So why do you hate the advertising industry?
Hokay so.
Let me preface this with some personal history. It's not relevant to the sins of the advertising industry perse but it illustrates how I started to grow to hate it.
I wanted to be a veterinarian growing up, but to be a vet you basically have to be good enough to get into medical school. I do not have the math chops or discipline to make it in medical school. I went into art instead, and in a desperate attempt to find some commercial viability that didn't involve moving to California, I went into graphic design.
I've been a graphic designer for about seven or eight years now and I've worn a lot of hats. One of them was working in a print shop. Now, the print shop had a lot of corporate customers who had various ad campaigns. One of them was Gate City Bank, which had a bigass stack of postcards ordered every couple months to mail to their customers.
Now, paper comes from Dakota Paper, and they make their paper the usual way. Somewhere far, far from our treeless plain there is a forest of tall trees. These trees are cut down and put on big fossil fuel burning trucks and hauled to a paper mill that turns them into pulp while spewing the most fowl odors imaginable over the neighboring town and loads the pulp up with bleach to give it a nice white color.
Then the paper is put on yet another big truck and hauled off to the local paper depot, then put on another big truck and delivered to my print shop, where I turned the paper into postcards telling people to go even deeper into debt to buy a boat because it's almost summer. The inks used are a type of nasty heat sensitive plastic that is melted to the surface of the paper with heat. Then the postcards are put on yet ANOTHER truck and sent to the bank, which puts them on ANOTHER truck and finally into the hands of their customers, who open their mail and take one look at the post card and immediately discard it.
Heaps and heaps and literal hundreds of pounds of literal garbage created at the whim of the marketing team several times a year. And thats just one bank in one city.
I came to realize very quickly that graphic design was the delicate art of turning trees into junk mail.
And wouldn't you know it there are a TON of companies that basically only do junk mail. Many of them operate under the guise of a "charity," sending you pictures of suffering children or animals and begging for handouts and when they get those handouts the executives take a nice fat cut, give some small token amount to whatever cause they pay lip service to, and then put the rest of the cash right back into making more mailers. "Direct mail marketing" they call it.
Oh but maybe it's not so bad, you can advertise online after all. Now that there's decent ad blocker out there and better anti-virus ads usually don't destroy your computer anymore just by existing.
Except now when I search for the exact business I want on Google it's buried under three or four different "promoted search items" tricking me into clicking on them only to shoot themselves in the foot because I searched for the specific result I wanted for a reason and couldn't use those other websites even if I felt like it.
And now we have advertising on YouTube and on every streaming service, forcing more and more eyes onto the ad for the brand new Buick Envision that parks itself because you're too stupid to do it on your own.
Oh thats ok maybe I'll get Spotify premium and go ad free and listen to some podcasts- SIKE we have the hosts of your show doing the song and dance now. Are you depressed and paranoid from listening to my true crime podcast about murdered and mutilated teenagers? That's ok, my sponsor Better Help can keep you sane enough to stay alive and spend more money.
It's gotten so terrible that now you have content farms, huge hubs of shell companies that crank out video after video to get more and more precious clicks. Which if the videos were innocuous maybe that wouldn't be so awful except now you have cooking hacks that can actually burn your house down and craft hacks that can electrocute you being flung into your eyes at the speed of mach fuck so some slimy internet clickbait jockey doesn't need to get a real job.
It of course goes without saying that animals are also relentlessly exploited by clickbait companies that will put them in compromising situations on purpose to create a fake fishing hack video or even just straight up killing them for sport by feeding small animals to a pufferfish that rips them apart for the camera.
And all of this, ALL of this doesn't even touch how adveritising is the death of art in general. Queer topics, any kind of interesting art, any kind of sex or substance use topics are scrubbed clean and hidden at the behest of advertisers.
Sex education, a nude statue, topics such as racism or sexism or bigotry in general have tags purged or hidden from search, even life saving information about SDTs or drug use, because if someone saw that and complained then Verizon might sell fewer tablets and we can't fucking have that.
Conservative talking heads often bitch and moan that they're being censored on social media. The stupid part is, they're right! They are being censored! But it's not by a woke mob, it's by ATT and Coca Cola not wanting their adspace sharing screen time with their stupid fucking opinions.
However, they won't ever figure that out, because the talking heads they get their marching orders from like Tucker and Jones ALSO rely on the sweet milk flowing from the sponsorship teat and they aren't about to turn on their meal ticket so they have to come up with even stupider shit to say for the train to continue rolling.
I managed to rant this far without even getting into the ads I see for the beauty industry. The other day a botox ad described wrinkles as "moderate to severe crows feet" as if wrinkles are a symptom of a fucking serious disease! Like having a flaw in your skin is a medical problem that you need thousands of dollars of literal botulism toxin to fix! I was incandescent with anger.
Advertising is a polluting, censoring, anti educational and anti art industry at it's very core. It destroys human connections, suppresses human thought and makes us hate our own bodies. It ads no value, actively detracts from value, and serves no real purpose and I believe it should be almost if not entirely banned.
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I volunteered to help the florist with her Mother's Day deliveries today, it was fun! My favourite parts of the experience:
early this morning I delivered flowers to women who were busy with morning farm chores, usually out in the barn; some had forgotten it was Mother's Day and were pleasantly surprised to see me show up holding a bunch of flowers above my head (so it wouldn't get eaten by barn animals on the way)
speaking of: one woman let a cow smell the flowers, then said "they're probably treated with chemicals—better not have a taste" with an apologetic look (at her cow)
a little boy opened the door at one point and I said, flowers for your mum! and he called her and while waiting for her to come downstairs, he said, "I learnt a Mother's Day poem at school", so I said, let's hear it! And apparently he hadn't expected that, and he lit up upon realising he would get higher returns on his poem investment than expected. He thought he'd recited it once and it was over but here was a fresh new audience!
a woman whom I found at the back of her garden hanging out with ducks deplored the fact that she didn't have a coin in her pocket for a tip, then said "Do you want to see my baby pigeons?" Yes of course I want to see your baby pigeons. That's a good tip
I delivered a bouquet to someone and a woman next door, who was in her garden, turned to the open window of her house and said, "[Neighbour's name] got flowers! For MOTHER'S DAY."
