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zarameraki · 6 months

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♡₊˚🥀₊✧ 𝘀𝘂𝗸𝘂𝗻𝗮 𝗶𝘀 𝗼𝗯𝘀𝗲𝘀𝘀𝗲𝗱 𝘄𝗶𝘁𝗵 𝗵𝗶𝘀 𝗰𝗼𝗻𝗰𝘂𝗯𝗶𝗻𝗲 ♡₊˚🥀₊✧

: ̗̀➛ tropes: fem! reader 𖥔 minors do not interact 𖥔 king x concubine 𖥔 lots of plot with porn 𖥔 mentions of abuse 𖥔 mentions of sexual assault 𖥔 normal form sukuna (sorry yall but next time ill do his big boy one) 𖥔 he only has eyes for you 𖥔 you're his darling 𖥔 he would kill for you 𖥔 breeding (!!!!) 𖥔 alternate universe 𖥔 nsfw 𖥔 smut

: ̗̀➛ words: 8.8k

: ̗̀➛ notes: this took a whole WEEK to edit. im so obsessed with this story. it's my favourite thing ive written because i love period movies and dramas and really got to challenge my writing skills to give it more a fantasy-esque element. if you have any requests, don’t hesitate to send them. pls follow, reblog, like, comment—whatever you want! okay love you and enjoy.

The diligent hands of Lord Sukuna Ryomen’s palace attendants scrubbed away the grime that clung to every inch of your weary form. There were no traces of tears in your eyes, despite the discomfort of the cleansing process.

Perhaps it was the residue of gratitude for an escape from a foster family who saw fit to barter you away for a pittance to fuel their vices.

The water surrounding you had transformed into a murky haze, carrying away the evidence of your former life's hardships.

Yet, amidst this cleansing ritual, you couldn’t shake the puzzling thought of why the guards had singled you out from the other young women within the household. Uraume, the overseer of palace affairs, had arrived alongside them, their presence looming over the proceedings with an air of mystery.

That morning, you were subjected to abuse in front of everyone at the central market, longing for someone to stand up for you. And someone did. They offered you an escape from that hellhole and into a world of luxury.

You weren’t going to complain now that you had accepted this new fate of yours.

“Ya’ got too many scars, girl,” remarked one of the elderly attendants, gently assisting you out of the steaming bath, her hands wrapping a towel around your shivering form. “Our powders will struggle to conceal ’em all. How did ya’ come by such marks?”

“From my foster family,” you murmured, gaze fixed upon your toes as if they held the weight of your past. The plush carpet beneath your feet offered a small comfort, a luxury unfamiliar to your upbringing.

Memories of their harsh discipline flooded back—the blistering gravel underfoot as punishment for daring to voice dissent. It was a brutal introduction to a world where obedience was paramount.

“A wretched lot,” the attendant muttered sympathetically.

Enveloped in a silk robe, she led you into a chamber shared by a cohort of women, a realm far removed from the confines of your previous abode. Here, space was ample—the expanse excessive, with beds lining the walls and a high ceiling adorned with a single chandelier.

As you entered, a symphony of pretty faces and inquisitive gazes greeted you. Women of all colours and shapes reclined luxuriously in plain robes, their hair intricately braided or cascading freely down their backs. Conversations paused, curiosity piqued by your arrival, as all eyes turned to welcome you into their midst.

Beneath the weight of their scrutinising stares, you found yourself shrinking. These women, draped in silk and adorned with jewels, were the king's favoured concubines, a fact repeatedly emphasised during your journey to the palace and even in the fragrant confines of the bathhouse.

Every instinct urged you to rebel, to refuse to be just another ornament in the king’s harem, but you understood the value placed on purity by the monarch.

Unfortunately, your innocence had been cruelly stolen from you by your foster father, leaving you tarnished in body and spirit. Lord Sukuna would have no use for a damaged flower in his garden of perfection.

In truth, you couldn’t even imagine an image of his face in your mind. His Lordship remained a mystery to those beyond the palace walls.

“Here ya’ are.” The attendant guided you to your bed. “That vanity there’s yours to use.” She gestured toward the communal area by the window, where two other young women were preparing themselves. “Once your hair dries, one of my girls will assist ya’ in preparin’ for your audience with His Lordship.” Her touch was gentle as she caressed your cheek. “Rest assured, dear, ya’ safe now.”

You attempted a smile, though the effort seemed Herculean amidst your weariness.

As the attendant departed, her scolding to the rowdy girls fading into the background, you nestled into the comforting embrace of your soft bedding, ignoring the hushed criticisms trailing in your wake.

She’s feeble.

Her hair lacks refinement.

The king would never entertain a lowly pauper.

She’ll be gone by tomorrow.

Their words, like venomous serpents, slithered through the air.

Amidst their degradation, you succumbed to exhaustion.

But your slumber was interrupted by the bustling commotion of handmaidens assembling around you.

Disoriented and scarcely given a moment to collect your thoughts, you found yourself swiftly escorted to the vanity, where the clamour of girls jostling for space filled the air.

They manipulated your locks, weaving intricate patterns into your hair, fashioning a crown braid atop your head while allowing the remaining tresses to cascade freely down your back.

Meanwhile, other attendants removed your robe, their hands moving with practised efficiency as they anointed your skin with fragrant oils, infusing it with the delicate essence of lavender.

Between the flurry of activity, the whispers of your fellow concubines hung in the air like a veil of awe and trepidation. Their eyes were drawn to the scars marring your skin, as they speculated about how the king would perceive your imperfections as repulsive.

Good.

You craved precisely that outcome.

If the king recoiled at your sight, it meant he wouldn’t desire you to bear his heir. If the tales circulating in the town about his monstrous nature held any truth, then he’d likely offer you death as a reprieve—and you’d welcome it with open arms.

Before facing the king, you stole a glance at your reflection, the final moments of solitude before your fate was decided. The powder concealed the imperfections of your skin, rendering it smooth and flawless. Your cheeks and lips bore a muted hue reminiscent of crushed cherries. Delicate white blossoms adorned your hair, woven into your braids by nimble fingers.

As you stood, the other women adorned you in a robe of silky fabric, its floral pattern draping over your form, cinched at the waist to accentuate your curves. Barefoot, you followed them out, the chill of the floor beneath your feet a stark contrast to the warmth of anticipation and trepidation swirling within you.

“Good luck, pauper,” taunted one of the concubines, her voice dripping with disdain, echoed by a cacophony of mocking laughter.

Palms clammy with nerves, you shifted your gaze to the opulence of the palace corridors. Adorned with countless chandeliers and swathes of velvet drapery, they offered a stark contrast to the blooming back garden. Memories of tending to the earth and nurturing life back at your foster family’s home flooded your mind.

“Quickly now,” one of the maids urged, her voice tinged with urgency. “His Lordship detests tardiness.”

“I apologise.” You hastened your steps to keep pace with the group of attendants.

She halted before a grand set of double doors, guarded by imposing sentinels clad in formidable armour. With a flick of her wrist, the guards swung the doors open. She gently nudged you forward, and only as you crossed the threshold did the doors seal shut behind you.

You blinked, adjusting to the dimness within, scanning the chamber until your gaze alighted upon a pair of crimson glimmers opposite you. “My Lord?” You inclined your head and took hesitant steps toward the source of those fiery eyes.

“Come closer,” his command echoed through the chamber, sending a shiver down your spine. The low resonance of His Highness Sukuna Ryomen’s voice was unexpectedly rich and velvety. You had envisioned a voice tinged with age, but instead, it possessed a rough texture that awoken something within you.

With hesitant steps, you approached until you stood at the edge of his bed, your fingertips grazing the diaphanous curtains that enveloped him in a cocoon of privacy.

“Closer,” he urged, coaxing you to unveil the enigma lying beyond the veil.

Swallowing the lump in your throat, you obeyed, parting the curtains and gracefully crawled onto the mattress. The silkiness of the sheets were a blatant contrast to the roughness of your foster house’s. A pang of guilt tugged at your conscience as you realized the irony of finding solace in this luxurious confinement of being his concubine.

“Enough.” His abrupt order halted your thoughts, drawing your attention back to the present moment.

As commanded, you obediently settled into your posture, folding your legs beneath you in the dimness. Within his shadowed realm, only the luminous crimson irises pierced through the gloom, studying you with an intensity that made your belly churn. Despite the curiosity burning within you, you restrained the impulse to voice your questions. Instead, you settled in the tranquillity that crowded the space between you.

“What is your name?” His inquiry cut through the hushed air.

“Y/N, my Lord.”

