How Can You Generate Consistent Flow of High-Quality Leads in 2023?
Marketers and entrepreneurs invest significant amounts of time, resources, and efforts to generate new leads for their businesses. However, the leads generated may not always result in conversions.
Frustrating, Isn't it? What should you do in such situations?
The trick to enhancing business lies in generating high-quality leads that retains a greater potential of becoming loyal and paying customers. One tip that is important for every business owner is: You should always incline toward quality over quantity when it comes to lead generation.
Why Do You Need Lead Generation?
When an individual exhibits organic interest in your product or service, the shift from being a lead to a paying customer unfolds naturally. It's no secret that lead generation is a critical element of any business. You could be the winner in what you do, but the scarcity of leads can restrict the business growth.
Most of the salespeople are failing to achieve their sales targets assuming that they have exhausted the limit of people to sell their products or services, but that's not true. There is a solution: lead generation.
Businesses are highly dependent on lead generation as it drives organic traffic for businesses to convert website visitors to actual customers. As a result, it increases the conversion rate and helps businesses to expand their revenue.
How To Get A Consistent Flow Of High-Quality Leads?
Connect With The Right People
“Right people,” who are they? Individuals who need and are presumably looking for similar products or services.
For instance, if you are selling men's apparel, social media, product-listing websites, and paid ads are an easy medium to reach and engage your likely customers. However, if you are selling WhatsApp API to an automobile company, it is important to connect with the right people from your target companies.
Pitching the product or service to the executives of your target company, but do they have the power to decide whether to buy your product or service?
Not really! It is imperative to reach out to the decision-makers of businesses that need your products and services.
Offer Valuable Lead Magnets
Do you want to learn if an individual is genuinely interested in your product or service?
The answer is to develop perceptive lead magnets to draw prospects who are interested in what you are selling. A lead magnet can be anything from- a coupon code to a how-to-do guide to an ebook in exchange of their contact details.
For example, if you sell ready-to-eat products, you can create resources like:
How to prepare ready-to-eat Fried Rice on a trek?
10% discount on the purchase of 5 products
You can provide these lead magnets to the website visitors in exchange of their contact information. If a visitor downloads any of the lead magnet, you are more likely to make a sale. Now that is called generating a high-quality lead.
Personalized Email Marketing
Convincing people to open and read marketing emails is tricky. However, personalizing the email subject line and content can be a game-changer.
Personalization helps in recognizing and nurturing high-quality leads for business. The finest way to not upset your potential leads is to deliver them with solutions they are curious about. The ideal way to achieve this is to segment your list into small groups with shared interests.
For instance, you sell beauty products for men, then you should send emails related to:
Beauty tips for men in monsoon
New products with discount codes
Addressing them by their name should be your approach to impress them.
Are You Ready To Upscale Your Lead Generation Process?
Generating leads is an essential part of any business of every size. The better the flow of lead, the better chances of their conversion. Don't know where to begin? Let Exclsior help you. Exclsior is an expert in recognizing your challenges in generating quality leads. Let's get you one step closer to having more high-quality leads.
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DC August 2024 Solicitations - Comics Featuring Damian! 🦇
THE BOY WONDER #4 of 5
8/7/24
Written by Juni Ba
Art and Cover by Juni Ba
Variant Cover: Valentina Napolitano
Damian Wayne may have been struggling to live up to his father’s legacy…but the last thing he ever wanted was to be returned to the clutches of his grandfather, the Demon King. But when his worst nightmare comes true, can he rely on his mother to defend him? Or has he lost her forever to the same horrific legacy he’s tried to escape?
BATMAN AND ROBIN #12
8/14/24
Written by Joshua Williamson
Art by Juan Ferreyra
Cover by Simone Di Meo
Variant covers: Juan Ferreyra, Vasco Georgiev (1:25), Simone Di Meo (Batman 85th Anniversary)
Years ago, Bane killed Alfred Pennyworth right in front of Damian. And now, on Dinosaur Island, there is nothing stopping Robin from getting his revenge! Except his father, Batman! And the giant dinosaurs, of course.
DC VS. VAMPIRES: WORLD WAR V #1
8/14/24
Written by Matthew Rosenburg
Art and cover by Otto Schmidt
Variant Covers: Jae Lee, Steve Beach, Homare, Riley Rossmo (1:25), Nikola Cizmesija (1:50)
The smash-hit series returns! It’s the dead of winter, and any hope for a fragile truce between the Green Arrow-led human heroes and vampire queen Barbara Gordon’s army has been dashed by Damian Wayne and his guerrilla fighters. He’s the only one fighting back against the bloodthirsty hordes, leaving Green Arrow with a choice: Does he stand and fight or sacrifice the boy in the name of peace?
WONDER WOMAN #12
8/21/24
Written by Tom King
Art by Tony S. Daniel and Belen Ortega
Cover by Daniel Sampere
Variant Covers: Tony S. Daniel, Jorge Fornes, Julian Totino Tedesco, Guillem March
Meet the new dynamic duo! Wonder Woman teams up with the unlikeliest of allies, Robin, on a top secret mission to save their fellow heroes. Will Damian and Diana’s quest to break into Waller’s Gamorra supermax prison be a successful one? Or is it all part of a more elaborate trap for Wonder Woman and her new sidekick?
