#frequency capping

[mfilterit]

Are your ads on OTT causing Ad Fatigue? Know the Impact of Frequency Capping Breach

Digital advertising has undergone a massive transformation. As audiences shift from traditional TV to streaming platforms, brands have gained unprecedented opportunities to engage with consumers in a more targeted and cost-effective way.

Enter Over-the-Top (OTT) platforms like Netflix, Hulu, Amazon Prime Video, and JioHotstar — which have changed the advertising game. These platforms allow brands to serve personalized, data-driven ads to the right audience at the right time.

What is Frequency Cap Breaching?

Frequency breaching occurs when an ad is shown to the same user excessively, far beyond the optimal number of exposures. While repetition plays a crucial role in brand recall, too much of it leads to ad fatigue, causing frustration and making users disengage.

Effective frequency capping ensures that users aren’t served the same ad too many times within a short period. This enhances ad effectiveness, prevents irritation, and maintains a positive viewing experience. However, finding the right balance requires data-driven decision-making, continuous testing, and collaboration with advertising platforms.

Frequency Capping in USA, India, Dubai, Saudi Arabia

Click here to read more: Are your ads on OTT causing Ad Fatigue? Know the Impact of Frequency Capping Breach

[mortalscience]

[neverendingford]

.

[hazellight11]

HEY PHONE STOP INSTALLING RANDOM FUCKING GAMES WITH EVERY FUCKING SYSTEM UPDATE

[hnry2cios]

https://www.futureelectronics.com/p/passives--capacitors--aluminum-electrolytic-capacitors/eee-fk1h221gp-panasonic-7113777

Multi section capacitor, low frequency signal, Audio capacitor

EEE-FK Series 50 V 220 uF Ø 10 x 10.2 mm 105 °C Low ESR SMT Electrolytic

[neuphony9]

Neuphony's EEG technology captures and analyzes brain waves, offering real-time insights into cognitive states. It's designed for personalized neurofeedback, meditation, and mental health improvement, empowering users to enhance focus, relaxation, and overall brain performance through data-driven approaches.

[an-inkpot-or-a-fencepost]

I’d like to shout into the void how much I love my hyper competent lab tech and how he is the only thing between me and a panic attack about my lack of electrical engineering knowledge

[dogatdusk]

*go to use my hands*

*they do not work*

ugh hold in -_-

*A STARTLING SERIES OF CRACKS, TERRIBLY LOUD AND JUST AWFUL TO LISTEN TO*

:)

[mthw2cope]

https://www.futureelectronics.com/p/passives--capacitors--aluminum-electrolytic-capacitors/eeu-fr1v222-panasonic-5028797

Reforming electrolytic capacitors, Aluminum oxide, electrolytic capacitors

EEU-FR Series 35 V 2200 uF Ø16 x 25 mm LS=7.5 mm 105°C Low ESR Electrolytic Cap

[haus-of-wu]

hey staff can u like. cut down on the frequency of the temu ads and force them to NOT have audio on when they auto play.

[sunshinechay]

I am once again confused about what is happening in Low Frequency

[tigirl-and-co]

Wrong. There is NOTHING funnier than having a deep conversation about Zelda lore but saying 'oot' out loud every time you talk about the timelines diverging.

Legend of Zelda games have really cool and memorable names, but they have the worst acronyms.

Some of them are nice and alliterative, like WW, MM, SS.

But some of them sound like somebody is trying to talk with a mouthful of crackers like ALttP, OoT, ALBW and now BotW

[irisintheafterglow]

a kaiju attack spoils date night with bf!hoshina. he is so pissed.

cw: canon-typical violence, swearing, mild angst/fluff, happy surprise ending

"is it just me, or does the vice-captain seem angrier than usual?"

"maybe he's just fired up. there's a lot of yoju for him to take care of," iharu observes, scanning the emptied streets from the rooftop of an evacuated office building.

"you idiots really don't pay attention at all, do you?" shinomiya mumbles under her breath, pinching the bridge of her nose. the rest of the officers with her stare at her blankly. "it's thursday, geniuses."

