#what are google algorithm updates

[digitalpreeyam]

Google constantly updates its search algorithm to improve user experience and provide the most relevant results. These updates range from minor tweaks to major changes that significantly impact website rankings. Google’s primary goal is to enhance search accuracy, combat spam, and prioritize high-quality content.

Key updates like Panda, Penguin, Hummingbird, RankBrain, BERT, and Helpful Content Update have reshaped SEO strategies over the years. In recent times, Google’s focus has shifted towards AI-driven search, E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), and Core Web Vitals for better page experience.

For SEOs and businesses, staying updated on algorithm changes is crucial to maintaining online visibility. Regularly monitoring Google Search Console, following SEO best practices, and focusing on user-centric content can help websites adapt effectively. As Google continues evolving, those who prioritize quality content, user experience, and ethical SEO strategies will stay ahead in the search game. 

[reasonsforhope]

"The first satellite in a constellation designed specifically to locate wildfires early and precisely anywhere on the planet has now reached Earth's orbit, and it could forever change how we tackle unplanned infernos.

The FireSat constellation, which will consist of more than 50 satellites when it goes live, is the first of its kind that's purpose-built to detect and track fires. It's an initiative launched by nonprofit Earth Fire Alliance, which includes Google and Silicon Valley-based space services startup Muon Space as partners, among others.

According to Google, current satellite systems rely on low-resolution imagery and cover a particular area only once every 12 hours to spot significantly large wildfires spanning a couple of acres. FireSat, on the other hand, will be able to detect wildfires as small as 270 sq ft (25 sq m) – the size of a classroom – and deliver high-resolution visual updates every 20 minutes.

The FireSat project has only been in the works for less than a year and a half. The satellites are fitted with custom six-band multispectral infrared cameras, designed to capture imagery suitable for machine learning algorithms to accurately identify wildfires – differentiating them from misleading objects like smokestacks.

These algorithms look at an image from a particular location, and compare it with the last 1,000 times it was captured by the satellite's camera to determine if what it's seeing is indeed a wildfire. AI technology in the FireSat system also helps predict how a fire might spread; that can help firefighters make better decisions about how to control the flames safely and effectively.

This could go a long way towards preventing the immense destruction of forest habitats and urban areas, and the displacement of residents caused by wildfires each year. For reference, the deadly wildfires that raged across Los Angeles in January were estimated to have cuased more than $250 billion in damages.

Muon is currently developing three more satellites, which are set to launch next year. The entire constellation should be in orbit by 2030.

The FireSat effort isn't the only project to watch for wildfires from orbit. OroraTech launched its first wildfire-detection satellite – FOREST-1 – in 2022, followed by one more in 2023 and another earlier this year. The company tells us that another eight are due to go up toward the end of March."

-via March 18, 2025

[snoozykazoo]

we're on tumblr again yay✨

Hey everyone! And welcome to Snoozy Kazoo's first ✨TUMBLR DEVPOST!!✨ We'll be releasing these every month from now on as a way to keep everyone updated on Snoozy Kazoo news!

If you're new here, hi! We’re Snoozy Kazoo, a game dev studio of six guys who make dumb, silly, and fun games. You might know us from the games Turnip Boy Commits Tax Evasion and Turnip Boy Robs a Bank, available HERE and HERE!

Let's get caught up! In this issue we're covering a new mobile release, anniversaries, and... our NEW GAME? 😳😳😳

What's Snoozy been up to?

Ok I know what I said earlier, but let’s be honest: if you’ve stumbled deep into the mines enough to find your way here, you’re surely familiar with our beloved Turnip Boy. We just passed by his anniversary of robbing a bank on January 18th! Aww! They grow up so fast… But it’s a good thing he’s not robbing banks anymore, that’s a crime, you kn-

Aw crud he's doing it on your phone now

Snaps my fingers disappointingly. Aw man. Yerrrrp. Turnip Boy Robs a Bank is now on iOS and Android devices near you. His mindless yet fervent desire to wreck crime upon the world seems insatiable. It’s really unfortunate, except for the fact that it’s honestly really fun watching him go at it.

The game is available TODAY on the Apple App Store and Google Play Store! Re-experience the game or force your friends to — its fun either way!

Ahhh the beloved Turnip Boy. Surely your next game will be about him right?

Heehee nope!

Excitingly, in November, we announced our next game: Hobnobbers! A co-op mall-looter where you rob malls for your goddess!

If you haven’t already wishlisted the game yet, well… go wishlist it! Go make your friends wishlist it! Wishlist wishlist wishlist! It really helps us beat the Algorithm Overlords, so literally every single wishlist counts!

I already know about your little crow-gnome mall-looting game you do not shut up about it. What else is new?

We also released a new devlog over on our YouTube! We’ll be releasing one of these every few months, so make sure to subscribe!

In it, we’ve covered the game’s conception till its early development, which means a lot of concept art. Honestly, let’s toss a little bit more of it over here; it’s always exciting to see behind the curtain!

Now get ready for... 🥁🥁🥁

Woah! What’s this little place? Perhaps the chance to get to meet different members of the team and bombard them with questions to foster a parasocial relationship with them? No way!

Introducing… Alexis! Our Unreal Developer!

What are you most excited for in Hobnobbers?

I’m very excited for a lot of different technical aspects and seeing people’s reaction to the game! I want to see all of the systems come together to create a perfect storm of chaos. The randomly generated map ontop the hexes system, with events like Money Storms, Floods, and Fairy Circles of Doom, is going to make each run completely unique and you’ll never know what kind of madness you’re getting into! On launch day I intend to be hopping into games with people (and fixing any bugs that crop up).

What’s something you’ve worked on in Hobnobbers recently that you’ve found particularly frustrating?

The level generation for the mall has been a particular nightmare, but in a very fun way. The mall is generated from bottom-to-top and each floor tells the floor above it about the different combinations of rooms that it can generate. This allows us to have those iconic vertical levels that overlap eachother with walkways above the floors below! This has required a lot of tuning in both making the parts that generate, and how to place them to get results that are always interesting (without bugs). Not only do we have to generate each floor, we also have to generate each store! Accounting for the size and placement of these is a constant challenge when making segments but I made a blender template that speeds it up quite a lot.

What pitch did you end up bringing to the pitch competition?

My pitch was a game about a vampire who was ousted from their castle by another vampire, and is trying to take it back. You would have to sneak back in through various pathways that challenge you in different ways, some would require parkour skills, others would require puzzle solving. And while you’re doing all of this, the AI learns and adapts to your behavior setting traps or blocking off paths in a constant game of cat and mouse. I am still extremely passionate about this idea, and fully intend to pursue it one day!

Awesome! Thank you for your time! 😊

Okie dokie that’s a wrap for now

In future devposts, we’ll be including questions sent in by the community! Feel free to send them in over here on Tumblr, or join our Discord and ask questions in the “ask-the-devs-❓” channel!

See you soon!

— Kiki

[the-most-humble-blog]

The Brain’s Magic: How Your Mind Reads the ᵾᶰᴿᵋᴬᵭᵃᴮʟᵋ͟͟͞

Can You Still Call Yourself Human If You’re This F☰☰king Amazing?