As your name slipped from your lips, he captured it delicately, repeating it like a sacred prayer. Each syllable danced on his tongue, imprinting itself upon the very essence of his being. In that moment, you observed a subtle shift—the shadows that had cloaked the chamber seemed to dissipate.

A soft, golden luminescence filtered through the parted curtains, cascading across half of Sukuna’s face.

You blinked in astonishment.

He appeared . . . young?

The age difference between you and him was not a chasm of decades, but rather a modest gap of no less than five years.

Physically, at least.

His appearance was striking, with locks of hair dyed a subdued pink hue, contrasting with a streak of darker shade beneath. His hair was styled into rugged spikes, lending an air of defiance. Intricate black markings adorned his features, tracing a path from his cheekbones down to his chin, while similar patterns wove across his strong shoulder, cascading over his defined pectoral muscles and sculpted abdomen.

As your eyes fell upon him, your heart quickened its pace, each beat a vicious drumming against your ribs. Gone was the expectation of a lord showing the signs of wisdom, with wrinkles upon his brow and a body marked by the passage of time. Instead, before you sat a vision of breathtaking beauty, defying your preconceived notions and leaving you breathless in awe.

With a graceful gesture, he swept aside the curtains, allowing them to unveil his entirety.

The same markings mirrored the other side of his face and cascaded down the length of his body, a mesmerising display of symmetry. Dark bands encircled his wrists, and his nails bore the same deep hue.

Poised against the headboard, he reclined with an air of effortless elegance, one knee raised as his elbow found a comfortable perch, while the other leg extended out. Though he was unclothed, a veil of silk sheets cloaked the lower half of his form.

“Remarkable,” you unknowingly whispered. Your hand clapped over your mouth. “I apologise, my Lord.”

Sukuna’s lips curved into a sinister grin, his flawless teeth gleaming in the golden light. While many would flee at the sight, you remained rooted in place, unable to tear your gaze away. A delicate flush spread across your cheeks, betraying the undeniable attraction simmering between your legs. He was absolutely divine, and the path of being his concubine suddenly didn’t seem so terrible.

Yet, the reality of sharing Sukuna with ten other women loomed over your thoughts like a shadow. The thought of him spreading his affections among so many others kindled a small flame of jealousy within you, mingled with confusion. Why hadn’t he impregnated at least one of them with the promise of an heir?

“Have you not been schooled in the art of lowering your gaze in the presence of nobility, Y/N?”

Your lashes fluttered as you registered your lapse in decorum, hastily averting your gaze. “Forgive me, my Lord, if my oversight has caused offence.” Surely, he wouldn’t punish you for a momentary lapse of admiration.

Would he?

A gentle touch beneath your chin guided your face upward. His fingers spread across your cheek, the warmth nearly forcing you to curve into his touch. Despite the temptation, your eyes remained obediently downward.

“Look at me.”

Your gaze lingered on him, tracing the delicate patterns etched over his cheek, the fiery hue of his irises, the elegant contour of his nose, and the soft curvature of his lips. Never before had you felt such a rousing desire towards any man. Yet fate had chosen to ensnare your heart with the one most forbidden to you.

“You bear a sadness that weighs heavily in your eyes,” he noted softly, his hand descending to the curve of your neck, his thumb caressing the frantic rhythm of your pulse. A low, melodic sound produced from his throat. “Tell me, my love, does the face before you stir fear within your heart?”

“It does not, my Lord. The fear of your appearance holds no dominion over me,” you declared with quiet resolve. “You’re quite . . . beautiful.”

Sukuna’s gaze sparked with a mixture of surprise and intrigue at your response.

Suppressing a nervous gulp, you silently reprimanded yourself for speaking so boldly to one of noble rank. Back in the confines of your former life, such defiance would have earned you swift punishment, yet here, in the presence of royalty, it could lead to your demise.

As you prepared to avert your gaze, ready to accept whatever consequences may come, Sukuna’s voice cut through the tense air before you could retreat.

“Don’t.”

In that moment, you found yourself questioning your instincts.

Why did you not cower in fear? Why did your body not tremble in the presence of a man who had slaughtered the lives of his enemies without hesitation? And most perplexing of all, how could you maintain unwavering eye contact with a figure of such formidable power?

“Remove your robe.” His grip remained firm around your throat, his thumb delicately tracing your pulse. “And do not stray your gaze elsewhere.”

“Yes, my Lord.” Your fingers loosened the fabric’s bindings, allowing it to cascade down your frame, and revealing the soft curvature of your form beneath. As it pooled around your lap, your breasts stood exposed to his scrutiny.

A shiver danced across your skin as his eyes traced the contours of your body, a faint smirk teasing his lips.

He brushed back strands of your hair, his touch trailing down your vertebrate. His eyes narrowed into thin slits, brows knitted together in contemplation, fingers repeatedly tracing the ridges of your scars.

“Turn around.”

The dreaded discovery that sent ripples of revulsion through the concubines had finally come to pass. Your scars lay exposed before the gaze of a powerful lord. Not only would he slit your throat, but also those of the maids who had tended to your needs, and perhaps even Uruame, who had brokered your purchase from the bastards responsible for your imperfections.

“Never before have I been compelled to repeat myself for a concubine.” His voice carried a lethal edge as he increased his grip around your throat. “Turn the fuck around.”

Your compliance came in slow, measured movements as you turned away, presenting your back to him in a gesture of submission. His hands gathered the strands of your hair, lifting them aside to reveal the raw truth etched into your skin. His fingers traced the jagged remnants of whip lashes, the seared imprints of cigars, and the cruel reminders of knife wounds inflicted by a foster father turned tormentor.

Silent tears traced a path down your cheeks, as you sat in a state of numbness, your gaze fixed upon the closed door of Sukuna’s chamber.

A tender sensation, soft and moist, grazed your back, prompting a reflexive twitch in your left shoulder.

Turning slightly, you beheld Sukuna pressing his lips against the scar that marred your shoulder blades.

“My Lord—”

“I did not ask you to speak,” he murmured over your skin, sending a tremor through your frame. “Rise onto your knees.”

Obeying his command, you ascended onto your knees, feeling the weight of his hands settle upon your waist. His lips trailed a path of reverence, bestowing kisses upon each mark that scarred your skin, from your marrow to your nape.

Your breath caught in a delicate dance of exhales, a whispered symphony escaping your parted lips. The wet caress of his tongue sent ripples of sensation coursing through your being.

His arm circled your waist, drawing you into the sanctuary of his embrace. A fleeting kiss graced the nape of your neck, followed by the suction of his lips upon the tender side of your neck. His soft hands possessively held the curve of your breasts, cradling their weight.

Your head reclined against his strong shoulder.

With his gaze fixed upon you, his lips glistened with a hint of moisture, while his crimson eyes locked onto your own human-like ones. You dared not divert your gaze as he previously ordered. His fingers pinched and pulled at your nipples, sending lightning strikes through your frame.

Unlike the non-consensual encounter of the past, there was no hint of agony; only a tantalising blend of pleasure that left you breathless, without a protest or helpless whimper. Instead, a sigh of pure rapture escaped your lips, encompassing your body in an embrace.

Sukuna’s gaze narrowed, a smile tugging at the corners of his lips as if he had stumbled upon a long-sought treasure.

His fingertips skated down your torso, gliding toward your centre. You captured your bottom lip between your teeth. Holding his gaze became a daunting challenge as he skillfully teased your sensitive nub, causing your breath to quicken and your chest to rise and fall with each exhilarating sensation.

Sukuna slid his middle finger into you. “You’re incredibly drawn, Sad Eyes,” he murmured, the endearment he had bestowed upon you almost provoking a smile. His lips grazed your ear as he continued. “Perhaps I should stretch you out”—he pushed in his ring finger, forcing a sharp gasp to tear from your throat and an involuntary arch of your body against his chest—“so that your cunt is able to welcome my cock.”

You stifled the knot rising in your throat as Sukuna plunged his fingers into you. Such profound bliss seemed inconceivable with mere digits alone.

“My Lord.” Your breath caught as he increased his tempo. “My—” Each thrust intensified the knot in your stomach, threatening to unravel you entirely. You teetered on the brink, dangerously close to staining his fingers with your release. A sharp gasp choked out of you as he struck a wondrous chord deep within. “Please, my Lord. I beg of you— I will soil your hand if you persist—” But your plea dissolved into a cry of ecstasy before you could utter another word.

Sukuna’s laughter danced teasingly in the hollow of your ear, leaving you utterly spellbound.