"is there something special about kaiju appearances and days of the week?"

"not that i've heard of," kafka states, scratching his head with a finger. "did new research come out?"

"maybe it's because of the full moon," haruichi says and the other men look up at its soft shining light, nodding in understanding.

"that makes a lot of sense."

"but why would that make the vice-captain angry?"

"maybe he's a werewolf," iharu whispers with sincere worry. "maybe kafka's not the only shapeshifter in our division."

"it's date night, you meatheads! the vice-captain's supposed to be off-base and relaxing," shinomiya explains impatiently like it was written on the floors in fluorescent paint. "he's probably angry that the attack came right when he usually picks up..."

"picks up who?" the officers stiffen and quickly fall into perfect lines. you smile at their professionalism and try not to laugh at how quickly they changed their gossiping demeanors. "you know, officers, you should be careful about what you say in regards to the vice-captain."

"our deepest apologies, platoon leader," kaguragi monotoned, ever the perfect soldier.

"at ease," you command them. "you have nothing to apologize for. i'm simply warning you of what might have happened had it not been me passing by."

"understood, platoon leader," izumo confirms. "if we may," he continues slowly and you can see the rest of the officers eyeing him warily. "were we...correct in our assumption as to the reason for the vice-captain's mood?"

"the werewolf assumption or the assumption that only shinomiya was correct about?" everyone but shinomiya reddens, looking down sheepishly at the toes of their suits. the axe-wielder straightens her shoulders with a proud glint in her eyes. "to answer your question, it would be the latter," you answer with a poorly-hidden smirk. "he'd barely knocked on my door when the alarm sounded."

"oh, i bet the vice-cap was seething."

"he definitely was," you confirm, recalling the colorful curses he uttered as you both begrudgingly shed your nicer clothes for your combat suits. i was supposed to take off your clothes under different circumstances, he'd lamented. don't go thinking our night is canceled because of this. i'll finish them off quickly for you.

your relationship with hoshina was no secret, considering that he talked about you whenever he was given the chance. every kdf member on base knew you preferred to keep your romantic life as private as possible to avoid questions of power dynamics from higher-ranking officials. hoshina, however, either didn't listen or didn't seem to care. he happily declared thursday nights to be date nights, threatening intense punishment for the officers below him if they caused trouble while he was gone. a static-filled message from the scouting teams sounds in your earpiece and you dismiss the officers, moving to join the vice-captain at the front line.

judging by the slowly increasing trail of dead monsters covering the asphalt, you find hoshina easily as he cuts a clean slice through a fast-moving yoju. you change the frequency on your earpiece so that you're directly connected to his.

"someone's been busy," you remark, pulling the batons from your back and electrifying them with the switch by your thumb. they hum in your hands, electric blue lightning crackling in sync with the released power of your suit. "save some for me, would you?"

"any other day, i would," he replies and you hear him smile despite his annoyance. "but it took me three months to get those reservations, so i wanna finish this up quickly." another yoju falls, your boyfriend a phantom blur in the darkness.

"are you calling me slow?" your hand plants itself on your hip as you continue to watch him cut down enemies, barely moving from your place between the dead kaiju. "i can't believe my boyfriend thinks i'm slow. here i thought you were my biggest supporter."

"that's not what i said," he huffs, the slightest waver in his exhale the only evidence of exertion. "i'm just faster." he pauses for half a second to catch his breath, and you snag your chance to overtake him.

"hmm, i think i'll take over for a second, then." launching yourself from the ground, your feet run perpendicular against the wall of a crumbling building as you close the distance. you can feel hoshina's attention on you while you dodge the yoju's swinging limbs and sink your batons into the skin covering its core, electricity surging through its body as it falls with a loud thud. "how's that, mister i'm just faster?"

"cute," he admits, offering you a hand as you hop down from the monster's head. you're shoulder to shoulder facing opposite directions and catch the challenge in his eyes as you look at him over your shoulder. "but i know you can go harder."

