operated by mexico. Who the fuck is that guy? Jesse watters.....He's hyper eh? He's like, so aghast about the idea of liking mexico, respecting mexico. The scoffing comes from how he thinks of them as an inferior culture, an inferior "race", but thats so patently untrue, theyre wayyyyyy cooler than the u.s., just let them run stuff, they already do all the work for you anyway, ask tony bourdain's ghost who cooks your food and delivers your mail, HE knows
Meanwhile dig this watters muppet barking at ford about how he's offended. Ooohhhhh he's offendeddddd, wahhhhhh
Glassy eyed lunatic, how many Adderall with that liquid lunch, fucko
Checking the gif tab for jesse watters and its all epilepsy-inducing face comparisons, mostly between him and the dude who used to run papa johns but had to step down because he was so bad for his own brand lmao
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The Hidden Risks of Not Conducting a Patent Search
In the fast-moving world of innovation and technology, protecting intellectual property (IP) is crucial. Many inventors and businesses, however, overlook a critical step in the IP process — conducting a patent search. This seemingly minor oversight can lead to serious consequences such as legal battles, financial losses, or product discontinuation. Let’s explore why patent search is important, and the hidden risks of skipping it.
What is a Patent Search?
A patent search is a comprehensive review of existing patents and published patent applications to determine if an invention is novel and non-infringing. It involves checking domestic and international patent databases to identify similar inventions. The goal is to assess whether your idea is unique enough to warrant a new patent and to ensure it doesn’t infringe upon an existing one.
Why Patent Search is Important
Confirms Originality of the Invention Before investing time and money into development, a patent search ensures your idea hasn’t already been patented. This not only saves resources but also protects you from pursuing a non-patentable invention.
Informs Patent Filing Strategy Knowing what’s already out there helps you tailor your application to highlight unique features, increasing your chances of approval.
Reduces Legal Risks One of the primary reasons why patent search is important is to avoid patent infringement. Unknowingly using patented technology can lead to lawsuits, injunctions, or even damage to your brand’s reputation.
Guides Business Decisions Patent search results can influence product development, marketing, and even investment decisions. Investors are more likely to support innovations with a clear IP strategy.
The Hidden Dangers of Skipping a Patent Search
1. Risk of Patent Infringement
Launching a product without verifying existing patents can result in infringing on someone else’s IP. Infringement cases can cost companies millions in legal fees and settlements. Even worse, courts can issue cease-and-desist orders, forcing companies to halt production or sales.
2. Wasted R&D Investment
Without a patent search, companies might develop technologies that already exist. Months of research, development, and prototyping could be wasted if a similar patent is discovered later.
3. Loss of Market Opportunity
Imagine launching an innovative product only to face a lawsuit that pulls it off the shelves. This not only affects revenue but gives competitors a chance to dominate the market.
4. Damaged Reputation and Investor Confidence
Being sued for patent infringement can tarnish a company’s image and shake investor confidence. Startups, in particular, depend heavily on credibility and goodwill to secure funding and partnerships.
5. Application Rejections
Submitting a patent application without knowing prior art (existing patents) often leads to rejections or costly revisions. A patent search can help draft stronger, more focused claims, increasing approval rates.
Real-World Example: A Costly Mistake
Take the example of a tech startup that launched a wearable fitness device without conducting a thorough patent search. Six months later, they received a cease-and-desist letter from a competitor holding a similar patent. The startup not only had to recall all units but also paid a hefty settlement. Had they conducted a patent search early on, they could have avoided this financial and reputational damage.
How to Conduct a Patent Search
DIY Searches: Use tools like Google Patents, USPTO, or WIPO for a preliminary search.
Professional Help: Hiring patent professionals or agencies ensures thoroughness and accuracy, especially for complex technologies.
Patent Analytics: Advanced tools can also offer insight into trends, helping you identify white spaces for innovation.
Conclusion
Skipping a patent search may seem like a way to save time and money, but the risks far outweigh the short-term benefits. From legal troubles to lost opportunities, the consequences can be severe. Understanding why patent search is important is crucial for any inventor, entrepreneur, or business aiming to bring a product to market.
