#First-Party Data

[catchexperts]

Is Digital Marketing Still in Demand in 2025? Here’s What to Know

As we enter 2025, businesses are asking: What is the future of marketing in 2025? Is digital marketing still in demand? The answer is a clear yes—but only for those ready to evolve.

The digital marketing market in 2025 is expected to surpass $800 billion globally, driven by innovations in AI, automation, privacy-focused targeting, and cross-channel integration. Marketers must now shift from legacy strategies to modern, conversion-driven frameworks that adapt to rising customer expectations, data privacy regulations, and rising platform costs.

Here are the top digital marketing trends for 2025 that will define success:

📊 1. Optimizing ROAS: Revenue Over Vanity

Return on ad spend (ROAS) is no longer just a metric—it's a necessity. In 2025, with increased ad costs on platforms like Meta and Google Ads, every marketing dollar must drive tangible value.

What’s changing:

ROAS reporting now ties directly to sales and revenue data, not just impressions or leads.

Tools like CRM-integrated reporting and AI-powered attribution are helping brands track real ROI.

Businesses that optimize their full customer journey—from ad creative to landing page to sales call—will see stronger returns and greater budget efficiency.

📺 2. The Rise of Connected TV (CTV) Advertising

Connected TV (CTV) is redefining digital video ads in 2025. As consumers shift from traditional TV to streaming platforms, brands can:

Reach niche audiences with precision targeting

Integrate CTV ads into omnichannel funnels

Measure performance like never before

CTV offers the best of both worlds: brand awareness and measurable performance—a powerful combo in any digital strategy.

🌐 3. Diversifying Paid Media Channels

Is your business still relying solely on Google and Facebook for paid traffic?

That’s risky.

2025 is the year to diversify:

Use LinkedIn for B2B lead gen

Try Reddit, TikTok, or Pinterest for niche targeting

Leverage industry-specific platforms like Zillow for real estate or Houzz for interiors

Diversification = more audience reach, lower ad fatigue, and reduced dependency on a single platform.

🔁 4. Lead-to-Sale Process Optimization

Most businesses focus heavily on lead generation, but in 2025, smart marketers look deeper in the funnel.

Shift your KPIs:

From lead count → to appointments held

From call durations → to closed sales

From form submissions → to deal conversion rates

By integrating CRMs, lead tracking tools, and AI-based analysis, you’ll uncover high-intent actions and eliminate wasted spend on low-quality leads.

🎯 5. First-Party Data & Smart Retargeting

Privacy regulations and cookie deprecation are here.

In response, the future of marketing in 2025 lies in:

First-party data collection (email, purchase behavior, preferences)

AI-driven customer segmentation

Hyper-personalized retargeting based on real behaviors

Predictive targeting will separate good campaigns from great ones—and customer trust will hinge on ethical, transparent use of their data.

✍️ 6. SEO-Driven Content That Converts

Is content still king in 2025? Absolutely—but only if it delivers value with intent.

To stay ahead:

Focus on user intent, not just keywords

Create interactive formats: videos, calculators, quizzes, AR/VR

Make content shoppable, trackable, and conversion-friendly

Your content must not just rank—it must guide users from awareness to action.

🔚 Final Thoughts: Redefining Growth in 2025

So, is digital marketing still in demand in 2025?

Yes—but only for businesses that adapt.

To succeed:

Track performance with real ROAS

Expand your reach through CTV and new paid platforms

Use first-party data to personalize and retarget

Focus on deeper-funnel KPIs like sales, not just clicks

Deliver SEO content that’s built to convert

📌 Take Action Now

The most competitive businesses in 2025 will be those who pivot faster, experiment boldly, and prioritize revenue over impressions.

Ready to meet the future of digital marketing?

👉 Explore digital marketing agencies on Catch Experts and find a team that’s built for 2025 growth.

📲 Stay Connected with us

🔗 LinkedIn

🐦 Twitter

📸 Instagram

👍 Facebook

▶️ YouTube

[amansalve]

Telecom Advertising in a Privacy First World

In an era where data privacy regulations are tightening and consumers are increasingly concerned about their personal information, telecom companies must rethink their marketing strategies. Privacy-first marketing in telecom is emerging as the key to customer engagement and trust without relying on third-party data. By leveraging first-party data and AI-driven personalization, telecom brands can build stronger relationships with their customers while ensuring compliance with privacy regulations.

The Shift to Privacy-First Marketing in Telecom

The traditional reliance on third-party data is becoming obsolete due to regulatory changes such as GDPR and CCPA, as well as browser restrictions on cookies. Telecom companies need to adopt privacy-first marketing strategies that prioritize data protection and consumer consent. This shift requires innovative approaches to collect and utilize data responsibly while maintaining effective customer engagement.

Challenges of Marketing Without Third-Party Data

Eliminating third-party data from marketing strategies poses challenges such as limited customer insights, difficulty in targeted advertising, and reduced tracking capabilities. However, by adopting alternative strategies, telecom companies can maintain personalized experiences without compromising user privacy.

Leveraging First-Party Data for Customer Engagement

First-party data, collected directly from customers through interactions, provides a reliable and privacy-compliant alternative to third-party data. Telecom companies can use data from customer subscriptions, service interactions, and online behaviors to create personalized marketing campaigns. Loyalty programs, surveys, and direct customer feedback mechanisms can further enhance data collection while respecting privacy.

AI and Machine Learning in Privacy-First Marketing

Artificial Intelligence (AI) and Machine Learning (ML) play a crucial role in privacy-first marketing in telecom. These technologies help analyze first-party data to derive actionable insights, predict customer needs, and optimize marketing strategies. AI-powered chatbots, predictive analytics, and sentiment analysis enable telecom brands to engage customers without relying on intrusive data collection methods.

Building Consumer Trust Through Transparency

Trust is a vital factor in telecom marketing. Transparency in data collection, clear communication about data usage, and providing consumers with control over their information enhance brand credibility. Implementing privacy-first marketing means ensuring that customers know how their data is being used and offering them the choice to opt in or out.

The Future of Privacy-First Marketing in Telecom

As privacy regulations continue to evolve, telecom companies must stay ahead by adopting proactive marketing strategies. Investing in data security, enhancing customer experiences through ethical personalization, and leveraging AI-driven marketing will define the future of telecom advertising. Brands that prioritize privacy will not only comply with regulations but also gain a competitive edge in a trust-driven market.

For More Info: https://bi-journal.com/telecom-marketing-without-third-party-data/

Conclusion

Privacy-first marketing in telecom is no longer an option but a necessity in a world increasingly focused on data protection. By transitioning from third-party data reliance to first-party data strategies, telecom companies can foster deeper customer relationships while ensuring compliance with evolving privacy standards. Embracing AI, transparency, and ethical data usage will empower telecom brands to win and retain customers in a privacy-conscious digital landscape.

Related News/ Articles Link:

https://hrtechcube.com/top-5-hr-certification-programs-in-2024/

[andmineworlddigitalmarketing]

Preparing for the Cookie-Free Future: Is Your Digital Marketing Strategy Ready?

The digital advertising ecosystem is moving into a new era. The end of the third-party cookies is approaching.

And marketers are pondering: “what comes next?”

The Cookiepocolypse: A Reality Check

For several years, third-party cookies have been the essential component of online ads. They have allowed marketers to keep an eye on user activity across different websites, thereby, enabling the advertisement to be targeted and creating personalized experience. Nevertheless, the increasing worries around user privacy have resulted in stricter regulations and a digital world is moving towards a privacy-centric digital world.

Navigating the New Normal

As we enter the cookie-free future, converting your digital marketing strategy will be compulsory. Here are some key strategies to consider:

Embrace First-Party Data:

Leverage Direct Relationships: Through email marketing, loyalty programs, and social media involvement.

Use On-site Analytics: Learn how users actually behave on your site.

Explore Privacy-Focused Technologies:

Privacy Sandbox: The main goal of Google’s Privacy Sandbox is to come up with a solution that protects users.

Privacy and still allows for targeted advertising. 

Contextual Advertising: Advertisements can be based on the content of the webpage rather than on individual user data.

Interest-Based Advertising: Use aggregated user data to target ads based on general interests.

Invest in Data-Driven Marketing:

Advanced Analytics: Use high-tech analytics tools to get clear knowledge of the customer’s behavior.

AI and Machine Learning: Use AI to do the work of a human, make it personal for the user, and improve campaigns.

Data-Driven Decision Making: Collect the data and interpret it to produce superior effects. 

Prioritize User Experience:

Seamless User Journeys: Generate smooth experiences over all online channels.

Personalized Content: Provide content that is about the individual and of their choice.

Mobile Optimization: Make your website and mobile applications the best they can be for a smooth user experience.

The Road Ahead

The cookie-free future introduces new obstacles but also opens up new avenues. Marketers can sit smoothly in this new environment through privacy-centered strategies, utilizing. First-party data, and gaining new technologies.

Conclusion

The days of third-party cookies are gone, and privacy will be a key element when it comes to digital advertising. Marketers are to change how they work by something new that includes using first-party data, examining privacy-oriented techs, and putting user experience on the top list. Through these changers, basically, any business can go through a cookie-free future and be successful in a digital landscape.

[sysig]

Year of the Candy Villain, Or Else (Patreon)

[rlewisphilly]

That email? Again?

Marketing types all say “1st Party Data” is most important.REALLY?  REALLY?Maybe check your email/direct mail work.  I’m weary of getting email about a great deal for a new customer…when I am ALREADY a paying customer.  Remember us? “Data is like garbage. You’d better know what you’re going to do with it”…  Thank you Mark Twain. Screenshot

[arolesbianism]

Guess who's thinking abt eg au again

[cubera2024]

Best AdTech Ecosystem Company in Bangalore | Zero Party Data - CUBERA

Cubera leads the AdTech industry by empowering brands with access to zero and first-party data, enabling transformative advertising strategies. Our data-driven approach enhances campaign efficiency, transparency, and performance, making Cubera the go-to platform for innovative advertising solutions. Cubera’s services ensure seamless, effective campaigns. With Omni-Channel Targeting, AI-powered Cohort Analysis, and comprehensive Ad Services, brands can reach their audience across platforms with precision and transparency, maximizing engagement and ROI. Cubera’s powerful suite of tools—Cube, Cubera Identity Graph, Vertex, and Edge—delivers advanced data integration and targeting capabilities. These tools empower brands to execute highly efficient and transparent ad campaigns, leveraging the latest in AdTech innovation.

[harrysfolklore]

future wife - ln4

summary: lando always says that yn russell is his future wife. the entire paddock thinks he's just joking, but he's not. wc: 6k + social media posts

folkie radio: HERE IT IS !!! FINALLY !! i loved writing lovesick puppy lando so so much and i really hope you love him too. PLEASE SEND YOUR FEEDBACK AND LEAVE A REBLOG !

MASTERLIST | MY PATREON

liked by georgerussell63, landonorris and 206,378 others

yn.russell silverstone race weekends always hit different 🥹 big bro starting front row tomorrow and i couldn’t be prouder LETS GOOOO

view all comments

username1 the most iconic russell

username2 COME ON RUSSELL NATION

landonorris excuse me why didn’t you include a picture of your future husband here ??

↳ yn.russell lando your delusions are talking again

↳ username1 hey he ALWAYS does this

↳ username2 lando and yn’s banter will never get old

carmenmmundt Love you both ❤️

username3 LANDO BEING ANNOYING IN THIS COMMENT SECTION AS ALWAYS

charles_leclerc I see homeboy trying to shoot his shot again

↳ landonorris what are you talking about? we’ll get married

↳ yn.russell LANDO STOP 😭

username4 she’s the real paddock princess

username5 lando really said fake it till you make it

username6 GEORGIE BOY DID IT

georgerussell63 Love you so much little one 🤍 Also Lando, she’s still my sister

↳ landonorris and? she’s my girl 😍

↳ yn.russell STOP

liked by yn.russell, maxverstappen1 and 986,409 others

landonorris honey i’m hooooome 🇬🇧😘 picture by my favorite girl @/yn.russell

view all comments

username1 LANDOOOOO

username2 the papaya hat is killing me

username3 CALLING LITTLE RUSSELL HIS GIRL AS ALWAYS

mclaren Papaya forever 🧡

username4 manifesting lando and yn wedding

carlossainz55 Just wait until George finds you cabron

↳ landonorris he knows she’s my future wife

↳ georgerussell63 I HATE YOU

username5 DYING AT THIS COMMENT SECTION LANDO YOU HAVE NO SHAME

username6 lando and yn are my favorite platonic lovers (actually there’s nothing platonic about them we all know it)

username7 SO BOYFRIEND CODED

yn.russell lando i need you to look at me when i tell you this…

↳ landonorris yes i do darling 😍

↳ georgerussell63 I’m literally never letting you two fly together again

↳ username1 IM WHEEZING

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You're lounging in George's motorhome at the track, scrolling through your phone while he reviews data with Alex. Carmen is perched on the sofa beside you, both of you sharing occasional knowing looks at the boys' intense focus on lap times.

"Oh, by the way," you say casually, not looking up from your phone, "I won't be around for dinner tonight. Got a date."

The effect is immediate. George's head snaps up from the screen, Alex nearly drops his water bottle, and Carmen tries (and fails) to hide her amused smile.

"A date?" George's protective brother mode activates instantly. "With who?"

"That new marketing guy from McLaren," you reply, finally glancing up. "Jacob. You know, the one I was talking to at the paddock party last week?"

"The tall blonde one?" Alex pipes up, earning himself a sharp look from George.

"Not helping, mate," George mutters.

"He seems nice," Carmen offers diplomatically, though there's something knowing in her expression that you can't quite read.

"Speaking of nice," Alex says with a poorly concealed grin, "should we tell Lando? You know, since he's been planning your wedding since 2018 and all."

The friendship between you and Lando dates back to karting days, when you'd tag along with George to races. You were fourteen when you first met a tiny, curly-haired Lando who immediately declared you were "pretty cool for a girl." Despite George's protective big brother routine, you and Lando became inseparable during race weekends.

The marriage jokes started right when Lando was making his F2 debut. You were both hanging out in the paddock when he suddenly announced, "When we get married, our wedding colors have to be papaya orange. Because I know I'll drive for Mclaren"

"Bold of you to assume I'd marry you, Norris," you'd laughed.

"Please, you love me," he'd grinned, throwing an arm around your shoulders. "Plus, I've already told my mum you're the one. Can't disappoint her now, darling."

That was the first time he called you darling, but it certainly wasn't the last. Over the years, the pet names multiplied - love, sweetheart, future wife - each one delivered with that characteristic Lando grin that somehow managed to be both cheeky and endearing.

But at the end of the day, he was Lando. And it was all jokes.

"He's probably too busy planning our honeymoon in papaya-colored paradise to care about my actual dating life," you said, trying to sound casual.

"I wouldn't be so sure about that," Carmen murmurs, just as the door bursts open.

Lando's characteristic energy walks in, his curls slightly messy from his helmet. "Hello lads! Future wife," he grins, making his way over and dramatically flopping onto the couch, his head landing in your lap like it's his designated spot.

"Comfortable?" you ask dryly, but your hand automatically goes to his curls.

"Very," he beams up at you. "Why's everyone looking so serious though? Did George finally realize his neck's too long?"

"Ha ha," George deadpans, while Carmen tries to hide her laugh behind her hand.

"Little Russell was just telling us she's got a date tonight," Alex announces, clearly enjoying the drama unfolding.

Lando sits up so fast he nearly headbutts you. "A what now?"

"A date," you repeat, watching as his face does a complicated journey before settling on forced nonchalance. "With Jacob from marketing."

"McLaren Jacob?" Lando's voice goes up an octave. "My Jacob?"

"He's not your Jacob," you roll your eyes. "And yes, that Jacob."

"The one who still can't figure out how to work the coffee machine?" Lando scoffs, repositioning himself to face you properly. "Come on, darling, you can do better than that. What happened to our sacred Friday night FIFA tournaments?"

"Sacred?" George snorts. "Is that what you call screaming at the TV when she beats you?"

"Oi, whose side are you on?" Lando throws a nearby cushion at George. "Besides, I let her win. Can't have my girl crying, can I?"

"Your girl?" you raise an eyebrow, ignoring the way your stomach flips at his words.

"Obviously," he grins, but there's something slightly off about it. "Who else is going to fulfill my mum's dreams of having you as a daughter-in-law?"

"I'm sure Jacob would love to hear about these marriage plans," Alex teases, earning himself a glare from Lando.

"He better watch himself," Lando mutters, then louder, "Where's he taking you anyway? Probably somewhere boring like that chain restaurant near the factory."

"Actually," you say, "he's taking me to that new rooftop place in town."

"The one I said we should try?" Lando looks genuinely offended now. "That's just... that's just rude, love. I called dibs on taking you there."

"When exactly did you call dibs?" Carmen asks innocently.

"In my head," Lando protests. "This is not fair."

You poke his side. "Jealous, Norris?"

"Of course I am," he says, and for a moment, his voice loses its playful edge. "Can't have someone stealing my future wife away. We've got plans, remember? House in Surrey, three kids, dog named Fernando..."

"You've really thought this through, haven't you?" you laugh.

"Been planning our future since I was fourteen, love," he grins, but there's something soft in his eyes. "Now, would you cancel on Jacob and have a proper movie night with your future husband instead?"

"Still not your wife, Lando," you remind him.

"Not yet," he corrects, "But I'm a patient man, darling."

"Okay this is getting weird," Alex chimes in, "Lando, we're leaving. Little Russell, have fun on your date."

"Right," Lando stands up, but his usual bouncy energy seems subdued. "Have fun with boring Jacob. But just remember," he points at you with mock seriousness, though something flickers in his eyes, "I'm not giving up without a fight. Can't let some marketing guy steal the love of my life, can I?"

"The love of your life?" you roll your eyes, ignoring the way your heart skips.

"Since karting, darling," he winks, but it doesn't quite reach his eyes. "Come on, Alex, let's leave the Russell siblings to their protective brother-sister chat."

As soon as the door closes behind them, Carmen turns to you with raised eyebrows. "You really have that boy pining over you, you know that right?"