Our brains are incredible biological machines that can decode the undecodable, make sense of chaos, and turn gibberish into understanding. You’ve probably seen those memes or tests where the letters in a sentence are jumbled, replaced with symbols, or entirely flipped. And yet, somehow, your mind calmly steps in and says, “I got this,” assembling the scrambled mess into meaning.

Why? Because your brain isn’t just functional—it’s damn near magical. But let’s get into the messy, hilarious, and downright extraordinary ways your brain proves every day why the universe needs you.

1. Your Brain, the Overachiever

First off, let’s acknowledge the absurdity of what your brain can do. You’re sitting there, possibly sleep-deprived, scrolling through social media while multitasking a mental to-do list. And yet, you see a sentence like this:

“Y0uR Br@!n 5T!lL r3c0gN!z3s p@77ern5 & m@k35 it m3@ningful.”

… and you just get it. You don’t need a translation guide. Your brain leaps over logic like a gymnast and lands perfectly on comprehension.

Reality is a stand-up comedian:

Your brain: a quantum computer that can decode unreadable text. Also your brain: forgets why you walked into the kitchen.

The same organ that turns chaos into understanding also Googles “symptoms of mild death” every time you get a headache.

2. Pattern Recognition: The Mind’s Hidden Flex

Here’s where things get spooky. Your brain isn’t just reading symbols—it’s recognizing patterns, filling gaps, and using context to solve puzzles in milliseconds. This isn’t something you learned; it’s baked into your DNA.

Fun Fact:

Studies show that 93% of adults can read a sentence where the first and last letters of every word are correct, but everything in between is scrambled. Your brain doesn’t even flinch.

Let’s put this into perspective: Computers need programmers, algorithms, and updates to achieve half the things your brain does on autopilot. Meanwhile, your mind’s out here solving puzzles like Sherlock Holmes at 3 AM with no coffee.

Your brain is that one friend who doesn’t study for the test but still scores higher than everyone else. Smug, but you love it anyway.

3. The Ultimate Biological Quantum Computer

Your brain isn’t just smart—it’s a show-off.

Neurons: You’ve got about 86 billion of them, and they’re firing off messages at speeds of up to 268 miles per hour. Faster than your Wi-Fi, honestly.

Processing Power: Your brain can handle around 10 quadrillion calculations per second. That’s the equivalent of a supercomputer with a personality (and occasional existential dread).

But here’s the kicker: your brain isn’t just processing facts—it’s synthesizing them into experiences. It’s why you can laugh at memes, cry during Toy Story 3, and somehow still navigate rush-hour traffic without committing vehicular manslaughter.

4. Can Machines Compete? Not a Chance

Artificial intelligence? Cute. Sure, machines can replicate some human functions, but your brain operates on a level AI can only dream of.

AI struggles with context. You? You can figure out when someone’s being sarcastic just by their tone.

Machines need explicit instructions. Your brain? It casually interprets nonsense like,“C@n u 3v3n r34d th!s?” …without breaking a sweat.

Imagine a robot trying to figure out your drunk texts. “Dinnrs @ 9, bt wtf hapen 2 keys?” Your brain decodes that in half a second. AI would implode.

5. Why This Matters: You’re Not an Accident

Let’s get serious for a second. Your ability to read scrambled text, pick up on patterns, and make sense of the seemingly senseless isn’t just a party trick. It’s evidence of how extraordinary you are.

Consider This: Your consciousness isn’t some random byproduct of biology. It’s a vital thread in the infinite web of existence. Every time you recognize patterns, connect ideas, or laugh at a well-timed meme, you’re proving that you’re not just surviving—you’re thriving.

ᵀ͡ʰᵉ ⱻ̷ᶰᴵᵛᴱʳˢᵉ ⱻ͜ᵉᵉᴅˢ ᵞᵒᵘ̷!

ᵞᴱˢ, ⱻ͞ᵐ ᵀʟᴋᴵⱭᴺᴳ ᴛᴼ ⱻⱭᴜ͡.!

You are a living, breathing node in the infinite network of reality. Even if you’ve doubted yourself in the past, even if the world tries to convince you that you’re ordinary, remember this:

Your mind isn’t just a tool—it’s proof that the universe is capable of creating something extraordinary. And every time you use it, you reaffirm your place in the fabric of existence.

Sure, your brain is powerful. But let’s not forget it’s also the same brain that makes you forget passwords and cry over fictional characters. Nobody’s perfect, but at least you're human, and that's close enough.

Love truth bombs like this? Follow The Most Humble Blog for more takes that roast nonsense and remind you why the universe can’t function without you.

[cyberpunkonline]

THE AESTHETICS OF ABANDONWARE: WHY DEAD SOFTWARE FEELS HOLY

By R A Z, Queen of Glitches, Rat Prophet of the Post-Crash Pixel-Chapel

INTRO: Oi, you ever boot up a DOSBox emulator and feel your soul whisper "Amen"? No? Then saddle up, you absolute fetus, 'cause we’re going full pilgrimage through the haunted cathedrals of dead code, cursed shareware, and disc rot salvation. This is for the ones who dream in .BMPs, weep in MIDI, and hit “Yes to All” when copying cracked ZIPs from forgotten FTPs at 3AM. Abandonware ain’t just nostalgia—it’s digital necromancy. And some of us are bloody good at it.

DEAD SOFTWARE = HOLY SHRINE

Let’s be clear: abandonware is software that’s been, well, abandoned. The devs moved on. The publisher collapsed in a puff of VC smoke. The website's now a spammy shell selling beard oil or crack cocaine. The software? Unupdated. Unsupported. Gloriously obsolete.

So why does launching Hover! or Starship Titanic in 2025 feel like entering a chapel with weird lighting and a dial-up modem choir?

Because it’s sacred, mate.

We’re not talking about the games themselves being perfect. A lot of them were janky as hell. We’re talking vibe. These programs exist outside capitalism now. They’re post-market. Post-hype. They don’t want your money, your updates, your logins. They just want your attention—pure and simple. You’re not a user anymore. You’re a curator. A digital monk brushing dust off EXEs and praying to the Gods of IRQ Conflicts and SoundBlaster settings.

WHY IT HITS DIFFERENT

Dead software doesn’t update. It doesn’t push patches or ads. It won’t ask you to connect your Google account to play Math Blaster. It’s a sealed time capsule. Booting it up is like receiving an artifact from a parallel dimension where the internet still had webrings and every kid thought Quake mods would lead to a dream job at ID Software.

But it also represents a lost sincerity. These weren’t games made to hook you for eternity with algorithms. These were games made by six dudes in a shed with a caffeine problem and one working CD burner. And their README files were poetry. Half of them end with “Contact us on AOL or send a floppy to our PO Box.” What do you mean you don’t know what a PO Box is?

FOR THE ZOOMIES: YOU JUST MISSED THE GOLDEN ROT

Listen up, juniors. If you were born after 2005, you missed the age when the internet was held together with chewing gum, JPEG artifacts, and unspoken respect.