A proactive approach, including a comprehensive patent search, not only helps you avoid patent infringement but also strengthens your innovation strategy and long-term success.
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Patentability vs. Prior Art Search — What’s the Difference?
When protecting an invention, two terms often confuse inventors: patentability search and prior art search. Although they sound similar, each serves a distinct and critical function in the patent process. Understanding the difference between the two can save time, money, and legal headaches down the line.
In this blog post, we’ll break down what each search means, how they differ, and when you need one — or both. We’ll also explore real-world examples and answer frequently asked questions.
What Is a Patentability Search?
A patentability search, also known as a novelty search, is performed before filing a patent application. It aims to determine whether your invention is new and non-obvious in light of what already exists.
The focus of a patentability search is to:
Uncover existing patents or publications similar to your invention.
Evaluate if your idea meets the requirements of novelty and non-obviousness.
Reduce the risk of your application being rejected by the USPTO or other patent offices.
The results help inventors decide if pursuing a patent is worthwhile. It also allows attorneys to write stronger, more strategic patent claims.
Patentability Search Example
Imagine you invent a toothbrush that sterilizes itself using built-in UV light. Before investing thousands in a patent application, you request a patentability search. The search reveals a few patents using UV technology but not in the exact configuration you developed. This gives your attorney confidence to proceed and tailor claims to highlight your unique approach.
What Is a Prior Art Search?
A prior art search is broader and is often conducted after a patent has been filed or granted. It involves reviewing all public disclosures that might impact a patent’s validity, scope, or enforceability.
Prior art includes:
Patents and published patent applications worldwide.
Books, journals, articles, theses, and technical reports.
Conference presentations and product manuals.
Websites, videos, advertisements, and even social media posts.
While a patentability search is mainly forward-looking (to see if you can patent something), a prior art search is more retrospective — checking what’s already publicly known.
Prior Art Search Use Cases
Litigation defense: To invalidate a competitor’s patent claim.
Freedom to operate (FTO): To avoid infringing on existing rights before launching a product.
Due diligence: For mergers, acquisitions, or licensing deals.
Core Differences Between Patentability and Prior Art Searches
Let’s highlight the key differences that set them apart:
1. Purpose
Patentability search determines if your invention can be patented.
Prior art search tests the strength or validity of an existing patent.
2. Timing
Patentability search happens before filing a patent application.
Prior art search occurs after filing, granting, or during legal disputes.
3. Scope
Patentability search focuses mainly on patents and published patent applications.
Prior art search covers all public knowledge, including non-patent literature.
4. Outcome
Patentability search guides whether to proceed with a patent.
Prior art search supports legal actions, risk analysis, and business decisions.
Why Both Searches Are Crucial
Many inventors mistakenly believe that one search is enough. However, each serves a different strategic purpose.
For example, a patentability search won’t reveal a public product launch that happened five years ago with no published patent. That’s where a prior art search is critical. Similarly, relying solely on prior art searches won’t help you assess whether to file a new patent.
When used together, these searches form a comprehensive strategy for innovation protection, competitive intelligence, and litigation readiness.
Case Study: Patent Filing Gone Wrong
A startup in California developed a smart helmet for cyclists that tracks head movement and alerts emergency contacts after a crash. Confident in their novelty, they skipped the patentability search and filed directly. After months of waiting, the USPTO examiner rejected the application due to a prior international patent with very similar claims.
Worse, when they launched the product, they were sued by a competitor who held a valid patent for similar technology. A subsequent prior art search revealed a university thesis from 2009 that could have invalidated the competitor’s patent — if found sooner.
Lesson? Do both searches early to avoid legal and financial risks.
When Should You Conduct These Searches?
Before filing a provisional or utility patent: Start with a patentability search to assess your idea.
Before product launch or market entry: Use a prior art search or freedom-to-operate search.
Before investing in R&D: Combine both searches to plan your innovation roadmap.
Before buying or licensing IP: Validate the strength of existing patents with a prior art search.