You were overheated, overstimulated, overridden by the explosive undoing from his fingers. Breathless and consumed by lust, your world spun as he seized your jaw and crushed his lips to yours.

In that electrifying moment, his tongue invaded your mouth, initially startling you, yet you surrendered to the rhythm.

Sukuna leaned back slightly after planting a tender peck on your lips. Exhaling softly, he threaded his fingers through your hair, his touch sending shivers down your spine. As his lips met yours once more, gentler this time, your hand ventured to trace the contours of his adorned chest.

“You are quite the vixen.” A playful glint danced in his eyes. “How valiant of you to seduce a lord into bestowing kisses upon his concubine.” A broad smile graced his lips, leaving you uncertain whether his words were playful jest or genuine admiration.

“Do you not bestow your kisses upon all your concubines, my Lord?”

“I do not pleasure their cunts, either.”

His speech carried the brashness of a tempest, a departure from the expected decorum one associated with royalty. Sukuna Ryomen defied conventions. It was a trait uncommon among lords, yet one that intrigued you deeply. His demeanour, both in battle and in the intimate confines of the bedchamber, lacked the softening. But you found yourself drawn to his unfiltered honesty, appreciating the absence of cryptic notions.

As you sat before him, considering your next words carefully, a surge of courage emboldened you to reveal your truth.

“My Lord,” you began, your voice quivering with uncertainty, “I . . . I am not pure.”

“Given the sounds you were drawing out,” he quipped with a chuckle, “I wouldn’t have surmised otherwise.” He assisted you in rising from where you rested against his chest, positioning you before him. Observing your solemn expression, he arched an eyebrow in curiosity. “Was your satisfaction not fulfilled?”

“Indeed, my Lord, it surpassed any expectation,” you confessed, worrying your lip as he sighed impatiently. “But I must disclose . . . I am not chaste.”

Sukuna’s response was subdued, save for the faint twitch in his jaw. He averted his gaze from yours momentarily, reaching for the decanter on his bedside table and pouring himself a measure of spirits.

“Speak,” he instructed, his tone clipped.

“It occurred before I reached maturity,” you murmured softly, your arms wrapped protectively around yourself. “My foster father—” Your words faltered as Sukuna raised a hand, a silent acknowledgment of his comprehension of your unspoken anguish.

“I need not hear more.” He swiftly consumed the crimson liquid in a single gulp. “You are dismissed for the night.”

“But my Lord’s desires remain unmet—”

“Leave,” he commanded, his tone final and unwavering.

With a gulp, you hastily gathered your robe around your form, delicately extricating yourself from his expansive bed.

Just as you thought to retreat, a firm hand seized your wrist, drawing you back into Sukuna’s embrace. His lips melded with yours in an intoxicating kiss, causing both your gazes to flutter open when he pulled away. A faint smirk played upon his lips as he adjusted the robe over your shoulder.

“Next time,” he murmured, plucking a flower from the adornments in your hair and placing it upon his bedside, “you shall grace my chambers without such distracting embellishments upon yourself.”

“As you wish, my Lord,” you replied with a respectful bow of your head, awaiting his dismissal until he gestured for you to depart with a casual wave of his hand.

In the shared chambers, your fellow concubines swirled around your bed, eager to hear of your inaugural encounter with Lord Sukuna.

Each girl shared their own vivid tales, painting scenes of ecstasy under the cloak of darkness, where the king’s touch invoked sensations akin to celestial bodies colliding, or where unfamiliar pleasures erased the boundaries of their throat—whatever that latter entailed.

Though a twinge of jealousy flickered within you, it was swiftly overshadowed by a swell of pride. The concubines pleasured Sukuna in darkness, the same darkness you had willingly entered, before his touch had set ablaze a world of gold for you.

They were merely beautiful means of physical gratification for their lord, devoid of the intimacy you shared—his fingers delving deep into your core. And never had any of them spoken of kisses exchanged. Sukuna had spoken true when you questioned if others received similar treatment.

But why you?

Why, after a mere span of ten hours within the palace walls, did you find yourself, dare you entertain the notion, as his favoured? What magic did you possess that drew him to you, and how had you managed to seduce his lips, his fingers, to meet yours in such an intimate embrace?

“Did he spend himself inside you?” one of the girls whispered, prodding your knee to rouse you from your silence.

“No.”

“Aye, he never does,” remarked a golden-haired girl with a resigned sigh. “He sees to it that we consume some berries afterward, claiming they prevent conception. Strange, isn’t it? Especially if he’s so eager for an heir.”

Another girl hushed her, leaning in with a conspiratorial tone. “Did he take you from behind? That’s his favoured position, you know. He’s had us all that way.”

You stumbled over your words, unsure how to respond.

“And did you savour his taste?” came the next question. “It’s quite rich in sodium—”

“Girls!” A booming voice echoed from the doorway of the bedroom, startling you and the other concubines into immediate attention. You caught sight of the elderly attendant who oversaw your care, hands planted firmly on her hips as she observed the chaotic scene before her.

With a disapproving huff, she pivoted sharply on her heel and departed, leaving a lingering sense of reprimand in her wake.

As the frenzied chatter about Sukuna’s body attributes gradually dissolved into the quietude of sleep, morning arrived with its routine of communal showerings.

Throughout the shared bath, you silently scrubbed away the remnants of the night, indulging your fellow concubines about your previous life in town.

Upon drying off and exiting the bathing chamber, you were met with an unexpected sight: a gathering of the girls clustered around your bed.

Navigating through the throng, you reached your space to discover a resplendent scarlet silk robe embroidered with intricate black floral patterns.

Gingerly lifting the note placed atop the fabric, you read Sukuna’s precise handwriting. Curious glances from the other concubines peered over your shoulders in anticipation.

No distracting embellishments, Sad Eyes.

“What does that mean?” a curious whisper floated through the air, followed by murmurs of intrigue from the other girls. “Why does he call you ‘sad eyes’?”

You clutched the letter to your chest, suppressing a grin as you ignored the questions, the mockery, and the jostling of bodies around you. Your attention was fixated on the magnificent robe gifted to you by His Lordship.

For the remainder of the evening, you slept without any interruptions, seeking to compensate for the countless nights spent battling insomnia within the confines of your foster home.

You observed with a keen eye that none of the other girls were ushered to Sukuna’s chambers; their time seemed to veer toward strolls in the back garden or spent in the dormitory, indulging in wine-fueled scandals about the palace staff, as was their custom.

As the clock struck eight in the evening, a troupe of maids entered the chamber bearing dinner trays. A wave of anticipation swept through the room as the other girls eagerly accepted their meals and accompanying pitchers of water. Your own stomach rumbled in hunger, awaiting your own turn.

But that moment never arrived.

Instead, the maid bypassed your bed entirely, moving on to the next. A surge of apprehension rippled through you as a handmaiden approached, guiding you away from the mattress and toward the vanity.

“What about my dinner?” you asked as the attendants groomed your hair.

“His Lordship has extended an invitation for you to dine with him tonight,” came the reply.

The room fell into a sudden hush.

Dine with him?

The notion sent a flurry of thoughts racing through your mind.

Before you could process further, you found yourself pulled upright, your garments removed to be replaced by the scarlet robe.

Envy flickered in the eyes of the other concubines as they observed, their resentment palpable as they stabbed at their food with exaggerated aggression. It wasn’t your doing that Sukuna had taken an unexpected interest in you.

With no adornments save for a dab of crushed cherry paste upon your lips, you were escorted to Sukuna’s chambers.

Once more, the imposing doors swung open, and you found yourself gently ushered into the chamber. As they sealed shut behind you, the room was flooded with light. Sukuna’s figure stared out at the moonlit gardens outside, clad in a billowing white silk robe.

“My Lord,” you greeted respectfully, inclining your head in deference.

“Draw near.”

Complying with his directive, you approached and stood at his side. His presence loomed over you, his stature commanding and formidable, capable of engulfing you entirely with a single embrace. Not that such thoughts dared to linger in your mind.

“Why is your face flushed?” he asked, his gaze penetrating.

You blinked, attempting to dismiss the telltale warmth creeping up your cheeks. “It’s nothing, my Lo—”

Before you could finish, Sukuna turned your chin towards him, his palm coming to rest against your forehead. A nervous swallow traced its way down your throat at his touch, his eyes trailing down your form, a knowing smirk tugging at the corners of his lips as they settled upon you in your robe.

“Thank you for your gracious gift,” you murmured, feeling the warmth rise to your cheeks.

His fingers trailed through your hair, a mischievous glimmer dancing in his eyes. “I anticipate nothing less than thoroughly enjoying the privilege of removing it off of you.”