Back then, finding a rare game was an adventure. Not an algorithm. You didn’t scroll TikTok and get spoon-fed vibes. You climbed through broken Geocities links and begged on IRC channels. You learned to read. You learned to search. You learned that “No-CD crack” doesn’t mean what your mum thinks it means.

So here’s your initiation: go download something weird from a forgotten archive. No guides. No Discord server. Just the raw, terrifying joy of not knowing if you’ve just installed Robot Workshop Deluxe or a Russian trojan. Welcome to the cult.

THE TWO-YEAR RULE

Online communities? They’re mayflies with usernames. Peak lifespan? Two years.

Here’s the cycle:

A niche game/tool/art style gets revived.

People form a forum/Reddit/Discord.

A zine or remix scene emerges.

Drama. Mods quit. Someone forks the project.

Everyone vanishes.

This cycle has always existed. The only difference now is that it’s faster. But dead software bypasses this. It’s post-community. You don’t have to join a scene. You are the scene. Every time you open it up, you’re plugging into a ghost socket. You’re chatting with echoes. It’s beautiful.

CONCLUSION: THIS IS A RELIGION NOW. PRACTICE IT.

Abandonware isn’t about gaming. It’s about reclaiming reverence. About saying “This mattered” even if no one else remembers it did. It’s about surfing the ruins, not for loot, but for meaning. There’s holiness in opening a program that hasn’t been touched in decades and seeing it still works. Still waits for you. Still loads that same intro MIDI with the confidence of a god.

So light a candle. Install a CRT filter. Screenshot that low-res menu and print it on a t-shirt. You’re not just playing with the past. You’re preserving the bones of the digital age.

See you in the BIOS, kids.

—

RAZ out.

[maggplays]

Bio? Something like that.

How did I start modding? Literally no one has asked this, but here's my story, don't worry it's not long... I guess that depends on what your definition of “long” is, haha! Hang on, here we go.

On a random day in January, 2024, a few days before my birthday, I might add... I woke up to stars in my right eye. A few days later, I was told I had a very rare injury and it would never heal. Those are not words an artist/gamer wants to hear! Long story short, I am now legally blind in my right eye. If you think, oh that's not a huge deal, you can still see. Humor me, get a cheap pirate eyepatch, put that on, then pour yourself a cup of coffee. Not as easy as you thought, right? Depth perception. It’s a thing. Anyway, on with the story. Suffice it to say, I was depressed. Majorly. Then, through some random conversation somewhere, I found Stardew Valley.

Perfect! 2D animation, cute pixel art, story that's not sugar-coated anime, I love it! Got to year 3, TBH I've never played past year 3 because ADHD, and realized the dialogue was quite lacking. Then I discovered mods. What the-, it's a freakin' goldmine! Downloaded a lot of things, mostly dialogue, and tossed half of them. While playing through a Sebastian run, I saw it. Oh. My. God. It's a coding error glaring at me in my dialogue box. This is NOT acceptable. I tried to ignore it, but then it happened again. Okay, time for some investigation. I opened the folder and found... json files. Interesting, I wasn't entirely clueless since I do know HTML code from back when the internet was a baby, Facebook had no ads, and dinosaurs roamed the earth. Okay, okay, the internet was more like a spoiled toddler. Yes, I'm old. Shut up. But I digress. It didn't take long to discover the misplaced punctuation and go on my merry reality-avoiding way. Until I got bored again.

I looked for more Seb mods, but there were like seven. Three were yandere, not my jam, and only 2 were updated for 1.6 and were dialogue-only. Solution? Make my own mod for myself. I spent six weeks downloading mods, learning code, Googling to very little effect, writing dialogue, learning how to make an event, discovering I knew nothing, and on and on. The perfect distraction from the whole eye thing. I finished a decent draft, loaded it up, and praise Yoba, it worked! And on we play. At some point, I saw a comment complaining about the lack of Sebastian dialogue mods. Huh, yep, they're right. Too bad. Oh. Well, I guess I could load this thing I made, it's really just my own internal story monologue while playing the game, I'm NOT a writer, and most people probably won't get it. But I did spend a lot of time on this, and maybe someone out there will like it. Heck, no skin off my nose since it's free. So I took a deep breath, made peace with my inner demons, and threw it out into the void of Nexus, expecting it to be swallowed up and ignored. That... didn't happen.

In the first few hours, several people downloaded it. Huh, Nexus must have a decent search algorithm. That was literally all I thought about it. The next day, 300 downloads. And comments! Mostly positive with the exception of one wild demand I subsequently ignored. At one week, it had 3,000 unique downloads. I was floored, 3,000 weirdos downloaded my mod. Add to that, people seemed to actually like it! I've never gotten so much positive feedback for anything in my life. Seriously. Apparently, my oddball internal monologue, thanks ADHD, is quite entertaining. Heck, might as well make another one... and here we are. Yes, I've gotten negative comments and unreasonable demands, but I do my best to ignore them and practice staying positive. Trolls be damned! It's a lot harder to do that for yourself than for other people, turns out.

So, bottom line, found something interesting? Try it! Does it make you happy? Keep doing it! Even if it's only for yourself, do the thing and let it make you smile. Share it with the world if you're so inclined. Get out there and kick ass!!

[mariacallous]

The National Institute of Standards and Technology (NIST) has issued new instructions to scientists that partner with the US Artificial Intelligence Safety Institute (AISI) that eliminate mention of “AI safety,” “responsible AI,” and “AI fairness” in the skills it expects of members and introduces a request to prioritize “reducing ideological bias, to enable human flourishing and economic competitiveness.”

The information comes as part of an updated cooperative research and development agreement for AI Safety Institute consortium members, sent in early March. Previously, that agreement encouraged researchers to contribute technical work that could help identify and fix discriminatory model behavior related to gender, race, age, or wealth inequality. Such biases are hugely important because they can directly affect end users and disproportionately harm minorities and economically disadvantaged groups.

The new agreement removes mention of developing tools “for authenticating content and tracking its provenance” as well as “labeling synthetic content,” signaling less interest in tracking misinformation and deep fakes. It also adds emphasis on putting America first, asking one working group to develop testing tools “to expand America’s global AI position.”

“The Trump administration has removed safety, fairness, misinformation, and responsibility as things it values for AI, which I think speaks for itself,” says one researcher at an organization working with the AI Safety Institute, who asked not to be named for fear of reprisal.

The researcher believes that ignoring these issues could harm regular users by possibly allowing algorithms that discriminate based on income or other demographics to go unchecked. “Unless you're a tech billionaire, this is going to lead to a worse future for you and the people you care about. Expect AI to be unfair, discriminatory, unsafe, and deployed irresponsibly,” the researcher claims.

“It’s wild,” says another researcher who has worked with the AI Safety Institute in the past. “What does it even mean for humans to flourish?”

Elon Musk, who is currently leading a controversial effort to slash government spending and bureaucracy on behalf of President Trump, has criticized AI models built by OpenAI and Google. Last February, he posted a meme on X in which Gemini and OpenAI were labeled “racist” and “woke.” He often cites an incident where one of Google’s models debated whether it would be wrong to misgender someone even if it would prevent a nuclear apocalypse—a highly unlikely scenario. Besides Tesla and SpaceX, Musk runs xAI, an AI company that competes directly with OpenAI and Google. A researcher who advises xAI recently developed a novel technique for possibly altering the political leanings of large language models, as reported by WIRED.