During patent disputes: Use prior art to challenge a claim or defend your own.
FAQs
Is a patentability search legally required? No, but it’s strongly recommended to avoid wasted filing fees and rejections.
Can a prior art search prevent patent infringement? It helps, but it cannot guarantee freedom from litigation. It minimizes risk.
How much do these searches cost? Patentability searches typically range from $300 to $1,000. Prior art searches may cost more due to their depth and scope.
How long do they take? A professional patentability search takes 3–7 days. A detailed prior art search may take 1–2 weeks, depending on complexity.
Can I do the search myself? You can use Google Patents or USPTO search tools. But professionals access global databases and understand how to interpret results effectively.
What if I find something similar in the search? Don’t panic. Slight differences may still allow for patenting with well-crafted claims. Consult with a patent attorney.
Professional Support Is Key
While online tools exist, they’re not a substitute for experience. Skilled professionals understand how to search globally, interpret results accurately, and support your goals — whether it’s drafting strong claims or invalidating a competitor’s patent.
For inventors, startups, and corporations alike, partnering with a patent search expert offers peace of mind, avoids wasted effort, and strengthens your innovation pipeline.
Conclusion
Both patentability searches and prior art searches are vital tools in the patent world. Though they serve different purposes, they complement each other. One ensures you’re not reinventing the wheel. The other ensures you’re not stepping on legal landmines.
Before spending money on drafting and filing or launching a product into the market, invest in the right search. Your innovation deserves to be protected — properly and strategically.
Ready to Validate Your Idea?
Don’t leave your invention’s success to chance. A thorough patentability search can give you the clarity and confidence to move forward.
Get Professional Patentability Search Services — Let our experts help you make smart, informed decisions from day one.
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Understanding Patent Agents: Your Gateway to Innovation Protection
In the fast-paced world of innovation and entrepreneurship, protecting intellectual property is just as important as the idea itself. This is where patent agents come in—professionals who play a vital role in turning brilliant inventions into legally protected assets.
Who is a Patent Agent?
A patent agent is a licensed professional authorized to prepare, file, and prosecute patent applications on behalf of inventors. While they are not necessarily lawyers, they are certified by the patent office of their respective countries and possess specialized technical knowledge, often with backgrounds in science or engineering.
Think of them as the bridge between innovation and legal protection—they make sure an inventor’s idea is translated into a solid patent application that meets all legal requirements.
What Do Patent Agents Do?
Patent agents wear many hats to help inventors secure rights to their creations. Here are some of their key responsibilities:
Drafting patent applications: This includes writing the technical and legal descriptions of the invention.
Filing with the patent office: Handling all formalities and procedures to submit the application.
Responding to objections: If the patent office raises any concerns, the agent works to resolve them.
Conducting patent searches: To check if similar inventions already exist.
Advising inventors: Offering insights into patentability, strategy, and how to avoid infringement.
How Are They Different from Patent Attorneys?
While both patent agents and patent attorneys work with patents, there’s a key distinction:
Aspect
Patent Agent
Patent Attorney
Legal qualification
Not a lawyer
Qualified lawyer
Technical background
Typically required
Often optional
Litigation rights
Cannot represent in court
Can represent in court
Filing & prosecution
Authorized to handle
Also authorized
In short, patent agents focus on the application and examination process, while patent attorneys can handle legal disputes if a patent is infringed.
Why Work With a Patent Agent?
Whether you're an inventor, startup founder, or part of a research team, a patent agent can be a valuable partner in your innovation journey. Here’s why:
✅ Expertise in technical writing: They know how to articulate your invention in patent language.
✅ Cost-effective: Typically more affordable than hiring a patent attorney for filing.
✅ Regulatory know-how: Familiar with complex patent laws and procedures.
✅ Support throughout the process: From the initial idea to final approval, they’ve got your back.
Final Thoughts
In the world of innovation, a great idea deserves solid protection. Patent agents ensure that creators don’t just dream big—they protect big. With their blend of technical acumen and legal knowledge, they’re quietly powering the engines of innovation behind the scenes.