SUPER-PETS SPECIAL: BITEDENTITY CRISIS*
*Damian mentioned in summary
7/30/24
Written by Tony Fleecs, Alexis Quasarano, Michael Conrad, Dan Watters, and Kyle Starks
Art by Mike Norton, PJ Holden, Sami Basri, Chris Mitten, and Kyle Starks
The Super-Pets are back—and this time, they’re all BITE! Haley, the beloved bark-out star of NIGHTWING, finds herself to be a fish out of water when she arrives on Kent Farm. As our big-city mutt tries to adjust to country living, she’s shocked to discover a kennel of courageous critters is already waiting for her! Bitewing, meet the SUPER-PETS—and you might want to hold on tight because things are about to get hairy!
Also featuring—stories of misch-woof and mutt-hem! The dark side of the dog bed! The many pets of Damian Wayne! You’ll have to squeak it to believe it!
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Fun fact: In the original pitch for Stranger Things, El had a little brother.
After being rejected by almost 20 studios for the Montauk pilot, the Duffers were finally green-lit by Netflix. It was at this time that they began casting and then writing the first season officially, which included reworking a lot of that first episode.
This led to the removal of the brother reference, and with it, removing any sort of arc El could have had about her apparent brother.
But the thing about this moment, is that it might not have been scrapped entirely...
Going into the final season, no one can explain why or how El recognized Will back in 1x02. And while there are plenty of things on the show that are left unexplained, with a small portion likely left that way with the intention to uncover it later, what sets this moment apart from the rest is that there are very few possibilities here.
Because for starters, the story presents El's ability to see people in the void in s1 as requiring either a picture of that person for reference, or having met that person before.
But when El see's this picture of Will, she's never met him before. Or maybe she has, but we wouldn't know because they never showed us. They could have just not done this scene at all, given that it's clearly a copy/paste/edit of something scrapped from the pitch. Or they could have even still included it, but explained it.
One explanation could be that the lab had shown El a picture of Will before, similar to what they did with the Russian agent they wanted to spy on. But then that begs to question, why would the lab show El a picture of Will? Why would they want to see what he was doing? That alone is incriminating in and of itself, implying that Will is more connected to the lab than we realize.
The only other, and frankly most likely explanation, would be that El stumbled across Will at some point on her journey between escaping the lab and Will going missing. This is actually something that happens in The Other Side comic, which explores all the things Will may have experienced during his time in the Upside Down.
Though it’s worth noting the comics aren’t technically canon, and I highly doubt they would outright spoil everything in relation to Will’s time there, years before it was intended to be revealed. But still, let's humor this for a moment given that I do think Will's time in the UD is going to be very relevant in s5, which means it's highly likely they will finally address how exactly El saw him.
Basically, in the comic, Will see’s El walking through the woods, almost apparition like, glowing as she passes by, while also sporting the Benny’s burgers shirt. This means they would have crossed passed within a short span of time, between when El escaped Benny’s when the agents arrived, but before she was found by the boys.
Though it’s worth noting that we’re seeing this all from Will’s perspective. This means from the UD, Will was capable of seeing El on the other side, despite them being on different sides. And not only that, but she also looks back at him.
What confuses me about this, is that it doesn’t make sense for El to be in the woods, only to randomly decide to pop in to the void for a moment. She was trying to escape the lab and everything that came with it. I doubt she had any desire to lurk back there for some reason, not until someone encouraged her to. Not to mention, it would make no sense for her to go there and see Will if she wasn't even looking for him in the first place. And so this would mean Will and El could see each other, with Will being in the UD, and El being on the other side.
While it does seem pretty far off, given that you would think Will and El wouldn't be able to see each other from different sides, it is true in the story that El not only recognizes Will, but knows that he is in danger. She mentions that he is hiding specifically.
Which means she has likely seen him within the last 24 hours regardless.
This, in combination with Will being able to respond to El in the void at the end of the season in Castle Byers, when no one else outside of Terry and flayed-Billy have been able to, seems to imply that there is indeed something special about Will that makes him capable of communicating with El from the UD. Not only that, but El also seems to have an ability to be in this constant knowing state of how Will is doing, without even checking again to confirm. She's just certain of it. And she seems terrified about it.
Going forward, El never uses a picture of Will to find him. She never did. And more often than not, they don’t show us what she see’s either, not until the very end. And that’s the moment they reveal that he was able to communicate with her.
Again, there was really no reason to have El recognize Will. If anything it complicates things. But the fact that they chose to introduce this concept, with a scene from the original pitch that was related to El’s younger brother, with her pointing at his name cryptically, startling Benny, only to revamp it and have El not say anything at all while pointing at the picture of Will, startling Mike… It just really makes you stop and think.
Which brings me to the other aspect of this that might have people doubting, which is that El’s brother was originally younger than her.
We know Will is not younger than El, so how could this apply to him?