You blushed deeper at his statement.

“Come now. I’ve brought a surprise for you.” He took your hand in his with a tug, guiding you towards a doorway. With a simple flick of his fingers, the door parted, revealing a dimly lit hallway beyond.

Your gaze widened in astonishment. “How did you do that, my Lord?”

“Do what?”

“You opened the door without laying a hand on it.”

Sukuna’s striking blood-coloured eyes cut to you. “There is much about me that will be unveiled in due course, my love. What you perceive is but a guise for my true nature.” His smile, oddly childlike, sent a chill down your spine.

Was he some sort of sorcerer? You’d only heard whispers of human anomalies lurking beneath the earth’s surface or sealed within vessels, but historical accounts weren't exactly your cup of tea.

“I ventured into town today,” he said.

“Oh.” You swallowed hard, recovering from his previous statement. “I hope it was a fruitful trip.”

“Indeed, quite fruitful.”

In the soft glow of the distant hallway, Sukuna’s face came into view, casting a spell of trepidation upon your heart. His features were drawn into a mask of stoicism, his eyes devoid of warmth, and his lips pressed into a firm line, jaw rigid with tension.

Parting the curtains, Sukuna drew you near, his arm sweeping out to reveal a horrifying sight: your foster father, bound to a chair with chains, wearing the cruel marks of torture.

His face marred by countless wounds, an eye absent, and teeth scattered at his feet. His dignity stripped away, his vulnerability laid bare in his nakedness, and his manhood amputated.

The sickening lurch in your stomach threatened to betray your composure. “F-Forgive my intrusion, my Lord, but is he . . . is he dead?”

Sukuna’s response was a gilded dagger from within his robe, its handle decorated with a jewel reminiscent of your own captivating eyes. Nestled within the hilt was the very flower he had plucked from your hair. Upon the blade, your name was inscribed.

“Do as you wish, my beloved,” he whispered, his voice stained with dark fascination, offering you the instrument of your foster father’s fate with a chilling sense of detachment.

You couldn’t possibly bring yourself to commit such a heinous act.

Despite the unspeakable cruelties inflicted upon you by the bastard, the idea of taking another’s life filled you with a trembling dread.

Yet, the itch to end the torment, to rid the world of such a vile presence, simmered just beneath the surface as you stood before him, his life slipping away.

A hand trailed down the back of your head, guiding your trembling fingers to grasp the dagger tightly.

Looking up, you met Sukuna’s gaze, his expression hollow, his features obscured by shadows. This was the face of the Devil that cursed his enemies on their knees and had them willingly submit to death.

With a push from behind, you stumbled forward, drawing closer to your step-father’s prone form.

Glancing back at Sukuna, you were met with an incongruously bright smile. Quite a twisted paradox, His Lordship.

Your step-father sat unconscious, the stench of his bodily fluids assaulting your senses. His wounds oozed with a sickening mixture of blood and pus, his laboured breaths the only indication of life remaining within him. The scene was painfully familiar, a mirror image of the torment you had endured countless times before.

But now, someone had intervened, offering you a chance at liberation, a chance to end the cycle of abuse once and for all.

You glanced back again.

Until Sukuna.

Your gaze reluctantly returned to the true embodiment of cruelty before you. With a steady hand, you raised your arm, wielding the dagger with purpose.

It found its mark in your foster-father’s chest, a chilling silence punctuated only by the sound of steel meeting flesh. Ignoring the strangled cry that erupted from him, you withdrew the blade, then drove it back into his heart.

Out.

In.

Out.

In.

His lifeblood painted your face and stained your pristine garments, mingling with the fabric in a macabre dance of crimson. To the untrained eye, it could easily be mistaken for a mere splash of vibrant colour upon your robe.

No one would dare suspect the truth.

No one would dare come near if they knew of your sin.

No one, except Sukuna.

Once the monster over your bed was consigned to the depths of hell, his guts spilling onto the floor around your bare feet, you allowed yourself a moment of grim satisfaction.

With a contemptuous snarl, you spat upon him, a visceral response to the years of degradation he had inflicted upon you for every misstep.

A comforting warmth touched your back.

Startled by the sudden contact, you tensed before easing at the sight of Sukuna’s faint smile.

As he reached to caress your cheek, you instinctively recoiled, lowering your gaze in deference.

“Forgive me, my Lord,” you murmured, “but I cannot permit you to spoil your hands with the blood of this man.”

Sukuna’s shoes entered your line of sight as he tilted your chin upward, his moon-white sleeve wiping away the traces of blood from your mouth and its vicinity. “You appear rather exquisite painted in blood, Sad Eyes. Perhaps I ought to designate you as my prized assassin instead of a mere concubine.”

“I beg your pardon, my Lord, but I cannot partake in killing . . . again.”

“You need not worry,” he whispered, his breath warm against your ear as he drew near. “I will defend you from any who cast their gaze upon you, let alone lay a hand upon your delicate form. Those who dare cross that line will face my wrath, their very existence extinguished before your eyes. Not a single tear shall stain your cheeks.” His lips brushed against yours. “From this moment forward, fear shall not reside within you. By my side, you shall command fear itself, my love.”

That night, Sukuna bathed you in the sanctuary of his chambers, washing away the traces of blood from your skin as you gazed at him with a sense of wonder. It wasn’t the superficial admiration the other concubines whispered about—it was a profound affection blossoming within you, nurtured by power and protection.

He draped you in the luxurious folds of one of his silk robes, summoning servants to prepare dinner. Seated upon his lap, he fed you spoonfuls of rice and chicken, even as your stomach protested its fullness. Soft kisses peppered your neck like a sweet dessert, culminating in one upon your lips before he reluctantly released you to retire to your dormitory.

In the ensuing weeks, Sukuna would consistently send a crafted robe ahead of each meeting—in the serene seclusion of his chambers, where the flickering candlelight cast shadows upon the walls as you dined together.

Over the course of these intimate dinners, he eagerly absorbed your musings, whether they revolved around the narratives of books discovered within the palace library or your adeptness with herbs and plants, nurtured by your profound knowledge.

On occasion, as the first light of dawn painted the sky with hues of pink and gold, Sukuna would summon you for a stroll in the haven of the back garden. Woven between the fragrant blooms, you’d dance about with childlike enthusiasm, identifying various flowers and tracing their lineage.

Ever the attentive listener, Sukuna trailed behind you, his gaze fixed upon your animated figure. He would only speak when you fell silent, demanding you to continue sharing the familial ties between apples, plums, and the roses they stemmed from.

Within the crevice of your soul, the once withered garden of affection had flourished into a lush wilderness, blossoming with untamed wildflowers and clouds that spelled out his name.

Sukuna inhabited your every waking thought, his intoxicating mouth that worshipped your body left you giggling in delight behind your hands.

Yet, each encounter with a fellow concubine, flushed and eager with tales of their rendezvous with him, felt like thorns piercing your tender heart. Jealousy, like ivy creeping upon stone, entwined itself around your every plagued thought. Your gaze often strayed to the bedside drawer where the dagger lay dormant. The mere mention of his physique by the other women tormented your soul relentlessly.

Why hadn’t Sukuna taken you as he had with every other concubine? You had grown accustomed to his presence, even eager to reciprocate the pleasure he gifted you every evening. You had offered yourself willingly, aching for the intimacy that would bind you even closer to him. But he had not claimed you in the same manner, not entered you fully, not seeded his legacy within you.

Did he question your worthiness? Did he see you merely as a transient pleasure? Were you destined to remain just a concubine, forever denied the honour of carrying his child?

“Why do you remain silent?” Sukuna asked, turning the pages of the book you had suggested to him; he was already half-way through.

You were seated snugly between his legs upon the bed, your back rested against his chest, fingers idly toying with the strands of your hair. “I find myself devoid of words this evening.”

“Hmm.” Sukuna took a leisurely sip of his drink before placing it aside. “Surely you can conjure something. You know well enough that I cannot endure your silence.”

With an exasperated sigh, you rolled your eyes. “Well, I apologise for failing to provide you with amusement, my Lord.”

Sukuna snapped the book shut.

You instinctively pressed your lips together, silently chiding yourself for the unintended sharpness in your voice.

With a heavy sigh, you resigned yourself to maintaining your composure, forcing yourself to take slow, steady breaths. Deep down, you believed that he wouldn’t inflict harm upon you or cast you out of his chambers. But the nagging thought chewed at you.

This was Sukuna Ryomen, and you . . . well, you were merely a shadow in comparison.