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Essential Guide to Patentability and Novelty Search Services
A novelty/patentability search is a critical first step for anyone seeking to obtain patent protection for an invention. The process helps determine whether an idea is truly unique and non-obvious -- two essential requirements for obtaining a patent. By conducting a thorough patent novelty search, inventors can ensure that their innovation has a higher chance of being patent approved while saving time, money, and effort. At Immunis IP, we offer expert patentability search services to provide clarity and confidence to inventors.
What is a novelty/patentability search?
A novelty search services in usa checks whether an invention meets the criteria for patent protection. The objective is to uncover the "prior art" which includes existing patents, scientific publications, and other publicly available information related to the invention. This step is crucial in determining whether an idea is new and whether it is patentable under applicable law.
Importance of a patentability search
1. Assessment of patentability: Conducting a novelty/patentability search in usa helps you determine whether an invention is new and worthy of seeking patent protection. If a similar invention has already been patented, the chances of obtaining a patent are low.
2. Save time and resources: Filing a patent application is a lengthy and costly process. By using a patent search services in usa, inventors can focus their resources on ideas that have a higher chance of success and avoid unnecessary expenses.
3. Strategic Refinement: By analyzing the search results, inventors can refine their inventions by highlighting unique aspects, improving their commercial viability.
4. Strengthening Patent Claims: A properly conducted novelty search services in usa helps in crafting robust patent claims that can withstand scrutiny during the application process. Immunis IP expert guidance helps inventors identify opportunities to strengthen their intellectual property portfolio.
How is a Patentability Search Conducted?
This process usually involves experienced patent professionals who access various patent and non-patent databases. The most important steps are:
A comprehensive novelty search services in usa by experts like Immunis IP ensures that no important details are overlooked and provides inventors with a reliable basis for decision-making. Benefits of Professional Patent Search Services. When it comes to intellectual property, expertise is key. Collaborating with experts ensures access to advanced tools, global databases, and strategic insights that improve the quality and reliability of our patentability search services in usa. The Immunis IP team brings extensive experience and a customer-centric approach to ensure inventors get actionable insights tailored to their needs.
A novelty/patentability search in usa is a fundamental step on the path to patent acquisition. By identifying prior art, assessing the uniqueness of an invention, and refining patent claims, inventors can secure stronger, more defensible patents. Whether you're an individual inventor or an innovating business in a competitive industry, a professional patent novelty search in usa with Immunis IP can put you on the path to success. Make informed decisions, protect your ideas, and maximize the value of your innovation with our professional novelty search services in usa services.
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How to start a home-based small business
Starting a home-based business is not a new concept, but the rise of remote work and its flexibility has fueled a significant increase in home enterprises. This guide offers the tools and insights you need to turn your vision of a home business into reality, helping you achieve your professional and financial goals. Here’s a 12-step guide on how to successfully start a small business from home.
1. Refine Your Business Concept

Starting a home-based business begins with a well-defined vision. Before getting into the legal and logistical aspects, it's important to clearly identify the problem you aim to solve or the product or service you plan to offer. At this stage, narrowing your focus on a specific niche is crucial for success.
Find Your Niche: Leverage your skills, passions, and experience to offer unique value in a specific area, targeting a defined customer base.
Analyze the Competition: Study your competitors, their offerings, and audience using tools like social media to shape your strategy.
By doing this, you'll build a focused business concept, setting a strong foundation for success.
2. Make a plan for your business

You’ve evaluated your interests, hobbies, and unique talents, and decided, "I can make a business out of this." That’s a great start. However, transforming an idea into a thriving business takes more than just motivation. Here are some important factors to keep in mind:
Why It's Important: About 70% of entrepreneurs recommend having a business plan, even for home-based businesses.
What It Does: It outlines your goals, steps to achieve them, and evaluates if the business is feasible to run from home.
Whether it’s running a catering service from your kitchen or selling digital art online, a business plan provides a roadmap for success. Use a template if you're unsure where to start.