"go your fastest then, soshiro," you dare. his throat bobs as he swallows thickly, a subtle sign that you'd thrown him off. "i'll do my best to keep up."

---

"so, this is not how i wanted date night to end up," he says through a mouth full of noodles, slurping them loudly from the bowl on your living room coffee table. "and i'm sorry we couldn't go to that fancy place."

"to be fair, the website didn't exactly update its hours immediately," you remind him. "how were we supposed to know the place got demolished in the attack?"

"true, but i made you get all dressed up for nothing," he grumbles, accidentally dropping a vegetable and splashing broth onto his face. "ow." you snort against your spoon, setting it down in your bowl and swiping over the corner of soshiro's mouth with a napkin. "this was my favorite shirt, too. worst date night ever."

"good thing there's this place called the cleaners, babe." he continues to frown despite your unending patience, letting you clean him up while he indulges in staring at you in your nice clothes. you could make anything look pretty, he thinks, staring unashamedly at you wrapped up in a blanket and covering your going-out clothes. "hey," you murmur, gently grabbing his chin and turning him to face you. "i don't mind."

"you don't mind what?"

"this kind of date night."

"but we could do this anytime," he mumbles, avoiding your eyes. you shake your head, pushing away your food and climbing into his lap, your legs on either side of his hips.

"no, we can't. we don't know how many times we get this in our line of work," you point out with an ache in your chest and he finally blinks up to look at you. "so i'm grateful for any time i get to spend with you, soshiro." his throat bobs again, but he manages to give you a small smile.

"you're too good for me, you know that?"

"if you say so," you shrug, leaning down until your lips barely brush his.

"but, you know," he murmurs and you pull back, staring into his starry eyes. "there's not a lot of nights," he inhales, reaching behind him to grab something from under the couch's throw pillow, "where i get to pull this move."

"what're you--ohmygod." he smirks at you as you blink down at the small box sitting in his hand, covered in crushed velvet and embroidered with gold. "that's-you didn't..."

"i did," he whispers, memorizing every inch of your shocked expression. "so," he pushes open the top half of the box with his thumb to reveal something that sparkles even in the dim lights of your apartment, "please--"

"yes!" you scream before he can finish his sentence, your excitement echoing off the walls as you both break out into wide grins. "holy shit, yes!"

"baby, i didn't even ask the whole question," he chuckles, giving in and slipping the ring on your finger. "what if that wasn't the question i was gonna ask?"

"i'd skewer your head with my batons," you smile sweetly and he hums, admiring the jeweled band in the light. "that was the question you were gonna ask, right?"

"of course, sweetheart," he assures you, finally leaning up to press his lips against yours. "you're the only one i'll ever let keep up with me."

"you gonna marry me, hoshina soshiro?"

"i'm gonna marry you so hard, the entire base will know." you fondly remember your conversation with the officers earlier in the night.

"darling, i think they already know."

if you enjoy my writing and would like to support me, you can buy me a coffee on my ko-fi! commissions and nsfw requests can be sent through my fiverr! you can also check out my full masterlist here :)

[colossrat]

Billy likes to be independent, he is a little homeless boy who fights life tooth and nail. He always needs to be strong to show society that he doesn't need, much less want, an adult in his life sending him here and there.

But he doesn't need to fight to prove himself strong when he already looks strong. Billy can't ask for help as Billy because that will bring trouble or an adult trying to dad him

But Cap? he can let himself be vulnerable as Cap, even if he doesn't need help, he can ask for it. Marvel will just be a friend in need of help and no one will treat him like a helpless child for that

So, after a good few months, if not years, of becoming friends with his league colleagues, the captain starts to show how he loves having people around him for little things.

he wants to open a jar from the kitchen. He has the strength to go head to head with Superman, but he would never miss the opportunity to ask Superman himself to do it for him. Clark always gets a little confused, because the pot isn't that tight, or tight at all, but he always helps because he sees how it brings a genuine and happy smile to his colleague.