"Oh please," you wave her off, though your cheeks feel warm. "We're just joking around. We've been doing this since forever."

"Sure, sister, sure," George snorts, exchanging a knowing look with Carmen. "Because every guy I know plans out their future house in Surrey with their 'joke' wife."

"And names their future dog Fernando," Carmen adds.

"It's just Lando being Lando," you insist, but you can't help glancing at the door where he'd disappeared. "He jokes like this with everyone."

"Really?" Carmen leans forward. "Because I've never heard him call anyone else 'the love of his life' or 'darling' or plan out their wedding colors."

"Or look like someone kicked his puppy when they mention going on a date with someone else," George adds.

"You're both reading way too much into this," you say, standing up and grabbing your bag. "I have to go get ready for my date with Jacob."

"The date that Lando looked absolutely thrilled about," George mutters under his breath.

You pretend not to hear him as you leave, trying to ignore the way Lando's slightly hurt expression keeps playing in your mind.

Because it's all jokes. And he's just Lando.

───────── ౨ৎ ─────────

liked by carmenmmundt, lilymhe and 211,984 others

yn.russell great great night 😙

view all comments

username1 OMGG LITTLE RUSSELL

username2 she's so pretty its not fair

flonorris1 we need to catch up 👀

username3 HUHH DID LANDO FINALLY ASK HER OUT

username4 how did george allow her to go on a date

charles_leclerc Oblivious little baby russell

↳ yn.russell ?

↳ username1 EXPLAIN

iamrebeccad Prettiest girl 😍

jacob___ ❤️

↳ yn.russell 😘

↳ georgerussell63 I'm watching...

↳ username1 IM YELLING

↳ username2 WHATS GOING ONNN

landonorris the prettiest girl in the world and my future wife idc idc

↳ username1 lando have some class ffs

↳ yn.russell ENOUGH

───────── ౨ৎ ─────────

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liked by carmenmmundt, jacob__ and 229,836 others

yn.russell snaps from the summer break 💙 happy happy

view all comments

username1 AN ICON

username2 i wish i was this pinterest feed coded

carmenmmundt Love you my girl !

username3 HOLD ON. THE SECOND PICTURE

username4 did she just soft launch 👀👀

username5 LITTLE RUSSELL HAS A BOYFRIEND ?????

username6 if her bf is not lando we don’t want it

alex_albon i know someone who’s NOT going to like this

landonorris my darling 😍😍 do u miss me as much as i miss youuuu?

↳ username1 HES SHAMELESS

↳ yn.russell STOP THIS MADNESS

georgerussell63 I know a lot of ways to make a crash look accidental

↳ yn.russell you’re literally not intimidating anyone BYE

↳ username1 SO SHE DOES HAVE A BF

jacob__ ❤️

───────── ౨ৎ ─────────

The sun is surprisingly bright as you make your way through the Zandvoort paddock, dodging various team personnel rushing around for Thursday preparations. The summer break was finally over and it was time for race cars again. You're just turning the corner when you hear a familiar voice.

"There's my darling!" Lando calls out, jogging over with his signature grin. "Thought you'd forgotten about your future husband during the break."

Before you can respond, he's pulled you into a tight hug. You catch a whiff of his familiar cologne, the one he's worn since F2, and automatically hug him back.

"How was your summer?" he asks, keeping an arm around your shoulders as he starts walking with you. "Did you miss me terribly? Cry yourself to sleep thinking about our FIFA rematch?"

"Actually," you start, feeling unexpectedly nervous, "I've got some news."

"Oh?" His eyes light up. "Did George finally admit his neck is abnormally long? Because I've been saying—"

"Jacob and I are officially together," you cut in quickly, like ripping off a bandaid. "Like, properly together. Boyfriend and girlfriend."

Lando's step falters slightly, his arm dropping from your shoulders. "What?"

"Yeah," you continue, fiddling with your paddock pass. "We kept seeing each other after that first date, and during the break... it just got serious."

"Serious?" His voice sounds strange. "How serious? When did this— why am I just finding out about this?"

"We wanted to keep it quiet at first, you know? But he talked to the higher-ups at McLaren today about dating someone connected to another team, and they're cool with it, so..." you trail off, watching his face carefully.

"Cool with it," he repeats slowly. Then, visibly forcing his usual grin, "Well, that's... that's great, love. Really great. Though I have to say, my mum will be devastated. She was really counting on those papaya-themed grandchildren."

But his joke falls flat, lacking its usual warmth. His smile doesn't quite reach his eyes.

"Lando—"

"No, really," he cuts in, running a hand through his curls. "I'm happy for you. Even if he is rubbish at making coffee. And boring. And probably doesn't even know your favorite ice cream flavor is mint chocolate chip, or that you secretly love watching those terrible reality shows, or that you—" he stops himself, clearing his throat. "Anyway. Good for you. Both of you."

You're about to respond when his race engineer calls him over.

"Duty calls," he says, already backing away. "But hey, tell Jacob he better treat my future wife right. Even if she's... not actually my future wife anymore."

He tries to wink, but it looks more like a flinch. Before you can say anything else, he's gone, leaving you standing alone in the paddock with an inexplicable heaviness in your chest.

But you immediately brush it off. Because at the end of the day, he's just Lando.

───────── ౨ৎ ─────────

liked by carmenmmundt, lilymhe and 276,504 others

yn.russell making it official 🤍 @/jacob___

view all comments

username1 OH?

username2 YALL HE WORKS FOR MCLAREN ??

username3 what happened to lando ?? the marriage proposal??

georgerussell63 About time you stopped sneaking around 🙄

↳ yn.russell shut up old man

↳ carlossainz55 Protective brother mode activated

carmenmmundt You guys look so cute! ❤️

↳ yn.russell love you xxx

alex_albon Well this is going to be interesting 👀

↳ landonorris mate.

↳ alex_albon what? I said nothing

username4 But what about Lando?? 😭 They were literally perfect together

usernsme5 nooo my ship is sinking

username6 the way lando looks at her tho…

jacob___❤️

↳ yn.russell 🤍

landonorris i guess i need to find a new future wife then 🤷‍♂️ applications open x

↳ danielricciardo i volunteer as tribute mate

↳ landonorris sorry mate you're not george's sister

↳ carlossainz55 You okay there buddy?

↳ yn.russell don't worry, you'll always be my favorite husband-that-never-was x

↳ landonorris 💔

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yn.russell has added to their stories

landonorris has replied to your story

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The Singapore night air is thick with humidity and celebration. The club's bass thrums through your bones as you watch Lando being congratulated for what feels like the hundredth time. He's practically glowing, champagne-drunk and victory-high, but something seems off about his smile.

"Babe, want another drink?" Jacob's voice pulls your attention back. His hand is possessively placed on your lower back, and you notice Lando's eyes flicker to it before he quickly looks away.

Across the VIP section, Alex nudges Charles, nodding towards where Lando is now aggressively stabbing at his ice with a straw.

"Subtle, mate," Alex smirks, sliding into the booth beside Lando. "Very subtle."

"Don't know what you're talking about," Lando mutters, but his eyes betray him, darting back to where Jacob is now whispering something in your ear.

"Ah, l'amour," Charles sighs dramatically. "It is painful, no?"

"Nothing's painful," Lando protests, straightening up. "I just won a Grand Prix, in case you forgot."

"And yet you look like someone stole your puppy," Alex points out.

"Or your future wife," Charles adds with a knowing look.

"She was never actually going to be my future wife," Lando says, but his voice lacks conviction. "It was just jokes. Always has been. She's George's sister, for fuck's sake."

"Right," Alex drawls. "So you wouldn't mind if I told you they're probably going to move in together soon?"

Lando chokes on his drink. "They're what?"

"He's joking," Charles quickly intervenes, shooting Alex a look. "But your reaction..."

"Means nothing," Lando insists, but his knuckles are white around his glass. "I just... I don't want her to rush into anything. As a friend. A protective friend. Who happens to be her brother's mate. And her future husband. But like, as a joke. Obviously."

"Obviously," Alex repeats dryly.

Suddenly, Charles straightens up. "Where did they go?"

The spot where you and Jacob were standing is empty. Lando's eyes scan the crowd, something uneasy settling in his stomach.

"Probably just getting more drinks," he says, but he's already standing up.

"Lando..." Alex starts.

"I just need some air," Lando cuts him off, making his way through the crowd.

The corridor leading to the outdoor area is quieter, the music muffled. That's when he hears raised voices.

"You're being ridiculous," Jacob's voice is sharp. "I was just talking to her."

"With your hand on her waist?" Your voice sounds tired. "While I was right there?"

"Oh, so I can't even network now? That's literally my job, YN. But I wouldn't expect you to understand that, since you're only here because of your brother."

Lando's feet move before his brain catches up.

"Everything alright out here?" His voice is deliberately light, but there's steel underneath.

"Fine," Jacob snaps. "Just having a private conversation with my girlfriend."

"Doesn't sound very private," Lando steps closer to you instinctively. "Or very pleasant."

"This doesn't concern you, Norris."

"See, that's where you're wrong, mate," Lando's usual playful demeanor is gone. "YN's wellbeing always concerns me. Future wife contract, remember? Legally binding and all that."

"We're still doing that joke?" Jacob scoffs. "Bit pathetic, don't you think?"

"Not as pathetic as hitting on sponsors' daughters while your girlfriend watches," Lando retorts, then softer, to you: "You okay, darling?"

The familiar pet name makes your chest tight. "I'm fine, Lando."

"Great, she's fine," Jacob moves to grab your arm. "Let's go."

"Touch her like that again," Lando's voice is deadly quiet, "and you'll be looking for a new marketing job. Might want to learn how the coffee machine works first though."

Jacob looks between you and Lando, jaw clenched. "Whatever. This is bullshit anyway. Call me when you're done playing happy families with your brother's friend."

He storms off, leaving you and Lando in charged silence.

"So," Lando finally says, attempting his usual lightness, "does this mean I can keep the dog name Fernando?"

You let out a watery laugh, and without thinking, he pulls you into a hug. You fit against him like you always have, his cologne familiar and comforting.

"My darling," he murmurs into your hair, then catches himself. "I mean... sorry. Probably shouldn't call you that anymore."

You pull back slightly to look at him. "You've been calling me that since we were teenagers."

"Yeah, well," he gives you a half-smile that doesn't quite reach his eyes, "things change, don't they?"

The way he's looking at you makes your heart stutter. Has he always looked at you like that?

"Is he always like this?" Lando asks quietly, still holding you close. His usual playful tone is gone, replaced by something more serious than you're used to hearing from him.

"No, no," you shake your head quickly. Maybe too quickly, because Lando's brow furrows as he studies your face. "It's not— he's not usually... it was just a misunderstanding."

He's silent for a moment, his hands fidgeting like they always do when he's worried about something. "You'd tell me though, right? If he ever... if he's not good to you? Or tell George at least?"

"Of course," you try to smile reassuringly. "But really, today was just a bad night. Too much pressure, too much champagne..."

"YN," he cuts in, and the way he says your name instead of one of his usual pet names makes you look up at him. His eyes are intense, concerned. "Promise me."

"I promise," you say softly. "You're a great friend, Lando."

Something flickers across his face – so quick you almost miss it – before his signature grin returns, though it doesn't quite reach his eyes.

"Friend?" he scoffs, but his voice sounds slightly strained. "Future husband, remember? Can't have my darling dealing with drama alone. Bad for our future marriage prospects."

You laugh, and he joins in, but there's something heavy hanging in the air between you. Before either of you can say anything else, Alex's voice carries from the doorway.

"Found them! Everything okay out here?"

"Never better," Lando announces, stepping back and throwing an arm around your shoulders with practiced ease. But you notice how his smile doesn't quite match the one in all those podium photos from earlier. "Just reminding the future Mrs. Norris about our very legitimate marriage contract. Very binding. Legally waterproof and everything."

He's doing that thing he does when he's uncomfortable – talking too fast, jokes tumbling out one after another. But his hand squeezes your shoulder gently before he lets go, and you catch him glancing back at you as he bounces toward the club entrance, his "Let's celebrate my amazing win, shall we?" almost drowning out the sound of your heart beating too fast.

Alex watches the exchange with knowing eyes but mercifully says nothing, just offers his arm to escort you back inside.

───────── ౨ৎ ─────────

texts between george and yn

───────── ౨ৎ ─────────

liked by landonorris, georgerussell63 and 287,540 others

yn.russell british boy steps foot in mexico city and instantly thinks he's a local... who's gonna tell him

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username1 LANDO X LITTLE RUSSELL IS SO BACKKK

username2 he looks so cuute

username3 i know her bf is not going to like this

alex_albon he can't even keep tequila shots down. such a fake

↳ landonorris want to test that theory?

↳ charles_leclerc Poor little Lando Norris

username4 HELP SHES SO IN LOVE WITH HIM 😭

jacob___ 👀

↳ username1 i know he's JEALOUS

username5 the way yn's feed is like 60% lando

username6 MY PARENTS

landonorris why is my future wife so mean to me

↳ yn.russell LANDO

───────── ౨ৎ ─────────

Later that afternoon, you're sitting with Carmen in the Mercedes hospitality when George joins you, stealing a bite of your sandwich.

"Get your own food," you swat his hand away.

"Sharing is caring, little sis," he grins, then notices your expression. "What's wrong?"

"Nothing's wrong," you say automatically, but Carmen raises an eyebrow.

"She's overthinking," Carmen supplies helpfully. "About Jacob."

"I'm not overthinking," you protest. "I'm just... thinking. Normal amounts of thinking."

"About?" George prompts.

You fidget with your paddock pass. "He wants me to meet his parents. After Abu Dhabi. Says it's time we got more serious."

George's expression shifts slightly. "And you want that?"

"I mean... yeah? I think so. It makes sense, right? We've been together for a few months now, things are good..."

"Are they?" Carmen asks gently.

"Of course they are," you say, but your voice lacks conviction. "The Singapore thing was just a one-off. He apologized. He's been really sweet since then."

"Sweet enough to make up for being a dick?" George mutters.

"George."

"Sorry, sorry," he holds up his hands. "Just... you don't sound very excited about meeting his parents."

"I am excited," you insist. "It's just... a big step."

"Not as big as naming your future dog Fernando," Carmen says under her breath.

You shoot her a warning look. "Can we not?"

"Not what?" George asks.

"Nothing," you say quickly. "Just... Carmen thinks I'm not fully committed because..."

"Because you still light up every time Lando calls you 'darling'?" Carmen finishes.

"That's not— he calls everyone darling."

"No, he doesn't," George and Carmen say in unison.

"I hate you both," you groan. "Look, Lando and I are friends. That's all we've ever been. The whole future wife thing is just our running joke."

"Sure," Carmen nods. "That's why he looks like someone kicked his puppy every time Jacob touches you."

"He does not—" you start, but stop when you catch sight of Lando walking past. He gives you a small wave and his signature grin, but something about it seems off.

"Doesn't what?" George prompts.

"Nothing," you shake your head. "I should go. Jacob's waiting for me."

As you leave, you hear Carmen say to George, "They're both idiots, aren't they?"

"Complete idiots," George agrees. "But at least they're consistent about it."

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liked by landonorris, carmenmmundt and 298,605 others

yn.russell happy birthday to my favorite “future husband” 🎂 from stealing your caps in karting to stealing your FIFA records (still undefeated btw), you've somehow become one of my favorite people in this weird little world of ours. here's to many more years of terrible jokes, impromptu dance parties in the garage, and you pretending to let me win at everything (we both know I'm just better 😌). love you loads landolorian 🤍

ps: fernando the nonexistent dog says happy birthday to his future dad x

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username1 THIS IS TOO CUTE

username2 YOUR HONOR IM CRYING

landonorris still waiting for that marriage certificate darling 💍 also you definitely cheated at FIFA last time

↳ yn.russell sounds like someone's a sore loser

↳ landonorris sounds like someone's avoiding the marriage topic

↳ georgerussell63 get a room you two

↳ landonorris working on it mate

↳ username1 LANDO WTF

↳ username2 HE HAS NO SHAME

mclaren Happy Birthday @/landonorris! @/yn.russell when's the wedding?

↳ landonorris asking the real questions admin

↳ oscarpiastri I'll officiate

↳ landonorris DEAL

↳ yn.russell STOP IT

jacob___ 🙄

↳ landonorris problem mate?

↳ yn.russell boys.

↳ username3 THE TENSION

username4 why aren't they together yet??

username5 my heart can't take this anymore just date already

liked by username1, username2 and 3,976 others

f1.gossip Lando Norris and YN Russell spotted getting cozy at his birthday celebration last night. Swipe for more 👀

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username1 "just friends" my ass

username2 no because why does he look at her like she hung the stars

username3 wait where's jacob? 👀

↳ username1 apparently he left early...

↳ username2 he posted from a different party later that night

username4 george watching his best friend and his sister like 🧍‍♂️

↳ username1 he's been watching this slow burn for years poor man

username5 jacob watching these photos like 👁👄👁

username6 the way lando calls her darling more than her actual boyfriend does

username7 who's gonna tell jacob his girlfriend has better chemistry with lando in these photos than their entire instagram feed

username8 the "future wife" jokes don't seem so jokey anymore huh

username9 okay but can we talk about how she literally glows when she's around him?

───────── ౨ৎ ─────────

The afternoon sun filters through your apartment windows as you put the finishing touches on your makeup. You're going out to dinner with Jacob - another fancy restaurant, another chance for him to network while you smile politely beside him.

A knock at your door makes you pause. Opening it reveals Lando, holding a bag of takeaway and what appears to be your favorite ice cream.

"Oh," he says, taking in your dress and heels. "You're going out."

"Yeah," you adjust your earring, but can't help smiling at the familiar sight of him with food. "With Jacob. Remember?"

"Right," his smile dims slightly. "The boyfriend. Must've slipped my mind." He holds up the bags. "I brought provisions for our traditional post-race debrief. You know, where you tell me how amazing I was and I pretend to be humble about it?"

You laugh despite yourself. "Since when are you ever humble?"

"I'm incredibly humble. The most humble. No one's more humble than me," he grins, then peers around you into the apartment. "But seriously, can't you reschedule? I got your favorite ice cream. Mint chocolate chip, because I'm the best future husband ever."