I later had to return to that street after a last-minute order was placed to this woman's address. Whomever she was talking to inside the house got the message loud and clear :)
at one point I entered a barn that seemed empty (except for cows), said "Is anyone here?" and a goat SPRUNG UP out of nowhere and poked me with her hoof and gave me a heart attack
I returned to the shop and the florist let me pick a couple of plants as thanks, and we had the usual conversation—"Would this cheerful yellow plant thrive in my house?" "No. Your house is under 10°C. Try this one instead." Me: "This one isn't yellow :( It's more austere" Her: "So is your house"
(She entered my non-heated kitchen in December once, and ever since I've been trying to convince her that it's not always like that) (just six months per year)
as I sat in the shop waiting for more bouquets to deliver, a man came in to buy roses and the florist started wrapping a ribbon around the bunch and the man asked, could you put a ribbon around each rose? I said aw they're for several mums? :) And he said yeah—that he was going to visit his mum at the retirement home and he wanted to get something "for all her friends too, why not!" It made everyone smile
admiring the florist's skill as she quickly put together a bouquet for a new order, I said something like "at least AI won't steal your job" and she said "with quantum computing, you don't know... not sure what it is but I read an article and it sounded scary." I said, I heard it's still impractical because the quantum computer particles need to be kept in very cold environments, like close to absolute zero, and she said "Quantum plants would thrive in your house."
Florist: "I'll accompany you for this delivery because the person who filled the form gave a 'turn left after the third mossy rock'-type of address"
I was invited at her house for lunch, and I asked warily "Does your husband still have swans?" She said "No, we only kept the geese. We have just 3. They're evil too but not as bad as the swans"
one of my favourite interactions was when I delivered flowers in a hamlet that could fit in my pocket, and a young girl who came to the door asked me in what village I lived, and I said, it's not a village, just a lone house in the woods, and she sighed "I wish I could live away from civilisation." I looked around us. Asked, how many people live in this village? She said, "Sixty." I said, "That's too many?" She said, "Yeah."
Final stats for today: I was offered a coffee 4 times, Mother's Day chocolates 2 times, and 1 meeting with baby pigeons; was startled by 1 goat and terrorised by 3 geese; petted 2 windowsill cats, and was asked if Pampérigouste was currently in her pasture 4 times.
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🎀 Hobbies 🎀
I feel as tho I don't have much time to do things besides school, work, some chores, and survive right now, but I've been thinking about some hobbies I enjoy and would like to incorporate into my life when I decide to make the time without burning out!
Reading - I used to be big on reading just about any books I could get my hands on. Then I was really focused on reading self help, and now that I haven't been reading at all, I've been thinking about getting back into reading. Always looking for book recommendations, and I do have my eye on some books I'd like to purchase.
Gardening - if I had the time and space, I'd love to have a flower garden or a vegetable garden. It always makes me happy when the fruits of my efforts come to life, so tending to plants and gardening sounds super fun and relaxing.
Video Games - I used to play video games on and off, but I wouldn't mind owning a PS4 or a Switch and spending some time playing video games whenever I'd want time to wind down.
Cooking/Baking - I love learning things, and the sense of pride I've gotten in the past when receiving praise for things I've cooked or baked has really driven me to want to increase my skill. I've only baked something from scratch once in my life, but I'd really like to expand my skills in making desserts.
Exercise - I'm talking all forms of it! Dancing, martial arts/kickboxing type activities, yoga, pilates, running, swimming, spin/cycling, weight lifting (again), calisthenics, all of it! I don't currently look like the exercise type but I find various forms of movement to be so fun! If I had more time, I'd be trying new things all the time!
Volunteer work - This is something I used to do all the time, and it's a hobby that I enjoyed that kept me humble. Not only that, but I thoroughly enjoy showing kindness and compassion to others. Making a difference in anuwau brings me so much joy, and I love meeting new people and learning their stories. I also would love to volunteer with animals, because they deserve so much love and affection too!
Drawing/Art - I used to draw for fun but when I started college, I didn't have the time to devote to continuously increasing my art skills. I still own a sketch kit, coloring materials, and several sketchbooks so it really is a matter of having time.
Crochet - The thought of making things that I can gift to others seriously makes me so excited!! Crochet seems like such a fun, crafty, relaxing activity and the added fun of gifting those crafts to others would make it so fun!!
Scrapbooking - I don't know if I'd ever do this one, but I do Ike the idea of keeping my memories in a physical space, and not just in like pictures on my phone.
Learning - if school wasn't crazy busy, I'd spend all my time learning languages (ASL, Japanese, Spanish, Korean, Mandarin, Italian, etc), computer coding skills, how to make and do certain things, just anything I can do to keep my mind enriched.
Upcycling/Altering Clothes - I would love to upcycle or alter articles of clothes into more personalized pieces for myself. The thought of having a personalized, hand made closet full of clothes makes me really want to buy a sewing machine and learn how to use it to my advantage!
That's all I can think of for now that I'd like to someday incorporate into my life. Having hobbies is always so fun, but I've been so busy and tired that I don't mess with any of the hobbies I'd want to do. If anyone has any tips for time management, or resources for beginning new hobbies, please let me know!!
til next time lovelies 🩷
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