“If you crave my touch,” he breathed softly into your ear, “all you need to do is utter the request.”

With a determined resolve, you turned to face him, settling yourself upon his lap. Sukuna regarded you with a quirked eyebrow, a quiet acknowledgment of your unconventional audacity.

“I do crave your touch, my Lord,” you confessed, your voice a hushed plea, “but not only with your hands or lips. I long to feel you in a different manner.” Your gaze drifted down to his pelvis, the unspoken appetite evident in your eyes. “I crave that.”

Sukuna exhaled heavily, his gaze piercing as he addressed you. “So, you’ve been withholding your words simply because I haven’t fed you my cock?"

Heat rose to your cheeks at his blunt proclamation, though you had grown accustomed to his coarse mannerisms over time.

“Yes, my . . . Lord.” Your voice carried a mixture of embarrassment. “I’ve endured three long months of anticipation, patiently waiting to share in the pleasures enjoyed by your other consorts. Yet, with the arrival of autumn, I find myself still untouched by the experiences they so openly boast about.”

His lips curled into a smirk. “Are you asking me to bed you merely for the purpose of becoming a notch in your bragging rights?”

“Never, my Lord!” you protested vehemently, a hint of hurt flickering in your eyes. “I would never demean you with such vulgar talk in public. I’ve spun tales to the others, concealing the truth of our encounters. They remain oblivious to the pleasures you’ve granted me.” Your fingers traced the intricate markings on his chiselled abdominal muscles. “If my spoiled state displeases you, if I am deemed unworthy of your touch, pray, inform me now. Regardless, my sole wish is to fulfil His Lordship’s needs.”

Sukuna disentangled your hands from his chest, a gesture that caused a fissure to form within your heart, forcing your body to instinctively withdraw from his touch.

Just as you began to pull away, he swiftly encircled his arm around your waist, tugging you back onto his lap with a firm grip. Before you could utter a single word, his lips descended upon yours, silencing any protest with a passionate kiss.

With a purposeful touch, he skillfully divested you of your robe, revealing the curves of your form beneath. His hands, warm and adept, began to massage your supple breasts, kindling soft gasps from your lips. His own trailed a wet path downward, leaving a bridge of feverish kisses along the expanse of your throat, lingering over the rapid pulse beneath your skin.

As his lips found purchase on the tender flesh of your neck, his actions became more urgent, his touch more demanding. A pinch at your pebbled nipples sent a shiver of sensation coursing through you, followed by the heat of an open-mouthed kiss.

Your gaze drifted downwards, enchanted by the sight of his tongue encircling the sensitive spots, suckling on the swollen buds like a babe. Already, heat was building within the depths of your being, igniting a flame that spread between your legs.

Sukuna laid you back, relishing the delicate flavour of your lips as his fingers skillfully sought out your throbbing clit, stimulating it with unhurried circles.

With practised ease, he slipped two fingers inside you, quickening his rhythm without preamble. Your hand instinctively traced down to his chest, undoing the fastenings of his robe.

“Take it,” he whispered against your mouth, his breath mingling with yours. “Satisfy your lord, my love.”

Your fingers curled around his pulsating cock, the very object of desire that the other girls had passionately recounted. The knowledge of their previous intimacies with him only stoked the flames of envy within you, spurring you to intensify your ministrations.

With a surge of determination, you quickened the pace of your caresses, applying pressure with your thumb upon his sensitive tip while fondling his sacs.

Sukuna’s grin widened against your lips as he reciprocated with equal zeal, slipping a third finger into your slick heat until he was fully engulfed by your swollen core.

Together, you sailed upon the waves of raw carnal desire, locked in a lecherous race to reach your climax, each vying to be the first to cross the finish line—

Sukuna’s low, guttural moans resonated throughout the chamber.

You had achieved victory.

His essence spilled forth into your waiting hands, his cock convulsing with the intensity of his release. Moments later, you succumbed to your own climax, a soft cry escaping your lips.

With care, Sukuna withdrew his hand from your centre, and you instinctively examined your palm, noting the striking resemblance of his essence to your own.

You tentatively brought your fingers to your lips, savouring the taste of him.

“I did not instruct you to do that,” he growled, his gaze blazing as you tasted him. “But I suppose I’ll permit it.”

“It is salty,” you murmured, almost absentmindedly.

“Oh for fuck’s sake, are you women incapable of discussing anything besides my cock?” he exclaimed, frustration evident in his tone.

You couldn’t help but laugh, the tension dissipating as he cleaned his fingers with his tongue before tenderly cradling the back of your head, drawing you to sit upon his lap. Your laughter softened into chuckles, a smile playing upon your lips.

“Did I please you, my Lo—”

“Sukuna,” he interrupted firmly. “Only you may address me by my given name.”

“My L—”

“I command it.” His tone left no room for argument.

You affirmed your agreement with a nod.

He was Sukuna.

Your Sukuna.

“Very well, Sukuna.” You felt a subtle shift in the air between you. His chuckle rumbled softly. “Shall I turn around for you?”

“And why do you deem such an unnecessary act necessary?”

“Because—” You suppressed the urge to divulge the whispers of the other concubines regarding his favoured position. “Never mind. How would you prefer me to present myself to you?”

“As you are,” Sukuna answered, his grip tightening around himself. “How you managed to have me spend by your hand in under five minutes is a marvel beyond my comprehension.”

Internally, you gave yourself a congratulatory pat on the back.

“Now, my love,” he said, inclining his chin towards his erection, “will you do my cock the honour of sitting on it?”

Licking the grin of your lips, you nodded, rising to your knees. With nimble fingers, you positioned his hardened length at your entrance, gradually lowering yourself onto him.

A sharp intake of breath escaped Sukuna’s lips, his hands instinctively grasping your hips. You bit down on the inside of your cheek, enduring the initial sting of penetration. Perhaps every touch of his fingers had been a meticulous groundwork for this pinnacle moment.

As you settled into your seat upon him, you granted yourself a minute to acclimate to the sheer magnitude of him stretching and filling your tight, supple walls.

Sukuna tilted his head back, impatience evident in his eyes. “Will you begin moving at a pace befitting this century, Sad Eyes?”

“Just a moment,” you retorted, your tone tinged with irritation.

“Unfortunately, the sight of your leaking cunt is testing my patience,” he remarked, his gaze lingering provocatively on your flushed form.

Collecting yourself, you affirmed your resolve with a nod before subtly adjusting your position, and swaying your hips forward. His strong hands guided you, aiding your movements as you sought a rhythm. “Gods, you’re— You’re quite large. It’s rather discomforting.”

“Ah, where has the enthusiasm to please your lord vanished, my love?” His laughter echoes through the chamber as he leaned back, amused by your scowl. “I must confess, your defiance is perhaps your most alluring trait. It has crossed my mind more than once during moments of handling myself in the bath.”

Your brow furrowed in dismay.

It was evident that the other concubines possessed far greater expertise in pleasuring him than you ever could. All you could manage was to feign enthusiasm, your movements faltering and disjointed, as you struggled to produce even a fraction of the satisfaction they effortlessly blessed him with. His laughter, which wasn’t helping your cause, bore an uncanny resemblance to the mocking tones of the girls who had taunted you in the past.

You no longer wished to endure this charade.

You halted in your tracks, unable to muster the courage to meet his gaze, your eyes fixated instead on his throat. “It appears . . . that I may not be adequately versed in fulfilling your needs. I shall endeavour to educate myself further before making another attempt. For now, I request permission to retire for the evening, my Lord.”

Sukuna’s grip tightened as he seized your jaw, compelling you to meet his gaze. “You dare to defy my command to address me by my given name?” His smile remained wicked as he drew your face closer to his own. “Remember, my love, there is a boundary to which I tolerate your rebellion. Do not allow my affections to cloud your judgement. I remain your Lord, above all else. Do you understand?”

“Yes,” you managed to gasp out.

“Yes what?”

“Yes, Sukuna,” you replied, your voice trembling with uncertainty.

With a swift motion, he released your sore jaw, and before you could even consider easing the ache, his lips crashed against yours.

In that moment, control slipped from your grasp entirely. His hands gripped the flesh of your buttocks possessively, guiding your movements as he claimed you with a primal savageness that left you shaking in his embrace.

“Does it pain you, my beloved?” Sukuna growled, his fingers curling around your nape possessively. “Do you feel the strain of my cock as I breach your tender walls?”

You whimpered softly, your head nodding against the curve of his neck.