Does he need a snack? He will ask Flash to prepare something for him, saying that the food he makes is the best and with the best flavor.

captain has a problem with magic, he is completely capable of solving it himself, but he will knock on zatanna's door to ask for advice, potions, a protection spell and even a good luck hug if he feels she wouldn't refuse

There's a new movie, he doesn't even want to see it that much, but he's going to ask Cyborg if he can make the movie show in the watchtower break room because he finds the control and streaming platforms confusing

He will ask Batman silly questions, or even prepare complex questions with Solomon's help so he can ask and listen for hours while the bat explains things to him. Not that he didn't already know the answers or couldn't find them in the rock's library of infinite knowledge. but he likes to have someone talking and explaining things to him with so much patience, teaching and even being happy to have someone to listen to his knowledge

Are they going on a water mission? He will ask Aquaman for tips on how to swim faster or more efficiently

Is he having a slower day? Why not ask the Martian Hunter to accompany him to a cat cafe? Ask what are the best sweets or brands of cookies? ask for help to bake a cake or taste the frosting, a brigadeiro

He's having problems with his communicator, better go see Red Tornado if he has tips on how to use it without confusing the private lines again, or ask if he has some free time to go for a fly through some storms. He makes hurricanes, he must like storms just like him, right?

There is a dangerous magical temple sending dangerous magical frequencies, he can destroy it alone, but he asks the hawkwoman for help to put everything down with her mace

there's a cockroach in the watchtower… better ask dr.fate for help to kill it

A LADYBUG ON THE WATCHTOWER?! Call the jl green lanterns asap so they can conjure up a green safe pot to transport her back to earth!!

Did he fall? He wasn't even hurt, but he's going to ask Diana to check if he doesn't have a bump on his head. Diana understands where her little brother's requests come from, and she never unmasks him, she just takes the opportunity to make her little brother happy without feeling bad about asking for help.

Now, a hero approaches little Billy with a piece of food? oh. he will bite off your fingers and throw the food back in your face (not really because that would be wasteful, but he would return the food and tell you to eat it yourself, that he would get food for himself on his own)

He can be feral, try to teach him a life lesson and he will teach YOU a life lesson.

His shoelaces are untied and he just stuck them inside his shoe? you leave his shoelace inside the shoe. If a hero, be it the Man Of Steel himself, bends down to tie his shoelaces, OH MY, he'll kick you in the face and scream that you're not supposed to touch his stuff

Unless that you are also a child or mr tawny, then he maybe either accept your help or gently refuse

[yeonniesblog]

Oikawa Tooru felt a bit dizzy behind his eyes. Maybe the gymnasium lights were too bright.

Or maybe it was her—standing there, just here for your brother Yahaba’s match—lingering by the bleachers after the game, fingers curled around his water bottle like you had every right to be there [you did], and no right to make his pulse stutter [you absolutely did].

Oikawa noticed the exact moment you walked in. Of course he did; he had a sixth sense for these things—he could read the shift in air pressure before a serve, the angle of Iwaizumi’s exasperated scowls, and especially, the gaze of a pretty spectator watching him with quiet intensity that made his skin prickle.

And now, despite his legendary focus, his brain short-circuited like bad Wi-Fi.

Badum.

His heartbeat was obnoxiously loud, the kind of dramatic thud that belonged in a shoujo manga, not in his stupid chest. He tightened his grip on the volleyball, knuckles whitening.

Focus. Serve. Ace. Repeat.

But then—then—you looked up. And smiled. At him? No. No, definitely at Iwaizumi, who was stretching behind him like some muscle-bound shoujo rival. Not that Oikawa noticed. Or cared. Obviously.

“Oikawa!” Coach barked. “You’re up.”

Right. Serve. He could do this. He’d done it a thousand times.

He tossed the ball, leapt—

—and his knee almost buckled when your voice cut clean through his focus.

“Nice form, Oikawa.”

The ball sailed straight into the net. thwap.

Silence.

“Wow,” Iwaizumi deadpanned. “That was embarrassing even for you.”

Oikawa’s cheeks burned. “A fluke!” he declared, flipping his hair. “The air was... wrong. And my shoelaces were—”

“You’re staring at [Name] again,” Hanamaki stage whispered.