"Still going with that, are we?" you ask, turning back to the mirror to check your lipstick.

"Always, darling," he follows you in, setting the food down and flopping onto your couch like he owns it. "It's legally binding, remember? Can't disappoint my mum now."

"I can't tonight," you say, checking your phone. "Jacob said he has something important to tell me."

"The one who made you cry?" Lando's voice loses some of its playfulness.

"That was one time," you defend, though without heat. "And he apologized. He actually told me he loves me last week. Says he wants us to be serious."

Lando sits up straighter, his usual energetic demeanor momentarily stilled. "And do you? Love him?"

"You don't know anything about my relationship, Lando," you say, but it comes out softer than intended.

"I know you," he counters, standing up and moving to lean against the wall near your mirror. "I know you scrunch your nose when you're trying not to laugh at bad jokes. I know you secretly love those terrible reality shows but pretend you're 'just watching them ironically.' I know you stress-eat ice cream when George has a bad race."

"That's different," you say, but you're fighting a smile.

"Is it?" he challenges, but his tone is gentle. "Look, I just... I want you to be happy. Even if it means dealing with boring Jacob who still can't work the coffee machine."

"He figured it out last week, actually," you laugh.

"Finally! Only took him what, six months?" Lando grins, then sobers slightly. "But seriously, if he makes you happy..."

"He does," you say, though something in your chest tightens. "Most of the time."

"Most of the time?" Lando raises an eyebrow. "That's not exactly a ringing endorsement, darling."

"Nobody's perfect."

"I am," he says immediately, making you laugh. "What? I'm just saying, our future children would have excellent genes. Plus, I make a mean cup of coffee."

Your phone buzzes - a text from Jacob asking where you are.

"I have to go," you say, grabbing your purse. "Lock up when you leave?"

"Fine," he sighs dramatically. "Abandon your future husband with melting ice cream. But just know, Fernando the dog is very disappointed in you."

"Still haven't given up on that name, huh?"

"Never," he grins, but something flickers in his eyes. "Save me some time this weekend? For proper FIFA revenge?"

"You mean so I can beat you again?"

"Excuse you, I let you win," he protests, following you to the door. "It's part of my long-term strategy."

"Which is?"

"Can't have my future wife thinking I'm bad at something, can I?" he winks. "Even though we both know I'm actually terrible at FIFA."

You shake your head, laughing. "Goodbye, Lando."

"Wait," he calls as you start down the hall. "Just... be happy, yeah? Even if it's with someone who took six months to learn how to make coffee."

"I am happy," you say, but even to your own ears, it sounds more like a question than a statement.

"If you say so, darling," he says quietly. "But just remember, the Fernando name reservation is still valid. You know, in case the coffee-challenged boyfriend doesn't work out."

You roll your eyes but can't help smiling as you walk away, trying to ignore the way your heart seems to be arguing with your head about exactly what - or who - makes you happiest. Behind you, you can hear him humming what sounds suspiciously like the wedding march, and you have to bite your lip to keep from laughing.

Because at the end of the day, he's still Lando. Your Lando. Even if you're not quite ready to admit what that really means.

───────── ౨ৎ ─────────

liked by carmenmmundt, lilymhe and 276,498 others

yn.russell last dinner date before heading back to the circus 🏎️ @/jacob___

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username1 ewww

username2 cute couple tbh

jacob___ miss you already x

↳ yn.russell ❤️

landonorris see you in las vegas darling x

↳ jacob___ can you not?

↳ landonorris sorry mate, contractual future wife obligations

↳ yn_russell boys. please.

↳ georgerussell63 🍿

↳ carlossainz55 Share some with me

↳ username1 LORD

↳ username2 THIS IS SO MESSYYYYY

username3 THIS COMMENT SECTION HAS ME IN TEARSSSS

username4 i feel like shit is about to hit the fan reaaaally soon

───────── ౨ৎ ─────────

"I just don't understand why you have to be there for every single race," Jacob's voice carries down the paddock corridor. "It's not like you're actually part of the team."

You're standing outside the McLaren hospitality, what started as a casual conversation having turned into yet another argument. "My brother races in F1, and Lando's one of my closest friends. Of course I'm going to be here."

"Right, Lando," Jacob scoffs. "Because God forbid you miss one of his races. Wouldn't want to disappoint your 'future husband.'"

"Don't do that," you say tiredly. "You know it's just a joke."

"Is it? Because from where I'm standing, it looks like you'd rather spend time with him than support your actual boyfriend's career."

"Your career? I've been to every single marketing event you've asked me to attend. I've smiled and networked and played the perfect girlfriend."

"Perfect?" He laughs humorlessly. "You barely talk to any of the sponsors. You're too busy hanging out in the Mercedes garage or watching Lando's practice sessions."

"That's not fair—"

"You know what's not fair? Having a girlfriend who's more invested in other people's careers than mine."

"I didn't realize I was supposed to give up my entire life just because we're dating."

"Your entire life?" His voice rises. "You mean hanging around the paddock like some glorified fan?"

You step back like he's slapped you. "Is that what you think I am?"

"I think," he says coldly, "that you need to figure out what's more important - playing happy families with your brother's friends or having a real relationship with someone who's actually going somewhere in life."

"Hey!" A sharp voice cuts through the tension. George is standing there, face thunderous. "What the hell is going on here?"

"Just having a private conversation with my girlfriend," Jacob says stiffly.

"Doesn't sound very private to me," George steps closer, positioning himself slightly in front of you. "Or very respectful."

"George, it's fine," you start, but he cuts you off.

"No, it's not fine," he says, not taking his eyes off Jacob. "No one talks to my sister like that."

Jacob holds up his hands. "Look, this is between me and YN."

"Not anymore it's not," George's voice is dangerously calm. "I think you should leave."

For a moment, it looks like Jacob might argue, but something in George's expression makes him think better of it. "Whatever. Call me when you're ready to be a proper girlfriend."

As he walks away, George turns to you, his anger melting into concern. "You okay?"

"I'm fine," you say automatically, but your voice wavers.

"Come on," he wraps an arm around your shoulders, leading you toward his driver room. "Let's talk."

Once inside, you sink onto the couch while George grabs two water bottles. "How long has he been talking to you like that?"

"It's not... it's not usually that bad," you say, fidgeting with the bottle label. "He's just stressed about work."

"That's not an excuse," George sits beside you. "Has he said things like this before? About you being just a fan?"

You stay quiet, which is answer enough.

"YN," George's voice softens. "Why didn't you tell me?"

"Because it's embarrassing," you admit quietly. "He's right, isn't he? I am just hanging around because of you."

"Stop," George says firmly. "You've been part of this world since we were kids. You understand racing better than half the people in the paddock. Hell, you probably know more about tire strategies than some of the engineers."

You manage a small laugh. "Only because you never shut up about them."

"Exactly," he grins, then turns serious again. "Look, being here isn't just about me. It's your life too. You've built relationships with everyone here. Carmen loves you, Alex considers you a little sister, and Lando..."

"Don't," you cut him off. "Please don't bring Lando into this."

George studies you for a moment. "Why not? He's your best friend."

"Because..." you trail off, not sure how to explain the complicated mix of emotions that surface whenever Lando's name comes up lately.

"Because Jacob's jealous of him?" George suggests gently.

"He's not... it's not like that."

"Isn't it?" George raises an eyebrow. "Because from where I'm sitting, it looks like your boyfriend has a problem with how close you are to someone who's been in your life a lot longer than he has."

"Lando and I are just friends," you say, but the words feel hollow.

"Are you?" George asks softly. "Because friends don't look at each other the way you two do. Friends don't have elaborate future plans including dogs named Fernando. Friends don't get that look in their eyes when the other person is dating someone else."

"George..."

"I'm just saying," he continues, "maybe Jacob isn't entirely wrong to be jealous. Just... wrong about everything else."

You're quiet for a moment, processing. "I don't know what to do."

"Yes, you do," George says simply. "You just need to be honest with yourself about what - or who - actually makes you happy."

"It's not that simple."

"Why not?" He challenges. "Because from what I just heard, Jacob doesn't make you happy. He makes you feel small. And my little sister," he squeezes your shoulder, "deserves someone who makes her feel like she could take on the world."

"Someone like Lando?" You ask quietly.

"I didn't say that," George grins. "But now that you mention it..."

You shove him playfully. "Shut up."

"Make me," he laughs, then sobers. "Seriously though, YN. You deserve better than someone who makes you question your place here. This is your home too."

You lean your head on his shoulder. "When did you get so wise?"

"I've always been wise. I'm the older sibling, remember?"

"By like two years!"

"Still counts," he says smugly, then adds more seriously, "Just... promise me you'll think about what I said? About being honest with yourself?"

"I promise," you say softly, even as your mind drifts to a certain curly-haired driver who's probably wondering where you are for your traditional pre-race FIFA tournament.

"Good," George stands up. "Now, want to go watch Lando absolutely butcher his quali prep? I heard he's still convinced he can take turn 3 flat out."

You laugh, letting him pull you up. "Some things never change, do they?"

"Nope," George agrees, but there's something knowing in his smile. "And some things are just waiting for you to realize they've been there all along."

As you walk toward the McLaren garage, you can't help but think about how some of the best things in life start as jokes - like a fourteen-year-old boy declaring you'll have papaya orange wedding colors, or a nickname that feels more like home than any other word in the world.

Maybe it's time to stop pretending it's all just a joke.

───────── ౨ৎ ─────────

liked by georgerussell63, carmenmmundt and 301,988 others

yn.russell my big brother just won in VEGAS!!! 🏆✨ from watching you race karts in the rain to watching you stand on top of the podium under those lights... i've never been prouder to be a russell. you deserve this more than anyone georgie. also thanks for letting me steal your champagne and ruin your hair before the photos 😘

ps: mum's crying, dad's crying, i'm crying, even fernando the dog is crying and he's not real x

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username1 I LOVE THEM SMMMM

username2 THIS IS MY FAMILY

georgerussell63 love you little sis ❤️ (but i was definitely the cuter kid)

↳ yn_russell keep telling yourself that x

↳ landonorris can confirm yn was the cuter kid

↳ georgerussell63 no one asked you lando

↳ landonorris just supporting my future wife mate

↳ yn.russell boys please this is george's moment

username2 THE WAY SHE RAN TO HIM IN PARC FERME 😭

username3 sibling goals fr

username4 ok but can we talk about how lando waited to celebrate with george until after yn had her moment with him 🥺

↳ username1 future brother in law behavior

username5 wait why isn't jacob in any of these photos? Wasn't he there?

carmenmmundt so proud of you both ❤️

↳ landonorris *all three of us

↳ carmenmmundt ?

↳ landonorris future wife = future family

↳ yn.russell this is GEORGE'S post omg

↳ landonorris sorry darling carry on x

charles_leclerc the russell genes are strong

↳ landonorris hopefully our kids get her genes

↳ georgerussell63 LANDO.

↳ yn.russell i swear to god

↳ landonorris what? just planning ahead 😌

username6 THIS COMMENT SECTION IS KILLING ME

───────── ౨ৎ ─────────

yn.russell has added to their stories

───────── ౨ৎ ─────────

The Abu Dhabi night is alive with celebration, the McLaren garage covered in papaya and champagne. But you're hidden away in one of the quiet corridors behind hospitality, mascara smudged, trying to muffle your sobs.

"There you are, darling! We've been looking everywhere for—" Lando's voice cuts off abruptly when he sees you. "YN?"

You quickly try to wipe your tears, but it's too late. His championship-winning smile vanishes instantly as he drops down beside you.

"Hey, hey, what's wrong?" His voice is soft, concerned. When you don't answer, he gently takes your hands away from your face. "Talk to me."

"It's stupid," you manage to say. "You should be celebrating. You just won the constructors'."

"Pretty sure the champagne will still be there in ten minutes," he says, thumb brushing away a tear from your cheek. "What happened?"

You take a shaky breath. "Jacob... he..." Your voice breaks.

Lando's expression hardens. "What did he do?"

"He broke up with me," you let out a bitter laugh. "Apparently now that he's secured a position at Mercedes for next season, he doesn't need the Russell connection anymore."

"He what?" Lando's voice is dangerously quiet.

"Turns out I was just... convenient. A way to get closer to Toto. To Mercedes." Your voice cracks again. "God, I feel so stupid."

"You're not stupid," Lando says fiercely. "He's the stupid one. He's worse than stupid, he's a complete—"

"I really thought..." you cut him off, fresh tears falling. "I actually thought he cared about me."

Without hesitation, Lando pulls you into his arms. You bury your face in his race suit, still damp with champagne, and let yourself break.

"I've got you," he murmurs into your hair. "I've got you, darling."

You stay like that for a while, his hands running soothingly up and down your back as you cry. The distant sounds of celebration feel like they're from another world.

"Want me to crash his car?" Lando finally asks, making you let out a watery laugh. "I could do it. Make it look like an accident. I am a professional driver, after all."

"Lando..."

"Or we could put laxatives in his coffee. Though he'd probably notice, since he still can't make a proper cup himself."

Despite everything, you find yourself smiling slightly.

"There's my girl," he says softly, then catches himself. "I mean... sorry. Probably shouldn't..."

"It's okay," you whisper. "I've always been your girl. Even if it was just as a joke."

Something shifts in his expression. "YN..."

"Don't," you pull back slightly. "Please. I can't... I can't lose you too. Not tonight."

He studies your face for a long moment, then nods, pulling you back against his chest. "You'll never lose me. Future husband contract, remember? Legally binding. Can't get rid of me that easily."

You close your eyes, breathing in his familiar scent. "Promise?"

"Promise," he kisses the top of your head. "Besides, Fernando still needs both his parents."

This gets a real laugh out of you. "We don't actually have a dog, Lando."

"Yet," he corrects. "We don't have a dog yet. But when we do—"

"His name will be Fernando," you finish with him, and for a moment, everything feels okay again.

"Want me to get George?" he asks after a while.

You shake your head. "Not yet. Can we just... stay here for a bit?"

"As long as you need," he says, and you can hear his heart beating steadily under your ear. "I'm not going anywhere."

In the distance, someone calls his name.

"Go," you start to pull away. "They need their champion."

"They can wait," he says firmly, pulling you back. "You need me more."

And maybe it's the way he says it, or the gentle kiss he presses to your temple, or how his arms feel like the safest place in the world, but suddenly you realize what everyone's been trying to tell you all along.

This was never just a joke to him.

And maybe, just maybe, it was never really a joke to you either.

But that's a revelation for another night, when your heart isn't quite so broken and his race suit isn't covered in your tears. For now, you let yourself be held by your best friend, your future husband, your Lando, as the Abu Dhabi night carries on without you.

───────── ౨ৎ ─────────

liked by landonorris, georgerussell63 and 288,760 others

yn.russell back to my favorite job: professional thirdwheel 🏖️ (at least they feed me occasionally) @/georgerussell63 @/carmenmmundt

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username1 MY PARENTS

username2 wait... where's jacob? 👀

↳ username1 he unfollowed her last week 👀

↳ username3 tea incoming

georgerussell63 You love us

↳ yn.russell debatable

↳ carmenmmund We literally paid for your dinner

↳ yn.russell okay fine you're alright

landonorris need a fourth wheel? 👀

↳ yn.russell ...

↳ landonorris i'll bring snacks

username4 THE WAY LANDO COMMENTED SO FAST

username5 LANDO THIS IS YOUR CHANCE

username6 single little russell era is coming

───────── ౨ৎ ─────────

The winter sun is setting early, casting long shadows across your apartment. It's been a month days since Abu Dhabi, a months since Jacob revealed his true colors, and you're curled up on your couch in your comfiest sweats, surrounded by empty ice cream containers.

George and Carmen tried to cheer you up, making you tag along on their vacation, but now that you were back home, the sulking feeling inevitably came back too.

A familiar pattern of knocks at your door makes you groan. "Go away, Lando."

"Not a chance, darling," his voice calls back. "I come bearing provisions!"

"I don't need provisions," you call out, but you're already getting up to open the door. "I need to wallow in peace."

You open the door to find Lando, arms full of bags, wearing a ridiculously oversized hoodie that you're pretty sure belongs to George.

"Wallowing is officially cancelled," he announces, breezing past you into the apartment. "We're having a proper heartbreak recovery session."

"We are?"

"Absolutely," he starts unpacking the bags. "I've got all the essentials. More ice cream - mint chocolate chip, obviously. Every terrible rom-com Netflix has to offer. Popcorn. Those weird crisps you like that no one else understands. And..." he pulls out a bottle with flourish, "your favorite wine."

"Lando..."

"No arguments," he says firmly, but gently. "I'm not leaving you alone to cry over that coffee-challenged idiot."

"I wasn't crying," you protest weakly.

He raises an eyebrow at your clearly tear-stained face. "Right. And I'm not the most talented driver on the grid."

This actually makes you laugh. "Your modesty never fails to amaze me."

"I know, I know, I'm incredible," he grins, already making himself at home on your couch. "Now come here. We're starting with The Notebook because I know it's your guilty pleasure, even though you pretend to hate it."

"I do hate it," you say, but you're already curling up next to him.

"Sure you do, darling," he throws a blanket over both of you. "Just like you hate reality TV and actually love Jacob's boring marketing presentations."

You wince slightly at Jacob's name, and Lando immediately softens.

"Sorry," he says quietly. "No more mentions of He Who Shall Not Be Named. Though I still think we should put glitter in his car ventilation system."

"George already offered to have him banned from the paddock," you smile slightly.

"Good man, your brother," Lando nods approvingly. "Though my revenge plans are much more creative. I was thinking we could reprogram his laptop to only play 'Baby Shark' when he opens PowerPoint..."

You can't help but laugh. "You're ridiculous."

"Made you smile though, didn't I?" he says softly, and something in his voice makes you look up at him.

"You always do," you admit quietly.

He holds your gaze for a moment before clearing his throat. "Right, well, that's what future husbands are for, isn't it? Can't have my darling being sad. Bad for our wedding photos."

"Still going with that, are we?"

"Always," he says, and despite his light tone, there's something earnest in his eyes. "Someone's got to look after you properly."