3. Choose a Business Name

Selecting a name for your business is an exciting milestone. It should be memorable, engaging, and reflect the essence of your brand. Before finalizing it, follow these steps to ensure availability:
State and Federal Checks: Visit your state's business bureau or secretary of state’s website to check if the name is already in use.
Trademark Search: Use the U.S. Patent and Trademark Office (USPTO) website to ensure the name isn’t trademarked by another business.
Domain Availability: Check if the corresponding domain name is available using Google. A matching domain strengthens your online presence.
These steps will help ensure your business name is legally available and ready for use.
4. Choose a Business Structure

The structure of your home-based business can impact liability, taxation, and even your revenue generation methods. Here’s a summary of the most common business structures:
Sole Proprietorship: Simple, but personal assets are at risk for business debts.
LLC: Separates personal and business assets, offering liability protection with pass-through taxes.
C Corporation: Provides the highest liability protection but requires more paperwork and separate tax filing.
General Partnership: Similar to sole proprietorship but with shared liability and management among partners.
5. Register Your Business

While registering your business isn't mandatory if you're self-employed, doing so helps you access tax benefits and personal liability protection. If you choose to operate as a sole proprietorship, you can report business income using your personal Form 1040.
However, sole proprietors risk personal liability for business debts, as they are considered the same legal entity as their business. Each registration type has its pros and cons, and determining the right path can be challenging. Your local SBA can assist you in selecting the best structure and completing the necessary paperwork.
6. Acquire a License for Your Business

In addition to registering your business, you may need a license to operate legally in your city or state. If you're running a home-based business, specific permits like a Home Occupation Permit may be required. Some areas might also necessitate a sign permit or a building permit for renovations.
Here are some common licenses you might encounter:
General Business License: Allows you to operate within your locality.
Home Occupation Permit: Permits home-based business activities.
Industry-Specific Licenses: Required for certain professions (e.g., cosmetology for hairstylists, electrician licenses).
Sales Tax Permit: Needed to collect and remit sales tax for taxable goods or services.
HOA Approval: Check with your Homeowner's Association for any restrictions on running a business from home.
Finally, apply for an Employer Identification Number (EIN) from the IRS, which is quick and free. An EIN is beneficial even if you don’t officially register your business.
7. Open a Bank Account for Your Business

To run a successful business, it's essential to maintain accurate financial records. Opening a dedicated business bank account simplifies tracking expenses and keeps your personal and business finances separate, providing added protection for your assets.
Having a separate account also helps you maximize tax benefits and deductions available to small business owners. If you register your business as an LLC or corporation, a separate bank account is required.
8.Establish Financial Frameworks

According to over 60% of experienced business owners, effectively setting up your financial systems is crucial when starting a new venture. Now is the time to invest in accounting software or hire a professional, such as a bookkeeper or accountant, to help manage your finances.
9. Obtain Business Insurance

It's wise for any small business to consider purchasing general liability insurance. This coverage protects you in case someone files a claim for property damage or injuries related to your business. For instance, if you start a cleaning service and accidentally damage someone's property, you’re covered.
Additionally, review your homeowner's insurance, as it may not cover the costs associated with running a home-based business. Ensure you have the necessary protection to recover losses if anything happens to your home.
10. Consider Funding

While starting a business without funding is possible, most new ventures incur initial costs such as:
Business registration
License application fees
Equipment purchases
Software investments
Before launching, determine how you'll cover these expenses. If costs are low, you might pay out of pocket.
If you need more funding, consider:
Crowdfunding
Approaching angel investors
Applying for small business loans
You might also work part-time or dedicate evenings and weekends to earn extra income while getting started. Note that 36% of aspiring entrepreneurs cite securing funding as a top challenge.
11. Secure a Marketing Strategy

Attracting paying customers to your product or service is essential for business success. Marketing comes in various forms, and different businesses target their audiences using distinct strategies, such as:
Social Media Marketing: Promoting your product through social media platforms.
Print Advertising: Using ads in newspapers or magazines to reach potential customers.
Online Advertising: Directing traffic to your offerings through email or website ads.