A growing body of research shows that political bias in AI models can impact both liberals and conservatives. For example, a study of Twitter’s recommendation algorithm published in 2021 showed that users were more likely to be shown right-leaning perspectives on the platform.

Since January, Musk’s so-called Department of Government Efficiency (DOGE) has been sweeping through the US government, effectively firing civil servants, pausing spending, and creating an environment thought to be hostile to those who might oppose the Trump administration’s aims. Some government departments such as the Department of Education have archived and deleted documents that mention DEI. DOGE has also targeted NIST, the parent organization of AISI, in recent weeks. Dozens of employees have been fired.

“Those changes are pretty much coming straight from the White House,” says Stella Biderman, executive director of Eleuther, a nonprofit working with the AI Safety Institute. “The administration has made its priorities clear, [and] it isn't surprising to me that rewriting the plan was necessary to continue to exist.”

In December, Trump named David Sacks, a longtime Musk associate, as the White House AI and crypto czar. It is currently unclear whether he or anyone from the White House was involved in setting the new research agenda. It is also uncertain whether the new wording will have much impact on the work most researchers are doing.

The AI Safety Institute was created by an executive order issued by the Biden administration in October 2023, at a time of heightened concern over rapid progress in AI.

Under Biden, the institute was tasked with tackling a range of potential problems with the most powerful AI models, such as whether they could be used to launch cyberattacks or develop chemical or biological weapons. Part of its remit was to determine whether models could become deceptive and dangerous as they advance.

An executive order issued by the Trump administration this January revoked Biden’s order but kept the AI Safety Institute in place. “To maintain this leadership, we must develop AI systems that are free from ideological bias or engineered social agendas,” the executive order states.

Speaking at the AI Action Summit in Paris in February, vice president JD Vance said that the US government will prioritize American competitiveness in the race to develop and benefit from AI. “The AI future is not going to be won by hand-wringing about safety,” Vance told attendees from around the world. The US delegation to the event did not include anyone from the AI Safety Institute.

The researcher who warned that the change in focus could make AI more unfair and unsafe also alleges that many AI researchers have cozied up to Republicans and their backers in an effort to still have a seat at the table when it comes to discussing AI safety. “I hope they start realizing that these people and their corporate backers are face-eating leopards who only care about power,” the researcher says.

The White House did not immediately respond to a request for comment from WIRED.

[gallifreyriver]

Update to this post because a year later they're still trying it.

They vote again tomorrow, March 13th, to try and ban TikTok- only this time they're doing all they can to claim it's not a TikTik ban.

They claim it's to "protect Americans from 'Foreign Adversary Controlled Applications'" despite singling out ByteDance/TikTok specifically, and mentioning TikTok in literally the first sentence.

They also claim it's not a "ban," they're just giving TikTok the "opportunity" to divest from ByteDance and sell it's company, algorithms and source code to a non-communist county (the US) within 180 days or the US will take action and make the app inaccessible to USA Americans, which make up 150 million of TikTok's user base, the largest TikTok audience by country so far.

One could call this a shakedown, that effectively the US is trying to steal a popular and profitable company. "That's a nice company you got there, be a shame if you... I don't know... lost 150 million users- Wouldn't it?"

[Edit: Forgot to add that even though the US has 150 million TikTok users, that's still only like 8%-ish of TikTiks total userbase- making this "shakedown" an example of how Congress is embarrassingly USA-centric. TikTok will not sell just to avoid losing just 7%-8% of it's userbase, and Congress must know that- if not, that just proves the point even more. This bill is for all intents and purposes a BAN, regardless how they try to spin it, and they're being very USA-centric and Xenophobic about it]

Anyway-

This is the second vote. A House committee voted unanimously on Mar. 7th to advance the bill, and it will be voted on again by a Republican controlled House.

Please call or email your representatives and tell them to vote "No" on bill H.R. 7521.

This isn't about just losing an app. TikTok is unique in that it is currently the easiest place to organize and spread information that otherwise doesn't get as much coverage. It allows for real time coverage and updates by those living through major events going on around the word, and has allowed for increased awareness for such events that we likely wouldn't hear about otherwise. (i.e: the genocide in Palestine, Cop City, any of the bills trying to take trans rights/abortion rights away, etc)

If you don't know your representatives, just google "who are my representatives" and the first results should be links that will help you find them based on your zip code

And if you don't know what to write I can help you there too.

You can write something as simple as just:

Vote "No" on bill H.R. 7521.

Seriously, that's all you need.

Or, if you want something a little more in depth, here's a script that you can either copy and paste or reword to your liking. I just re-worded the script from the ACLU link above to fit more specifically about the current bill (Though let's be honest, for all intents and purposes Congress is pulling the same shit in a different hat)

Dear Representative, I’m writing today to strongly urge you to protect our constitutional rights to free expression and to receive information, and to vote no on any bill that would give the federal government the power to ban entire social media platforms. Bill H.R. 7521 is designed to allow the government to ban TikTok in the US and would likely result in bans of other businesses and applications as well. Given what we know about TikTok, it’s clear that a ban would violate the First Amendment rights of millions of Americans who use the app to communicate and express themselves daily. Should these bills move to a vote, I urge you to vote “No.” In a purported attempt to protect the data of US persons from the Chinese government, these bills will instead block Americans from engaging in political discussions, artistic expression, and the free exchange of ideas. We have a First Amendment right to use TikTok and other platforms to exchange our thoughts, ideas, and opinions with people around the country and around the world. Please oppose any bill designed to limit our right to express ourselves — both online and off. Thank you.

Reminder, they vote tomorrow, Wednesday March 13th.

So please reblog this to spread the word and contact your representatives to tell them to vote "No" on this bill.

Do not be mistaken in thinking your opinion doesn't matter- it does matter so much. Do not let yourself be silenced!

[mythauragame]

Development Update - May 2024

Hi folks, Miyazaki here with our development updates for the month of May. Our backend development continues to plug along incredibly well: Koa and Sark introduced several new key functionalities, including the implementation of our New Game+ system (and all the mechanics that entails), leveling algorithms, and skill trees that will allow you to choose the moves that your beasts bring with them into battle.

We've also got the results of the Winter 2024 Ko-fi rewards, the June astrology overview, the announcement of our second ever Custom Color Contest, and more. Read on to find out more!

(I also realize I didn't actually post our April development update here...please find it in this post if you'd like to read!)

New Special: Banding

Bold stripes and flecks mark the hide of Beasts sporting our newest Special, Banding. We'd love to see what creations you come up with in our Beast Creator, and look forward to sharing something Banding-related in a near-future update...

Tongue Color Update & Unicorn Expressions

Some of you may have noticed a change to the Basilisks in the Beast Creator—their tongues now have blue tongues with a gradient, like some real-life skinks and snakes.