Well, it might be helpful to consider that in the original script, El was actually 10 years old, while the boys were always 12. Meaning that for some reason, they decided to age her up to the age of the boys, aka the same age as Will…
Ever since @erikiara80 shared this brother discovery with me, I have been sort of reeling. It then led to other little discoveries of changes they made between Montauk and Stranger Things.
It’s important to understand that the Montauk bible and the original script precedes what we ended up with in the final product, with it finally changing and evolving months, maybe even a year since that original vision. Even casting occurred before writing started for the first season. We know this because casting announcements were made in June and August of 2015, with writing not starting until August going into early 2016, simultaneously while they were filming.
And believe it or not, what I've discovered is that a lot of the changes they made between their original plans and what we see in the final product, have to do with not only Willel, but also Byler.
If you've read the original script for Montauk, you'll know that Mike's crush on Jennifer Hayes was focused on right from the jump, along with the birthmark on his face being focused on, which was the main cause of the bullying he experienced.
This has actually been talked about recently, and some of the claims people make do fit with what I am genuinely starting to consider here, which is that the initial plan for what makes Mike an outcast shifted.
I think when they completed casting, and started actually deep diving into what they wanted this world to look like, both from a short-term and long-term standpoint, they were presented with some pretty interesting discoveries, arguably already hiding in their initial plans without realizing it.
And this is where it sort of becomes a 'chicken or the egg' situation. Because which one came first? Byler or Willel?
I can't say for certain, because obviously this is all just speculation. But in the case that Willel came first, I think Byler would come very naturally after that.
The Duffers themselves are twins. Then they hire Noah, who is a twin. Then they're thinking and planning for El's past and how her family all fits into this, and they're thinking... wait a damn minute... We could totally Star Wars this bitch!
And then when they think it couldn't get any better, they uncover another layer that they hadn't planned or really considered in their initial plans.
While Will was always going to have sexual identity issues according to the Montauk bible, meaning that the writing process for him likely involved sitting down imagining scenarios that encapsulated this arc for Will from the beginning, they were simultaneously now finding very interesting aspects of Mike's character that made it hard not to at least consider the possiblity that Mike is not exactly straight.
Just think about it. The Byers and Wheelers are basically polar opposites on the spectrum of what a family looks like. While Will's discovery and acceptance of his queerness is interesting to explore because he comes from a low-income, single-mom household, all while having been bullied for years based on his perceived queerness, he also has a mother and brother constantly reinforcing that they will accept him no matter what. They've been sort of hitting us over the head with it for years, and so it wouldn't be very satisfying for his entire arc to merely lead up to something we've known all along. It's pretty much a given at this point.
On the other side of the spectrum, Mike comes from a more upper-middle class family at the end of a cul-de-sac, more aligned with what a nuclear family looks like. Mike's family is also presented as being more conservative, and while Karen does give that very queer-coded speech to Mike in s1 (I'm convinced they only wrote this after deciding to explore queer-coding more heavily with Mike), it also comes with comments from Ted and even still Karen that hint that they are probably not as open-minded and accepting as Will's family is to him. Which means Mike's arc would be a lot more about acceptance around him from his loved ones who we have been led to believe might not be as accepting of his queerness in contrast to Will.
And so as they're putting this story together, and they're being presented with something very interesting. Two similar experiences that play out in different ways because of the characters circumstances.
Will goes missing, and his twin sister with a buzzcut pops up and has the ability to help them find Will.
This leads to several moments where El is being compared to as not only a boy, but Will as well.
Now suddenly, their initial plans to have Mike's arc be about having a girl be interested in him and to hopefully have his first kiss and feel like less of a loser, starts to look a lot like what the experience a queer kid in his position might encounter growing up in the environment that he did.
And if you don't want to take my word for it, just hear the Duffer's themselves hinting at what they initially planned for Mike and the fact that it changed.
The changes don't stop there.
Believe it or not, 'It was a seven', did not exist in the initial pitch. When the boys went outside bickering over Nancy, they leave right after that.
Another thing that changed from the first script, was Scott Clarke's introduction:
And so you might be thinking, who cares? What does that have to do with anything?
Well, it's interesting because the line we end up with on the show is arguably one of the most on the nose Twelvegate proofs to date. Mind you, this is from the first episode:
Why chuck the original version, which was arguably more interesting and fascinating in terms of it hinting at the mysteriousness surrounding this story, only to replace it with him listing off tips about their upcoming test?
Well, I think it's the irony of it all. Here Mr. Clarke is practically telling us where to look to figure stuff out for ourselves what is going on, with all the kids filing out and ignoring him...
I relate to Scott a litttle too much in this shot here, any time I try to drop Willel evidence.
And the changes go on, as they obviously would.
Things like Terry Ives not even being El's mom, but actually a man who more so aligns with the characterization of Murray.
And one very interesting one I almost overlooked was in Hopper's introduction, where instead of a kids drawing done by who we assume to be Sarah, we actually see a picture on the wall of him and his wife and daughter... Interesting that they decided to switch it something that is a lot less definitive in presenting what Hopper's past looked like...
If you've made it this far, congratulations.
If you still think I'm out of my mind, just remember that El was going to have a brother in the original script, but they scrapped the scene and gave a near identical one to introduce her connection to Will instead 😘
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