“I’m not—!” But his traitorous pulse was already sprinting ahead without him. And it only took one sentence from you to prove him wrong.

“Oikawa.” Your voice, closer now. Too close. He turned—and there you were, tilting your head, a little frown on your face that flipped his stomach inside out.

He couldn’t say when you started affecting him. You were just supposed to help him with notes, as class president, catching him up after missed lectures. So why did your voice shake him more than a punch from Iwaizumi?

maybe it was because he was a keen observer..? He noticed how your pen would hover over the edge of his messy notes, then burst into doodles—bunnies in jerseys, a stick-figure Yahaba mid-sneeze—but you’d freeze when given a blank page.

How you empathized with everyone—the teacher, rivals, even the cranky lunch lady—but turned into a flustered mess when he thanked you. Left ink-smudges on your cheek he ached to wipe away.

And the way you bit your lip trying not to laugh at his dumb jokes, turning your lower lip a soft, tempting pink.

Oikawa Tooru knew exactly why he liked you. He was doomed.

“Are you okay? You look tiptop—just like you do on TV.”

The gym air turned to concrete in his lungs. His brain screeched to a halt like a buffering video.

TV.

TV.

TV.

“…TV?” he croaked, voice cracking like an old vinyl record.

You spun Yahaba’s water bottle cap between your fingers. “Yeah, I caught your match while flipping channels.” A pause. “Right when you said that thing about—”

Oikawa’s entire life flashed before his eyes.

Please no.

“‘If you’re gonna hit it,’” you quoted, eyes crinkling, “‘hit it until it breaks.’”

Nuclear silence. Iwaizumi looked like chrismtmas came early“She knows your catchphrase,” he grinned.

“IT’S NOT A—” Oikawa clutched his hair, executing The Exact Flip mid-panic. “I WAS FIFTEEN! IT WAS METAPHORICAL!”

“Sounded pretty literal before the Shiratorizawa match,” Matsukawa said casually.

“With tears in your eyes,” Hanamaki added.

You blinked. “Wait, really?”

“NO!” Oikawa shrieked, voice hitting frequencies only dogs could hear. “THEY’RE LYING—YOU GUYS I SWEAR TO—”

Through the chaos, you smiled. Soft. Infuriating. “I thought it was cute. Kinda cool, too.”

Oikawa’s brain blue-screened.

Because that was the worst part. You liked it. You remembered him. And now his heart was pounding loud enough to echo across the entire prefecture. He likes you. Oikawa tooru likes you.

“Aw,” Hanamaki cooed. “Captain’s blushing.”

“I’M NOT—!”

“Wait, wait,” Matsukawa cut in, eyes gleaming.

“[Name], you do know our captain has this weird habit of staring at the bleachers during timeouts, right?”

You blinked. “Huh?”

"Like he's looking for someone" Hanamaki singsonged.

Oikawa made a sound like a deflating balloon. “You all just lost your bestfriend priveledges.”

“Oikawa,” Iwaizumi said solemnly, “just admit you like that she watched—”

“NO!” Oikawa lunged, spectacularly missing as Iwaizumi dodged.

“HE DOES THAT,” Hanamaki told you brightly, “when he’s—”

Oikawa’s shoe connected with his shin.

LOSER MEN ON TOP UGHHHHH.

[thesapphichellhole]

Evan Rosier who at first glance just looks like a Regular Fucking Guy.

He skates and wears tank tops and baggy cargo pants with the occasional cap. He listens To good music, draws and Is a little bit of a stoner.

…

But then you get to know him.

He's attempted to cut off his own ear once, his sketchbook Is filled with diagrams of dissected things and gore. He can be seen on google maps standing completely still In the middle of the woods staring blankly at literally nothing. He listens to those videos with frequencies only dogs can hear (can he hear them? Who knows.) He has necklaces made out of teeth. Nobody ever sees him blink, he'll talk to nobody for hours on end and let me tell you BARTY FUCKING LOVES IT.