There are certain colors on the color wheel that will impact the mouth and tongue color of all Beasts. This was driven by us creating lots (and lots...and lots and lots) of different Beasts as we test various backend elements and realizing that some colors didn't look quite right with normal mouth coloration.

This is demonstrated below on the young Unicorn, whose base color is Patina. We're excited to be able to show you all the finished Unicorn expressions—huge shoutout to Luci, Kymara, and Koa for knocking all of these out. Expressions are a huge undertaking for the team, but we really feel like the end result when playing the game will absolutely make all the work worth it. (:

Spring 2024 Rewards Reveal

Our Spring 2024 rewards have been completed and are ready for their public debut! Thank you to the Ko-fi Sponsors who voted on the different Glamour and Companion concepts, we appreciate your support and feedback.

Spring 2024 Glamour: Chinoiserie

Spring 2024 Companion: Gossamer Campanula

Spring 2024 Solid Gold Glamour: Young Unicorn

Mythauran Astrology: June

The month of June is referred to as Darksun's Dominion in Dragon culture, representing the month with the most sunlight in the far north of the continent—one that still finds the sun eclipsed by the moon most days. This month is also associated with the constellation of the Prodigy and the fluorite stone.

Mythauran astrologers say those born under the sign of the Prodigy are born with a powerful blend of ambition and charisma, visionaries who leave an indelible mark on the cosmic canvas with their grand aspirations and magnetic presence.

At their best, Prodigies are dynamic, confident, and insightful. At their worst, they can be overly bombastic, condescending, and pompous.

Custom Color Contest

In honor of the new color change that we made to a Beast's tongue/mouth, we're opening another Custom Color Contest. We want to offer the opportunity for you to make a permanent impact on Mythaura's color wheel!

This contest is free to enter, and only has the following parameters:

Only one entry allowed

Fill out Google Form by Friday, August 23, 2024 at 11:59pm PST

The dev team will reach out to the winner on September 1 to begin the color design process. Winner will have until September 23, 2024 to complete their color design. Please feel free to use our PSD file, if you'd like!

Winner will also receive 3x copies of the Empemeral Ink that matches their color's base hue (Red, Orange, Yellow, Blue, Green, or Violet).

We're so excited to see what you come up with!

ythaura V0.28

Added ability to equip gear as apparel, so it can be used cosmetically only if desired without consuming a gear slot.

Added playthrough functionality, which tracks player progress and NG+ status.

Created initial beast creation process using NG+ status.

Created skill tree infrastructure and ability for beasts to learn skills.

Experience & leveling algorithm added to eventually power beast level ups.

Various cleanups and system upgrades.

Thank You!

Thanks for sticking through to the end of the post, we always look forward to sharing our month's work with all of you--thank you for taking the time to read. We'll see you around the Discord!

[discussionswithgyetti]

Blog Post #3

Q1: Although social media is public, are there moral issues for the monopolization of spaces in which marginalized groups may go to cry and create change (especially while taking into account current government states)? 

In the revolution will be digitized, the authors discuss the role of the internet as a public sphere for activism for black activism, during a time in which there was a lack of safe, public spheres for social change. (Everett, 2011). This book was created in 2011, before the extreme monopolization of social media platforms. The use of unofficial forum websites have died down, and individuals often use these new platforms to elicit social movement and create eroding change. However, especially taking into account the current climate of politics, and the digital revenue based oligarchy that appears to be forming within the United States, I would like to question what the moral implications of these “public spheres”, when taking into account that the attention we provide, the adds we watch, and the data we give, all seems to line the pockets of capitalist oppressors. 

Q 2: The new jim code states “thus, even just deciding what problem needs solving requires a host of judgements; and yet we are expected to pay no attention to the man behind the screen”. In what ways do narratives and discussions around new technologies affirming the idea that new technologies are “unbiased”? 

Algorithms and data driven decision making is often seen as “out of the hands” of individual technicians and social media programers. As is stated in the race after technology, the new Jim Code article (Benjamin, 2020), a neoliberalism, colorblind view of technology has taken president. I reflected back on my own experiences prior to this class, as I also had lived under the assumption that algorithms were deemed as absolute. After taking into account my previous opinions on algorithms, and what this article states in regards to neoliberalism and productivity, I realized that production in “logic” has been moralized as being good, without further thought. Logic being different then empirical evidence, logic more so meaning a no nonsense, individualistic approach to the world. 

Q3: How does the exclusivity and gatekeeping of knowledge about algorithms contribute to its continued harm, as in regards for marginalized communities. 

In this week's Power of Algorithms chapter, the author states “It is impossible to know when and what influences proprietary algorithmic design, … except as we engage in critique and protest” (Noble, 2018). This statement made me question, how has the privatization of these public spaces prevented marginalized individuals from being a part of the conversation when it comes to their own algorithms, and what information they see? If updates and changes are made that change the info that people are exposed to, then why are consumers NOT more a part of the algorithm creation process? 

Q4: How might issues regarding online algorithms worsen as Artificial intelligence takes search engines by storm, now automatically generating simple consumable answers? 

This question stems from an ending remark made in the power of algorithms chapter (Noble, 2018), stating that there is a lack of human context in some types of algorithmically driven decisions.? Questions for me arise, such as, what results are used in the AI image generations? It can’t be all sources, are they the sources that pay money to be prioritized on google? The further distilling of responsibility (now AI being seen as absolute truth) may make it even harder for individuals to fight against algorithmic oppression, because it adds another “middle man”. 

References:

Benjamin, R. (2020). Race After Technology: Abolitionist Tools for the New Jim Code. Polity. 

Everett, A. (2011). “The Revolution Will Be Digitized: Reimaging Africanity in Cyberspace.” Digital Diaspora: A Race for Cyberspace, State University of New York Press, pp. 147–82. 

Noble, S. U. (2018). Algorithms of Oppression: How Search Engines Reinforce Racism. New York University Press.

[loveletterworm]

i keep vaguely considering the idea of remaking something i made in like 2018 that was a "character idea generator" that actually didn't do that and instead just showed 3 random symbols (my reasoning at the time was that whenever I would google "character idea generator" I would just get things that I think were meant for like d&d people that would just generate a madlibs physical description of an elf or something, which didn't align with how i drew things at all so I didn't know what to do with them)

(When getting a demonstrative picture of it i apparently got some sort of Skeleton Jackpot.)

i was thinking maybe if i made a newer version i would make it in like a real program this time and not a twine project that i can't even update anymore (don't have the source file) so it could look nicer and maybe I would add an option for it to generate random colors too...? though generating colors randomly that actually look nice might be its own issue (I assume things like coolors have some sort of algorithm for this but I can only think to just randomize the RGB values which would easily look...bad) I remember there was some other third thing I thought it should do but I completely forgot what it was. If anyone has any suggestions/theories on what the third thing was supposed to be I would consider them.