“Fear not, my darling. I will diligently train this cunt of yours to accommodate every inch of me, dusk, dawn, and twilight. Your throat, too, shall be honed to fulfil my every whim, wherever and whenever I demand.” With a swift motion, he tugged your hair, forcing you to meet his glare. “And should you dare to entertain thoughts of defiance with any other man beyond the confines of my chamber, rest assured, there will be consequences.”

“Sukuna,” was all you gasped, eyes rolling back as his tip probed the depths of your womb. His tongue traced the delicate curve of your throat before shoving into your mouth, drawing out your own to suckle on. In the heat of the moment, your hands roamed aimlessly, torn between grasping at his waist, clutching his shoulders, or caressing his cheeks.

“Oh, how I love the sight of your breasts greeting me in my face.” Sukuna tightened his hold on each of them with a deadly grasp, savouring the melodious cry that escaped your lips. He lowered his head and teethed each nipple, drawing it out and relishing in the masochism of your sharp nails clawing down his back. “Deeper, my darling. You alone hold the privilege of marking my flesh. Let my scars mirror yours.”

With caution, you shifted your hands to rest upon his firm pectoral muscles before you could accidentally claw out his spinal cord.

Sukuna’s touch drifted from your bruised breasts to cradle your face, guiding your gaze to meet his crimson one.

Encouraged by his comforting presence, you arched your hips forward with newfound confidence. His fingers swept through your hair, pushing it away as he offered reassuring nods.

Now, the reins rested firmly within your grasp.

“Fuck . . .” Leaning back against the headboard, he released soft sighs. Warm breaths escaped his parted lips as you continued increasing your ministrations. Your gaze momentarily flickered to your favourite book resting on his bedside table before returning to his face.

Suddenly seized by an impulse, you leaned forward to plant a tender kiss upon his lips, trailing upward to gently brush against his cheekbones, tracing the intricate markings lining his skin.

“What are you doing?” he asked.

“Someone must play the role of the tender one between us, Sukuna,” you answered, mirroring the attention he had given your scars during your initial encounter. With each kiss, you felt his eyes tracing your movements, following the path of your lips as they journeyed across his face, landing upon his nose or the pulse of his neck.

“My beloved,” Sukuna’s voice caressed your ears, drawing your focus entirely to him, “listen closely to my words.”

You halted your movements, a curious expression dancing in your eyes. “What troubles you?”

With a deliberate motion, he guided your hips forward, his gaze unwavering. “Throughout the night, I will fill your womb ceaselessly, and in mere weeks, you shall carry my legacy within you.” Your heart leaped into your throat, fluttering with an overwhelming rush of emotion. “Peril will shadow your every step. Those who oppose us will stop at nothing to eliminate your life and the life of our child. Do you comprehend the gravity of our situation?”

You blinked back the tears, resigning yourself to the inevitable.

“But I vow upon my honour, such an atrocity shall never come to pass. I will sever entire bloodlines if even a single strand of your precious hair were harmed.” His movements quickened as he thrusted into you.

Your grip tightened on his shoulders again, gasping for breath between erratic pants.

“At dawn’s light, all concubines shall be reassigned to palace duties. You need only point out those who have dared to trouble you, though their transgressions are already known to me.” His motions became more intense as he pressed you onto your back, pinning your arms above your head. “And when the sun graces the horizon, you, my beloved, shall be proclaimed as my queen.”

Your voice wailed through the chamber as you cried out his name, drowning in the waves of scorching pleasure never before experienced.

Instead of seeing celestial bodies colliding, your gaze met the deep crimson of his irises, those same eyes that had captivated you on that very first night.

“Sukuna . . . ”

With a smile mirroring his own, you tilted your head upward, silently beckoning him to seal the moment with a kiss. As he obliged, his cock pulsed within you, filling you with his warmth until every fibre of your being was tethered with his.

But he didn’t withdraw. Just as he had promised, he intended to keep you close throughout the night, to claim you as his own.

And in that moment, as you laid with him, you welcomed the dawn of a new chapter standing beside him, prepared to reign as Sukuna Ryomen’s queen.

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fatliberation · 1 year

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they have a point though. you wouldn't need everyone to accommodate you if you just lost weight, but you're too lazy to stick to a healthy diet and exercise. it's that simple. I'd like to see you back up your claims, but you have no proof. you have got to stop lying to yourselves and face the facts

Must I go through this again? Fine. FINE. You guys are working my nerves today. You want to talk about facing the facts? Let's face the fucking facts.

In 2022, the US market cap of the weight loss industry was $75 billion [1, 3]. In 2021, the global market cap of the weight loss industry was estimated at $224.27 billion [2].

In 2020, the market shrunk by about 25%, but rebounded and then some since then [1, 3] By 2030, the global weight loss industry is expected to be valued at $405.4 billion [2]. If diets really worked, this industry would fall overnight.

1. LaRosa, J. March 10, 2022. "U.S. Weight Loss Market Shrinks by 25% in 2020 with Pandemic, but Rebounds in 2021." Market Research Blog. 2. Staff. February 09, 2023. "[Latest] Global Weight Loss and Weight Management Market Size/Share Worth." Facts and Factors Research. 3. LaRosa, J. March 27, 2023. "U.S. Weight Loss Market Partially Recovers from the Pandemic." Market Research Blog.

Over 50 years of research conclusively demonstrates that virtually everyone who intentionally loses weight by manipulating their eating and exercise habits will regain the weight they lost within 3-5 years. And 75% will actually regain more weight than they lost [4].

4. Mann, T., Tomiyama, A.J., Westling, E., Lew, A.M., Samuels, B., Chatman, J. (2007). "Medicare’s Search For Effective Obesity Treatments: Diets Are Not The Answer." The American Psychologist, 62, 220-233. U.S. National Library of Medicine, Apr. 2007.

The annual odds of a fat person attaining a so-called “normal” weight and maintaining that for 5 years is approximately 1 in 1000 [5].

5. Fildes, A., Charlton, J., Rudisill, C., Littlejohns, P., Prevost, A.T., & Gulliford, M.C. (2015). “Probability of an Obese Person Attaining Normal Body Weight: Cohort Study Using Electronic Health Records.” American Journal of Public Health, July 16, 2015: e1–e6.

Doctors became so desperate that they resorted to amputating parts of the digestive tract (bariatric surgery) in the hopes that it might finally result in long-term weight-loss. Except that doesn’t work either. [6] And it turns out it causes death [7], addiction [8], malnutrition [9], and suicide [7].

6. Magro, Daniéla Oliviera, et al. “Long-Term Weight Regain after Gastric Bypass: A 5-Year Prospective Study - Obesity Surgery.” SpringerLink, 8 Apr. 2008. 7. Omalu, Bennet I, et al. “Death Rates and Causes of Death After Bariatric Surgery for Pennsylvania Residents, 1995 to 2004.” Jama Network, 1 Oct. 2007. 8. King, Wendy C., et al. “Prevalence of Alcohol Use Disorders Before and After Bariatric Surgery.” Jama Network, 20 June 2012. 9. Gletsu-Miller, Nana, and Breanne N. Wright. “Mineral Malnutrition Following Bariatric Surgery.” Advances In Nutrition: An International Review Journal, Sept. 2013.

Evidence suggests that repeatedly losing and gaining weight is linked to cardiovascular disease, stroke, diabetes and altered immune function [10].

10. Tomiyama, A Janet, et al. “Long‐term Effects of Dieting: Is Weight Loss Related to Health?” Social and Personality Psychology Compass, 6 July 2017.

Prescribed weight loss is the leading predictor of eating disorders [11].

11. Patton, GC, et al. “Onset of Adolescent Eating Disorders: Population Based Cohort Study over 3 Years.” BMJ (Clinical Research Ed.), 20 Mar. 1999.

The idea that “obesity” is unhealthy and can cause or exacerbate illnesses is a biased misrepresentation of the scientific literature that is informed more by bigotry than credible science [12].

12. Medvedyuk, Stella, et al. “Ideology, Obesity and the Social Determinants of Health: A Critical Analysis of the Obesity and Health Relationship” Taylor & Francis Online, 7 June 2017.

“Obesity” has no proven causative role in the onset of any chronic condition [13, 14] and its appearance may be a protective response to the onset of numerous chronic conditions generated from currently unknown causes [15, 16, 17, 18].