Define your marketing goals—whether it’s generating leads, increasing website traffic, or boosting brand awareness. Clear, measurable objectives will help you track progress and adjust strategies as needed. Understanding your target audience will enable you to choose the most effective marketing channels.
12. Create a Dedicated Workspace

While your kitchen table may work temporarily, a dedicated workspace is essential for maximizing productivity and minimizing back strain. Separating your work area from your living space helps maintain a clear boundary between work and personal life.
For some, this might mean setting up in a basement or garage—many successful entrepreneurs, like Bill Gates and Jeff Bezos, started their billion-dollar companies in similar spaces.
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How and where can someone get a Patent Registered?
Getting a patent registered means protecting your invention legally so others can't copy it without your permission. Here's a simple guide:
Understand What You Want to Patent: First, make sure your invention is something new and useful. It could be a product, a process, or even a design.
Research: Look into existing patents to make sure your idea hasn't been patented already. You can do this through online databases or by hiring a patent attorney.
Prepare Your Application: You'll need to describe your invention in detail, including how it works and why it's unique. This can be a bit complex, so some people hire a patent attorney to help.
File Your Application: You'll submit your application to the appropriate patent office. This could be a national office, like the US Patent and Trademark Office (USPTO), or an international one, like the World Intellectual Property Organization (WIPO).
Wait for Examination: Once you've filed your application, it will be reviewed by a patent examiner. They'll check if your invention meets all the requirements for a patent.
Respond to Office Actions (if needed): Sometimes, the examiner might have questions or ask for more information. You'll need to respond to these requests within a specific time frame.
Grant or Denial: If everything goes well, your patent will be granted! If not, you might have to make some changes or your application could be rejected.
Maintain Your Patent: After your patent is granted, you'll need to pay fees to keep it in force. You'll also need to defend it if someone tries to challenge it.
Remember, getting a patent can take time and money, but it's a crucial step in protecting your invention and potentially profiting from it.
#patent services#patent registration#legal advice#legal assistance#law firm#legal services#patent application#patent search#patent infringement
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How to Start an eCommerce Business in 5 Steps (A Business Planning Guide)
Are you ready to start your eCommerce business and turn your hobby into money? In this digital age, people who want to start their own business and make it big in the online market have many options. Starting an online store can be a fun and profitable business, whether you want to sell handmade goods, niche items, or cool new gadgets. But how do you start?
This complete guide will show you the most important things you need to do to start your eCommerce journey and help you figure out how to be an online business owner. Get a coffee, put on your work clothes, and let's start an eCommerce business in five easy steps!
1. Define eCommerce Business
Perfecting your idea is the first stage in launching any business. Selling professional services and tangible or digital goods are examples of online business concepts.
Whichever option you decide on, you must specify your e-commerce business strategy and create a business plan that details your target market.
You'll have many questions during this process, such as: How will you provide your goods or services to your clients? Which licenses and permits are required? How much will it cost to launch your eCommerce, and how will you pay for it? Your business plan should address these questions and offer a roadmap for the upcoming months.
2. Importance of Planning
After defining your eCommerce business, it is critical to plan it. It comprises many aspects, including the business structure, name, payment method, and shipment.
Here's an explanation of these aspects:
Picking a way to run your business.
While each of these company types has advantages and disadvantages, consulting with a lawyer may assist you in determining which is best for your purposes. Also, plan how your business will operate. Plan your shipping and delivery routes. Also, how are you going to track these services?
Giving your business a name.
Choose your business name carefully because it will become your brand's name. Check the websites of your local secretary of state and the U.S. Patent and Trademark Office to make sure the name you want doesn't already belong to a business. Make sure that the domain name you want for your business is also available.
Applying for an employer identification number (EIN).
An EIN is free to get from the IRS. You can do it online, by mail, fax, or phone. A business does not have to have an EIN, but having one can help you keep your personal and work finances separate.
Opening a bank account for your business.
We suggest all business owners open a separate bank account for their company. Clients these days like to use UPI and cards to pay. You should check how people can pay if you start an online store and offer them to your customers. Also, think about how safe the payment methods are.