"I can look after myself," you point out.

"Oh, I know," he grins. "But it's more fun together, isn't it? Plus, who else is going to appreciate your terrible taste in movies?"

"My taste is not terrible!"

"Darling, you genuinely enjoyed that film about the talking cats."

"It was artistic!"

"It was horrifying," he laughs, pulling you closer. "But I watched it three times with you anyway."

"Because you're a good friend," you say softly.

Something flickers across his face. "Yeah," he says after a moment. "The best friend you'll ever have. Even if you have questionable taste in everything except future husbands."

You roll your eyes but can't help smiling. "Speaking of questionable taste, weren't we supposed to be watching The Notebook?"

"Oh right!" he brightens, grabbing the remote. "Time to pretend you're not going to cry at the end."

"I never cry at the end."

"Darling, you've cried every single time we've watched it."

"Have not!"

"Have too! Remember last time? You got tears all over my favorite hoodie."

"That was one time!"

"One time this month, maybe," he grins, then softens. "It's okay though. My hoodies are always available for your tears. Even if they're about stupid coffee-challenged marketing guys who don't deserve them."

You lean your head on his shoulder. "Thank you, Lando."

"For what?"

"For being you. For being here. For..." you gesture at all the supplies he brought. "For everything."

He's quiet for a moment, then presses a kiss to the top of your head. "Always, darling. In sickness and in health, remember?"

"We're not actually married, Lando."

"Yet," he corrects, but there's something in his voice that makes your heart skip. "We're not actually married yet."

The movie starts playing, but you're more aware of his steady breathing, of how perfectly you fit against his side, of how safe you feel in this moment. And maybe it's too soon, maybe your heart is still too raw, but you can't help but think that maybe, just maybe, the right person has been here all along.

But that's a thought for another day. For now, you let yourself be comforted by your best friend, your constant, your Lando, as he quotes along with the movie and keeps you supplied with ice cream and terrible jokes until you're laughing more than you're crying.

And if you do end up crying at the end of The Notebook, well, his hoodie is already there to catch your tears.

───────── ౨ৎ ─────────

liked by landonorris, carmenmmundt and 291,483 others

yn.russell FIRST RACE OF THE SEASON. WHAT A RIDE !!!! lando winning and georgie on podium. ALEX P5 !!!! all of my boys killing it 🥺 so happy to be back, i missed this so much

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username1 LITTLE RUSSELL BIGGEST SUPPORTER

username2 SHE WAS SO HAPPY FOR LANDO OMFG

username3 still gutted for the missed mclaren 1-2 but GEORGE P3!!

carmenmmundt You almost broke my hand with all the squeezing !! Missed you so happy my girl 🤍

↳ username1 AHH LITTLE RUSSELL IS HEALING

username4 the way she JUMPED into lando's arms

ciscanorris My future daughter in law! It was so good to see you

↳ username1 AHH MAMA NORRIS CLAIMING HER

landonorris THAT WAS FOR YOU MY DARLINGGG

↳ yourinstagram 🥺

↳ username2 AHH SHE DIDN'T CORRECT HIM

georgerussell63 Love you sis, even tho you hugged Lando first

↳ yn.russell he won okay

↳ landonorris and i'm her future husband

───────── ౨ৎ ─────────

The Miami night air is warm and sweet, carrying the distant sounds of celebration from the post race party below. You're leaning against the balcony railing, watching the lights of the circuit sparkle in the distance, when familiar footsteps approach.

"There's my darling," Lando's voice is soft as he joins you. "Hiding from your adoring public?"

You smile, not looking away from the view. "Just needed some air."

The past few months flash through your mind - Lando showing up at your door with takeaway after particularly hard days, marathon gaming sessions that somehow always ended with you falling asleep on his shoulder, countless movie nights where he'd quote every line just to make you laugh. He never let you wallow, never let you retreat into sadness. Whether it was surprising you with your favorite coffee in the morning or sending you ridiculous memes at 3 AM, he was constantly there, slowly piecing your heart back together without you even realizing it.

"Penny for your thoughts?" he asks, bumping your shoulder gently with his.

"Just thinking about everything that's changed since last season."

He hums in agreement. "Good changes though, right?"

You finally turn to look at him, really look at him. His curls slightly messy from running his hands through them - a nervous habit you've known since you were teenagers. But there's something different in the way he's looking at you now, something that makes your heart skip.

"Yeah," you say softly. "Good changes."

He takes a step closer, and suddenly the air feels charged with possibility. "You know, I've been thinking..."

"Dangerous hobby," you tease, falling into your familiar pattern.

"Very dangerous," he agrees, but his voice is serious. "Been thinking about how sometimes the best things in life start as jokes."

Your breath catches. "Lando..."

"Like when a fourteen-year-old boy tells this pretty girl she's going to be his future wife," he continues, taking another step closer. "And he keeps saying it for years, making it this big running joke, because it's easier than admitting that maybe, just maybe, it was never really a joke at all."

"What are you saying?" you whisper, though your heart already knows the answer.

He reaches up, tucking a strand of hair behind your ear, his hand lingering on your cheek. "I'm saying that I've been in love with you since we were kids. I'm saying that every time I called you darling, every time I talked about our future dog Fernando, every time I claimed the future husband title - I meant it. All of it."

"Lando..." your voice wavers.

"I know it's only been a few months since... everything," he says quickly. "And if you're not ready, if you don't feel the same way, we can pretend this never happened. We can go back to just joking around. But I needed you to know that for me, it was never just a joke. You were never just a joke."

You stare at him, this boy who's been your constant, your safe place, your home for so long. And suddenly everything clicks into place.

"I'm going to kiss you now," he says softly, giving you time to pull away if you want to.

You don't.

His lips meet yours, gentle at first, like he's afraid you might break. But when your hands slide into his curls, pulling him closer, the kiss deepens into something that feels like coming home and falling free all at once.

When you finally break apart, he rests his forehead against yours. "So," he says, slightly breathless, "about that legally binding marriage contract..."

You laugh, the sound full of joy. "Still going with that, are we?"

"Always," he grins, pressing another quick kiss to your lips. "Though now I'm thinking maybe we should make it official. You know, for Fernando's sake."

"We still don't have a dog, Lando."

"Yet," he corrects, pulling you closer. "We don't have a dog yet. But we will. Right after the wedding. Which will definitely have papaya orange colors because I called dibs when we were fourteen and—"

You cut him off with another kiss, feeling him smile against your lips.

"FINALLY!"

You break apart to find George standing in the doorway, grinning like he just won the championship.

"Ever heard of knocking?" Lando grumbles, but he doesn't let go of you.

"On a balcony door?" George raises an eyebrow. "Besides, I've been watching you two dance around each other for months. Years, actually."

"Have not," you protest.

"Have too," both men say in unison.

"I hate you both," you mutter, but you're fighting a smile.

"No you don't," Lando says confidently. "You love me. You're going to marry me and we're going to have a dog named Fernando and—"

"Still with the dog name?" George groans.

"It's tradition!" Lando defends. "Tell him, darling, tell him how important traditions are."

You look between your brother and the boy - no, the man - who's been your everything for so long, and feel your heart might burst with happiness.

"Actually," you say slowly, "I was thinking maybe we could name the dog George."

"What?" both men exclaim.

You burst out laughing at their expressions. "Just kidding. Fernando it is."

"See?" Lando beams at George. "She agrees with me. Because she loves me. Because we're getting married. Because—"

"Because it was never really a joke?" you finish softly.

His expression softens as he looks at you. "Never."

"Right," George clears his throat. "I'm going to leave before this gets any more sickeningly sweet. But Lando?"

"Yeah?"

"Hurt my sister and they'll never find your body."

"Please," Lando scoffs, pulling you closer. "I've been planning our future since I was fourteen. I'm not about to mess it up now."

As George leaves, shaking his head but smiling, Lando turns back to you.

"So," he says, his eyes twinkling, "about those wedding colors..."

You silence him with another kiss, thinking about how sometimes the best love stories start as jokes, and how sometimes the person you're meant to be with has been there all along, calling you darling and planning your future with a dog named Fernando.

And maybe, just maybe, those papaya orange wedding colors don't sound so bad after all.

───────── ౨ৎ ─────────

liked by landonorris, georgerussell63 and 201,384 others

yn.russell turns out some jokes become reality 🧡 @/landonorris (yes, we're actually getting the dog. yes, his name will be fernando. no, this isn't a drill - the future wife position has officially been filled, i love you my lando)

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username1 SHUT UP SHUT UP SHUT UP IS THIS ACTUALLY HAPPENING??? 😭😭😭

username2 THE WAY I JUST SCREAMED IN THE MIDDLE OF STARBUCKS

username3 THE FUTURE WIFE JOKES WERE REAL ALL ALONG

georgerussell63 About bloody time 🙄 (but actually very happy for you both)

alex_albon the group chat can finally rest, no more "should I tell her?" messages from lando every 5 minutes

carmenmmundt The paddock's favorite love story

ciscanorris Finally! I've only been waiting for this announcement since they were teenagers 🥰

username4 the way this man has been calling her darling for YEARS and we all thought it was just banter 😭😭

username5 THE WAY I'VE BEEN WAITING FOR THIS SINCE 2019

username6 ok but can we talk about how he's literally been manifesting this since they were TEENAGERS???

username7 this is actually the cutest thing ever like???? he's been planning their wedding since he was 14???? hello???

username8 the way george is probably somewhere being like "finally i don't have to pretend i don't see them flirting"

landonorris worth the wait, every single second❤️ love you darling x

───────── ౨ৎ ─────────

It's a lazy Sunday afternoon in late summer, and you're curled up on your couch with a book when you hear Lando's key in the door. You smile, not looking up - he's been coming and going from your place so much lately that it feels more like his home than his own apartment.

"Darling!" his voice calls out, sounding suspiciously excited. "Close your eyes!"

"Why?" you ask warily. "Last time you had a surprise, it didn't end well."

"Just trust me!"

You sigh fondly, closing your eyes. "Fine, but this better be good."

You hear him moving around, and then something warm and furry lands in your lap.

Your eyes fly open to find yourself face to face with the most adorable chocolate Labrador puppy you've ever seen. The puppy immediately starts licking your face while Lando watches, beaming with pure joy.

"Lando..." you breathe, already in love with the wiggling bundle of fur. "What did you do?"

"Well," he drops onto the couch beside you, reaching over to scratch the puppy's ears, "I was thinking about how we've been together for months now, and living together basically even though we pretend we don't, and how there's this one very important member of our family still missing..."

"You didn't," you whisper, even as the puppy settles contentedly in your lap.

"I did," he grins. "Meet Fernando. Finally."

You look between Lando and the puppy - Fernando - feeling your heart might burst. "You actually named him Fernando?"

"Of course I did! I've been planning this since I was fourteen, remember?" His eyes soften. "Plus, I made you a promise, didn't I?"

"We're not married yet," you point out, but you can't stop smiling.

"Yet," he emphasizes, leaning over to kiss your cheek. "But really, I thought... I mean, we practically live together anyway. Might as well make it official. You, me, and Fernando."

You look down at the puppy, who's now snoring softly in your lap, then back at Lando. "Are you asking me to move in with you? Properly?"

"Maybe," he fidgets slightly. "Unless you think it's too soon? I know we haven't been together that long, but it feels like we've been building towards this forever, you know? And I thought, with Fernando here now..."

You cut off his rambling with a kiss. "Yes."

"Yes?"

"Yes, I'll move in with you. Properly. All three of us."

His face lights up like you've just given him the best gift in the world. "Really?"

"Really," you laugh.

"You're ridiculous," you tell him fondly.

"You love it," he says confidently.

"I do," you admit softly. "I love you."

His expression melts into that soft look he reserves just for you. "I love you too, darling. Both of you," he adds as Fernando stirs and licks his hand.

Just then, your phone buzzes - a text from George.

"Oh no," you groan, reading it. "George is coming over."

"Perfect!" Lando brightens. "He can meet his nephew!"

"You did not just call our dog George's nephew."

"Of course I did! He's family now. Speaking of which..." he pulls out his phone, "my mum's been asking when we're bringing Fernando to visit."

Before you can respond, George's voice carries through the door. "Why is there puppy food in the hallway?"

Lando jumps up excitedly. "Ready to meet Uncle George, Fernando?"

The puppy perks up at his name, tail wagging as George opens the door.

"You didn't," George says, taking in the scene.

"We did!" Lando announces proudly. "Meet your nephew!"

"My... nephew?"

"Fernando Russell-Norris," Lando declares. "Well, technically just Norris for now, but that'll change once your sister finally agrees to marry me."

"Still waiting on that proposal, aren't you?" George smirks.

"All in good time," Lando winks at you. "Got to do it properly, haven't I?"

You watch George pretend not to be completely smitten with Fernando, while Lando chatters about all his plans for family weekends and teaching Fernando tricks. You can't help but think about how sometimes the best things in life start as jokes about future marriages and dogs named Fernando.

"Our little family," Lando says softly, pulling you close while Fernando attempts to climb into George's lap.

And as you lean into his side, watching your brother and your boyfriend argue about who gets to be Fernando's favorite uncle (while the puppy seems more interested in chewing George's shoelaces), you realize that this - this moment, this love, this little family - is better than any dream you could have had.

It's your reality. Your perfect, slightly chaotic, absolutely wonderful reality.

And you wouldn't have it any other way.

[sniperct]

NOAA “should be dismantled and many of its functions eliminated, sent to other agencies, privatized, or placed under the control of states and territories,” Project 2025 reads. The proposals roughly amount to two main avenues of attack. First, it suggests that the NWS should eliminate its public-facing forecasts, focus on data gathering, and otherwise “fully commercialize its forecasting operations,” which the authors of the plan imply will improve, not limit, forecasts for all Americans. Then, NOAA’s scientific-research arm, which studies things such as Arctic-ice dynamics and how greenhouse gases behave (and which the document calls “the source of much of NOAA’s climate alarmism”), should be aggressively shrunk. “The preponderance of its climate-change research should be disbanded,” the document says. It further notes that scientific agencies such as NOAA are “vulnerable to obstructionism of an Administration’s aims,” so appointees should be screened to ensure that their views are “wholly in sync” with the president’s.

Climate change is the single most important issue in the entirety of human history. One party wants to fight it. The other party wants to let the earth burn; in fact, they want to accelerate the fire.

[bambithevideogame]

Just add more #synths

i love this album because for the first time in maybe her entire career she's not apologising for a single thing. the album is angry and raw and she's like "here's this chapter of my life, the sad, the bad, the terrible and it's all raw and fucking angry for you all to see and i don't need absolution for a single thing" like she's not asking forgiveness for a single thing from anyone and that's what makes the album so fucking heartbreaking

[madhukumarc]

Where can businesses find reliable data for audience segmentation?

Sources Businesses Find Reliable Data for Audience Segmentation:

Businesses can find reliable data for audience segmentation from various sources, ensuring accuracy and relevance for targeted marketing efforts.

Some key sources include:

1. Zero-Party Data: 

Data that is intentionally and proactively shared by customers with businesses, enables them to personalize their marketing strategies more effectively. Also, refer to email marketing data.

2. First-Party Data: 

Data obtained directly from customer interactions on websites and sales channels. Provides authentic insights into customer behavior and preferences.

Refer also to Google Analytics, Google Search Console, and other marketing analytics platforms.

3. Surveys and Interviews: 

Gather accurate, basic information about audience interests and behaviors. Offers insights directly from the audience, helping to understand their needs and motivations.

4. Behavioral Data: 

This presents the behavior of the audience, including their actions on websites. Provides valuable insights into audience engagement and preferences. Heat maps can come to the rescue.

5. Social Media Platforms: 

This delivers information about audience interactions, such as likes, shares, saves, and comments.

Offers insights into the social engagement patterns of the audience and the type of content that is most engaging.

6. Salespeople Interactions: 

This provides firsthand insights into customer preferences, objections, behaviors, and needs, which can be valuable for refining audience segmentation strategies.

7. Customer Service Calls and Feedback: 

This offers direct feedback and firsthand information about customer preferences, needs, concerns, and behaviors.

This helps in understanding customer segments and tailoring marketing strategies to better meet their needs.

Image Content Source - LinkedIn Ads Privacy Playbook

In summary, by leveraging these diverse sources, businesses can gather comprehensive and reliable data for audience segmentation, enabling them to tailor their marketing strategies effectively.

Here's related information that you may also find helpful – Marketing Automation Statistics [Accelerate Efficiency and Sales].

[elsaclack]

Yeah okay so like I said in the tags of the last post I’m rising from my tumblr grave to say that the ban on TikTok is symptomatic of a MUCH larger and more terrifying problem. Because yes, on its surface it’s silly dances and asmr and cooking videos and whatever, but in truth and at its core, TikTok single-handedly revolutionized the way 170 million Americans communicated with each other AND the rest of the world. Non-Americans love to point out how America-centric Americans are, but fail to realize that we are purposefully raised in an isolated, insulated environment where we are told from basically day 1 that America Is The Best and not to even bother taking a look around because it’s all downhill from outside of here. TikTok has, for MANY Americans, single-handedly destroyed that notion and allowed them (us!!) to broaden our world-view and realize that actually, things are better in other countries, and it did so in a kind, empathetic, and compassionate way.

And yeah most people wake up to the truth of that on their own as they get older, but holy shit!! The VAST majority of the Americans on TikTok are millennials and gen z (and even some older gen alpha)!! People who are becoming disillusioned with “The American Dream” (said with the HEAVIEST sarcasm) while they’re still school-aged or are just entering young-adulthood!! People who are entering - or TRYING to enter - the American workforce who suddenly have an unfiltered window into non-American lives and are wondering why tf we’re struggling and penny-pinching and toeing the line of poverty while our rich elected officials sit around and fight and argue over everything that actually matters to the citizens they supposedly represent and get richer all the while. THAT is why they’re banning the app, and that fact alone should terrify every single American citizen.

Not to mention the precedent it sets for other social media platforms!! You think some nebulous, unproven, and unfounded “threat to national security” will stop with TikTok?? They’ve already censored Adult Material on tumblr, who’s gonna stop them from coming back and doing it again or getting rid of it altogether for the exact same reason? It’s a blatant act of censorship and a direct attack on the American first amendment right to free speech.