13. Kahn, BB, and JS Flier. “Obesity and Insulin Resistance.” The Journal of Clinical Investigation, Aug. 2000. 14. Cofield, Stacey S, et al. “Use of Causal Language in Observational Studies of Obesity and Nutrition.” Obesity Facts, 3 Dec. 2010. 15. Lavie, Carl J, et al. “Obesity and Cardiovascular Disease: Risk Factor, Paradox, and Impact of Weight Loss.” Journal of the American College of Cardiology, 26 May 2009. 16. Uretsky, Seth, et al. “Obesity Paradox in Patients with Hypertension and Coronary Artery Disease.” The American Journal of Medicine, Oct. 2007. 17. Mullen, John T, et al. “The Obesity Paradox: Body Mass Index and Outcomes in Patients Undergoing Nonbariatric General Surgery.” Annals of Surgery, July 2005. 18. Tseng, Chin-Hsiao. “Obesity Paradox: Differential Effects on Cancer and Noncancer Mortality in Patients with Type 2 Diabetes Mellitus.” Atherosclerosis, Jan. 2013.

Fatness was associated with only 1/3 the associated deaths that previous research estimated and being “overweight” conferred no increased risk at all, and may even be a protective factor against all-causes mortality relative to lower weight categories [19].

19. Flegal, Katherine M. “The Obesity Wars and the Education of a Researcher: A Personal Account.” Progress in Cardiovascular Diseases, 15 June 2021.

Studies have observed that about 30% of so-called “normal weight” people are “unhealthy” whereas about 50% of so-called “overweight” people are “healthy”. Thus, using the BMI as an indicator of health results in the misclassification of some 75 million people in the United States alone [20].

20. Rey-López, JP, et al. “The Prevalence of Metabolically Healthy Obesity: A Systematic Review and Critical Evaluation of the Definitions Used.” Obesity Reviews : An Official Journal of the International Association for the Study of Obesity, 15 Oct. 2014.

While epidemiologists use BMI to calculate national obesity rates (nearly 35% for adults and 18% for kids), the distinctions can be arbitrary. In 1998, the National Institutes of Health lowered the overweight threshold from 27.8 to 25—branding roughly 29 million Americans as fat overnight—to match international guidelines. But critics noted that those guidelines were drafted in part by the International Obesity Task Force, whose two principal funders were companies making weight loss drugs [21].

21. Butler, Kiera. “Why BMI Is a Big Fat Scam.” Mother Jones, 25 Aug. 2014.

Body size is largely determined by genetics [22].

22. Wardle, J. Carnell, C. Haworth, R. Plomin. “Evidence for a strong genetic influence on childhood adiposity despite the force of the obesogenic environment” American Journal of Clinical Nutrition Vol. 87, No. 2, Pages 398-404, February 2008.

Healthy lifestyle habits are associated with a significant decrease in mortality regardless of baseline body mass index [23].

23. Matheson, Eric M, et al. “Healthy Lifestyle Habits and Mortality in Overweight and Obese Individuals.” Journal of the American Board of Family Medicine : JABFM, U.S. National Library of Medicine, 25 Feb. 2012.

Weight stigma itself is deadly. Research shows that weight-based discrimination increases risk of death by 60% [24].

24. Sutin, Angela R., et al. “Weight Discrimination and Risk of Mortality .” Association for Psychological Science, 25 Sept. 2015.

Fat stigma in the medical establishment [25] and society at large arguably [26] kills more fat people than fat does [27, 28, 29].

25. Puhl, Rebecca, and Kelly D. Bronwell. “Bias, Discrimination, and Obesity.” Obesity Research, 6 Sept. 2012. 26. Engber, Daniel. “Glutton Intolerance: What If a War on Obesity Only Makes the Problem Worse?” Slate, 5 Oct. 2009. 27. Teachman, B. A., Gapinski, K. D., Brownell, K. D., Rawlins, M., & Jeyaram, S. (2003). Demonstrations of implicit anti-fat bias: The impact of providing causal information and evoking empathy. Health Psychology, 22(1), 68–78. 28. Chastain, Ragen. “So My Doctor Tried to Kill Me.” Dances With Fat, 15 Dec. 2009. 29. Sutin, Angelina R, Yannick Stephan, and Antonio Terraciano. “Weight Discrimination and Risk of Mortality.” Psychological Science, 26 Nov. 2015.

There's my "proof." Where is yours?

#inbox #fat liberation #fat acceptance #fat activism #anti fatness #anti fat bias #anti diet #resources #facts #weight science #save

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mostlysignssomeportents · 1 year

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Google’s enshittification memos

[Note, 9 October 2023: Google disputes the veracity of this claim, but has declined to provide the exhibits and testimony to support its claims. Read more about this here.]

When I think about how the old, good internet turned into the enshitternet, I imagine a series of small compromises, each seemingly reasonable at the time, each contributing to a cultural norm of making good things worse, and worse, and worse.

Think about Unity President Marc Whitten's nonpology for his company's disastrous rug-pull, in which they declared that everyone who had paid good money to use their tool to make a game would have to keep paying, every time someone downloaded that game:

The most fundamental thing that we’re trying to do is we’re building a sustainable business for Unity. And for us, that means that we do need to have a model that includes some sort of balancing change, including shared success.

https://www.wired.com/story/unity-walks-back-policies-lost-trust/

"Shared success" is code for, "If you use our tool to make money, we should make money too." This is bullshit. It's like saying, "We just want to find a way to share the success of the painters who use our brushes, so every time you sell a painting, we want to tax that sale." Or "Every time you sell a house, the company that made the hammer gets to wet its beak."

And note that they're not talking about shared risk here – no one at Unity is saying, "If you try to make a game with our tools and you lose a million bucks, we're on the hook for ten percent of your losses." This isn't partnership, it's extortion.

How did a company like Unity – which became a market leader by making a tool that understood the needs of game developers and filled them – turn into a protection racket? One bad decision at a time. One rationalization and then another. Slowly, and then all at once.

When I think about this enshittification curve, I often think of Google, a company that had its users' backs for years, which created a genuinely innovative search engine that worked so well it seemed like *magic, a company whose employees often had their pick of jobs, but chose the "don't be evil" gig because that mattered to them.

People make fun of that "don't be evil" motto, but if your key employees took the gig because they didn't want to be evil, and then you ask them to be evil, they might just quit. Hell, they might make a stink on the way out the door, too:

https://theintercept.com/2018/09/13/google-china-search-engine-employee-resigns/

Google is a company whose founders started out by publishing a scientific paper describing their search methodology, in which they said, "Oh, and by the way, ads will inevitably turn your search engine into a pile of shit, so we're gonna stay the fuck away from them":

http://infolab.stanford.edu/pub/papers/google.pdf

Those same founders retained a controlling interest in the company after it went IPO, explaining to investors that they were going to run the business without having their elbows jostled by shortsighted Wall Street assholes, so they could keep it from turning into a pile of shit:

https://abc.xyz/investor/founders-letters/ipo-letter/

And yet, it's turned into a pile of shit. Google search is so bad you might as well ask Jeeves. The company's big plan to fix it? Replace links to webpages with florid paragraphs of chatbot nonsense filled with a supremely confident lies:

https://pluralistic.net/2023/05/14/googles-ai-hype-circle/

How did the company get this bad? In part, this is the "curse of bigness." The company can't grow by attracting new users. When you have 90%+ of the market, there are no new customers to sign up. Hypothetically, they could grow by going into new lines of business, but Google is incapable of making a successful product in-house and also kills most of the products it buys from other, more innovative companies:

https://killedbygoogle.com/

Theoretically, the company could pursue new lines of business in-house, and indeed, the current leaders of companies like Amazon, Microsoft and Apple are all execs who figured out how to get the whole company to do something new, and were elevated to the CEO's office, making each one a billionaire and sealing their place in history.

It is for this very reason that any exec at a large firm who tries to make a business-wide improvement gets immediately and repeatedly knifed by all their colleagues, who correctly reason that if someone else becomes CEO, then they won't become CEO. Machiavelli was an optimist:

https://pluralistic.net/2023/07/28/microincentives-and-enshittification/

With no growth from new customers, and no growth from new businesses, "growth" has to come from squeezing workers (say, laying off 12,000 engineers after a stock buyback that would have paid their salaries for the next 27 years), or business customers (say, by colluding with Facebook to rig the ad market with the Jedi Blue conspiracy), or end-users.

Now, in theory, we might never know exactly what led to the enshittification of Google. In theory, all of compromises, debates and plots could be lost to history. But tech is not an oral culture, it's a written one, and techies write everything down and nothing is ever truly deleted.