Getting the licenses and permits that your state or city needs.
Where the business is located is an integral part of it. Most likely, this includes a business license. If you offer services, you may also need a professional license. Find out what the rules are in your area by visiting the website of your state or city government.
3. Market Research and Analysis
A target audience is a specific set of people to whom you want to direct your products, services, and marketing. It is typically defined by characteristics such as gender, age, hobbies, difficulties, and ambitions.
Researching your target audience will help you understand their difficulties, pain spots, and purchasing patterns. You can then build messages, offers, and marketing and advertising campaigns that appeal to your target audience.
Draw inspiration from your competitors' efforts and build on what they're doing well. Identify their best-selling items, social media outlets, and the type of content their audience enjoys.
4. Setting Up Your Online Store
If you want to open an online business, you can hire a website developer or do it yourself.
How to Choose the Right Domain Name
It tells people what kind of business you are and is part of your site's URL. Using your business name as your domain name is a good idea, but it's not required.
Pick a web host and a site builder.
An e-commerce website maker is a website that lets you make and run your online store without having to know a lot about computers.
Many website builders let you drag and drop items and have many themes you can change. Making it very simple for people who don't know how to code to set up an online store.
Shopify, Wix, Squarespace, and WordPress are all well-known website builders. Each one has its own set of features and functions.
Compare them based on how easy they are to use, how customizable they are, how many design choices they have, how good their customer service is, and so on.
Also, it would help if you chose a web host. This service lets you put your website online after you've set it up. There are a lot of website makers that also host websites.
Choose the layout of your website.
Now is the time to create your online store, which is the heart of your business. With just a few clicks, website builders let you add a lot of free and paid styles that you can change to fit your needs.
Try out several styles to find the one that works best for you. Select the one that lets you make a lot of changes.
This is an example:
If you sell customized T-shirts, choose a theme that lets you code a feature that lets customers add text or pictures to make the shirt their own. You can also code a function that lets them see what their changes will look like before they buy.
Once you've chosen a theme, you can begin making the pages you need, such as
Homepage
Page for products
The "About Us" page
FAQs page
Policy pages
Page for contact
5. Marketing and Promotion Strategies
So, you've made a product listing full of helpful information, keywords, compelling writing, and beautiful images. It's time to tell everyone about it!
Getting as many people as possible to your listing will give you a better chance of converting them. This means you want as many people as possible to click on, view, and buy your goods.
Online shoppers are more likely to come to you if you have a more significant online footprint. There should be at least three places where you can be found online: your e-commerce shop or landing page, social media, and online ad space. Keep your review count and scores high once you start making sales. This will make your brand seem more trustworthy.
Make advertising plans
When people click on ads, they buy things. And in today's e-commerce world, where competition is high, you need a strong advertising plan to stand out.
There are many ways for online sellers to promote their goods, which is great. Amazon gives its buyers a lot of pay-per-click (PPC) ad choices and other marketing programs to help their items get more attention. You can even keep track of people who come to your post from ads you run outside of Amazon.
Use social media
54% of people have bought things they first learned about on social media. This means entrepreneurs who want to build brand recognition should have a social presence.
Getting more people to follow your business on Instagram, Twitter, Facebook, and TikTok lets millions of people who might buy your products know about them.
You can make it easy for customers to find your items by linking your storefront or individual product pages to your social media pages. On Facebook and Instagram, you can even sell things right away.
You can also connect with people on social apps in more natural ways than traditional ads. You can, for instance, use Instagram or Twitter polls to find out what people think about your goods, tell people about sales and discount codes, or post "engagement prompts" to get people to comment.
Tips for Success in E-commerce
Once you've set up your business, here are some important tips for making it successful in e-commerce:
Make your e-commerce site more likely to convert.
You can get more people to buy from your online store by making it more user-friendly. Resulting in more sales and money.
If not, it won't matter how many people visit your website—it will be hard to turn them into buyers.
Set up a program to reward loyal customers.