[roach-works]

hi! I've always admired how you include infrastructure systems in your worldbuilding, and I was wondering if you have any book/documentary/podcast/etc. recs for someone who wants to go into gnarly detail about (for example) wastewater processing, O2 production, and simulated weather systems on a generation ship, but whose current level of knowledge is just "I read a lot of sci-fi?" I find the stuff fascinating in other people's writing, but figuring out where to start research is overwhelming.

shit, that's tough. most of my qualifications are 'i also read a lot of sci fi' but i also read a lot of those pop-up pocket news articles about technology and the environment... my brain isn't one of those kinds of brains where there's much differentiation between what im reading, what im writing, and who im in conversation with. im just always reading everything and having opinions on it and telling my friends what i just learned and learning more about what they learned and so on... tumblr's great for that, honestly. follow a lot of environment and good news blogs, and you'll get an interesting feed of interesting updates on the global ecology.

i would also suggest browsing national geographic, wired, and make magazine websites, if you can. get some good paywall blockers, or dish out for a subscription... the atlantic also has interesting stuff here and there.

'how it's made' type videos are great, especially older mr rogers era stuff, where the machines are less digital and more manual.

get a library card, especially for ebooks--if you're american you can use libby--and browse nonfiction. you can also just ask librarians to help you find stuff. i really admire science writers mary roach and randall munroe, think ryan north is very entertaining, and find malcom gladwell and bill bryson interesting if not particularly trustworthy.

hope this helps! i don't have any more specific suggestions, sorry.

EDIT: GET DUCK DUCK GO AS YOUR SEARCH ENGINE AND FIREFOX WITH UBLOCK AS YOUR BROWSER. i can't emphasize enough how much more useful your search results will be when you need to learn real information about things like ships and sewage systems and oyster farming. these days google only sends you to amazon, wayfair, and pinterest, it's fucking useless if you're not shopping, and sucks even if you are shopping.

there's other, more specialized browsers too that are worth a look.

and of course the internet archive has the wayback machine plus a lot of cool old books for free:

edit edit: here's another post on good search engines

[mostlysignssomeportents]

Two principles to protect internet users from decaying platforms

Today (May 10), I’m in VANCOUVER for a keynote at the Open Source Summit and later a book event for Red Team Blues at Heritage Hall; on Thurs (May 11), I’m in CALGARY for Wordfest.

Internet platforms have reached end-stage enshittification, where they claw back the goodies they once used to lure in end-users and business customers, trying to walk a tightrope in which there’s just enough value left to keep you locked in, but no more. It’s ugly out there.

If you’d like an essay-formatted version of this post to read or share, here’s a link to it on pluralistic.net, my surveillance-free, ad-free, tracker-free blog:

https://pluralistic.net/2023/05/10/soft-landings/#e2e-r2e

When the platforms took off — using a mix of predatory pricing, catch-and-kill acquisitions and anti-competitive mergers — they seemed unstoppable. Mark Zuckerberg became the unelected social media czar-for-life for billions of users. Youtube was viewed as the final stage of online video. Twitter seemed a bedrock of public discussion and an essential source for journalists.

During that era, the primary focus for reformers, regulators and politicians was on improving these giant platforms — demanding that they spend hundreds of millions on algorithmic filters, or billions on moderators. Implicit in these ideas was that the platforms would be an eternal fact of life, and the most important thing was to tame them and make them as benign as possible.

That’s still a laudable goal. We need better platforms, though filters don’t work, and human moderation has severe scaling limits and poses significant labor issues. But as the platforms hungrily devour their seed corn, shrinking and curdling, it’s time to turn our focus to helping users leave platforms with a minimum of pain. That is, it’s time to start thinking about how to make platforms fail well, as well as making them work well.

This week, I published a article setting out two proposals for better platform failure on EFF’s Deeplinks blog: “As Platforms Decay, Let’s Put Users First”:

https://www.eff.org/deeplinks/2023/04/platforms-decay-lets-put-users-first

The first of these proposals is end-to-end. This is the internet’s founding principle: service providers should strive to deliver data from willing senders to willing receivers as efficiently and reliably as possible. This is the principle that separates the internet from earlier systems, like cable TV or the telephone system, where the service owners decided what information users received and under what circumstances.

The end-to-end principle is a bedrock of internet design, the key principle behind Net Neutrality and (of course) end-to-end-encryption. But when it comes to platforms, end-to-end is nowhere in sight. The fact that you follow someone on social media does not guarantee that you’ll see their updates. The fact that you searched for a specific product or merchant doesn’t guarantee that platforms like Ebay or Amazon or Google will show you the best match for your query. The fact that you hoisted someone’s email out of your spam folder doesn’t guarantee that you will see the next message they send you.

An end-to-end rule would create an obligation on platforms to put the communications of willing senders and willing receivers ahead of the money they can make by selling “advertising” in search priority, or charging media companies and performers to “boost” their posts to reach their own subscribers. It would address the real political speech issues of spamfiltering the solicited messages we asked our elected reps to send us. In other words, it would take the most anti-user platform policies off the table, even as the tech giants jettison the last pretense that platforms serve their users, rather than their owners:

https://pluralistic.net/2022/12/10/e2e/#the-censors-pen

The second proposal is for a right-to-exit: an obligation on tech companies to facilitate users’ departure from their platforms. For social media, that would mean adopting Mastodon-style standards for exporting your follower/followee list and importing it to a rival service when you want to go. This solves the collective action problem that shackles users to a service — you and your friends all hate the service, but you like each other, and you can’t agree on where to go or when to leave, so you all stay:

https://pluralistic.net/2022/12/19/better-failure/#let-my-tweeters-go

For audiences and creators who are locked to bad platforms with DRM — the encryption scheme that makes it impossible for you to break up with Amazon or other giants without throwing away your media — right to exit would oblige platforms to help rightsholders and audiences communicate with one another, so creators would be able to verify who their customers are, and give them download codes for other services.

Both these proposals have two specific virtues: they are easy to administer, and they are cheap to implement.

Take end-to-end: it’s easy to verify whether a platform reliably delivers messages from to all your followers. It’s easy to verify whether Amazon or Google search puts an exact match for your query at the top of the search results. Unlike complex, ambitious rules like “prevent online harassment,” end-to-end has an easy, bright-line test. An “end harassment” rule would be great, but pulling it off requires a crisp definition of “harassment.” It requires a finding of whether a given user’s conduct meets that definition. It requires a determination as to whether the platform did all it reasonably could to prevent harassment. These fact-intensive questions can take months or years to resolve.

Same goes for right-to-exit. It’s easy to determine whether a platform will make it easy for you to leave. You don’t need to convince a regulator to depose the platform’s engineers to find out whether they’ve configured their servers to make this work, you can just see for yourself. If a platform claims it has given you the data you need to hop to a rival and you dispute it, a regulator doesn’t have to verify your claims — they can just tell the platform to resend the data.

Administratibility is important, but so is cost of compliance. Many of the rules proposed for making platforms better are incredibly expensive to implement. For example, the EU’s rule requiring mandatory copyright filters for user-generated content has a pricetag starting in the hundreds of millions — small wonder that Google and Facebook supported this proposal. They know no one else can afford to comply with a rule like this, and buying their way to permanent dominance, without the threat of being disrupted by new offerings, is a sweet deal.