NOTHING radicalized me the way tiktok did. I watched people in my life who were STAUNCH Trump supporters in 2016 AND 2020 wake up to the truth and vote blue for the first time in their lives BECAUSE OF TIKTOK, and did so with al the nuanced understanding that even Democrats are severely failing this country, but are at least better than the alternative. That level of awareness and presence in the average US citizen scares American politicians.

The fact that the vast majority of them - including the ones loudly opposing the ban!! - bought stock in Meta BEFORE the ban was legalized/upheld by the Supreme Court?? That Mark Zuckerberg and Elon Musk were legally allowed to lobby congress to ban TikTok when BOTH stood to DIRECTLY financially gain from their biggest competitor being banned in the US and are guilty of unethically gathering data and selling it to MULTIPLE third parties?? The fact that Trump is now teasing that he may or may not intervene to save TikTok when he was the one who talked about banning it in the first place AND ALSO OWNS HIS OWN COMPETING SOCIAL MEDIA PLATFORM??

It’s the burning of Alexandria. It’s the loss of a significant chunk of culture. It’s the sharp and sudden loss of contact with the rest of the world for more than half of all American citizens. It’s the loss of $240 BILLION dollars in the GDP when the country is already TRILLIONS of dollars in debt. And on an individualistic level, it’s the loss of millions of small businesses and primary income streams for so many individuals and families who found their primary audience on TikTok. Is the app perfect? HELL no. Are there significant changes needed to make it a safe environment for all users? ABSOLUTELY. But that can also be said of ANY social media platform. TikTok openly fostered connection and communication and creativity and compassion that is completely unique to that platform! It made so many people - myself included!! - feel less alone. I get the feeling I know what the general consensus is about TikTok on this site, but the ban on this app should scare the shit out of everyone.

[drill-bits]

PoV: after weeks of excessive secrecy you arrive to the unknown moon And There’s A Whole Party At The Port Congratulating You

SO. BECAUSE A LOT OF SHIT WAS DEVELOPED OFF SCREEN. The planet they were going to go to to find more information was going to be Caminus. But there were complications. And thus I changed it to an off-shoot one I Made Up.

Context: Nautica and First Aid sent along a data packet to the tiny moon with information on their patient’s condition. They received an acknowledgement and an invitation.

And when they arrived, the entire moon was there to receive them.

[motorsportbarbie13]

A Package Deal

In which Lando befriends a single mom without even realizing it.

Warnings: single mom. talk of parental death (no death featured on page), lando being a judgey jerk at first, kinda? Pairing: Lando Norris x SingleMom!Reader Word Count: 5.4k words

Master List

yourusername (private) posted

109 likes liked by yourdad, BFFsarah, McLaren, and others yourusername Work holiday party with my mini me! yourdad my two favorite girls! >>>yourusername thanks dad! <3

The fairy lights that stretched back and forth across the ceiling of the McLaren Technology Center sparkle down at you, a soft glow illuminating the spacious front lobby. Half a dozen 12 foot Christmas trees dot the cavernous room and tables decorated with rich red, green, and silver accents create intimate seating areas throughout. The only things indicating that the offices were home to McLaren's Formula 1 team were the seven or so F1 cars from past and present, all put on display for tonight's party.

The events team had certainly outdone themselves this year, that was for sure. If there was anything the McLaren events team went hard for every single time, it was the MTC's annual family holiday party. This year though, the entire team had extra reason to celebrate: earlier in the month, the team had brought home the Constructor's Championship for the first time in years.

"Momma, where's Aunt Sarah?" Your six year old daughter Stella asks softly, her little hand tucked securely in yours as she looks around, eyes wide in awe at all the decorations.

"I don't know, munchkin." You reply, grinning down at her. "Do you want to see if we can find her?"

Your best friend Sarah was surely already here as she was one of the heads of the events team. She'd been planning this party for months now, the added pressure from the championship win had nearly driven her mad. A quick text is answered even quicker and you lead Stella towards the massive ballroom that sits on the opposite side of the sleek modern building.

As you walk down the hall, the heels of your stilettos clicking softly, you're surprised to be hit with a wave of nostalgia. You'd been working for McLaren for almost two years now, after Sarah had given the head of product development your resume when you graduated uni with a degree in computer science and data analytics. Marshall, the man who ran the department, had offered you a job as a data analyst on the spot when you came into interview the following week. It had all felt like divine intervention, going from getting pregnant so young and having no other choice but to navigate parenthood alone to finding yourself employed within weeks of graduating. McLaren truly felt like your second home now.

"There's my Stelly Belly!" Sarah cries when she sees Stella and you walking towards her. Without a second thought, your daughter drops your hand and flings herself into the waiting arms of your best friend, one of the few adults the little girl trusts enough to open up to.

"Don't you look pretty tonight?" Sarah coos, nuzzling her head into Stella neck, eliciting a squeal and a cascade of giggles from your little girl. "And your mama looks stunning too!"

Rolling your eyes, you smooth down the front of the red satin dress you'd bought last week. "Are you sure it's not too much?"

Your brows knit together in uncertainty. Ever since having Stella at 19, your life had revolved around the little girl. Everything you did and every choice you made was made because of her and with her best interest in mind. Going to university when she was a newborn had been for her benefit and the time spent away from her while you studied and attended classes were paying off now with your secure job and hefty paycheck. But you weren't used to calling attention to yourself, totally content with working behind a computer screen in your quiet office tucked in the back of the MTC. You came to work, socialized very little, and went home to your daughter. This kind of event was very much out of your comfort zone.

"Stop that." Sarah scolds as she sets Stella down. "You look so good you're going have the mechanics breaking their necks all night long."

"Okay, that's enough." You huff.

"Momma, Sarah says there's holiday crafts over there!" Stella points vaguely towards the other side of the room. "Can we go? Please?"

"Of course, sweetheart. Let's go."

"I'll take her!" Sarah volunteers, capturing Stella's little hand in hers before giving you a look. "Go get a drink or something. Have some fun. Stelly Belly and I will go make all the crafts!"

You watch after your best friend and the other half of your heart as they scamper away, Stella's red velvet dress fluttering behind her. Somewhere deep in the pit of your stomach, a painful clenching feeling takes root. For the past six years, your entire universe has revolved around that little blonde headed girl. Even now, though you spent more time apart from Stella than you cared for because of school for her and work for you, whenever she was out of sight it felt like a bit of you was missing.

Once you see her settle at the table right next to Sarah and begin coloring something in front of her, you turn away and wander towards the open bar. If there was one thing McLaren did right at these kinds of parties, it was provide top tier food and drinks for the employees.

You order a glass of what smells like the most heavenly mulled wine you've ever encountered and find a spot away from the crowd, leaning against a pillar in the shadows of the room. You weren't used to being around so many people and while you were glad Stella seemed to be enjoying herself, you could feel your social battery already draining.

"Well, if it isn't my favorite McLaren employee." A smooth voice interrupts your anxious thoughts.

You blush into your glass of wine, knowing who it was sneaking up behind you before you even turned around. "I'm telling Oscar you said that."

Lando slips in beside you, caramel colored cashmere jumper brushing against your bare arm. "You wouldn't dare." He says, bumping your shoulder gently. You can hear the smile in his voice without even looking.

When you say you don't socialize much at work, there is always going to be one exception to that rule: Lando Norris. He had wandered into your office one day about six months ago looking for the legal department of all places. Lando had sheepishly admitted he may have accidentally signed a contract to be the spokesman for a bank in Singapore while drunk on holiday and needed to see what how mad everyone was going to be. You then had to admit you were, in fact, just a software engineer and not a solicitor and he was not, in fact, anywhere near the legal department.

An unlikely friendship had been born that day though because instead of turning around and scampering away out of sheer embarrassment, Lando had plopped himself down in the chair opposite your desk and spent nearly an hour and a half peppering you with questions about your job.

Lando liked those moments he got to slip away during his busy days at the MTC to see you. It seemed like lately, he would find himself carving out time during his day to make a special visit to your office no matter what else he had scheduled that day. He liked the way you talked to him like he was a normal person and how easily you laughed at his jokes. You never made him feel stupid or inferior for asking questions about whatever project you were working on that day and you never asked him about racing. Not once. You were also the prettiest girl he'd ever seen and he was embarrassingly addicted to making you smile.

"You look stunning tonight." Lando says in a hushed voice. "Red is your color."

Although he's next to you still, Lando manages to steal little looks at you out of the corner of his eye. The red dress you've got on tonight should be illegal and it's showing off every dip and curve of your body. You pride yourself on how well you dress at the office but tended to stick with neutral colors and classic, conservative shapes that weren't jarring and allowed you to fade into the noise of a busy office a bit. The red was totally out of character for you and Lando found himself wanting to buy you an entire closet full of colorful dresses.

Your cheeks go crimson and you're thankful for the dim lights that hide it. "Thank you."

The other thing you're not used to is attention from men. Like your social life, any semblance of a dating life had been put on the back burner when you became a single mom. You didn't much miss it, if you were bing quite honest. Spending time with Stella was better than wasting a night on a man that would only end up disappointing you.

So when someone like Lando complimented you on the dress you wore you don't quite know how to react.

"Momma! Momma, look what Auntie Sarah and I made!" Stella interrupts anything that's about to come out of Lando's mouth when she runs up brandishing what looks to be a fairy wand tied with dozens of glittery ribbons.

You crouch down, not missing the way Lando stiffens beside you, and take the plastic wand out of Stella's hand. "Is this a magic wand?" You ask, voice breathy with awe.

"Yeah! Aunt Sarah helped tie the ribbons on after I picked them. They're all glittery and match Elsa's ice queen dress."

You smile, Elsa had always been Stella's favorite Disney princess. "That is so special, Stelly Belly."

A few feet away, Sarah takes in how close you and Lando were before Stella interrupted and smirks. "Come on, Stella. I think I saw a cookie decorating contest starting over by the wands!"

You stand, eyeing your best friend. "I can take her, Sarah. I'm sure you want to mingle."

"Nope! Stay. Talk. Be merry!" Sarah's eyes bounce between you and Lando and your cheeks heat at the implication.

Beside you, Lando rubs at his jaw trying to process the information he's just learned. Momma? This girl, cute as a button, was calling you mom? He rifles through his memory, trying to think of any time you'd ever mentioned being a mom and he can't come up with a single thing. And he's pretty sure he remembers everything you've ever said to him.

"You have a daughter." Lando says it more as a statement than a question and you wince.

This was always the part where you tended to lose people. Being as young as you were, you were used to people being put off by the fact that you had a daughter. A lot of people your age weren't ready for kids yet and had a hard time figuring you out because you had such radically different priorities. Neither set of priorities was better than the other, just different.

"I do. Her name is Stella." You respond, leaning against the pillar once again. The cool marble sends shivers down your back as you prepare to lose someone who had made more of an impact on you than you realized.

"You never said anything about her." He observes, his tone unreadable.

"You never asked." You shrug, trying not to get defensive. "Her pictures are all over my office, Lan. I've never hid the fact that I have Stella."

Lando thinks back, recalling the office he's spent so much time in lately. You're right, of course. There are bits of Stella all over the place in the drawings on your desk to the school picture that sits near the spider plant close to the window. But somehow Lando had never noticed anything else other than you.

He rubs at the back of his neck, "I guess I just assumed she was your niece or something."

"Nope. She's all mine."

"And her dad?" The moment the question slips from Lando's mouth, he regrets it. His eyes shutter closed but not before he catches a glimpse of the way you flinch.

He hates himself for thinking he deserves to be privy to this information. For being so bold as to ask for the sordid details of your life when all you are to each other is a casual work flirtation. He hates himself for implying that you'd ever flirt with him when there was someone else in the picture. Or worse, that you now have to relive a painful story behind why there wasn't.

"You don't have to answer that." God, he was so good at speaking before thinking, wasn't he? It had gotten him into so much hot water with the press this year during the championship run and here he was again, putting his foot in his mouth like an idiot.

"It's fine." You sigh, knowing that anyone who wants to be in your life is going to have to hear the story at some point. You just hadn't anticipated it happening with Lando, having been perfectly content with the safety of your innocent work flirtation.

"I had Stella when I was 19, her dad was killed in a car accident when she was eight months old. She turned six in September.”

The silence that stretches between you is heavy, clashing with the light and festive mood that swirls around you.

"Christ. I'm sorry, love."

You hate how painful that tugging sensation on your heart is when Lando calls you 'love'.

Shrugging, you hope you feign nonchalance well enough to fool him. You know it doesn’t.

“Listen, I should go check on Sarah and Stella, make sure Stella doesn't sweet talk Sarah into a puppy or something. Those two together is how I ended up with a kitten last year."

The brightness in your voice is all for show but Lando sees right through it.

You're gone before he can get a word in though.

yourusername (private) posted

102 likes liked by BFFsarah, yourdad, yoursister, and others yourusername Quick trip into London for some last minute pressies! yourdad I'm a size Rolex in silver and gold please! >>>yourusername Ha Ha Ha, very funny father BFFsarah Brave brave girl! >>>yourusername brave or stupid, you decide!!!

"Come on, sweet girl, let's find your Papa a Christmas present so we can get out of this mad house."

You tug at Stella's hand, who was currently practically drooling over a display of sparkly gold and diamond jewelry in Harrods jewelry department. Around you, crowds swirl and people jostle each other as they all hustle to pick out their precious gifts before Santa's big night. Why you had chosen to come into London the weekend before Christmas was a mystery, but you were fully convinced that you had lost it when you had agreed to come to Harrods at Stella's request.

"But this necklace is so pretty, Momma!" Stella whines, eyes dragging over the diamond necklace on display in front of her.

"Yes, I know but I don't think your grandpa wants a diamond necklace for Christmas. Let's go up to the fifth floor where the kitchen gadgets are! You know how much he loves to cook!"

Stella rolls her eyes, which you choose to ignore. For all of her attitude today, Stella wasn't usually an ornery child. She was very well behaved and quite reserved so you gave her extra grace when it was crowded and loud like this. You knew she got overstimulated easily, just like you did.

"Fine." She sighs, casting one last longing look at the display. "Maybe Santa will bring me the necklace." She mutters and you have to tamp down a laugh.

You take Stella's hand in yours, despite her giving you another look of contempt. She was much too big of a girl to be holding her mother's hand, thank you very much. You ignored the glare and squeezed at your daughter's hand, knowing that she's not really angry at you.

Up on the fifth floor, the homewares section is significantly quieter than where you just were. Stella spots a display of colorful Kitchen Aid mixers that she scampers over to while you wander over to the espresso machines while reminding her to stick close. Out of the corner of your eye, you keep watch over her while debating the merits of different coffee machines.

"Well, if it isn't my favorite McLaren employee out in the wild." A velvety smooth voice sends familiar shivers down your spine.

"Favorite? You've been avoiding me since the holiday party." You quip without taking your eyes off the silver machine in front of you, knowing exactly who it is beside you without even looking.

Ever since the holiday party nearly two weeks ago, you hand't seen Lando at all despite knowing that he was at the MTC at least a few days. You hated that you knew that most of that time he had been out of the country, skiing in France then golfing in Spain. You also hated that you kept track of the amount of times you had known he was in Woking at the MTC and hadn't even bothered to stop in and say 'hi' to you.

Lando's hand rubs at the back of his neck. "I know. I'm sorry." His voice is low, tinged with guilt.

"Listen, it's fine." You turn to face him for the first time and your traitorous heart thuds a little harder in your chest. That mullet you teased him about so much at first had really grown on you and boy did it look good today.

"It's not like we're friends, Lando." You don't work as hard as you probably should to keep the frustration out of your voice. "You don't owe me anything and it's the off season for you. I shouldn't have said anything."

Lando frowns at you, confusion knitting his brow together. "We...we aren’t friends?" The hurt in his voice was unmistakable, tugging painfully at something in the pit of your stomach.

Your eyes shutter close at the look on his face. Lando might play the lovable goofball for the public and in the press but you knew better. You knew that he was a pretty big softie at heart and you immediately regretted your words, knowing that they would have struck him deep.

"What was I supposed to think, Lan? You seemed pretty put off when you found out about Stella and then you just..." You pause, unsure of where this anger was coming from. You hadn't really realized how hurt you had bene by his sudden ghosting until this very moment. "You just sort of disappeared. It's fine. I'm totally used to it."

The vulnerability in your voice makes Lando's heart clench painfully. He had been spooked initially about you having a daughter and he knew his reaction probably left a lot to be desired. He just had been so blindsided by the appearance of your little girl that night that he hadn't handled it well. Lando had been unwilling to admit before that night during the holiday party that he had been becoming more and more attached to you and he didn't know where Stella fell into place between you and him. It scared him, adding an entirely new layer to the budding friendship that you two had struck up. A friendship that he had been wanting to see if it could have progressed into more but now...now he didn't know.

"Momma, can we get Papa a mixer so he can make me more cakes next year?" Stella's small voice interrupts that awkward silence that had fallen between you and Lando.

You can't help the chuckle that leaves your lips despite yourself. "Stella, I don't think that's a very good reason to gift someone something."

"I don't know, sounds like solid reasoning to me." Lando chimes in, smile tugging at the corner of his mouth as he looks down at Stella. "Hi, I'm Lando." He crouches down so he's eye level with your daughter.

"That's a funny name." Stella regards Lando with a suspicious look. Stella is a quiet little mouse of a child most of the time and doesn't easily trust adults. There are very few people she's comfortable which is why her comment catches you off guard.

"Stella!" You scold, face going crimson at the lack of filter on her.

To your relief, Lando just chuckles. "I guess you're right, it is kind of a funny name. But I think Stella is a funny name too."

Stella' narrows her eyes but then she seems to realize he's just teasing her and she smiles. "I like you." She declares simply, as if deciding to be Lando's friend is the easiest thing in the world.

A fact that you already know is true.

"I'm hungry. Can we go get dinner now?" Stella turns back to you now and you startle a bit when you realize what time it is.

"Let me take you two to dinner. There's a place down the street that has some of the best chicken nuggets in all of England." Lando's offer throws you off for a moment you're so surprised. "As an apology for making you question our friendship."