With a customer loyalty program, you can give customers rewards to keep them coming back, build long-lasting relationships, and get more people to love and support your brand.
The goal is to give buyers reasons and advantages that make their contacts with your brand more valuable. As a result, you'll probably be able to keep more of your customers, which means you'll make more money from return purchases.
Run a campaign for influencer marketing.
Working with influencers is a great way to boost sales and raise awareness of your business online. You can reach their fans and use the trust they've built with their public.
Look at Converse. Along with four top TikTok creators with 12 million fans, the shoe brand worked with them to promote the launch of its "Creative All-Star Series" in London.
One of the influencers, Jake Sweet, made a movie with over 37,000 likes and more than 120 shares.
Create an E-commerce Market Presence
If you have an online store on an e-commerce marketplace, you can use its huge reach and good image to your advantage, which could lead to more sales and money.
Every month, billions of people visit the websites of online stores like Walmart and Amazon. People like shopping here because the marketplaces have built trust over the years, they put the customer first, and they have a huge collection of products.
Conclusion
Starting an online store can be a fun and profitable business if you carefully plan and carry out your steps. Aspiring business owners can succeed in the tough world of online shopping if they follow the five important steps in this guide. These steps include researching the market, making a marketing plan, opening an online store, and performing market research.

Janet Watson MyResellerHome MyResellerhome.com We offer experienced web hosting services that are customized to your specific requirements.
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3 Texts To Send Your Ex Boyfriend To Make Him Come Running Back
So... you want to get your ex boyfriend back?
One of the easiest ways you can win your ex boyfriend back is by simply using your cell phone and tapping a bunch of buttons.
Sound absurd? Well, it isn't... I've coached thousands of women around the world to effectively "Text Their Exes Back"... even if they initially thought that it was impossible to ever rekindle any sort of romance with their ex boyfriend.
And today, I'm about to give you some tips on how you can force your boyfriend to come running back to you (and no, he'll definitely have absolutely no choice in the matter).
Ready?
This is the first text you can send to get started (but don't send these text messages yet. At the end of the article, I'll tell you exactly when to send these texts, because when you send these messages is just as important as what you send).
Text #1 - The "I'm Ok" Text Message: -- "Hey _____, I just want to let you know that I'm 100% cool with the breakup and I thought that it was a good idea. Hope we can still be friends. Talk soon." --
This text message is great because it conveys all the right messages. For one, you're letting him know that you were 100% okay with the breakup (you need to make him think this right now). By saying this, you're pretty much saying to him that you don't really need him... and this will subconsciously drive him insane. By posing as "just a friend" right now, you start planting my patented 'Seduction Seeds' that will eventually cause him to start thinking about you in a sexual way again... and win him back for good. More on this in a bit.
Text #2 - The "No Communication" Text. -- "You're right. It's best that we don't talk right now, but I would like to be friends eventually." --
This one is a little advanced and you need to know exactly when to send this text... but again, you're communicating to him that you don't really need to talk to him. In essence, you're saying that you don't really need him to play any role in your life anymore. By doing this, you'll send the messsage that you do want to "move on"... and you'll begin tricking him into thinking that he actually lost you!
Text #3 - The "Jealousy" Text. -- "I think it was a great idea that we decided to start dating other people. I do just want to be friends right now!" --
By saying this, you're telling him that you're actually dating other people right now... which will in turn make him jealous. This is a good thing. By saying this, you're sub-communicating to him that you're actually wanted by other guys. Remember, men are attracted to women that are wanted by other guys, so by saying that you're dating around already, you're pretty much saying that "it's your loss, mister!"
Remember, you can't just simply send these texts to him and expect good results... you need to have a plan of attack, and send these messages right when he's most likely to take them seriously... only then will he begin to feel attraction for you and induce a "fear of loss" within him.
In the free presentation below, I'll show you exactly what you can do to make your ex boyfriend want you again. No matter what your situation is -- or how badly you've messed up since the two of you broke up -- I'll be able to give you a number of useful tips that you can apply immediately.
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So hurry up and check out the video below.
Click here to check out this video presentation.
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