But complying with an end-to-end rule requires less engineering than breaking end-to-end. Services start by reliably delivering messages between willing senders and receivers, then they do extra engineering work to selectively break this, in order to extract payments from platform users. For small platform operators — say, volunteers or co-ops running Mastodon servers — this rule requires no additional expenditures.

Likewise for complying with right-to-exit; this is already present in open federated media protocols. A requirement for platforms to add right-to-exit is a requirement to implement an open standard, one that already has reference code and documentation. It’s not free by any means — scaling up reference implementations to the scale of large platforms is a big engineering challenge — but it’s a progressive tax, with the largest platforms bearing the largest costs.

Both of these proposals put control where it belongs: with users, not platform operators. They impose discipline on Big Tech by forcing them to compete in a market where users can easily slip from one service to the next, eluding attempts to lock them in and enshittify them.

Catch me on tour with Red Team Blues in Vancouver, Calgary, Toronto, DC, Gaithersburg, Oxford, Hay, Manchester, Nottingham, London, and Berlin!

[Image ID: A giant robot hand holding a monkey-wrench. A tiny, distressed human figure is attempting - unsuccessfully - to grab the wrench away.]

Image: EFF https://www.eff.org/files/banner_library/competition_robot.png

CC BY 3.0 https://creativecommons.org/licenses/by/3.0/us/

[izicodes]

I want to get into coding but I’m scared about working for a company and talking to people lol and I don’t think I’m creative enough. what do meetings and the job consist of? i have this assumption in the back of my mind like “what more is there to say/do other than code a website?” haha hope this is ok to ask! it’s super vague tbh I can’t find anything that touches base to a specific level enough online.

also, I’m not a math genius… very insecure about that since high/middle school. do I still have a chance? how does math go into coding?

Hiya! 💗

I completely understand how you feel because I felt the exact same thing when I started working at my current workplace.

Working for a company

Many coding jobs do require collaboration and communication with others. However, it's important to remember that not all coding roles involve extensive social interaction. There are positions where you can work independently or have limited interaction with colleagues.

In my case, I work in the office Monday and Friday. Mondays are when everyone in the whole IT Department is in, except those who are off or on holiday etc. This is what I do:

I walk in

sit at my desk near the window

headphones in

log in

code - occasionally turn around and annoy the Lead Web Developer with cries because my code isn't working (he then solves it in 10 seconds...)

At around 2:30pm is an IT meeting in the conference room. What do we discuss?

IT manager discusses any updates as an IT department as a whole. Any concerns about the technology used in the company. Any bootcamps we need to do internally, how was everyone's holidays, a little gossip.

Then everyone takes turns and discuss what they did the past week

That's it.

That's my company but I assume it's something similar for other companies. It's also important to know not everyone in the IT Department are web developers or work on building websites, not even in the sub-department Dev Team. Our Dev team are 6 members and only 2 (me and the Lead Web Developer) are web developers, so work on the company's websites. The other guys are very script-building and database oriented. All I do is code websites.

Maths in coding

Depends on what you're coding. I work with websites, I use Year 11/Grade 10 level of maths - it's not hard. As a reference, I stopped learning maths as a subject at school at a Year 13/12th Grade level and the stuff I'm using is way easier than what I learnt last - stuff my little sister, who's 14, can understand.

I chose web development because of the little maths. Some people have told me "Oh you'll encounter it one day" - I still haven't after 2 years. I use C# and JavaScript at work and still do very little maths. Maybe loops? I know if you're going to study computer science at university you will have to learn a good amount of maths, definitely harder than what I use!

Here is a list of the maths I use daily, that I can think of:

Arithmetic

Algebra

Logic and Boolean Algebra

Basic Algorithms

That's it. Maybe if I learnt the maths need in programming to the max, it might make my life easier when I am working on my personal projects, but my life is already easy with the little maths I know so I'm good for now.

Designing websites is less maths-y and more... designing in my opinion and experience. "I drew out this design for the website... how do I do I code that?" literally me every time I start a project.

Again, other fields in Computer Science would require more maths knowledge so research that field you want o go into and Google/ChatGPT "What maths is needed in [field name]?"

Hope this helps, my advice may not be the best since coming from a web dev point of view but it's still advice! Good luck 😎🙌🏾💗

[cindylouwho-2]

RECENT SEO & MARKETING NEWS FOR ECOMMERCE, March 2024

Welcome to my roundup of SEO and marketing news and useful resources for ecommerce businesses, March edition. There is a lot going on with Google, and some really strong marketing pieces this time around, so let's get right to it.

SEO: GOOGLE & OTHER SEARCH ENGINES 

Google launched both a core algorithm update and spam updates on March 5, with the spam update ending on the 20th. Core updates now include the Helpful Content algorithm. In early observations, Etsy and Reddit both picked up visibility in the UK. 

The Helpful Content algorithm updates late last year destroyed a lot of sites’ Google traffic. Avoid the things they had in common.  You can read the full study here. 

Ecommerce sites were some of the biggest losers in Google visibility in 2023, with Amazon, Walmart, eBay, Etsy, Target and Best Buy in the top 10 of sites whose Google appearances slipped. 

New to Google SEO? They’ve revamped their SEO starter guide for people like you. And if you are more advanced and want to learn how to optimize your website product pages, this is a good overview. 

This lengthy article on backlinks for ecommerce websites covers pretty much all the angles, including the really difficult ones. 

Reminder that if you want to rank on Google for a search term, you need to look at what is already ranking, and make decisions based on that content. [video and transcript] This works for most search engines, not just Google. 

Yes, Google crawls “high quality” content more often. I used to refer to this as Google thinking the page is “interesting”, so I guess I will need to change my wording...

While Google sends the most traffic to websites, people spend a lot more of their online time elsewhere. Market where people are, not just where your stats say they came from. 

Sadly, Google has stopped providing caches of website pages in its search results. While you can still see the caches of some pages by using the Google search Cache:[page link] as in cache:https://cindylouwho-2.tumblr.com that will eventually stop working as well. Bing still provides caches, but unfortunately both it and the Wayback Machine do not crawl often enough to give really recent results most of the time. 

Missed Google news in February? Here’s your update. And just in case you are really behind, here is January. 

Not Google

Unsure if your website has enough good backlinks? Bing Webmaster Tools will now tell you if you don’t. 

Yandex - the top search engine in Russia - was sold by its Dutch ownership group to a consortium in Russia. 

SOCIAL MEDIA - All Aspects, By Site

General

A US study of social media use found that the most popular site was YouTube, with 83% of adults using it. Two-thirds of American adults use Facebook, while TikTok is up to ⅓ of the US population. 

Because they do change periodically, here are the latest image and video sizes recommended for the top social media platforms. [infographic]

Bluesky is now open to everyone - it was previously invite-only. 

Facebook (includes relevant general news from Meta)

Meta has introduced several changes to its Ad options, applying to Facebook and Instagram. 

Meta had a great 4th quarter in 2023, with revenue, users, and earnings per share up. “Fast-growing upstarts Temu and Shein, which originated in China, have been pouring money into ads on Facebook and Instagram. Li said on Thursday that revenue from China-based advertisers accounted for 10% of sales for the year and 5 percentage points of growth.”