Stella gasps as if that is the most exciting suggestion she's ever heard in her life. Your stomach does a quick swoop at spending more time with the driver outside of the office. You are a bit hesitant, pride still stinging from when he ignored you after the holiday party, but Stella looks so excited you find yourself nodding.

Twenty minutes and one espresso machine later, you have the giant package shipped off to your house before walking towards a cozy pub that Lando suggests. It's strange to you, walking down the crowded streets with Stella tucked between you and Lando, listening to her prattle away. Once in a while, Lando shoots you a look over the top of your daughter's head that is all amusement and happiness.

Meanwhile, you're reduced to silence, listening in awe to Stella's babbling. She has always been a reserved little girl, following in her mother's footsteps of being an introvert. She doesn't open up to just anyone and even when she does find an adult she likes, it takes her quite a bit of time to talk to them the way she's talking to Lando as he navigates the three of you towards your destination.

Around you, people bustle up and down the sidewalk, the streets of London an absolute hive of activity and it's a bit overwhelming. You're momentarily worried about Stella, knowing she doesn't do very good in crowds just like you but then something catches your eye that has your heart leaping into your throat. Captured in Lando's large hand is Stella's tiny one, a silent gesture of affection from your six-year-old. The way your chest squeezes at the sight has tears pricking at the corner of your eyes.

Lando catches the look on your face, full of awe and something else he can't quite place, and when your gaze snags on his moments later he gives you a dazzling smile. When Stella had reached out to take Lando's hand a few blocks ago, he had panicked a bit. He wasn't too experienced with kids, his niece’s being much younger than Stella, but he felt something deep in his chest that told him when the little girl beside him reached for his hand, it was a sincere sign of trust from her.

"Here we are." Lando says once you're safely across the road. "I hope you're ready for the best chicken nuggets in all of London."

Dinner is a loud affair, Stella peppering questions left and right to Lando and Lando expertly fielding them. He even gets some questions in edgewise and has both you and Stella laughing the entire meal. It's the most relaxed Lando's seen you the entire time he's known you. Despite his initial reservations at spending time with someone who has a child, he finds himself not wanting the evening to end. He's never been so thankful for last minute gift requests in his entire life.

Your bellies are full when you spill out onto the sidewalk, the chilly London air biting at your cheeks. It was going to be a cold train ride home. You reach into your tote bag to pull out a scarf and hat, tugging both on Stella despite her yowls of displeasure.

"Stella." You sigh, finally getting her to leave her hat on her head after a tense few moments as Lando watched on, smile sitting at the edge of his lips. "Come on, it's cold tonight and you know the train isn't much better."

"Train?" Lando asks, frown appearing on his face.

"We took the train into the city today. Someone wanted an adventure." You look pointedly at your daughter, who just shrugs, totally unfazed by the chilly evening air.

"That's like, a forty-five minute trip! On the train? At night? Alone?"

Something twists in Lando's stomach at the thought of you and Stella all alone on the train at night. He knows the trains are, objectively, safe and you'd probably be fine but it just doesn't sit right with him knowing that he'd have to leave both of you at a train station unable to be with you in case something happened.

"I know." You breathe, knowing that the moment Stella sits down on the train she's going to be out like a light and you're going to have a very grumpy six-year-old on your hands on the other end of the line. "I don't have a choice, I'm not ordering an Uber home. It'll be fine, Lando. We do this all the time."

The thought of you navigating the crowded train alone with the tiny wisp of a girl that tucked her hand back into his as soon as she got close enough to him hurts a surprising amount. It's a jarring feeling, one that he's totally unprepared for. His memory darts back to the night he found out you had a daughter. He thought for sure the budding chemistry between you would fizzle out. He had thought that he wasn't interested in getting involved with someone who had a child because it complicated things to a degree he wasn't sure he was ready for. He still struggled with looking after himself successfully sometimes. Dating someone with a child? Up until this very moment, Lando thought that was completely off the table.

"You're not taking the train home. I'll drive you." Lando's voice has an edge of finality in it that tells you this is going to be a fight, one that you're not sure you're prepared to fight.

You blink up at him, unable to form a response for several moments. Beside you, Stella cheers. "Yes! No boring train!"

"Woah, slow down." You warn, shaking your head. "Lando, I appreciate the offer but we can't." Stella looks absolutely crestfallen next to you as she yanks her hand out of Lando's grasp and crosses her arms over her chest.

"Why not?" Lando's frown mirrors Stella's and you nearly laugh.

Beside the fact that he couldn't stand the thought of you on the train by yourself with Stella this late at night, Lando didn't really want the night to end. He had sat across from you at dinner and there were several moments while Stella chattered on that he caught your gaze and you had given him the most prettiest smile he'd ever seen.

"Well, for one, Stella needs a booster seat to ride in a car and I don't think those come standard in Ferrari's or McLaren's."

"For the record, I drove my Range Rover into the city." Lando retorts before glancing around the crowded city street. "Look! There's a Mamas & Papas across the street! That's where my brother got my niece’s carseat a few months ago. I'm sure they sell booster seats too."

You can't help but stare at Lando, a bit dumbfounded. When you had started getting to know the driver months ago, you had what you had thought was a pretty accurate idea of who he was off the track: young, sinfully good looking, deeply unserious, and only interested in partying and having a good time. But voluntarily spending an evening with you and your daughter? Offering to buy Stella a booster so he could drive you home? The way Lando surprised you in that moment had you swaying on your feet a bit.

"Can we, Momma? Please! I want to drive home with Lando!"

There are two sets of big puppy dog eyes turned on you and you find yourself tossing your hands up in the air in defeat. "That's not fair! You two can't team up against me!"

Lando looks down at Stella, mischievous grin overtaking his handsome face. "I think we won, Stelly Belly." He shout-whispers, eyes sliding over to you, giving you a wink.

"You two are going to be trouble together, aren't you?" Is the last thing you say before Lando grabs your hand and drags you towards the shop to buy your daughter a booster seat.

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[moluvies]

celestial alignment ꔛ armin arlert x reader (pt. 2)

a/n: the banners just get weirder.... part two to in your orbit but idk if u need to read that one to understand this one lmao 😝🙏 #idk why this one is so much longer than part one but yolo

words: 9.6k

cw: nerd!armin, college au, she/her pronouns and fem anatomy for reader, fwb (kinda) to lovers, confessions, smut, blowjobs, cunnilingus, fingering, p in v sex, MDNI !!

ꔛ

The morning after the party, Armin woke with a pounding headache and fragments of memories that made his face burn crimson against his pillow. But even through the haze of his first-ever hangover, he couldn't bring himself to regret a single moment of what had happened between you.

Three weeks had passed since that night, and your astronomy project had become both the most productive and least efficient academic endeavor of Armin's college career. What should have been straightforward work sessions frequently dissolved into lingering touches, stolen kisses, and eventually, hurried excuses to abandon the library study room for somewhere more private.

Armin frequently worked shifts at his part-time job at the cinema on top of being the project leader. It was confusing to you how he had time to do anything besides work and school, but he managed to play an unhealthy amount of games and watch an embarassing amount of anime whenever he got the chance.

That was, unless you were around. After your hookup at the frat party in Jean's room (something Armin would never allow him to know), you and him had spent a considerable amount of time together.

You continued working on the project together, the other members eventually showing up to the meetings Armin hosted, but things were obviously different than they had been—and no, Armin did not regret anything.

In fact, he'd shown you how little he regretted the encounter many times since then. He'd act as though he wanted your special input on the project when he invited you over, only to not keep his hands to himself the entire time you'd be at his place.

You'd sat beside him at the desk in his room, looking at his PC where you were looking over the slides and ideas from your groupmates.

"This one's just ridiculous," he said, his chin rested in his hand. "I suppose graphic design doesn't come easy to everyone."

"I don't know," you teased, "that neon green and purple combo really makes the statistical analysis pop, don't you think?"

Armin groaned, running his fingers through his blonde hair. "It's physically painful to look at. I'm going to have to redo this entire section before submission."

"Always the perfectionist," you said, nudging his shoulder with yours.

"Someone has to be." He clicked through a few more slides, his knee occasionally brushing against yours under the desk. "Otherwise we'd be presenting with clip art and Comic Sans."

You reached for the mouse, your hand briefly covering his. "Let me show you mine."

Armin leaned back in his chair, watching you navigate through the shared folder. You could feel his eyes on you rather than the screen, that subtle attention he'd been giving you since the party. It made concentrating on the project increasingly difficult.

"Here," you said, opening a new file. "This is what I was working on last night."

Armin's casual expression shifted as he leaned forward, eyes widening slightly as he reviewed your slides. The casual criticism vanished as he scrolled through your work.

"(Y/N), this is..." he paused, scanning the detailed analysis you'd prepared. "This is really good. The way you've visualized the data is exactly what we needed."

You felt a flush of pride at his genuine appreciation. "Yeah? I spent way too long on it, honestly."

"It shows." He turned to face you, his expression softened. "You didn't have to go this in-depth."

"Well, you're not the only perfectionist around here."

The corner of his mouth twitched up into that half-smile you'd grown increasingly fond of. His eyes dropped briefly to your lips before meeting your gaze again.

"I think we deserve a break," he said quietly.

Without waiting for your response, he leaned in and kissed you softly, his hand coming up to rest against your cheek. Unlike the urgent, heated kisses you'd shared before, this one was gentle, appreciative—sweet in a way that made your heart flutter unexpectedly.

When he pulled back, his thumb traced your cheekbone lightly. "Sorry," he murmured, not looking sorry at all. "I've been wanting to do that since you walked in."

You laughed softly, shaking your head. "You don't have to say sorry anymore, Armin. Not for that."

His smile widened, and he leaned in again, this time catching your lips with more confidence. The kiss deepened slowly, his fingers tangling gently in your hair as he pulled you closer. You could feel the warmth of his breath, the way his lips curved against yours when you smiled into the kiss.

One of your hands found its way to his chest, fingers curling into the fabric of his shirt as he tilted his head, deepening the kiss further. His other hand slid down to your waist, thumb brushing against the exposed skin where your shirt had ridden up slightly. The touch sent a pleasant shiver down your spine, and you let out a quiet hum against his lips.

Armin pulled back just enough to look at you, his cheeks slightly flushed, eyes bright with affection—and something else, something warmer. "You're distracting," he murmured, his voice low.

"Me?" you teased, nipping lightly at his lower lip. "You're the one who started this."

He chuckled, the sound vibrating against your mouth as he kissed you again, slower this time, savoring it. His fingers traced idle patterns along your side, his touch feather-light but enough to make your breath hitch.

Just as you were about to shift closer, a loud bang rattled the door, followed by an exasperated shout.

"ARMIN!" Connie's, Armin's roommate and friend you had met a few times and who was always nice if not a little wild, voice carried through the wood, sharp and impatient. "I swear to god, if you don't get your ass out here and deal with the dishes, I'm throwing them all in your bed!"

Armin groaned, dropping his forehead against yours with a defeated sigh. "I told Sasha to clean them last night."

You bit back a laugh, watching as he reluctantly pulled away, his expression torn between irritation and lingering amusement.

"I'm not kidding, man!" Connie banged on the door again. "Sasha refuses to touch them, and I'm not doing it! You live here too!"

Armin exhaled sharply through his nose, casting you an apologetic glance. "I should probably... handle this before he actually follows through."

You grinned, giving his hand a quick squeeze. "Go. Save your bed from dishware."

Armin sighed dramatically but pushed back from the desk, giving you one last lingering glance before heading toward the door. "I'll be right back," he muttered, clearly annoyed at the interruption.

You turned back to the slides, clicking through them with half-hearted focus, but without Armin beside you, the work suddenly felt dull. The silence of the room—now free of his quiet murmurs and occasional frustrated sighs—made the minutes drag.

Bored.

After a few more lackluster attempts at editing, you finally gave up, pushing the chair back and stretching before wandering out of the room. The sound of running water led you to the kitchen, where Armin stood at the sink, sleeves rolled up to his elbows, scrubbing at a stubborn plate with a sponge. His hair was pushed messily behind his ears, slightly damp at the temples from the steam rising from the hot water.

He hadn’t noticed you yet, too busy muttering under his breath about "Sasha’s stupid cereal bowl crusted like cement." The sight was unfairly endearing—his brows furrowed in concentration, the way his forearms flexed slightly as he scrubbed, the way his lips pursed when he was annoyed but trying not to complain too loudly.

Leaning against the doorframe, you crossed your arms and just watched for a moment, a small smile tugging at your lips.

"You know," you finally said, making him jump slightly, "I didn’t take you for the domestic type."

Armin turned, blinking at you in surprise before his expression softened into something playful. "And yet here I am, saving our apartment from a dish-based apocalypse." He flicked soapy water in your direction, grinning when you yelped and dodged.

"You’re terrible," you laughed, stepping closer.

He smirked, rinsing off the last plate before setting it in the drying rack. "But you’re still here, so I must be doing something right."

You rolled your eyes but didn’t argue, moving to stand beside him. Without thinking, you reached up and tucked a stray strand of hair back behind his ear, fingers lingering just a second too long.

Armin's cheeks flushed a soft pink as he dried his hands on a dish towel, hesitating for a moment before clearing his throat.

"Uh—so," he started, avoiding your eyes for a second before forcing himself to meet your gaze. "I was thinking... I have free tickets to the movies. Since I work there. And—well—I was wondering if you'd... maybe... want to go? Sometime?"

The words tumbled out in a rush, and he cringed slightly at how awkward it sounded.

"But—!" He held up a hand, suddenly looking panicked. "Not just because it's free. I mean, it is free, but that's not—that's not the point." He took a deep breath, exhaling slowly before trying again.

"What I'm trying to say is... I'd like to take you. On a date. If you want."

His fingers fidgeted with the edge of the towel, his expression caught somewhere between hopeful and terrified.

You grinned, stepping closer and nudging his shoulder with yours. "Armin Arlert," you said, voice teasing but warm, "are you asking me out on a proper date?"

He swallowed hard, then nodded, a shy smile finally breaking through. "Yeah. I am."

You pretended to think about it for a dramatic second, tapping your chin—just long enough to watch his shoulders tense in anticipation—before grinning.

"Obviously, yes."

The relief that washed over his face was instant, his whole posture relaxing as he let out a breathy laugh. "Really?"

You rolled your eyes, reaching out to tug lightly at his sleeve. "Yes, really. I'd love to go on a date with you."

His smile was brighter than you'd ever seen it, boyish and genuine. "Good. Great. I—uh—I'll figure out the details. Make it... nice."

You couldn't resist. Leaning in, you pressed a quick kiss to his cheek, pulling back before he could react.

"Looking forward to it."

Armin blinked, momentarily stunned, before his grin turned lopsided, a playful glint in his eye.

"Me too."

ꔛ

The theater’s neon lights flickered against the pavement as you spotted Armin waiting near the entrance, hands shoved awkwardly into his jean pockets. The second he saw you, he straightened up, eyes widening slightly before a warm, nervous smile took over.

"You—" He cleared his throat, stepping forward. "You look pretty... cute. I mean pretty and cute. Like. Both. At the same time."

You bit back a laugh, watching as his ears turned pink the second the words left his mouth. It was ridiculous—considering the things you’d done together, the way he’d whispered filthy praise against your skin just last week—yet here he was, stumbling over his words like this was his first-ever date.

God, he’s adorable.

"You clean up nice too," you teased, nodding at his slightly-too-big button-up and the way his hair was trying to be neatly styled but already falling out of place.

Armin exhaled sharply, like he’d been holding his breath, before hesitantly reaching for your hand. His fingers laced with yours, warm and slightly shaky, and when you squeezed, he squeezed back like he was afraid you’d disappear.

"You nervous?" you asked, bumping his shoulder as you walked toward the ticket line.

"No," he lied immediately, then groaned. "Okay, yes. But only because I—I don’t know. This feels different."

You knew exactly what he meant. Hooking up was one thing, but this? The deliberate choice of each other, the quiet intimacy of a date—it was terrifyingly sweet.

Armin led you past the concessions stand, waving casually at his coworker who shot him a knowing grin and a thumbs up. He'd insisted on paying for popcorn despite the fact that most of his perks came free with his job—"It's a proper date," he'd said firmly, handing over actual money when you tried to protest.

The theater was nearly empty for the late showing, just a couple of pairs scattered throughout the front rows. Armin guided you toward the back row, his fingers still intertwined with yours.

"I hope you like horror," he said, settling into the cushy seat beside you. "Jean and Eren said this one was supposed to be good."

What Armin wasn't telling you was the entire embarrassing conversation that had led to this choice.

"Dude, horror movie. No question," Jean had said, sprawled across Armin's couch while Eren nodded enthusiastically from the floor.

"I don't know..." Armin hesitated. "What if she doesn't like being scared?"

Eren rolled his eyes. "That's the point. She gets scared, you comfort her, she feels safe with you—boom, instant connection."

"We've already connected," Armin muttered, his cheeks warming. "Multiple times."

"Yeah, but this is different," Jean insisted, sitting up to look more serious. "This is you being the strong, protective one. Plus, dark theater, back row..." He wiggled his eyebrows suggestively.

Eren threw a pillow at Jean before turning to Armin. "Look, trust us. It's the perfect first date movie. You can protect her if it gets too scary."

As the lights dimmed and the previews began to play, Armin lifted the armrest between your seats, allowing you to slide closer. The warmth of your body against his side made him acutely aware of his heartbeat—too fast, too loud—as the movie title splashed across the screen in dripping red letters.

Twenty minutes in, it became abundantly clear that Jean and Eren's advice had been... flawed.

A jump-scare sent Armin practically out of his seat, his hand clutching yours so tightly it almost hurt. You bit back a laugh as he quickly tried to play it off, clearing his throat and settling back down. Another ten minutes passed before a second scare had him actually yelping—a small, startled sound that he immediately tried to cover with a cough.

"You good?" you whispered, leaning closer to his ear, amused by the way he'd tensed up.

"Totally fine," he whispered back unconvincingly, his eyes still fixed on the screen where a shadowy figure lurked behind the protagonist. When the inevitable jumpscare came, he flinched again, harder this time.