Time and again, Big Tech tells on itself. Think of FTX's main conspirators all hanging out in a group chat called "Wirefraud." Amazon naming its program targeting weak, small publishers the "Gazelle Project" ("approach these small publishers the way a cheetah would pursue a sickly gazelle”). Amazon documenting the fact that users were unknowingly signing up for Prime and getting pissed; then figuring out how to reduce accidental signups, then deciding not to do it because it liked the money too much. Think of Zuck emailing his CFO in the middle of the night to defend his outsized offer to buy Instagram on the basis that users like Insta better and Facebook couldn't compete with them on quality.

It's like every Big Tech schemer has a folder on their desktop called "Mens Rea" filled with files like "Copy_of_Premeditated_Murder.docx":

https://doctorow.medium.com/big-tech-cant-stop-telling-on-itself-f7f0eb6d215a?sk=351f8a54ab8e02d7340620e5eec5024d

Right now, Google's on trial for its sins against antitrust law. It's a hard case to make. To secure a win, the prosecutors at the DoJ Antitrust Division are going to have to prove what was going on in Google execs' minds when the took the actions that led to the company's dominance. They're going to have to show that the company deliberately undertook to harm its users and customers.

Of course, it helps that Google put it all in writing.

Last week, there was a huge kerfuffile over the DoJ's practice of posting its exhibits from the trial to a website each night. This is a totally normal thing to do – a practice that dates back to the Microsoft antitrust trial. But Google pitched a tantrum over this and said that the docs the DoJ were posting would be turned into "clickbait." Which is another way of saying, "the public would find these documents very interesting, and they would be damning to us and our case":

https://www.bigtechontrial.com/p/secrecy-is-systemic

After initially deferring to Google, Judge Amit Mehta finally gave the Justice Department the greenlight to post the document. It's up. It's wild:

https://www.justice.gov/d9/2023-09/416692.pdf

The document is described as "notes for a course on communication" that Google VP for Finance Michael Roszak prepared. Roszak says he can't remember whether he ever gave the presentation, but insists that the remit for the course required him to tell students "things I didn't believe," and that's why the document is "full of hyperbole and exaggeration."

OK.

But here's what the document says: "search advertising is one of the world's greatest business models ever created…illicit businesses (cigarettes or drugs) could rival these economics…[W]e can mostly ignore the demand side…(users and queries) and only focus on the supply side of advertisers, ad formats and sales."

It goes on to say that this might be changing, and proposes a way to balance the interests of the search and ads teams, which are at odds, with search worrying that ads are pushing them to produce "unnatural search experiences to chase revenue."

"Unnatural search experiences to chase revenue" is a thinly veiled euphemism for the prophetic warnings in that 1998 Pagerank paper: "The goals of the advertising business model do not always correspond to providing quality search to users." Or, more plainly, "ads will turn our search engine into a pile of shit."

And, as Roszak writes, Google is "able to ignore one of the fundamental laws of economics…supply and demand." That is, the company has become so dominant and cemented its position so thoroughly as the default search engine across every platforms and system that even if it makes its search terrible to goose revenues, users won't leave. As Lily Tomlin put it on SNL: "We don't have to care, we're the phone company."

In the enshittification cycle, companies first lure in users with surpluses – like providing the best search results rather than the most profitable ones – with an eye to locking them in. In Google's case, that lock-in has multiple facets, but the big one is spending billions of dollars – enough to buy a whole Twitter, every single year – to be the default search everywhere.

Google doesn't buy its way to dominance because it has the very best search results and it wants to shield you from inferior competitors. The economically rational case for buying default position is that preventing competition is more profitable than succeeding by outperforming competitors. The best reason to buy the default everywhere is that it lets you lower quality without losing business. You can "ignore the demand side, and only focus on advertisers."

For a lot of people, the analysis stops here. "If you're not paying for the product, you're the product." Google locks in users and sells them to advertisers, who are their co-conspirators in a scheme to screw the rest of us.

But that's not right. For one thing, paying for a product doesn't mean you won't be the product. Apple charges a thousand bucks for an iPhone and then nonconsensually spies on every iOS user in order to target ads to them (and lies about it):

https://pluralistic.net/2022/11/14/luxury-surveillance/#liar-liar

John Deere charges six figures for its tractors, then runs a grift that blocks farmers from fixing their own machines, and then uses their control over repair to silence farmers who complain about it:

https://pluralistic.net/2022/05/31/dealers-choice/#be-a-shame-if-something-were-to-happen-to-it

Fair treatment from a corporation isn't a loyalty program that you earn by through sufficient spending. Companies that can sell you out, will sell you out, and then cry victim, insisting that they were only doing their fiduciary duty for their sacred shareholders. Companies are disciplined by fear of competition, regulation or – in the case of tech platforms – customers seizing the means of computation and installing ad-blockers, alternative clients, multiprotocol readers, etc:

https://doctorow.medium.com/an-audacious-plan-to-halt-the-internets-enshittification-and-throw-it-into-reverse-3cc01e7e4604?sk=85b3f5f7d051804521c3411711f0b554

Which is where the next stage of enshittification comes in: when the platform withdraws the surplus it had allocated to lure in – and then lock in – business customers (like advertisers) and reallocate it to the platform's shareholders.

For Google, there are several rackets that let it screw over advertisers as well as searchers (the advertisers are paying for the product, and they're also the product). Some of those rackets are well-known, like Jedi Blue, the market-rigging conspiracy that Google and Facebook colluded on:

https://en.wikipedia.org/wiki/Jedi_Blue

But thanks to the antitrust trial, we're learning about more of these. Megan Gray – ex-FTC, ex-DuckDuckGo – was in the courtroom last week when evidence was presented on Google execs' panic over a decline in "ad generating searches" and the sleazy gimmick they came up with to address it: manipulating the "semantic matching" on user queries:

https://www.wired.com/story/google-antitrust-lawsuit-search-results/

When you send a query to Google, it expands that query with terms that are similar – for example, if you search on "Weds" it might also search for "Wednesday." In the slides shown in the Google trial, we learned about another kind of semantic matching that Google performed, this one intended to turn your search results into "a twisted shopping mall you can’t escape."

Here's how that worked: when you ran a query like "children's clothing," Google secretly appended the brand name of a kids' clothing manufacturer to the query. This, in turn, triggered a ton of ads – because rival brands will have bought ads against their competitors' name (like Pepsi buying ads that are shown over queries for Coke).

Here we see surpluses being taken away from both end-users and business customers – that is, searchers and advertisers. For searchers, it doesn't matter how much you refine your query, you're still going to get crummy search results because there's an unkillable, hidden search term stuck to your query, like a piece of shit that Google keeps sticking to the sole of your shoe.

But for advertisers, this is also a scam. They're paying to be matched to users who search on a brand name, and you didn't search on that brand name. It's especially bad for the company whose name has been appended to your search, because Google has a protection racket where the company that matches your search has to pay extra in order to show up overtop of rivals who are worse matches. Both the matching company and those rivals have given Google a credit-card that Google gets to bill every time a user searches on the company's name, and Google is just running fraudulent charges through those cards.

And, of course, Google put this in writing. I mean, of course they did. As we learned from the documentary The Incredibles, supervillains can't stop themselves from monologuing, and in big, sprawling monopolists, these monologues have to transmitted electronically – and often indelibly – to far-flung co-cabalists.

As Gray points out, this is an incredibly blunt enshittification technique: "it hadn’t even occurred to me that Google just flat out deletes queries and replaces them with ones that monetize better." We don't know how long Google did this for or how frequently this bait-and-switch was deployed.

But if this is a blunt way of Google smashing its fist down on the scales that balance search quality against ad revenues, there's plenty of subtler ways the company could sneak a thumb on there. A Google exec at the trial rhapsodized about his company's "contract with the user" to deliver an "honest results policy," but given how bad Google search is these days, we're left to either believe he's lying or that Google sucks at search.

The paper trail offers a tantalizing look at how a company went from doing something that was so good it felt like a magic trick to being "able to ignore one of the fundamental laws of economics…supply and demand," able to "ignore the demand side…(users and queries) and only focus on the supply side of advertisers."

What's more, this is a system where everyone loses (except for Google): this isn't a grift run by Google and advertisers on users – it's a grift Google runs on everyone.

If you'd like an essay-formatted version of this post to read or share, here's a link to it on pluralistic.net, my surveillance-free, ad-free, tracker-free blog:

https://pluralistic.net/2023/10/03/not-feeling-lucky/#fundamental-laws-of-economics

My next novel is The Lost Cause, a hopeful novel of the climate emergency. Amazon won't sell the audiobook, so I made my own and I'm pre-selling it on Kickstarter!

#pluralistic #enshittification #semantic matching #google #antitrust #trustbusting #transparency #fatfingers #serp #the algorithm #telling on yourself

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