Instagram

An updated post on Instagram's algorithm and how it works. 

Instagram is still beta testing longer Reels for some users. 

If your account is a brand account, you can now run ads on Instagram with coupon codes right in them. (Some Facebook users can already do this.)

LinkedIn

Among other recent changes on LinkedIn, the algorithm is now looking to boost important content longer than just the first day or two after publication. 

Pinterest

Pinterest has its own stats package, called Pinterest Analytics, but only for “Business” accounts. They show how many people clicked on the outgoing links, how many people saw your pin on their screen, and much more. Here’s everything you need to know. 

Reddit

Reddit successfully launched on the stock market this past week, but questions remain about how this will change the site. 

Google is paying Reddit to scrape its content through the API instead of from the web. 

Snapchat

Snap was a little later than most tech companies doing layoffs recently, waiting until February 5 to let 10% off staff go. 

Threads

Threads is so new that the algorithm is bound to change a lot in the next year, but for right now, here is how it works. 

TikTok

There is an overwhelming amount of info out there on the US attempt to either ban TikTok or force its sale, and much of it is incomplete, so I will let you Google to your heart’s content if you want to learn more. If you are relying on TikTok to drive sales, this would be a good time to make sure you diversify your promotional strategy. 

You can now track trending terms on TikTok through the Creator Search Insights section. “Creator Search Insights will highlight frequently searched topics, which creators can organize by category (for example, tourism, sports, science) or tailor to their content type with the “For You” option. Additionally, creators can filter for “content gap” topics, which are highly searched but have relatively few videos on TikTok covering them.“

TikTok may be testing a photo app, which would obviously compete with Instagram. 

Twitter

What? Twitter may have lied about its Super Bowl ad performance? I’m so not shocked. 

Tumblr

Tumblr will be selling data access to AI companies. 

YouTube

This is a pretty decent article on YouTube SEO. 

(CONTENT) MARKETING (includes blogging, emails, and strategies) 

Small and micro-businesses need an email list. An email list is:  

portable (unlike most social media followers or marketplace buyers) 

is available to almost everyone, as we all need at least one email address if we are online

less susceptible to the whims of algorithms (unlike SEO, marketplaces, social etc.)  

I keep seeing people argue that no one opens emails, but the chart in the article above is proof that is still wrong. (My blog email list averages close to a 70% open rate, depending on the topic and the time I send it. My jewellery email list - which I hardly ever send to - still has an over 30% open rate. My click rates are well above the industry averages, usually 30 to 40% of all recipients for the blog list. These are much better numbers than social, and astronomically better than my clickthrough rate on Google and other search engines.)

Gmail and Yahoo both changed how they handle bulk emails such as newsletters in February. Here’s what you need to know on the basics, including authenticating yourself so your email gets through. 

Find out how to get people to read all the way to the end of your content. 

Get ready for April marketing with 5 topical ideas. National Handmade Day is April 6. 

We should all think twice before deciding to use AI to create content. “Circa 2024, generative AI does not produce new ideas or even develop its own conclusions. Rather, it regurgitates information that it has indexed.” Not convinced? Here’s another article. “AI-generated content represents the literal “average of everything online.”

ONLINE ADVERTISING (EXCEPT INDIVIDUAL SOCIAL MEDIA AND ECOMMERCE SITES) 

Google Ads can now be tracked in Google Analytics 4. 

Both Google Ads and Microsoft Advertising were up in the 4th quarter of 2023. 

STATS, DATA, TRACKING 

Google Analytics 4 tracks organic traffic differently than the previous version. Here’s how to figure it out. 

BUSINESS & CONSUMER TRENDS, STATS & REPORTS; SOCIOLOGY & PSYCHOLOGY, CUSTOMER SERVICE 

I’ve probably posted this specific article before, but it is worth another read: how to communicate with customers.  For example, “Mirroring your customer’s tone lets them know you’re on their side. If a customer is formal, for example, hold back on the LOLs. If they’re more casual, relax your tone.”

According to a US study, Generation Z is skewing the traditional marketing funnel. “Per Archrival’s data, 77 per cent of Gen Zs and 79 per cent of millennials in the US are actively seeking style inspiration at least monthly, with almost half of those looking for style inspiration on social media. When asked where they learn about new brands, products and experiences, video reigns supreme: YouTube is the most popular platform with Gen Zs, followed by TikTok, then Instagram.”

Trend alert: bag charms are back. 

IMAGES, VIDEO, GRAPHIC DESIGN, & FREE ONLINE TOOLS

Almost all of these 12 video tools are free, and some can be used on your phone. 

MISCELLANEOUS

This is an older piece, but it checks out: IKEA Hacks for Craft Show Displays. A few of these could be done with non-IKEA items. 

Want to stay up-to-date on a nearly daily basis? Follow me on Bluesky or on LinkedIn, or become a member of my Patreon.

[organicstationary35]

What is SEO? A Complete Guide to Search Engine Optimization in 2025

In the ever-evolving digital landscape, SEO (Search Engine Optimization) remains the cornerstone of online visibility. But let’s not sugarcoat it — SEO is not a one-time trick or a hack to fool Google. It's a long-term game rooted in strategy, quality, and relevance.

🔍 What is SEO?

SEO refers to the process of optimizing your website so that it ranks higher in search engine results pages (SERPs), particularly on Google. When done right, it helps drive organic (non-paid) traffic to your site.

There are three main pillars of SEO:

On-Page SEO: Content optimization, keyword usage, meta tags, internal linking, and site structure.

Off-Page SEO: Backlinks, social signals, and brand mentions.

Technical SEO: Website speed, mobile-friendliness, crawlability, and indexing.

📈 Why SEO Matters in 2025

Let’s face it — everyone Googles everything. Whether you’re running a business, a blog, or a YouTube channel, your audience is searching online. If you’re not showing up on page one, you’re invisible.

With the rise of AI and voice search, SEO has evolved. It's not just about stuffing keywords anymore. It's about user intent, quality content, and technical performance.

🛠️ Core SEO Strategies for 2025

Understand Search Intent: Know what your audience is looking for, not just the words they type.

Write Helpful, Human-Centered Content: Google’s Helpful Content update rewards useful and original content.

Optimize for Mobile and Speed: A slow or unresponsive site is a ranking killer.

Use Schema Markup: Helps Google better understand your content and improve your SERP appearance.

Build High-Quality Backlinks: Focus on relevant, authoritative sites — not spammy directories.

⚠️ SEO Mistakes to Avoid

Keyword stuffing

Buying backlinks

Ignoring technical SEO

Duplicate content

Not tracking performance

📊 Tools to Help Your SEO Game

Google Search Console

Ahrefs / SEMrush

Yoast SEO (for WordPress)

Screaming Frog

Ubersuggest

🧠 Final Thoughts

SEO isn’t a magic spell. It’s a discipline, and like anything worth doing, it takes time, consistency, and a commitment to staying updated. Trends change, algorithms shift, but one thing remains true: if you build for humans first, search engines will follow.

Want help creating keyword-optimized