You couldn't help it—you laughed softly, squeezing his hand. "It's gonna be okay, Armin."

His face burned in the darkness, visible even in the dim light from the screen. "I don't usually watch this stuff."

"It's fine, really." You leaned your head on his shoulder, feeling him gradually relax against you. "It's cute, though, how scared you're getting."

Armin turned slightly, his breath warm against your temple. "Cute wasn't exactly what I was going for, but I'll take it."

The movie continued, a predictable parade of creaky doors and bloody apparitions, but you found yourself paying less attention to the plot and more to the way Armin's thumb absently stroked the back of your hand. How his breath would catch before each scare, how he'd release it slowly afterward, trying to play it cool.

Halfway through, during a particularly tense scene, you glanced up at him—his profile illuminated by the flickering blue light, his features etched in concentration despite his obvious discomfort. Without thinking, you pressed your lips to the edge of his jaw, just a light brush of contact.

Armin stilled, his attention immediately diverted from the screen to you. His eyes, wide and questioning, found yours in the darkness.

You smiled innocently, but when his gaze dropped to your lips, the air between you shifted. The movie faded to background noise as he leaned closer, hesitating just a breath away. His eyes met yours in question.

In answer, you closed the distance, your lips meeting his in a soft, testing kiss. He responded immediately, his hand coming up to cup your cheek, holding you there as the kiss deepened. The taste of buttered popcorn lingered on his tongue as it slipped past your lips, exploring with a gentleness that made your chest ache.

A particularly loud noise from the movie made him jump again, breaking the kiss with a startled gasp before he laughed softly against your mouth.

"Sorry," he murmured, his thumb stroking your cheek.

"Don't be," you whispered back, shifting to get a better angle.

This time when you kissed him, it was less cautious. Your hand slid up his arm, feeling the tension in his muscles as he pulled you closer, his fingers tangling in your hair. The armrest dug into your side but you hardly noticed, too lost in the way he kissed you—deepening from sweet to something hungrier, something that made heat pool in your stomach.

The protagonist's screams provided a bizarre soundtrack as Armin's hand moved from your cheek down to your neck, his thumb brushing the sensitive spot beneath your ear that he'd discovered weeks ago. You shivered, and he smiled against your lips, clearly pleased with himself.

"Thought you were scared," you teased quietly, nipping at his lower lip.

"Distracted now," he breathed, kissing down to the corner of your mouth, your jaw.

You glanced around quickly—the nearest couple was rows away, focused on the movie—before sliding your hand to his thigh, feeling him tense beneath your touch. His own hand moved to your waist, fingers slipping under the hem of your shirt to brush warm skin.

The kiss turned deeper, messier, as his tongue slid against yours. You could feel him getting bolder, his grip on your waist tightening as you shifted closer, your hand inching higher on his thigh. He made a soft sound in the back of his throat that sent a pulse of want straight through you.

His teeth grazed your lower lip, and you gasped quietly, feeling his smile against your mouth. This was a different Armin than the one who'd stumbled through asking you out—this was the Armin who knew exactly what you liked, who'd mapped your body with his hands and mouth, who'd made you come undone with just his fingers on multiple occasions.

"We should—" he started, pulling back slightly, his breath warm against your lips. "We should probably watch the movie."

"Yeah. I don't want your coworkers making fun of you," you whispered with a smile.

A woman on screen shrieked as something lunged at her, and Armin tensed again, his grip on you tightening reflexively. You laughed softly, pressing a kiss to his cheek.

"Maybe we should have gone with a comedy," he admitted, his voice low with embarrassment. "Eren and Jean said horror would be—" He cut himself off, realizing he'd said too much.

You raised an eyebrow. "Oh? What exactly did they say?"

Armin's hand fell from your waist as he ran it through his hair, messing up the careful styling even further. "Something about, uh... you getting scared and me comforting you." His ears were burning again. "Which obviously backfired because I'm the one jumping at every shadow."

"I don't know," you whispered, leaning in to brush your lips against his ear. "I think I like comforting you just fine."

He shivered, his hand finding yours again in the darkness. For the remainder of the movie, you stayed close, your head on his shoulder, occasionally stealing kisses during the less intense scenes. Whenever a jumpscare hit, you'd squeeze his hand, feeling him relax against you as the moment passed.

By the time the credits rolled, Armin had practically forgotten his embarrassment, too content with your warmth against him, the smell of your shampoo as you rested against his shoulder. As the lights slowly brightened, he turned to look at you properly, taking in your slightly disheveled appearance—lips a little swollen from his kisses, hair mussed where his fingers had tangled in it.

He looked just as affected—cheeks flushed, blonde hair falling messily across his forehead, lips pink and just a touch raw. The sight made your heart flutter.

"So," he said, voice hoarse as he helped you gather your things, "on a scale of one to ten, how bad was my movie choice?"

You laughed, standing to stretch your legs. "Well, I didn't really see much of it, so I can't judge fairly."

His smile was slow, a little smug as he stood beside you. "Me neither."

You both lingered in the theater as others filed out, neither quite ready to end the night.

"We could..." Armin started, then stopped, suddenly looking shy again. "We could go back to my place? Connie and Sasha are out tonight, so..."

The implication hung between you, charged with possibility.

You reached for his hand, threading your fingers through his. "Let's go."

His smile was bright enough to rival the theater's exit signs as he pulled you gently toward the door, the forgotten horror movie already a distant memory.

ꔛ

The door to Armin's apartment swung open, his hand fumbling slightly with the key as he stepped aside to let you in. The familiar space greeted you—Sasha's mismatched throw pillows scattered across the couch, Connie's gaming setup in the corner, and the subtle scent of Armin's sandalwood candle that he always lit when studying late.

"They're definitely out?" you asked, slipping off your shoes by the door.

Armin nodded, his eyes never leaving yours as he set his keys on the counter. "Until late. Frat party, I guess."

There was a beat of silence—a moment of shared understanding—before you both moved at once. Armin's hands found your waist as he backed you toward his bedroom, his lips capturing yours in a kiss that made it clear he'd been restraining himself at the theater. Your fingers tangled in his hair, tugging lightly in the way you'd discovered made him groan.

He navigated the hallway without breaking the kiss, blindly pushing open his bedroom door. The familiar space—desk cluttered with textbooks and astronomy notes, walls adorned with star charts and anime posters he'd shyly explained on your first visit—welcomed you like an old friend.

Armin walked you backward until your legs hit the edge of his bed, his hands steady at your waist. He broke the kiss, looking down at you with eyes darkened by desire, a question in them that you answered by sitting down at the edge of the mattress.

Before he could make another move, you reached for the button of his jeans, watching his breath hitch as your fingers worked the metal through the hole. His hands moved to your shoulders, gentle but trembling slightly.

"You don't have to—" he started, his voice cracking embarrassingly in the middle.

You glanced up, meeting his eyes with a small smile. "I already told you, I want to."

The flush on his cheeks deepened, but he nodded, swallowing hard as you slowly lowered his zipper. His fingers twitched against your shoulders, anticipation building in the way he shifted his weight.

The contrast between drunk Armin and sober Armin had fascinated you from the start.

Drunk Armin was all impulse and confidence—hands everywhere, whispered confessions against your skin, boldly telling you exactly what he wanted with none of his usual hesitation. The first night at the party, he'd been liquid courage and hungry eyes, pulling you into Jean's room without a second thought.

Sober Armin was a slow burn—starting tentative and sweet, checking in with gentle touches and questioning looks, always making sure you were comfortable. But what made him so intoxicating was the transformation that happened when pleasure built—how his careful control would gradually unravel, revealing the intensity he usually kept hidden beneath his quiet exterior.

As you tugged his jeans down his thighs, you could see that transformation beginning. His fingers flexed against your shoulders, his breathing already uneven despite how little you'd done.

"Is this okay?" you asked, looking up at him through your lashes, your hands resting on his hips.

He nodded rapidly, then cleared his throat. "Yeah—yes, it's... it's more than okay."

You smiled, hooking your fingers into the waistband of his boxers, enjoying the way his abdominal muscles tensed in anticipation. Slowly, you pulled the fabric down, revealing him inch by inch until he sprang free, already hard and straining.

Armin's breath caught audibly, his hands moving from your shoulders to card gently through your hair. The touch was reverent, careful—so typically Armin at the start.

You wrapped your hand around him, feeling him pulse against your palm as you stroked slowly from base to tip. His eyes fell shut momentarily, lips parting on a shaky exhale.

"You're already so hard," you murmured, thumb circling the sensitive head.

"Been thinking about this all night," he admitted, voice strained but still controlled. "Since the theater."

You leaned forward, maintaining eye contact as you pressed a soft kiss to the tip, watching his pupils dilate at the contact. His fingers tightened slightly in your hair, not pushing, just holding on like he needed an anchor.

When you finally took him into your mouth, Armin's quiet gasp filled the room. You started slow, taking just the head between your lips, tongue swirling around the sensitive ridge before dipping into the slit. His thighs trembled beneath your hands, restraint evident in every tense muscle.

"That feels—" he broke off as you took him deeper, his voice cracking again. "So good, God."

You hollowed your cheeks, establishing a rhythm as you worked him with your mouth and hand together. Sweet, shy Armin was still present in the gentle way his fingers stroked your hair, in the soft, appreciative sounds he made with each movement of your tongue.

But as the minutes passed, you felt the shift.

His breathing grew heavier, his normally precise vocabulary reduced to fragments and your name. When you took him particularly deep, letting him hit the back of your throat, his hips jerked forward involuntarily causing you to gag slightly.

"Sorry, I'm sorry," he gasped immediately, trying to pull back.

You responded by gripping his hips, encouraging him to stay where he was, looking up to meet his gaze. The message was clear: It's okay. I can take it.

The careful restraint in his expression began to crack. His hand tightened in your hair, not painful but definitely more commanding than before, guiding your movements as you continued.

"You look so—" he swallowed hard, jaw clenching as you swirled your tongue around him. "So perfect like this."

This was where drunk and sober Armin began to converge—where pleasure stripped away his inhibitions, leaving raw need in their place. His hips started to move in shallow, careful thrusts that grew more confident when you moaned encouragingly around him.

"Is this okay?" he asked, voice rough with desire, his hand now firmly guiding your head. When you nodded, he exhaled sharply. "Good, because I—fuck—I need to—"

The proper, articulate Armin was gone now, replaced by a version of him that chased his pleasure with focused intensity. His fingers tangled more firmly in your hair, his thrusts growing more deliberate as he watched himself disappear between your lips.

"You're so good at this," he praised, the words tumbling out between ragged breaths. "So perfect with your mouth, taking me so well."

You hummed around him, sending vibrations through his length that made him curse—something rare from his usual vocabulary. His self-consciousness had evaporated, replaced by a man who knew exactly what he wanted and wasn't afraid to ask.

"Deeper," he urged, voice strained but commanding. "Please, just like—yes—just like that."

When you felt him start to throb against your tongue, his thighs tensing beneath your hands, you knew he was close. His careful rhythm faltered, growing erratic as his control slipped further.

"I'm going to—" he warned, trying to pull back slightly. "If you don't stop, I'll—"

You dug your fingers into his hips, taking him deeper instead, and the last thread of his restraint snapped. His head fell back, throat working around a groan that seemed torn from somewhere deep inside him as he pulsed against your tongue.

"Fuck," he gasped, the words falling from his lips as he came, his fingers clenching in your hair, his body shuddering with release.

You worked him through it, swallowing around him until he became too sensitive, his hands gently urging you back as he caught his breath. When you finally pulled away, looking up at him with a satisfied smile, his expression was dazed, cheeks flushed dark red.

Armin was still catching his breath, his chest rising and falling rapidly, when his gaze dropped to you—eyes dark with hunger, lips kiss-swollen, fingers twitching like he couldn’t decide whether to pull you closer or give you a second to recover.

Then, with a suddenness that made your pulse jump, he pushed you back onto the bed.

You let out a surprised laugh as you landed against his pillows, but the sound choked off when he climbed over you, his hands sliding possessively up your thighs. His glasses—already fogged from his heavy breathing—slipped slightly down his nose, and with an impatient noise, he yanked them off and tossed them onto the nightstand.

"Fuck these things," he muttered, before his attention snapped back to you, making you laugh momentarily before your breath hitched.

His fingers hooked into the hem of your skirt, pushing it up your hips in one smooth motion, exposing the damp fabric of your panties. He exhaled sharply at the sight, his thumbs immediately pressing against the soaked material, dragging slowly along the seam.

"Armin," you gasped, arching into the touch.

He smirked—actually smirked—before dipping his head to press a kiss to the inside of your thigh. His lips were warm, teasing, moving higher with agonizing slowness.

"You’re so wet," he murmured, fingertips ghosting over the damp fabric of your panties. "Just from sucking me off?"

You bit your lip, nodding, and his expression darkened with satisfaction.

"Then let me return the favor."

Armin’s fingers curled into the sides of your panties, dragging them down your legs with deliberate slowness, his knuckles brushing against your thighs in a way that made you shiver. The moment they were off, tossed carelessly onto the floor, his hands returned—spreading your thighs wider, thumbs pressing into the soft skin just beneath your hips, like he was memorizing the way you opened for him.

His breath was warm against your bare skin as he leaned in, pressing a kiss just above the apex of your thighs, teasing.

"You're so cute," he murmured, voice rough with want, lips brushing against your slick folds without giving you what you wanted. "The way you react every time."

You whined, hips lifting desperately toward his mouth, but he chuckled—chuckled, the bastard—and held you down with one firm hand on your stomach.

"I—fuck, Armin—" you gasped, fingers twisting in the sheets.

"Hm?" he hummed breath fanning over your overheated skin. Then, finally, his tongue dragged through your wetness in one slow, torturous stroke, and you nearly arched clean off the bed.

His grip on your hip tightened, pinning you in place as he repeated the motion, lapping at you like he was savoring the taste. The contrast was maddening—his usual careful precision in everything he did, now applied to unraveling you completely.

Armin's mouth was relentless—hot, wet, and hungry as he devoured you with the same focus he usually reserved for his astronomy charts. His tongue laved broad, slow strokes through your folds before zeroing in on your clit, circling it with just the right amount of pressure to make your thighs tremble.

"Fuck—yes, like that—" you gasped, fingers threading through his hair, tugging lightly as he worked you over with his lips and tongue.

He hummed against you in response, the vibrations sending a jolt of pleasure straight to your core. Then, without warning, his fingers joined—two of them pressing against your entrance before sliding inside in one smooth thrust.

"You like that?" he asked, pulling back just enough to watch your face as he curled his fingers just right, the heel of his palm grinding against your clit.

All you could manage was a desperate nod, your voice failing you as pleasure coiled tight in your stomach.

Armin’s lips curved into a smirk—smug bastard—before his mouth descended again, tongue flicking over your clit in quick, relentless circles as his fingers fucked into you with growing insistence.

"You sound so pretty," he muttered against you, the vibrations making you writhe. "Always." His movements were precise, almost scientific, as if he’d studied exactly how to make you fall apart.

"Armin—" you panted, your grip tightening in his hair as his fingers pumped in and out, his thumb brushing your clit in tandem. "Don’t stop—please—"

He didn’t. If anything, he doubled down—sucking your clit between his lips, fucking you with his fingers at a steady, maddening pace. His free hand gripped your thigh, holding you open for him as he worked you toward the edge with terrifying efficiency.

You could feel the coil tightening in your stomach, your breathing coming in ragged gasps as he pushed you closer and closer.

"Come for me," he murmured against your skin, his voice thick with arousal. "Let me feel it."

And just like that, you shattered—your orgasm crashing over you in waves, your body clenching around his fingers as he coaxed every last pulse of pleasure from you.

When you finally slumped back against the bed, boneless and breathless, Armin pulled back just enough to look up at you, lips glistening, eyes dark with satisfaction.

"Fuck," was all you could manage.

"Good?" he asked, like he didn’t already know.

You simply whined, lips curling into a grin at his pleased expression. Armin crawled up your body, his lips finding yours in a deep, hungry kiss that let you taste yourself on his tongue. You moaned into his mouth, hands sliding up his back, feeling the muscles shift beneath your palms as he settled between your thighs.

His fingers tangled in your hair, cradling your head as he kissed you thoroughly, unhurried now despite the way his arousal pressed insistently against your stomach. Each sweep of his tongue was deliberate, each gentle bite to your lower lip calculated to make you gasp.

He sat back just enough to pull his shirt over his head, revealing the lean, subtle muscle of his chest and stomach. Not bulky like some of his friends, but defined in a way that made your mouth water. You reached up, tracing a finger down the center of his chest, feeling him shiver under your touch.

"Let me grab something," he murmured, pressing one more quick kiss to your lips before leaning over to his nightstand.

He pulled open the drawer, retrieving a small box of condoms that still had the plastic wrap on it. You raised an eyebrow, a smile tugging at your lips.

"Recent purchase?" you teased.

Armin's cheeks flushed, but he nodded, tearing open the box with slightly fumbling fingers. "Got them last week. After, uh—" he met your eyes, a small smile playing at his lips. "After I decided I never wanted to use Jean's condoms again. Completely ruined the mood knowing they were his."

You laughed, the sound turning into a soft gasp as he tore open a packet and rolled the condom onto his length with careful precision.

"Plus," he added, his voice dropping lower as he settled back between your legs, "I wanted to be prepared. For you."

His hands slid beneath your knees, gently pushing them back and open, exposing you completely to his gaze. The position left you feeling vulnerable, but the reverent way he looked at you—like you were a particularly fascinating celestial phenomenon he'd just discovered—made heat pool in your stomach.

Armin positioned himself at your entrance, the blunt head of his cock pressing against your slick folds without pushing in. He guidded his cock with his hand, coating himself in your wetness, watching your face as he teased you.

You whimpered, trying to shift your hips to take him in.

His hands tightened on your thighs, holding you in place as he continued the maddening tease. "What do you want?" he asked, his voice soft but steady.

You didn't answer immediately, distracted by the pleasure building again as he rubbed his dick against your sensitive clit.

"Tell me," he prompted, leaning down to kiss your neck. "I want to hear you say it."

You threw your arm over your face, suddenly embarrassed despite everything you'd already done together. "You know what I want."

"I do," he agreed, nipping lightly at your collarbone. "But I want to hear you ask for it."

Something about his tone—not demanding or smug, but genuinely wanting to hear your desire—made heat pool in your stomach. You peeked at him from beneath your arm, taking in his flushed cheeks, the way his lower lip was caught between his teeth, the eager anticipation in his eyes.

"Please," you whispered, the word barely audible.

His smile was gentle, encouraging. "Please what?" he asked, pressing a soft kiss to your jaw.

You swallowed, gathering your courage. "Please fuck me, Armin. I want you inside me."

The words sent a visible shudder through him, his breath catching as he lined himself up properly. "Like this?" he asked, pushing just the tip inside, watching your face carefully.

"Yes," you gasped, hands flying to his shoulders as he sank deeper, stretching you deliciously. "Just like that—god."

Armin's breath hitched as he pushed in deeper, his hands gripping your thighs with increasing pressure. You watched his face transform—the careful control giving way to raw sensation as he buried himself inside you completely, his hips finally flush against yours.

"Fuck," he breathed, eyes falling closed for a moment as he adjusted to the feeling. "You feel—you feel incredible."

He stayed like that for a heartbeat, fully seated inside you, his thumbs drawing small, soothing circles against your skin. Then he opened his eyes, meeting your gaze with an intensity that made your heart stutter.

"Tell me if it's too much," he murmured, pulling back slowly before pushing in again with careful precision.

You shook your head, digging your fingers into his shoulders. "It's perfect. You're perfect."

The praise sent a visible shiver through him, his rhythm faltering briefly before he found it again, setting a deliberate pace that had you arching beneath him. Each thrust was measured and deep, hitting exactly where you needed it.

Armin bent down, capturing your lips in a messy kiss as he continued to move within you. His hand slid from your thigh to your breast, thumb brushing over your nipple through the fabric of your top.

"Take this off," he murmured against your mouth. "Want to see all of you."

You nodded, and he helped you pull the shirt over your head, followed quickly by your bra. The moment you were bare beneath him, his eyes darkened with appreciation, his hands immediately moving to cup your breasts.

"Beautiful," he whispered, almost to himself, as he rolled a nipple between his fingers, watching your reaction with fascination.

The dual sensation of his cock inside you and his fingers on your sensitive nipples had you moaning, head thrown back against the pillows. Armin took advantage, his lips finding your exposed throat, sucking and nipping at the tender skin there.

His thrusts grew deeper, more insistent, each one drawing a soft gasp from your lips. You'd almost forgotten how perfectly he filled you—the past few weeks had been rushed encounters between classes, hurried orgasms from his fingers and tongue, but not this. Not since that first drunken night in Jean's room had you felt the delicious stretch of him inside you, and your body was reacquainting itself with the sensation.

"You feel so good," Armin breathed, his voice strained as his hips snapped forward with increasing force. "So fucking tight—god—"

His cursing sent a thrill through you—the contrast between the polite, studious Armin who explained Europa's atmospheric composition with such precision and the Armin currently fucking you into his mattress, hair falling messily across his forehead as sweat beaded on his brow.

"Harder," you urged, wrapping your legs around his waist to pull him deeper.

Something flashed in his eyes—a momentary hesitation, then resolve. "You sure?"

"Yes—please—"

He didn't need to be told twice. His next thrust came with enough force to make the headboard hit the wall, drawing a surprised moan from your lips. His hands found yours, fingers interlacing as he pinned them beside your head, using the leverage to drive into you with newfound intensity.

"Like this?" he asked, voice rough, eyes dark with concentration as he watched your face for every reaction. "This what you need?"

"Yes—fuck—just like that," you gasped, arching beneath him.

A particularly deep thrust had you crying out, and Armin groaned, burying his face in the crook of your neck as his hips worked against yours.

"Missed this," he confessed against your skin, the words tumbling out between thrusts. "Thinking about fucking you again—couldn't focus on the project—kept remembering how you felt—"

You whimpered, the admission sending heat spiraling through your core. The idea of him daydreaming about this while working on those meticulous slides, wanting you while discussing celestial phenomena—it was both ridiculously endearing and intoxicating.

"Me too," you admitted, "got wet thinking about you in class, when you were sitting right next to me—"

Armin groaned, his hips stuttering before finding their rhythm again. "Yeah? While I was discussing Titan's atmosphere?" His voice was playful despite the strain, his lips curving against your neck.

"Especially then," you teased back, gasping as he hit a particularly sensitive spot. "Something about the way you talk about space—ah!—really does it for me."

He laughed, breathless and surprised, before pulling back enough to look at you. His expression shifted to something more serious, more vulnerable, as his pace slowed momentarily.

"I'm falling for you," he admitted quietly, the words hanging between you as his hips rolled in a slow, deliberate grind. "Not just this—though fuck, this is amazing—but all of it. You."

Your heart stuttered, warmth blooming in your chest that had nothing to do with the physical pleasure coursing through your veins.

Your heart swelled at his confession, but before you could respond, Armin's hips snapped forward with renewed vigor, stealing the words from your throat.

"But right now," he continued, voice dropping to a husky whisper as he picked up the pace, "right now I just want to make you come around my cock."

The filthy words from his usually proper mouth sent a shock of heat straight to your core. You watched, transfixed, as his lean muscles tensed with each thrust—the subtle definition of his abs contracting, the way his biceps flexed as he held himself above you. His golden hair, usually so neatly combed, now hung in sweaty strands around his flushed face, his blue eyes dark and unfocused with pleasure.

"Fuck," you moaned as he shifted, the angle changing just enough that the head of his cock dragged perfectly against your g-spot with every thrust.

"There it is," he murmured, a hint of smug satisfaction in his voice as he noted your reaction. "Found it."

He slammed into you harder, making the bed frame creak beneath you, each thrust precise despite the increasing desperation of his movements. The wet sounds of your bodies meeting filled the room, obscene and arousing.

"You're so fucking wet," Armin groaned, watching where your bodies connected. "Taking my dick so perfectly—shit—"

You whimpered at his words, clenching around him involuntarily, which made his eyes flutter closed for a brief moment.

Just as the tension was building, coiling tight in your lower belly, a sound from the apartment's entrance made you both freeze.

"Armin? You home?" Connie's voice carried down the hallway, followed by the distinct jingle of keys.

"Shit," Armin whispered, his eyes widening in panic. He glanced at the door—which, you realized with a jolt of adrenaline, neither of you had thought to lock.

Before you could process what was happening, Armin's hand clamped over your mouth, his body still buried deep inside yours.

"Yeah, I'm here!" he called back, voice remarkably steady despite the situation. "Just working on some stuff in my room. Don't—don't come in, I'm changing!"

His eyes met yours, a silent question in them—okay?—as he remained perfectly still, his cock pulsing inside you.

You nodded against his palm, heart racing with the thrill of nearly being caught. To your shock, instead of pulling out, Armin began to move again—slower now, more deliberate, his hips rolling in shallow thrusts that maintained the pressure against your sweet spot without making the bed creak.

"We brought pizza!" Sasha's voice called. "Extra pepperoni! You want some?"

Armin bit his lip, stifling a groan as you clenched around him again, the danger of the situation somehow heightening every sensation.

"Maybe—ah—maybe later!" he called back, his voice hitching slightly as you deliberately tightened around him. He shot you a warning look that only made heat pool lower in your belly.

"Suit yourself," Connie replied, his voice thankfully moving toward the living room. "We're gonna watch that new anime you were talking about. The one with the monsters."

Armin's hips stuttered at the mention, and you couldn't help but smile against his palm, imagining him trying to focus on serious conversation while balls-deep inside you.

"Go ahead!" Armin called, then lowered his voice to a whisper meant only for you. "If you make a sound, I'll stop."

The threat—not truly a threat given how desperately you both wanted this—made you shiver.

The moment he was satisfied his roommates were settled in the living room, Armin's hips snapped forward with renewed force, his hand pressing harder against your mouth. His eyes were wild, a mixture of arousal and danger as he leaned down to whisper in your ear.

"Gotta be quiet now," he breathed, his voice trembling slightly as he picked up the pace. "Can't let them hear how fucking wet your pussy is for me."

You whimpered against his hand, feeling yourself clench around him at the unexpected dirty talk. This was a side of Armin you'd glimpsed before—the way he'd whisper filthy praise against your ear when you sucked him off, how he'd gotten bolder with his words each time you hooked up—but never quite this raw, this uninhibited. His thrusts grew deeper, harder, the wet sounds of your bodies meeting seeming obscenely loud in the quiet room.

"Look at you," he continued, watching your breasts bounce with each powerful thrust. "Fuck, you're so perfect."

His free hand moved to cup one breast, thumb circling the hardened nipple before pinching it lightly, causing you to arch beneath him. Your muffled moan was captured by his hand, which pressed more firmly against your lips.

"Shh," he warned, but his eyes were dark with satisfaction at your reaction. "They'll hear you."

The position shifted slightly as he leaned more weight on the hand covering your mouth, his cock driving impossibly deeper. You could feel his heavy balls slap against your ass with each thrust, adding to the obscene symphony of skin against skin.

"You're dripping," he groaned quietly, glancing down at where your bodies joined. "Soaking the sheets, fuck—"

Despite his assertive words, Armin was falling apart above you—his composure cracking with each thrust. Sweat beaded on his forehead, his lower lip caught between his teeth as he tried to stifle his own sounds. A whimper escaped him when you deliberately clenched around his length, his eyes squeezing shut for a brief moment.

"Do that—do that again," he pleaded, voice breaking slightly as you obliged, squeezing your inner muscles around him. "God—feels so good—"

His rhythm faltered briefly before he found it again, driving into you with precision that belied his trembling thighs and stuttered breathing. The head of his cock hit that perfect spot deep inside you with each thrust, sending jolts of pleasure up your spine.

You tried to say his name, the sound muffled against his palm as your hands clutched at his back, nails digging into the smooth skin. Armin hissed at the sting but didn't slow down—if anything, the pain seemed to spur him on, his hips snapping forward with increased fervor.

"You like this?" he whispered, sweat-dampened hair falling into his eyes as he looked down at you. "Like me keeping you quiet while I fuck you? While my roommates are right outside?"

You nodded frantically, eyes wide as pressure built inside you, coiling tighter with each precise thrust.

"Such a—fuck—such a dirty girl," he continued, voice breaking on a particularly deep thrust. "Getting off on this—on me—ahh—holding you down and—and fucking you while—"

He couldn't even finish the sentence, too caught up in the sensation. His expression was a beautiful mess—flushed cheeks, parted lips, eyes glazed with pleasure. When you clenched around him again, he let out a whine that he immediately tried to muffle by burying his face in your neck.

"Close," he gasped against your skin, his rhythm growing erratic. "So close—need you to—need you to come with me—"

His hand slipped from your mouth just long enough to slide between your bodies, finding your clit with practiced ease. The sudden stimulation made you gasp, and his palm clamped back over your lips instantly.

"Quiet," he reminded you, but the command lacked authority as his own breath hitched. His fingers worked your clit in tight, fast circles as his cock continued to pound into you, the dual sensation rapidly pushing you toward the edge.

"Come on my cock," he urged, words turning desperate as his control slipped further. "Want to feel you—feel you squeeze me—God—squeeze me when you come—"

Your orgasm hit without warning, crashing over you in intense waves as your body clenched rhythmically around his length. Armin's hand barely muffled your cry as pleasure flooded every nerve, your back arching off the bed.

The feeling of your walls pulsing around him was too much. Armin's hips stuttered, his rhythm faltering completely as he buried himself deep inside you with one final thrust. His whole body tensed, a choked whimper escaping his lips as he came, his cock throbbing within you as he spilled into the condom.

For a long moment, he remained frozen above you, trembling with the force of his release. Then, slowly, he removed his hand from your mouth, replacing it with his lips in a gentle, almost apologetic kiss.

"Sorry," he whispered against your lips, still catching his breath. "Got a bit... carried away."

You smiled, reaching up to brush sweat-dampened hair from his forehead. "Don't apologize. That was... wow."

A flush that had nothing to do with exertion spread across his cheeks, the shy, sweet Armin returning now that the heat of the moment had passed. The transformation was as endearing as it was fascinating—how quickly he could shift from filthy-mouthed confidence back to soft-spoken tenderness.

"Yeah?" he asked, a hint of uncertainty in his voice despite what you'd just shared.

"Yeah," you confirmed, pulling him down for another kiss. "Definitely wow."

Armin carefully pulled out, both of you wincing slightly at the sensitivity. He pressed a soft kiss to your forehead before climbing off the bed and padding to the bathroom. You heard water running briefly before he returned, condom disposed of and a warm washcloth in hand.

"Here," he offered softly, gently cleaning between your thighs with a tenderness that made your chest ache. When he was done, he tossed the cloth into his hamper and climbed back onto the bed, immediately pulling you against his chest.

His fingers combed through your tangled hair, pushing sweaty strands away from your face. "You okay?"

You nodded, nestling into his warmth. "Perfect."

Armin reached toward the nightstand, grabbing a half-empty water bottle and offering it to you. "Drink something."

You took a few grateful sips before passing it back, watching as he drank deeply, his Adam's apple bobbing with each swallow. The care in these small gestures was somehow more intimate than what you'd just shared.

After a comfortable silence, you traced a finger along his collarbone. "So..."

His eyes met yours, a hint of vulnerability in them. "So?"

"You said something. During." You bit your lip, suddenly shy despite everything. "About falling for me."

A blush immediately spread across his cheeks, but to his credit, he didn't look away. "I did."

"Did you mean it?"

Armin exhaled, his hand finding yours, fingers intertwining. "Yeah. I did. I am." His thumb stroked the back of your hand nervously. "Falling for you, that is."

Your heart fluttered in your chest as you smiled up at him. "Good. Because I'm falling for you too."

The relief that washed over his face was almost comical—like he'd been genuinely worried after everything you'd shared. His arms tightened around you, pulling you closer as he pressed a kiss to the top of your head.

"Does that mean... I mean, would you want to..." he trailed off, then took a deep breath, forcing himself to meet your eyes. "Will you be my girlfriend? Officially?"

You couldn't help but laugh—not at him, but at the endearing formality of it all, asking you to be his girlfriend while you were both naked and sweaty in his bed.

"Yes, Armin," you said, pressing a quick kiss to his lips. "I'll be your girlfriend. Officially."

His answering smile was brilliant, crinkling the corners of his eyes in a way that made your stomach flutter.

"Great," he said, voice soft but steady. "That's... really great."

A loud burst of laughter from the living room reminded you both that you weren't alone in the apartment. Armin glanced toward the door, then back at you.

"We should probably..."

"Join civilization?" you suggested, already reaching for your scattered clothes.

"Yeah," he chuckled, climbing off the bed and searching for his boxers. "Plus, there's pizza."

You both dressed quickly, stealing glances and sharing small smiles as you put yourselves back together. Armin ran his fingers through his hair, attempting to tame it back into something presentable while you straightened your clothes and checked for any visible marks he might have left.

When you finally emerged from his bedroom, Connie and Sasha were sprawled across the couch, an open pizza box on the coffee table between them and some colorful anime playing on the TV.

"Well, well, look who finally emerged," Connie said, giving you a knowing grin as he paused the show. "Thought you said you were changing, Armin."

Armin froze for a half-second, his ears turning bright red as he fumbled for words. "I was—I mean, we were just—"

"Uh-huh," Sasha smirked, grabbing another slice of pizza. "Changing."

Armin's shoulders straightened suddenly, his hand finding yours and lacing your fingers together. "Well, I have a girlfriend now, so..." he trailed off defensively, the statement hanging in the air like he wasn't quite sure where he was going with it.

Connie and Sasha were silent, amusement on their expressions at Armin's words.

"Yeah, I have a girlfriend now, so what does it matter if I change in front of her?" Armin challenged more confidently, chin lifting slightly despite the blush still coloring his cheeks.

Connie rolled his eyes dramatically, throwing a wadded-up napkin in Armin's direction. "Yeah, yeah, just rub it in our faces, why don't you? Some of us are still single and suffering."

But there was no real bite to his words, just good-natured teasing as he scooted over to make room on the couch.

Sasha couldn't seem to stop smiling, her eyes darting between you and Armin with barely contained delight. "About time," she said, pushing the pizza box toward you both.

"What's that supposed to mean?" Armin asked, guiding you to the spot Connie had cleared.

"Dude, you've been talking about her non-stop for weeks," Connie snorted. "Pretty sure Sasha and I could recite your astronomy project by heart at this point."

"That's not true," Armin protested weakly, but the way he avoided eye contact made it clear Connie wasn't exaggerating.

Sasha leaned forward, stage-whispering to you. "He's had a crush on you since like, the second week of class. It was painful to watch."

"Okay," Armin interrupted loudly, reaching for a slice of pizza. "Can we please just watch the show now?"

You couldn't help but laugh at his embarrassment, settling comfortably against his side as Connie hit play on the remote. The anime resumed—something about giant humanoid creatures that seemed equal parts fascinating and terrifying—but you found yourself more interested in watching the easy camaraderie between the three roommates.

Despite their teasing, it was obvious how much Connie and Sasha cared about Armin. The way Sasha would occasionally glance over with a soft, approving smile, or how Connie had immediately made space for both of you, accepting you into their little circle without question.

As the show continued, Armin's arm found its way around your shoulders, pulling you closer. You leaned into him, enjoying the warmth of his body and the comforting weight of his arm. His fingers traced absent patterns on your shoulder as he focused on the screen, occasionally leaning down to whisper explanations of characters or plot points you might have missed.

It felt natural. Easy. Like you'd always belonged here, nestled against Armin's side while his friends bickered good-naturedly over the last slice of pizza.

When Armin's phone buzzed with a text from Eren asking how the date went, he simply smiled, typing back a quick response before tucking his phone away and pressing a kiss to the top of your head.

"Good?" he asked quietly, and you knew he wasn't just asking about the anime or the pizza.

"Perfect," you confirmed, settling more comfortably against him as the next episode began to play.

[cubera2024]

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